Who said this top flow is crazy! This top flow is awesome!

Chapter 337 Early Winter, First Snow, First Sowing
The best way to enjoy "Goblin" is to watch it during the first snowfall.

Of course, if it doesn't air... then it doesn't air, and that still doesn't change the fact that "Goblin" will premiere at the end of the month.

Shi Jinwei understood why Chi Ye said that, but she didn't quite understand his obsession with the first snow. Perhaps, for her, although the plot of "Goblin" always had a special fondness for snow, would it really become that popular?
She was anxious and puzzled, feeling that Ikeno seemed to have placed all his hopes on "Goblin".

Perhaps... there will be times when he is powerless to reverse the situation?
The two arrived in Shonan to participate in "Good Six". Since "Goblin" was broadcast on Shonan TV, although Shonan is worried and hesitant about Ikeno's "suicide" before the premiere of "Goblin", the money has already been spent, so the preferential treatment should still be given.

However, the uproar caused by Ikeno in the entire drama industry seems to be unfriendly to all of them.

……

On the 15th, Kuaishou premiered a suspense drama starring Yi Yangqianxi and a film emperor. The arrival of Yi Yangqianxi and a film emperor in the drama industry has been surprisingly successful. Leaving aside the reputation of Yi Yangqianxi, the film emperor he is paired with has excellent public image and reputation.

In recent years, he has been hailed as a true performing artist, only lacking the word "old" to be considered a veteran actor, and possessing a large audience base.

This led to criticism of the four-character actor, but the show's performance remained consistently good and steadily improved. From its premiere, it set a record for popularity on Kuaishou for the second half of the year, which can be considered as subtly helping the four-character actor regain some public favor.

While Kuaishou's influence hasn't yet reached its peak due to the subject matter and platform limitations, Tencent's historical drama starring Xiao Zhan and Ling Han is being promoted and marketed extensively.

With a cast of veteran actors and award-winning actors, and an SSS+ production team, "Lotus Order" reached its peak upon its premiere. On its first day, it achieved a popularity score of over 30000 on Tencent Video, becoming the most-watched show across the entire network. On the third day of its broadcast on the satellite TV platform Yangba, its daily viewership score exceeded 2%.

Such an exaggerated result once exceeded everyone's expectations—this result was stronger than all the competitors of "Loop" and "My Love from the Star" at the time.

This is the most popular drama on the entire internet since the beginning of this year.

Even Tencent and Xiao Zhan's team were a bit stunned. They obviously didn't expect "Lotus Order" to be broadcast so well, and it has the momentum of becoming a drama king.

The only downside might be that Xiao Zhan's performance was rather awkward, leading many to criticize him for spoiling the whole thing.

However, this has not affected the show's popularity so far; on the contrary, it has increased the discussion surrounding "The Lotus Order".

All of these factors are certainly not a good thing for "Goblin," which has spent so much time and money on its initial investment.

Kiwi is panicking, and Hunan TV is also confused. Given the current situation, it seems like Tencent and Yuena are going to kick Chi Ye off his top spot before the Lunar New Year.

Putting everything else aside, once this drama finishes airing, Xiao Zhan's popularity will definitely reach a new peak, and coinciding with Chi Ye's "dissolution," countless "homeless" fans will flock to him.

It will help the rise of the next generation of top-tier celebrities in the Chinese entertainment industry.

"It's already unstoppable."

The director in charge of scheduling "Goblin" at Mango TV shook his head: "The boss is really unlucky this time."

"I don't agree with that statement."

The colleague next to him felt something was wrong.

"Oh?" the director asked, puzzled. "The boss isn't here right now, who are you trying to impress with all that licking?"

My colleague grinned and said, "When has the boss ever been unlucky? Last time he missed out on 'My Love from the Star,' and this time he finally landed 'Goblin,' only to be hit with a rude awakening."

Director: "...Haha."

He couldn't help himself... Although it's not good to talk about your boss like that, well, what worker doesn't hate their boss?

I just couldn't resist, sorry, I'm staying in Bengbu.

"So what should we do? Should we still follow the original schedule for promotion and broadcasting? We haven't heard from the production company about postponing the premiere?"

"No news yet, let's just do it this way... it's already like this anyway."

"Row."

Generally, if a competitor suddenly produces a blockbuster drama of this caliber, other platforms will selectively avoid it. It's a case of "kings not meeting," even though everyone likes to use headlines like "So-and-so versus So-and-so" as a gimmick...

But your gimmick has to be profitable.

In situations like this, it's clear that neither Hunan TV nor iQiyi (the streaming platform) seems to have any profit motive in airing "Goblin" now.

The hype and attention are all on Tencent. If "Goblin" flops during its premiere, not only will there be no profit, but the company may lose everything.

But they don't have the power to force "Goblin" to change its release date... because when the contract was signed, both companies offered "Goblin" the best treatment in the industry.

At this point, it's too late to regret it, unless Chi Ye's side takes the initiative to request a cancellation and reschedule the broadcast until "Lotus Order" has finished airing.

Obviously, that's unlikely.

At least the kiwi fruit side thinks it's unlikely, because... they just got scolded by Ikeno.

"You don't know what's good for you! You can't tell right from wrong!"

Mr. Li, the old-fashioned manager of the kiwi fruit company, stood at the first-floor entrance, listening to the dial tone on the other end of the phone, and cursed loudly: "What an actor!! He doesn't know anything!!"

Just now, because the decision to change the broadcast time of "Goblin" was not approved at the meeting, he thought about it over and over again and was still unwilling to give up, so he took the initiative to ask for Ikeno's private phone number and called him.

Before they could exchange more than a few words, Ikeno began his daily training. While his mouth couldn't be described as refined and easygoing, it was still full of foul language.

When has Mr. Li, who has always been high and mighty and enjoyed the services of female stars, ever suffered such humiliation?

Even though he knew Ikeno wasn't an ordinary entertainer, he couldn't hold back and immediately cursed at him.

To his surprise, because he was so loud and emotional, he found himself standing in the lobby on the first floor after he finished yelling, with many people, including the receptionist, staring at him in astonishment.

Realizing things were going badly, Mr. Li immediately shut up, lowered his head, and quickly left.

Not long after, rumors circulated in the industry: "The kiwi platform was dissatisfied with Chi Ye, and one of the shareholders, General Manager Li, scolded Chi Ye on the spot, saying he was just an actor who didn't know anything."

A day later, the news was leaked by marketing accounts and became known across the entire internet instantly.

For a moment, even ordinary viewers felt that Ikeno was really having a run of bad luck this time, and was about to be sent away.

Within a year, the show suffered two major setbacks, followed by a series of strong competitors. Now, even the only new show that offered a glimmer of hope for recouping its losses has offended its partner platform just before its broadcast.

Being publicly insulted as an actor by a shareholder shows just how deep the conflict between the two parties has reached.

The hype surrounding this incident has clearly been amplified, and it's not hard to guess who's behind it all, who's marketing this "impending collapse" atmosphere, and who benefits the most from it.

Even the Empress Dowager was affected and couldn't help but call Chi Ye: "Hello? Teacher Chi, are you alright?"

Ikeno: "It's nothing, why are you concerned about this?"

"No, what I meant was, damn it, that kiwi was disgusting! I'm going to report them for overcharging their members!" Chi Ye: "...Aren't you worried at all?"

"What am I worried about? You're the one I've chosen, and you're the best at everything you do. The one who should be worried is the kiwi."

Ikeno asked curiously, "Why?"

This summer: "Because I just canceled my membership on their platform, they can forget about making a single penny off me!"

Ikeno: "...What a brilliant revenge. As expected of you."

"Hmph." The old lady smugly hummed twice before saying in a coquettish voice, "Teacher Chi, don't be sad. It's just a TV series. Our movie will be even better. If all else fails, I'll issue you a breakup statement. As soon as you break up, you'll be back at your peak in no time!"

"...No need."

Chino paused for a moment before saying, "If this is how you can return to your peak, then this peak... is better left undone."

After saying that, he hung up the phone, his expression calm and serene.

It's about to air, and after that, he'll "give up" on it.

Whether it's a failure or a success, things should calm down by now.

Shi Jin, who was standing next to him with his arms crossed, glanced at him, thought for a moment, and then turned to his assistant and said, "Notify the fan group to add another 100,000 yuan for the online booking."

"what?"

The assistant was taken aback: "More? Sister Shi, the fans are really out of money, you've really gone all out this time..."

“I meant we’d pay for it… Why don’t you contact Coco privately and ask her to find a reliable person like Ikeno Dafen to handle the booking?”

Shi Jin glared at her assistant.

"Oh...oh...but why don't we wrap them ourselves...oh, I see."

The assistant realized—indeed, this seemed to make the aura of the top star last longer look better, at least… so that it wouldn’t be exposed on the day of the premiere of “Goblin”.

Ikeno Studio and Coco have been working on this like crazy behind the scenes, but they don't dare tell Ikeno... because it would really hurt his "self-esteem".

Sister Shi... you're only stubborn on the surface, but you're not tough at all!
Soft clamps!

Shi Jinwei had already turned around, looking Chi Ye up and down, her sarcasm undisguised: "So you've finished crying to your mother, little Chi?"

Ikeno paused for a moment before coming to her senses and said seriously, "Movie stars never talk much to TV stars... My mother taught me that."

Shi Jin gritted his teeth slightly: "Then go back and go find your mother to eat milk!"

……

On the 25th, several major shareholders of the kiwifruit company criticized Mr. Li, who was a shareholder of the original shares. Mr. Gong was furious, but that was all he did; there were no other substantive actions taken at the moment.

After several confirmations from the "Goblin" production team that they had no intention of changing the broadcast schedule, Hunan TV's leadership finally made the final decision.

The decision was finalized only five days before the broadcast, which is actually a bit late, and it shows the psychological state and anxiety of each company at that moment.

As "The Lotus Order" continues to gain popularity, several "male-oriented historical dramas with political intrigue" have emerged in the market in less than half a month, clearly demonstrating that the show's popularity has sparked a wave of imitations.

Although the broadcast of "Redemption" starring Yi Yangqianxi and Best Actor was not as popular as that of Tencent Video, and the word-of-mouth reputation suffered somewhat because of Yi Yangqianxi, the popularity and ratings remained stable.

For the KuYing platform, this is one of the most outstanding works this year.

Both platforms actively participated in this food-sharing initiative, and the results were generally satisfactory. The only difference was which side earned more, and in this respect, Tencent was clearly more pleased.

Under such circumstances, time passed quickly, and it was now the 30th.

November 30th is the premiere date of "Goblin: The Lonely and Great God".

On this day, Chi Ye did not continue to participate in the publicity and promotion, because all the publicity and promotion that needed to be done had been done, and the work that needed to be done had been done. He returned to the capital quietly and took a half-day off to the newly relocated studio.

The studio has expanded into a company with more employees and a changed environment. The only thing that remains unchanged is that there is always a very laid-back person in the company.

She frequented the karaoke room or the company kitchen... The company had a cafeteria, but this nicely decorated kitchen, located in the office area, was a place reserved "for her".

Teacher Shi usually enjoys spending time in the kitchen, especially when Chi Ye is at the company. If Chi Ye is not there, she will make nutritious bento boxes for Coco, Xiao Liu, and other people around Chi Ye.

Because she felt that Ikeno's personality was not very likable, and he didn't seem to care much about the staff around him... She didn't know anything else and wasn't good with words, but she felt that if she could treat them better, they would feel more at home.

Teacher Shi wasn't really stupid. She knew how outsiders, or rather, the people in the company, viewed her and Chi Ye, so she felt that what she was doing should be effective.

Today, she wasn't in the kitchen because Ikeno came... It seems contradictory, but it's not contradictory at all.

"Huh? What are you doing here?"

Inside the office, Chi Ye was about to lie down for a while and take a nap. So much had happened recently, and he was indeed a bit tired. After he woke up, everything should be settled, and he could finally get some rest.

He had just covered himself with a small blanket that someone had prepared for him, which had his favorite lemon scent, when Teacher Shi knocked on the door and came in.

This surprised him—this wasn't the Teacher Shi I knew.

That's so "brave"!

"..."

Steff glanced at him, then lowered her head and remained silent, simply sitting in a corner of the sofa, quietly watching the clock on the wall.

The premiere of "Goblin" was online at 7:30 PM, which was to coincide with Hunan TV's Golden Eagle Exclusive Theater, with both online and TV broadcasts at the same time.

It's 7:20 now, ten minutes until the premiere of "Goblin".

Chi Ye stared at her like this for a long time, then stopped talking and simply covered himself with the blanket, preparing to go back to sleep.

嗏

For some reason, he couldn't fall asleep. After a while, he sat up dejectedly and waved his hand, "Oh well, since we're already here, let's take a look together."

"They came at just the right time... sigh."

(End of this chapter)