Chapter 932 Sadness (44)

Shen Yan is naturally very popular...

But he's different from other young male celebrities and internet celebrities because he rarely buys trending topics!

He doesn't care much about media exposure...

Popular celebrities openly acknowledge their need for exposure, primarily because they rely on a fan base and sustained attention to maintain their popularity and commercial value.

Exposure is key for popular celebrities to gain fan recognition, increase business cooperation opportunities, and maintain market popularity.

Shen Yan is fundamentally different from these people—he lets his work speak for itself!
However, Weibo's servers were still slow for a while.

The lead actress, Shi Shi, also posted two photos of the two of them together: one is a photo from the set of "The Vigilantes in Masks," where the two are having dinner together, and the other was taken last night... well, by Yang Mi!
Shi Shi's fans mainly offered their blessings.

After all, they are a perfect match: both are good-looking, successful, and have good reputations, which fits the public's image of a "perfect couple". Shi Shi and Shen Yan have positive and healthy images, and their relationship is pure and beautiful, which can bring positive emotional value.

One more thing…

Shi Shi is already 31 years old this year, it's about time she went public with her relationship...

A quick search of the Chinese entertainment industry reveals that Shen Yan's age and status meet the standards of the perfect brother-in-law!

……

After their relationship was made public, Shen Yan didn't take the opportunity to promote the movie; instead, he stayed in bed for three more days…

He was really lying down!

Watching the sunrise and sunset, the ebb and flow of the tide.

Beaches, blue seas, coconut groves…

Rows of coastal coffee shops, where you can sit and relax for an entire afternoon.

Unfortunately, on the seventh day of the Lunar New Year, the Hainan Provincial Bureau of Culture and Tourism contacted us—the project application for "Book by Pan Hengmo" had already been submitted…

The synopsis clearly states: In the eighth year of the Yuan You era (1093), Su Shi was demoted to Huiyang, and several years later he was demoted again to the even more remote Danzhou. During his exile, Su Shi spared no effort in spreading Central Plains civilization to the local Li people...

During his three years in Danzhou, Su Shi founded the "Zaijiu Hall" and nurtured Jiang Tangzuo, the first person from Hainan to pass the imperial examination!

To spread civilization, they vigorously produced ink.

At that time, Hainan was short of writing brushes and ink, especially ink, which was very expensive.

Su Shi's essay "On Pan Heng's Ink" records that Pan Heng, an ink merchant from Jinhua, came to Danzhou to make ink. He obtained a lot of pine soot, but the quality of the ink was very poor.

Su Shi taught him to increase the distance between the stove and the chimney, and to make the stove wider. As a result, although the amount of pine soot was only half of what it used to be, the ink was blacker and of better quality. This is the origin of the famous saying, "Hainan pine soot, Su Shi's ink."

It mainly tells the story of the lives of scholar-officials in exile...

The Hainan Provincial Department of Culture and Tourism attaches great importance to this film…

It's not that I haven't thought about filming Su Dongpo...

In 2012, Lu Yi starred in a version of "Su Dongpo," directed by Wang Wenjie, with Lin Xinru playing the female lead. The plot also revolved around Dongpo's experiences from his dismissal from office until he wrote "Ode to the Red Cliff"...

But no major TV station was willing to broadcast it, and it was eventually broadcast once on Southeast TV before it ended!

Then, in recent years, only TVB has produced one version of "The Story of Su Dongpo," with Bobby Au-yeung playing Su Dongpo...

However, that drama is pure nonsense—it tells the story of Su Dongpo facing the power struggles in the court, outwitting and outmaneuvering the politically opposed Prime Minister Wang Anshi, and getting caught up in a Liao Dynasty spy conspiracy…

Applying for project approval is the same as submitting a film application... In fact, every year a lot of films are submitted for approval, but less than half are actually approved, and of those, even fewer are completed...

Once filming is complete, even fewer will be released!
In the end, fewer than 400 of them were able to be released in theaters; most of the others were shelved and had virtually no chance of ever seeing the light of day again.

Most of the films that are able to be released in theaters are destined to be cannon fodder.

The film market is brutal. The "80/20 rule" is probably widely known, but the Chinese film market is actually even more brutal than the "80/20 rule".

For example, in 2017, the total box office of the film market exceeded 65 billion yuan, with domestic films accounting for 411 billion yuan. The top ten domestic films alone accounted for more than 25 billion yuan of the box office, and there were more than fifty domestic films with a box office of over 100 million yuan, accounting for more than 90% of the total box office for the year.

The rest are just cannon fodder!
Shen Yan is different…

He is the most influential star in the Chinese entertainment industry. Whether he is a director or an actor, his version of "Shu Pan Hengmo" will definitely attract attention!
Shen Yan spent the afternoon talking with them and confirmed two things: the entire filming of "The Book of Pan Hengmo" would take place in Hainan; and the Hainan Provincial Bureau of Culture and Tourism and the Publicity Department would invest 5000 million yuan to sponsor the filming of "The Book of Pan Hengmo"...

The specific filming time is estimated to be next year…

The current situation is: the script is undecided, the actors have not yet been chosen, and there's only one idea...

……

The battleground for this year's Spring Festival film season is already set: "Operation Red Sea" and "Detective Chinatown 2: The Prequel" will be the biggest winners...

Although "Detective Chinatown 2: The Prequel" lost its title as the highest-grossing film on the fifth day of the Lunar New Year, it still grossed over 21.2 billion yuan during the seven-day Spring Festival holiday, while "Operation Red Sea" grossed 16.37 billion yuan!
Both films are projected to gross over 35 billion yuan. "Operation Red Sea" is projected to gross 36.76 billion yuan, while "Detective Chinatown 2: The Prequel" is projected to gross 32.17 billion yuan…

"Monster Hunt 2" has had a strong start but a sharp decline, ending in a box office collapse... The final box office prediction is 19.5 billion yuan...

However, Edko Films will definitely push this movie to 20 billion yuan at the box office!

The Land of Women...

It's a sure thing that we'll lose money!

This Spring Festival film season is quite good: films that are poorly made and rely solely on so-called big stars, popular celebrities, hot IPs, and strong marketing are becoming less and less popular with audiences and can no longer make money as easily as they did in previous years.

Films that are truly well-received and focus on the audience's viewing experience can still achieve excellent box office results even without many popular stars or much publicity and hype, simply because of their quality.

Operation Red Sea is a prime example!
The most famous actor in the cast should be Zhang Yi…

But he definitely can't be considered an actor with commercial appeal!

The marketing for "Operation Red Sea" also cost money, but less than 50 million yuan, which is nothing compared to "The Monkey King 3"...

However, the box office failure of "The Monkey King 3" did not affect Zhao Liying—she was filming "The Story of Minglan"...

A blockbuster that's already in the works!

However, the failure of "The Monkey King 3" did affect Zhao Liying—leading her to not make a movie for six years!
—During the promotion of this movie, many people really thought it was a female-centric film starring Zhao Liying. The posters and other materials all featured her solo photos, and the promotional materials were entirely focused on her.

Then the fans started to promote and associate themselves with the brand...

Now that the film has flopped in terms of both critical reception and box office, people are saying things like, "Our film is only third-best cast," and "I only bought the ticket because of Liying Film Studio..."

what's the point?
Capital is very pragmatic. When Isabelle Adjani, the French rose, went to Hollywood, the heavily invested film *Ishtar* caused the production company to lose a fortune, after which Adjani completely withdrew from Hollywood…

Isabelle Adjani, in 1975, at the age of 19, rose to fame with the art film "The Story of Adele Hugo," becoming the youngest actress ever nominated for an Academy Award for Best Actress for a foreign language film…

Just like how a single role can block out your acting career...

However, to Shen Yan's surprise, Zhao Liying actually came to visit him after he returned to Beijing...

(End of this chapter)

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