Who are you calling "little fresh meat"? I'm the king.

Chapter 999 is not bad! (33)

As I said before: "White Snake" is the opening work of Xinghuo Animation, and it cannot afford to drop in ratings!
The box office performance of animated films in recent years... hasn't been great.

Specifically referring to Chinese animation!

Hollywood animated films are dominating the scene: Zootopia, Coco, Despicable Me, and Minions.
Then there are Japanese anime: *Your Name*, *Doraemon: Stand by Me*...

The last animated film produced in mainland China to break the billion-yuan mark and cause a sensation was "Monkey King: Hero Is Back".

The rest is the "Boonie Bears" series...

There's also the film "Big Fish & Begonia," which received mixed reviews. Although it grossed over 500 million yuan, its reputation was terrible!
This year is even worse.

Currently, there are a total of five domestic animated films that have grossed over 100 million yuan: "Boonie Bears: The Big Shrink" leads the year with 6.05 million yuan in box office revenue, far exceeding other films.

《新大头儿子与小头爸爸3》（1.58亿）、《风语咒》（1.12亿）、《赛尔号大电影6》（1.08亿）和《神秘世界历险记4》（1.04亿）。

Including imported films, there are only *Ferdinand* (1.72 million) and *Doraemon: Nobita's Treasure Island* (2.09 million)...

There's also "Peter Rabbit" (1.68 million)... The total box office for both movies is less than 14 billion!
Proportionally, it's less than 3%...

Shen Yan's biggest concern about "White Snake" is that it's geared towards adults!

Unfortunately, the themes of "The Legend of the White Snake" are love and life and death, which are unsuitable for children...

Moreover, August 17th is packed with new releases, including *Europe Raiders*, *New Shaolin Temple*, *Hotel Transylvania 3: Summer Vacation*, and *Take My Brother Away*…

It's normal to feel stressed!

……

On August 17th, "White Snake" grossed 1.32 million yuan on its opening day, surpassing "Europe Raiders" which grossed 9721 million yuan, and took the top spot at the daily box office!
By the way, "White Snake" has a 17.8% screen share, while "Europe Raiders" has a 24.9% screen share...

After all, the latter has Tony Leung and Fong Fong!
"Project Gutenberg" grossed 7980 million yuan in a single day, followed by "The Meg" with 6900 million yuan, and "The Island" with 3700 million yuan...

"White Snake" grossed 1.32 million yuan on its opening day and received an 8.6 rating on Douban!
Then a bunch of marketing accounts started touting the 'rise of Chinese animation'...

It's the same old story!

Actually, Chinese animation is indeed making progress...

The Chongqing Children's Channel was very advanced in its early days. Why?
Because Shimei was based in Chongqing back then, it means that Chongqing children were the first to enjoy the broadcasting rights of animations such as "Ball Legend" and "Shenpo". Furthermore, Shimei and Chongqing children jointly launched the "Tico" series and set up Tico toy stores in various places.

The art style is suitable for all ages, it's exciting when it needs to be, and it has both laughter and tears. It's just as good as today's Chinese animation—although Chinese animation at that time was imitating or even plagiarizing Japanese animation, it has to be said that it's really good.

Meanwhile, neighboring Kaku and Golden Eagle Cartoon have launched a series of reality shows and children's Spring Festival Gala activities.

The decline of children's animation began in 16. The most obvious trend was the closure of toy stores, the increasing proportion of "Boonie Bears" TV shows, and most importantly, the transformation of children's channels into advertisements for elderly care.

Chongqing Shimei has also split up, with one branch choosing to go to Beijing to work on online animation, and the other choosing to stay in Chongqing to work on children's content.

Of course, everyone knows the ending: the Chongqing branch went bankrupt quickly, while BJ Vision survived thanks to works like "Cupid's Chocolate," "A Thought Through Eternity," and "The Grandmaster of Demonic Cultivation."

Many people say that this type of anime is ultimately very limited, with too many clearly defined themes…

Harem and BL (Boys' Love) genres are ultimately niche...

Bro, let's start by supporting ourselves with niche content... We're throwing money at anime from platforms like U17, Tencent, and Bilibili!
Yes, it lacks the artistic feel of before…

Early domestic animation was mostly aimed at art, and its environment was completely different from that of animation today.

It's hard to imagine an animation production company abandoning commercial practices in pursuit of art!

Therefore, many animations may not look as refined, profound, or meaningful as they used to, but they may be more suitable for the current market.

From a purely technical perspective, the progress made in Chinese animation is actually quite significant.

Artistic works are certainly more beautiful and profound than commercial ones, but they cannot support the future of the animation industry.

Some viewers have high expectations; they want artistic merit, yet they criticize art films for not making money. They enjoy Hollywood's formulaic commercial films, but then nitpick at their own high-scoring works…

Oh, this time Shen Yan didn't just focus on box office and word-of-mouth and then ignore everything else!
After all, it's the opening piece!

The subsequent live streams still promoted it several times...

The box office performance of "White Snake" was also decent, earning 9200 million on the second day and 9400 million on the third day...

Maoyan predicted a box office of 9 million yuan.

It's unlikely to reach that target, because "Ant-Man and the Wasp" is releasing next week, followed by "Mission: Impossible – Fallout"...

But 8 million in box office revenue should still be achievable!

The revenue from surrounding infrastructure development and licensing, including a series of cultural and creative products co-branded with West Lake, is quite high!

Maoyan had already made preparations...

……

In "With the Wind," Xie Zhiyao has a very good first impression of Xu Hongdou; he is attracted by her beauty and work ability.

However, at first, Xu Hongdou was not fond of Xie Zhiyao and even felt disgusted by his behavior.

They mistakenly thought he was an idle person.

His behavior was so stupid—after all, you can see that I'm the handsome guy in our village, the short-statured Prince Charming. But I never rely on my looks for a living. I study online every day, because I forgot how to solve linear equations after graduating from junior high school.

It wasn't until Xu Hongdou was passively involved in the incident of A Yuan running away from home that she began to truly understand Xie Zhiyao, discovering that he was not only capable and ambitious, but also low-key, filial, and deeply loved by the villagers.

Later, Xie Zhiyao persuaded Xu Hongdou to do volunteer work, and the two spent more time together. Xie Zhiyao was attracted by Xu Hongdou's beauty and work ability. He felt that she was not only beautiful but also talented, kind to his grandmother, and his grandmother liked her too.

At the same time, Xu Hongdou was also moved by Xie Zhiyao's character. She felt that he understood her and cared about her, which made her feel good about him.

However, Xie Zhiyao later demonstrated his knowledge: "I am an atheist. I believe in science. I believe that nothing in the world truly perishes. Everything that exists possesses energy, and energy does not disappear; it is only constantly transferred and transformed. Therefore, turning into stars is perfectly scientific to me."

This also proves a point: when trying to woo a girl, starting with grand pronouncements is likely to annoy her. A gentle, subtle approach, like a gentle rain, can instantly turn a beautiful woman into a fangirl.

What's embarrassing is that Shi Shi got into character too quickly; the way she looked at Shen Yan from the very beginning was full of love…

this is not right!
This is also the part that often gets NG (no good) during filming...

(End of this chapter)