How can you ascend to heaven when you are a star?

Chapter 380 Mastering the Art of Traffic Generation

early morning.

Zhang Wen arrived at the film set in Bai Lu's nanny van.

As for why I don't drive...

Don't ask, the answer is I'm too busy arguing with netizens to drive, and I don't have the time or the hands to drive.

For him, nothing, not even the sky falling, can stop his battle with the fans of "Super Trainee".

11 o'clock, as long as the hype can last until 11 o'clock.

Today is September 20th, and the company will announce the member list of the 'Future Girls' group at 11:00 AM. Their debut song, "The Best of Us," will also be released online at 11:00 AM.

When the time comes, he will post a debut poster of the "Future Girls" group on Weibo, attracting 400,000 haters and countless media outlets, and the attention will shift to "Future Girls".

Wouldn't that complete the plan?
Good morning, Teacher Zhang!

"Thank you for your hard work, Teacher Zhang."

"Teacher Zhang, you're awesome!"

When the crew members saw Teacher Zhang, they all took the initiative to greet him, some even giving him a thumbs up, their eyes filled with awe.

As you've all seen on the trending topics, and are aware of what happened last night.

Teacher Zhang's all-night battle against 400,000 haters is something that would be incredibly explosive at any time.

The first thing many people did after seeing this news was to silently reflect on whether they had offended Teacher Zhang or whether they had any poor attitudes in their daily work.

Those who didn't expect it breathed a sigh of relief, while those who did were terrified. If Teacher Zhang blocked their door and yelled at them all night, wouldn't they have a complete mental breakdown?
As a result, all the staff members reached a consensus: never mess with Teacher Zhang.

You can't win an argument, you simply can't win!
Seeing everyone's reactions, Zhang Wen immediately understood that they all knew, so he replied to the haters while smiling and saying, "Good morning."

"It's nothing, just basic stuff."

"..."

When the staff saw Teacher Zhang typing on her phone while talking to everyone, their admiration for her surged like a never-ending river.

What does it mean to be dedicated to one's work?

This is called professionalism.

Swearing doesn't interfere with work.

This kind of behavior and mindset is something you won't find anywhere else in the entire entertainment industry.

"Brother Zhang, still busy? Why don't you go back to your car and take a nap?" Han Xiaohua asked with concern.

He also saw the trending topics, so he was worried about the other person's work condition today. If the other person was not in a good state, he would rather give them a day off.

"No need, thank you Director Han." Zhang Wen shook his head.

It's just one night without sleep, it's no big deal. With his current physical condition, he could go four or five days without sleep without any problem.

What's more, there are also immortal peaches.

When you're tired or sleepy, just eat a peach and you'll be instantly revitalized.

"Brother Zhang, what are you trying to achieve? Take my advice, don't pay any attention to those people," Han Xiaohua advised, not wanting Brother Zhang to be disturbed by outside influences.

Many celebrities have developed depression from reading too many comments on Weibo, and some have been banned for a period of time because they said too many things they shouldn't have on Weibo.

"Director Han, you'll understand in a moment," Zhang Wen said.

"Ok."

Han Xiaohua stopped trying to persuade him, patted Zhang on the shoulder, and then walked towards the actors.

Zhang Wen found a chair, sat down, and continued his online debate with netizens.

The combination doesn't stop, but the returns keep coming.

……

QiKoo Building.

"Has this guy surnamed Zhang gone mad?" Feng Xinghai was completely dumbfounded as he looked at the news online.

The third episode of "Super Trainee" aired last night. He wanted to check if the trending topics he bought for the show were still there, but right above the trending topic "Results of the first elimination round of 'Super Trainee' are out," he saw the news "Zhang Wen battles 400,000 haters all night long."

He knew that the other party questioned the elimination results and bluntly said that the mentor was blind. At the time, he was gloating and looking forward to the scene of the other party being scolded as a coward by the mentor's fans.

Who would have thought that this Zhang, instead of backing down, would argue with the mentor's fans all night long? This kind of thing has never happened before, not only in the Chinese entertainment industry, but also in the global entertainment industry.

"President Feng, I guess he probably can't accept his students being eliminated, so he's started attacking people everywhere," Chen Peng analyzed, looking like a cunning strategist.

When Feng Xinghai first heard this, he thought it was very likely, but after thinking about it carefully, he felt something was wrong. He frowned and said, "Didn't he already know that his student would be eliminated? He hasn't even processed it yet?"

"Mr. Feng, have you forgotten? Tianxi Media signed a confidentiality agreement with us, stipulating that we cannot disclose the results of the trainees' elimination before they are announced. Even if he wants to get angry, he can't vent it here," Chen Peng said with a smile.

In his view, this is a good thing for the show, as it can bring more attention to the program and at the same time divert viewers' attention from the 'behind-the-scenes manipulation'.

"Hmm, that makes sense." Feng Xinghai nodded, then suddenly thought of something and looked at Chen Peng across from him, asking, "Could that person who's been badmouthing us online be related to Zhang Wen?"

"No, definitely not. He's just a trainee coach and songwriter, how could he have that kind of ability?" Chen Peng shook his head and said.

Upon hearing this, Feng Xinghai's furrowed brows slowly relaxed.

That's right, it's really unlikely.

The money spent on that trending topic must have been at least two million yuan. Was that guy surnamed Zhang willing to spend it?

"Today is the debut day of that so-called Future Girls. Are the smear articles and online trolls ready?" Feng Xinghai asked again.

"We're ready. As soon as this group's debut song is released, I guarantee it will be flooded with negative reviews and drown them in flames," Chen Tao said confidently.

"Alright, we must crush this group and let Tianxi Media know the consequences of offending me, hmph!" Feng Xinghai snorted coldly, a cruel and vicious smile appearing on his face, as if he could already see the 'Future Girls' group crying their eyes out.

Time flies, and before we knew it, it was 11 o'clock.

Tianxi Media's official Weibo account released the member posters of the new group 'Future Girls' on time, officially announcing their debut.

At the same time, the debut song "The Best of Us" by the girl group "Future Girls" was also released on major music websites and placed in the most prominent position on the homepage recommendations.

When fans who follow Tianxi Media saw the members of the 'Future Girls' group, they were all shocked and their eyes were filled with disbelief.

Zhao Tong? Zhang Jiajia? Cheng Sisi? Chen Silu? Su Jin?
Weren't these five trainees eliminated from "Super Trainee"? Why have they suddenly transformed into the latest girl group launched by Tianxi Media?
Is this a joke?
Many people were surprised and expressed their incomprehension.

Tianxi Media announced last week that a new group is about to debut, which means that the members of the group 'Future Girls' have already been determined.

However, the elimination results of "Super Trainee" were announced last night. Could Tianxi Media have predicted the results?
It doesn't match, it doesn't match at all.

Some fans who were unaware of the facts began leaving comments under the Weibo post.

"Administrator, come out here! You must have made a mistake. How come the members of the Future Girls group are these people?"

"Such a big mistake has occurred, so the bonus must be deducted."

"Was the Weibo post made while you were on the toilet?"

"Don't tell me it was done by a temporary worker." "..."

Many people believe this was a publicity blunder, and that the person who made the poster made a mistake.

Since Tianxi Media did not buy trending topics or traffic, not many people knew about this. Even if netizens saw it, they did not believe it immediately, but waited quietly for the administrator's reply.

At this point, Zhang Wen stopped replying to netizens, found a picture he had saved on his phone for a long time, and then posted a Weibo post.

As if in response to the show "Super Trainee", the Weibo post was very simple, consisting of only one sentence.

"Everyone says you guys are bad, but I just don't believe it."

Because Zhang Wen's Weibo account attracted a large number of celebrity fans and gossip enthusiasts, the effect of this post was like a nuclear explosion, quickly spreading across the entire internet and causing a sensation throughout the entertainment industry.

Those who were still leaving comments in the comment section were all dumbfounded after seeing Zhang Wen's latest Weibo post.

what's the situation?
Weren't these five trainees eliminated last night? How come they debuted today?
An illusion must be an illusion.

Thousands of people rubbed their eyes in disbelief, wondering if they hadn't slept well the night before.

But when I saw the Weibo post again and realized that the person in the picture hadn't changed, I finally believed it wasn't a hallucination.

"Fuck!"

The first person to realize what was happening left those two words in the comments section.

Although the Chinese language is profound and complex, nothing can better express his feelings at this moment than these two characters.

If so, then it's a huge "Holy crap!"

Before long, many people realized what was happening and left comments under the Weibo post.

"It's fake, it must be fake. You must have had someone make this fake poster overnight, right?"

"Self-deception!"

"Being eliminated is being eliminated. You have to believe it whether you want to or not. Your students will never be members of the 'Super Girl' group."

"Did you not sleep all night and develop delusions?"

"..."

Just like with Tianxi Media's official Weibo account, everyone's first reaction after seeing this Weibo post was disbelief.
It wasn't until Zhang Wen stepped back in and replied in the comments section that the conversation ended.

"Tianxi Media has made an official announcement. You can check it out if you don't believe it."

"Our debut song, 'The Best of Us,' is now available on major music platforms. You can listen to it if you don't believe me."

"If you still don't believe it, there's a music video for the song, so you can listen to it and watch it at the same time."

"Don't you want to listen to the songs I wrote?"

"..."

Compared to the strongly worded response last night, these replies now contain less hostility and more gentleness.

The sudden change in style was hard for many to accept, and they wondered if the person replying to them had changed, as the tone of voice sounded unfamiliar.

The internet isn't just for keyboard warriors; it also has its activists.

So the content on the poster was quickly confirmed.

"It's true, it's really true. I saw the music video on Douyin, and I can only describe it in three words: It's fucking beautiful."

"I also saw the music video, and although I don't want to admit it, the song is really good."

"Holy crap, they were eliminated last night and debuted today, that's awesome!"

"..."

As more and more people heard the song and saw the music video, no one doubted the content posted by Zhang Wen and Tianxi Media on Weibo anymore.

It's real, more real than real gold.

Zhang Wen added fuel to the fire by buying a trending topic.

"Eliminating trainees to form a group and debut is a slap in the face to the 'Super Trainee' program team."

Once it trended on social media, more netizens learned about it, related topics increased rapidly, and the ranking of the trending topic soared.

As more people know about it, problems arise.

Since Tianxi Media had planned to launch the group 'Future Girls' long ago, what if these five members hadn't been eliminated last night?

Who will be the members of 'Future Girls'?

Does this mean that Tianxi Media already knew these five people would be eliminated before the final vote was announced?
How did Tianxi Media find out?
wrong!

There is a problem, there is a big problem!

Some people recalled the list of girl group members that had been circulating online since the first episode of "Super Trainee" aired, and combined with the fact that the eliminated trainees debuted overnight, they suddenly seemed to understand something.

"I suspect there's something wrong with the voting system for 'Super Trainee'."

“Recording songs and shooting music videos, these things don’t seem like they can be done in one night.”

"Furthermore, Tianxi Media's announcement and other signs indicate that the company already knew that the five of them would be eliminated."

"Teacher Zhang, answer me!"

We need the truth!

After the show's producers denied the rumors, netizens had already believed that the final girl group member list circulating online was fake. However, the emergence of stories about eliminated trainees debuting overnight has made people believe that there was indeed something fishy about the show, otherwise there would be no way to explain it.

Just when the public was eager to know the truth, Zhang Wen put away his phone, stopped posting on Weibo, and stopped replying to netizens, letting the incident fester.

For him, the traffic generation has been successful. Mentors, fans, onlookers, and media reporters have all turned their attention to the group 'Future Girls'.

No matter what people are discussing—debut, elimination, behind-the-scenes manipulation, songs—as long as there's buzz, traffic, and discussion, it will inevitably revolve around these five people: Zhao Tong, Zhang Jiajia, Cheng Sisi, Chen Silu, and Su Jin.

If all five members are popular, it means the group is popular, and more people will pay attention to the songs.

When the hit song is heard and the music video is watched, who won't be attracted by the song? Who won't be captivated by the five women's looks?
That's how it became so popular, wasn't it?

Popularity is the magic key to success for celebrities.

For an artist to become famous, they must have a large following.

Only with traffic will people pay attention to an artist's work.

Good works will bring more traffic to artists.

Han Xiaohua, who was not far away, looked at Zhang Laodi, who was eating his boxed lunch with his head down, and finally understood why the other party had been fighting against 400,000 haters all night.

It's not that he's gone crazy or been provoked; it's that he's trying to attract students and pave the way for their debut.

Brother Zhang, you've finally figured out how to use traffic effectively.

……

(End of this chapter)