Who are you calling "little fresh meat"? I'm the king.

Chapter 617 Box Office Exceeds 300 Million (24)

During the Toronto International Film Festival, many other exciting events are also taking place in the city of Toronto.

For example, the Kensington Market Jazz Festival, the Vegetarian Festival, and the Cabbagetown Food Festival.

Anyway, Shen Yan and Shi Shi stayed for five days before reluctantly leaving Toronto. Their next stop was the Telluride Film Festival.

The Telluride Film Festival takes place in San Miguel County, Colorado, USA.

The town of Telluride below.

San Miguel County is a wealthy city in the United States, rich in precious metals, which allows it to pursue artistic achievements. It was also one of the earliest cities to use alternating current.

Back then, in the War of the Currents, Tesla established alternating current in San Miguel County, which became the foundation for defeating Edison's direct current!

Built on a hillside, San Miguel County enjoys a pleasant climate year-round, attracting many Americans for vacations or long-term residences, and has nurtured a large number of painters, sculptors, photographers, and craft artists…

So, the Telluride Film Festival is very rich!

The inaugural Telluride Film Festival featured Francis Ford Coppola, Gloria Swanson (nominated for Best Actress at the Oscars for "The Dream of the Red Chamber"), and Leni Riefenstahl (a German director who has been imprisoned multiple times for alleged ties to Nazism)...

They discovered many new directors, such as Jim Jarmusch (whose debut film, Strangers from Paradise, amazed the world), Robert Rodriguez (From Dusk Till Dawn, Alita: Battle Angel), and Michael Moore (Fahrenheit 9/11), who all participated in the film festival with their debut films.

Shen Yan only stayed for two days…

This place isn't as interesting as Toronto.

After all, it's just a small town, and there's not much to do there...

Oh, according to A24's plan, they will start preview screenings in November, artificially creating a box office miracle in a single theater, and then attracting other theaters to screen the film...

A24 predicts that "Burning" will gross between $500 million and $800 million in North America.

This data is quite reasonable!

Then spend $500 million on PR... Oscar for Best Foreign Language Film.

Honestly, it's definitely impossible to break even.

But Shen Yan didn't care...

……

After concluding her trip to the Telluride Film Festival, Shi Shi urged Shen Yan to return to China—after all, "Burning" was still showing in theaters!

"Going back to China? We agreed to go to Disney World in Orlando..."

"Are you canceling the movie promotion?"

"Aren't Dilraba and Wang Kai already busy with promotions? Besides, given the exposure of 'Burning,' whether I promote it or not won't affect the public's awareness of it!"

After a pause, Shen Yan asked, "How much has it grossed?"

"Currently, it's at 3.2 million, and the total box office is expected to be around 4 million..."

It's been 10 days since the movie was released, and Shen Yan is already very satisfied with the box office of 3.2 million yuan!

We can't really compare it to "Lust, Caution", can we?
Oh, "Lust, Caution" was a 07 film. It grossed 1.02 million yuan that year, ranking sixth at the box office. If we only consider domestic films, it ranked third, only behind "The Warlords" and "Assembly"...

That year's total box office was 33 billion yuan, with "Lust, Caution" accounting for 3.09% with 1.02 million yuan.
Converted to this year…

This year's total box office is estimated to be around 340 billion, and 3.09% would be 10.5 billion.

Did "Burning" gross over 10.5 billion yuan?
Shen Yan would never dare to dream of such a dream!
3.2 million is already pretty good; "Coming Home" only grossed 2.9 million.

Moreover, Burning was released in the same period as The Expendables 3, Rise of the Planet of the Apes, and Divergent, three Hollywood productions.

So Shen Yan retorted, "What else do you want? We've already sold the rights to an art film for nearly 600 million euros, and we're already profitable..."

"Then we're not going back?"

“…It’s a rare opportunity to get out and have fun, so we definitely need to enjoy ourselves.” Just as she finished speaking, Ji Xiang’s phone rang…

"Hey... my trip isn't over yet, how do I get back home?"

"Movie promotion... Can you help me contact a live streaming platform? I'll start a live stream!"

On the other end of the phone, Ji Xiang nodded: "Okay, there's been a lot of competition among live streaming platforms lately... I'll get you in touch with one!"

"Okay... I'll hang up now. Just tell them I'll be online at 8 PM sharp tonight!"

"8 PM North American time?"

"It must be Beijing time..."

……

2014 was the year of the mobile live streaming war!
As the market becomes increasingly popular, more and more giants are joining the online live streaming arena, with companies such as NetEase, Tencent, Alibaba, Youku Tudou, Kugou, iQiyi, LeTV, and Xiaomi all joining the battle.

Currently, a preliminary YY camp team has been formed, represented by YY, 9158, 6rooms, and Guagua Video.
The Inke camp, represented by Inke and Huajiao, and the social networking camp, represented by Momo and Weibo;

There are also teams representing the KK camp, such as KK, NetEase BOBO, and Xiuse, as well as teams representing game-related platforms like Douyu, Panda, Zhanqi, and Longzhu…

The earliest live streaming platforms were YY, 9158, 6rooms, and Guagua Video, etc.

They started doing PC-based live streaming long before mobile live streaming became popular.

Actually, the giants weren't very interested in the live streaming business at first because... the industry's ceiling was limited!
It's not a big industry!

Until American social media giants like Facebook and Twitter started investing heavily in mobile live streaming...

Domestic giants are all getting involved!
With the widespread adoption of 4G and WiFi, technology and costs have been greatly reduced, making it possible for everyone to watch videos anytime, anywhere.

Mobile live streaming makes it simple and efficient for users to generate content; everything can be done with just a mobile phone.

Inke Live and Huajiao Live, which emerged in that year, became the best among them and entered the public eye.

The battle of a thousand live streams has begun!
With various venture capital firms involved, no investor wants to be ridiculed by its peers and miss out on the live streaming boom.

As a result, new live streaming apps were being added to the Apple App Store every day. While claiming a thousand live streaming apps is an exaggeration, you could still find three or four hundred in a search. That same year, the State Administration of Radio and Television intervened, requiring all live streaming platforms to hold both a Network Culture Operation License from the Ministry of Culture and an Information Network Transmission Audiovisual License from the State Administration of Radio and Television…

The first one was okay, but the second one was more difficult to obtain.

At the time the notice was issued, leading platforms such as Huajiao, Douyu, and Panda had not yet obtained licenses, let alone those unknown small platforms, which directly led to the inability of a large number of live streaming platforms to continue operating.

At this point, it's no longer something that money can solve. Those live-streaming platform entrepreneurs who once listened to too much motivational rhetoric about how even pigs could fly if they were standing on the right cusp of a trend have left the scene in despair amidst internal and external troubles.

However, that's three years from now. Right now, a lot of hot money is pouring into the live streaming industry!
Shen Yan, the number one among the younger generation!
You can imagine how powerful his influence is…

Ji Xiang announced that Shen Yan would be doing a live stream to promote "Burning" and would also chat with fans for two hours—the total live stream time would exceed 3 hours!

Immediately, a bunch of live streaming platforms offered very attractive incentives, with some even saying they could give Shen Yan shares if he continued to stream on their platforms…

Ultimately, Ji Xiang chose Douyu Live…

On the one hand, Douyu offered a very high reward—600 million!
On the other hand… Ji Xiang knew that Douyu was a live streaming platform primarily focused on game streaming, and it rarely engaged in anything borderline or sexually suggestive…

Okay, that's just what he knows!

In the early days of live streaming, which one didn't push the boundaries?

You should know that after the nationwide crackdown on prostitution, many young women engaged in import and export trade lost their jobs, so they simply started live streaming to make a living...

For example, if you tip 80 yuan, they might give you their WeChat ID...

Add me on WeChat to join the group, send red envelopes to watch the live stream…

Cough cough, I only heard it from other people!
(End of this chapter)