Who said this top flow is crazy! This top flow is awesome!

Chapter 443 Chi Ye: Watch and learn carefully, this is the true XFXY physique.
The female executive's heartfelt words instantly made the already quiet room even more oppressive.

The senior executive in charge frowned and remained silent, his head bowed in deep thought.

"Now what?"

They can't compare to Ikeno in terms of looks... In fact, they never even intended to compare themselves to Ikeno.

They simply want to seize the large untapped market left by Ikeno. They can't just stop taking action because the main force being fought over was Ikeno last time.

As for your reason for not taking action, it's that the person they want to promote is rather ugly and not as good-looking as Ikeno.
Isn't this nonsense?

how is this possible.

Now that things have already happened, there's no point in saying more. What they want now is a solution. The hype surrounding the penguin has been inflated, but it's definitely not at its peak yet.

If we resolve this sooner, it might still be in time.

"What should we do? The best thing to do right now is not to respond."

Unexpectedly, after some contemplation, the executive suddenly said something like this.

Everyone was immediately dumbfounded.

"If we don't respond... won't that provoke a backlash? After all, these people online aren't so easy to manipulate anymore, unlike before..."

"So how are you going to respond?"

The executive countered, "Do you want to proactively reduce the buzz, or apologize? Proactively reducing the buzz would be tantamount to admitting that we helped 'Wang Quan Fugui' fabricate the story, which is absolutely unacceptable. If we do that, the reputation that Tencent Video has built up over so many years will collapse, and the buzz will lose all its authority."

"Apologizing proactively is better than reducing the heat of the moment. The former is an indirect admission, while the latter is a direct admission, omitting even the process. Do you think you've secured your position and are preparing to commit suicide?"

After a series of words were spoken, the room fell silent once again.

Although it's hard to admit, sometimes that's just how it is. Once you make a mistake or misjudge a problem, there's no going back. Right now, it seems like Tencent can still recover from this loss because the buzz has just started, and many people haven't even seen this trending topic yet.

But is it really possible?

The only thing they can do is play dead and pretend this doesn't exist, but this will inevitably amplify public opinion and further increase the impact of the incident.

However, if left unchecked, it seems that the outcome cannot be changed; it's just a matter of time.

"Then... can't we do something about it now?"

"of course can."

The head executive, meeting everyone's gaze, said after a moment, "Don't do anything here yet, and don't let the hype continue to rise. I'm going to talk to Coconut."

"Should we talk to the coconut?"

Hearing this, everyone was even more confused. What was there to talk about? The main problem was that this had nothing to do with coconuts.

"...This must be Chi Ye's doing behind the scenes. If he lets it go, even if the other platforms continue to use dirty tricks, we have the ability to keep them in check. He is the most uncontrollable factor."

The executive said that he was prepared to negotiate with Ikeno, even though it might come at a price, but... there seemed to be no other way now.

However, even the executive himself did not expect that before he could even contact Chi Ye, things seemed to take a turn for the better.

"Wang Quan Fu Gui" premiered at the end of September, and it was just the first major drama to be released during this "golden age". After that, a series of major dramas emerged one after another.

The most captivating and sensational production was the top-tier drama "The Mystery of the Demons," directed by Wang Mojing and produced by top producers in the industry.

The success of "The Order of the Mystery" was expected. Although it was forgotten by many before its broadcast due to the popularity of "Wang Quan Fu Gui", it was Wang Mojing's first time in the drama circle. How could it not make a splash?

This drama tells a story of power struggles in a fictional dynasty. The pacing, visuals, and plot are all very much in the style of Wong Kar-wai. In particular, the most talked-about scenes once soared to the top of the trending searches on the first day of its release.

On the KuYing website, the show quickly surpassed 10000+ views. While the speed wasn't as fast as the deliberately inflated "Wang Quan Fu Gui," it was genuinely popular, and its terrifying popularity excited the long-dormant KuYing platform.

"Have the promotional posters for 'The Mystery of the Phantom Flame' been made yet?"

"Right away."

"I told you to prepare in advance. This year's National Day film market is completely empty, and a large number of viewers are waiting to be 'fed'. What did you do?"

The vice president in charge of content at Kuying is now both happy and angry. He feels that Kuying has been utterly rotten for so many years. With such poor work efficiency, it should undergo a thorough purge from top to bottom, just like Tencent!
"Things are really going to get better this time."

The secretary next to him shook her head and sighed, "Our platform hasn't had a drama king like this in a long time."

"...After all, its size and foundation are unmatched by ordinary platforms."

The vice president also shared his thoughts.

The development of the KuYing platform in recent years has indeed been very poor. It was once overshadowed by its former junior, Mango TV, and this year, in particular, it has fallen far behind.

In the past, they could comfort themselves by thinking that Mango TV was not a large enough company, and that the occasional drama that surpassed their own was just an isolated case. Over time, it would inevitably decline.

Indeed, that is the case. However, after Mango TV and Coconut TV became deeply intertwined, everything changed. For nearly a year, Cool Movie has been overshadowed by Mango TV and can't even see its tail anymore.

"But... how are the results for 'My Sunshine'?"

The vice president was overjoyed to see that his platform had finally won this competition, but he also remembered to check on the current situation of their main competitor.

The 1st was a day of "hundred schools of thought contending," with shows like "The Legend of the Condor Heroes," "My Sunshine," and "Joy of Life," including Zhu Yaolin's new movie, all being released or launched in quick succession.

Mango TV has been making its intentions clear for a long time. This time, it is promoting "My Sunshine" and its broadcast time is around the same time as theirs. Now that the results of "The Order of the Muse" have been announced, the results of "My Sunshine" should be about the same.

"Currently, the popularity has not exceeded 10,000, fluctuating around 9905."

The person who has been monitoring the popularity data of "My Sunshine" in real time reported: "The ratings are also a bit unexpected, only 0.9345%."

It didn't break 1!

A flicker of surprise crossed the vice president's face, followed by delight: "What happened? Is the content subpar? Or is there some other reason?!"

Hunan TV has always been the top-rated local TV station. If it weren't for the halo of CCTV, Hunan TV might be the number one. In the realm of idol dramas, Hunan TV is undoubtedly the undisputed leader.

This time, it's another collaboration with Yeguo, making it an even bigger hit.

In this situation, the first-day viewership didn't even break 1. What does that mean? This is going to be a disaster!
Today is the first day of National Day, with a large audience and plenty of time and market opportunities!

"We don't know the specifics, but according to the people we sent there, Hunan TV was also shocked and didn't expect this to happen... The data doesn't seem to match their expectations either."

"Of course it doesn't fit!"

The vice president said, "If I remember correctly, the project that 'My Sunshine' took over was 'Life in the Heat of the Sun,' right?"

"Life in the Mood" was a prime-time drama on Hunan TV, and it had a very good viewership rating, which just broke 0.9 when it ended.

This kind of market performance would have been considered very stable even before a top-rated drama emerged. With the added boosts from "My Sunshine," it can be described as an incredibly lucky start.

The fact that they could still fail under these circumstances suggests only one reason—the Ikeno incident ultimately affected Mango.

While the majority of viewers in the drama industry are casual viewers, idol dramas are an exception.

The data and viewership on the first day of release are never something that casual viewers would participate in. Now that Ikeno has officially announced his relationship, will he really be completely unaffected as he appears on the surface?
Of course not. Those fans and those who turned against their former fans may not be able to voice their opinions due to the sheer size of the internet, but they are by no means without influence. At the very least, they can "boycott" the works of their "ex-boyfriend's" company, which has no morals whatsoever.

Yes, the key point here is that "My Sunshine" is a work that does not star Ikeno.

Don't mention things like "Coconut Fruit Production" or "Chi Ye as screenwriter," it's useless. Even casual viewers only care about who played the lead role. Apart from causing a sensation in the industry, how many real viewers would care about who the screenwriter or production company was?

"Cause and effect, retribution, it's not that there's no retribution, it's just that the time hasn't come yet."

The vice president of Cool Shadow suddenly felt like crying tears of joy. It was a strange feeling. In short, Coconut, which was clearly a newly growing company, brought them so much pressure. It seemed that they had never made a mistake.

This time, at the most crucial moment, it seems that God has finally favored them.

As the saying goes, it doesn't matter how many times I lose, as long as I win the most crucial one, that's enough.

He now has this sense of melancholy and high spirits, like a sun rising after a storm.

"Increase publicity efforts; even if the film doesn't make money, we must create buzz."

It doesn't matter if this show doesn't make money; as long as the hype is built up, then KuYing's future shows will naturally be profitable.

……

"Brother Chi, are you listening?"

On the set of "The Wandering Earth," Chi Ye listened to Coco's voice on the other end of the phone while eating, and nodded: "I'm listening, please continue."

"...That's all. The current situation is that the results on the first day weren't ideal... Actually, it's not bad, considering we're using mostly new players, but at this crucial juncture..."

Coco didn't finish her sentence, but her meaning was clear: being suppressed by both Penguin and Cool Shadow at this crucial moment was definitely not a good thing for Coconut and Chi Ye, who had just officially announced their relationship.

I won't talk about what would happen if I failed, because I simply won't fail—it's already a win for a newcomer to have this level of popularity and achievement.

However, within the industry, the myth of coconut jelly's invincibility has been shattered, and its development speed may be significantly reduced.

"It's okay, it's only the first day, what's the rush?"

Chi Ye thought for a moment and said a classic face-saving phrase used by fan groups: "I'll watch the new drama for three days!"

Coco: "Huh?"

"By the way, how's it going with Jiangsu TV?"

Chi Ye then brought up another project, one that had almost been forgotten—Joy of Life.

"Joy of Life" is indeed a project that doesn't receive much attention from everyone. While many "stars" are shining, "Joy of Life," which was launched alongside "My Sunshine" but didn't have much promotional resources, has been automatically forgotten.

Not only Kuaishou and Tencent Video, but even Mango TV and Coconut Entertainment subconsciously ignored "Joy of Life".

After all, the show that Coconut chose to "lead the charge" this time is their signature contemporary romance drama, "My Sunshine".

Upon hearing Chi Ye's question, Coco paused for a moment before saying, "Uh... I just glanced at it, and it seems the score is a little lower than 'Silent Separation'."

"Oh, just a little lower."

Ikeno was somewhat surprised.

I thought that compared to the amazing start of "My Sunshine", "Joy of Life" would have a terrible start, but unexpectedly, it has become quite popular.

It seems the plot of this show is indeed very compelling.

"Uh... the main thing is that Jiangsu TV has been doing a lot of promotion. I heard that when they found out that 'Joy of Life' didn't have any promotional resources on Mango TV, they even paid out of their own pockets to ask iQiyi for some resources... I think that's pretty outrageous."

Coco said, "Kiwi is not a platform for broadcasting 'Joy of Life,' their actions..."

"Did Kiwi agree?"

Ikeno asked.

"Hmm, it seems they did give some."

"Oh."

Chi Ye nodded and said, "It should have been given by Sheng Ning."

"...I'm not sure about that. Mr. Gong has a good relationship with us."

"It seems that Jiangsu TV is very interested in 'Joy of Life'."

Chiye was surprised again.

Jiangsu Satellite TV was a TV station he had no prior concept of cooperating with. His impression of Jiangsu Satellite TV was that it was neither high-end nor low-end, and it had always maintained a very low-key and transparent position in the competition among major satellite TV platforms.

I never expected them to be so willing to go all out this time.

Did they have precognition?

Chi Ye became interested: "Could you help me make an appointment with someone from this TV station?"

"Hmm...huh?"

Coco was taken aback: "Then... what about 'My Sunshine'? Brother Chi, this is quite serious. Although Mango TV hasn't said anything yet, I'm afraid if they react the same way in the next few days..."

"What are you afraid of?"

Ikeno "scolded" him: "I'll personally help with the promotion later, it's fine, let's see."

"Publicity?" Coco asked curiously, "You're going to promote it yourself? You're going to be on a TV show?"

"Why would I go on a show? The movie is about to wrap up filming, and I don't even have time for my honeymoon. Why would I go on a show?"

Ikeno: "Alright, just leave it to me."

After saying that, he hung up the phone and then personally demonstrated to Coco what promotion was all about.

He logged into his Weibo account, which is still experiencing explosive growth, and currently his Weibo activity data is still at the top of the Chinese entertainment industry.

Almost every post has over 100 million likes, shares, and comments, a feat that even top influencers can only dream of.

The only difference is that what used to take fifteen minutes to accomplish now takes longer, forty minutes, or even an hour.

The amount of time doesn't matter; what matters is having enough data.

Chi Ye logged into Weibo, opened the screenwriter's box, and typed: [Just a quick promotion: @My Sunshine @Joy of Life, both dramas are pretty good, I recommend watching them. It's okay if you don't watch them, but I'd be missing out if I didn't.]

Haters commenting on the Weibo post: "???"

"Everyone, don't watch! It'll make Ikeno lose a fortune! Don't watch!!"

The leader of the anti-fans shouted, and five minutes later, the related hot topics #My Sunshine# and #Joy of Life# soared to the top of the trending searches, flooding Douyin, and overwhelmingly ranking first in popularity.

(End of this chapter)