1980s: I was reborn after being scumbag to death

Chapter 134: See the outside world
When the market was first liberalized, Meng Shulan asked her sister to think of a name and create a trademark.

Meng Changli also told her brother about this matter. They didn't know anything about trademark design. The current label was made by someone Meng Chenggong had hired.

Meng Changli: "I went to the city on Monday and brought them back. Now every pair of pants has a label sewn on it. I also specifically reminded everyone to emphasize this point when selling the goods. I think the effect is pretty good. Some old customers still approve of it."

Meng Shulan nodded. "Okay, this is the direction we should be working towards. Sister, we have already taken a crucial step."

Meng Changli smiled, "Yes, from now on, everything produced by our family will have its own name."

Meng Shulan stroked the label and said, "Sister, this is the name, but we need to express it in written language from now on. Call it a brand."

Meng Changli clapped her hands. "Yes, yes, it's a brand. There's no way I haven't heard of this before. If I don't say it a few times, I won't remember it."

Shulan, you are right. Scaling up, establishing your own trademark and registering a brand are the first steps.

Our goal is to transform into a factory, engage in wholesale, and open franchise stores.

Of course, these two points are the general direction. We cannot casually ignore the Ye family's despicable means of stealing business, and we must take it seriously. "

Meng Changli said this and took out her notebook.

It is called a notebook, but in fact it is just white manuscript paper that she bound herself, with the design sketches she drew on it.

Because of making clothes and learning embroidery, Meng Changli has some basic knowledge of painting, but it is relatively superficial and has always remained at the stage of copying.

But now, in order to design her own clothes, she has started drawing some rough sketches.

I have never learned it. I just draw whatever I want. As long as I can understand it, that's fine.

Meng Changli took the picture and explained it to her sister, then took out a sample to show Meng Shulan.

"Although we've been doing our best to compete with the Ye family for business in several nearby towns these days, I'm actually planning to give up on this pair of pants in our store. Shulan, how about we make these new products and start selling them wholesale? We'll make some money first, and then, when we expand, we can open our own brand store. What do you think?"

Meng Shulan: "Sister, your idea is not wrong, let's do it this way."

Meng Shulan felt that her sister had a good business sense and could understand many things at a glance.

At present, they have ideas, but lack capital. If they want to open a brand store, they cannot expand the scale without hundreds or thousands of products. There is no problem in opening a factory first and going the wholesale route.

but……

"Sister, we need to go the wholesale route, but you don't have to completely throw away the pants you've made so far. Let's do this."

Meng Changli: "Now the He family has directly copied the design. If we continue to compete like this, we won't make much money and will be very tired in the end, right?"

Although Meng Changli really wanted to bring down the Ye family's store, she felt it was not worth it to waste too much time and energy on these people.

What she needs to do now is to develop more new products, transform into a factory, and wholesale their products.

This way they can expand their business instead of staying in these small towns and competing with others over price.

Meng Shulan shook her head, "Sister, we are not competing with them, it is wholesale, and it is others who have to compete with the Ye family."

Meng Changli was stunned for a moment, then her eyes lit up. "Shulan, you're right. I worked so hard late into the night to make these pants, and I can't just give them away like that. As long as this thing exists, someone will naturally confront the Ye family."

Meng Changli felt her mind open up again. This was a wonderful feeling. Ever since her divorce and her business venture, she had lived a fulfilling life every day. She didn't have to worry about mother-in-law relationships or family matters, and she could only plan for the future. She had never thought about this before, but now that she was in the situation, she finally understood Director Song Huailing's determination to divorce.

Meng Changli secretly cheered herself up, and then took out the windbreaker she had just made for her sister to try on.

"I made this style based on the styles in the magazines that Gu Hansong brought me. The dress is long and wide, and I'm not sure if it looks good. You have good taste, so try it on and see for yourself."

The magazines that Gu Hansong brought back last time were all written in traditional Chinese characters. It went without saying that they were not published in the mainland.

In fact, the things above are the popular trends in the next few years. There is nothing wrong with moving closer to the above styles, but Meng Changli has never seen it, doesn't understand it, and can't figure out what's good about these things.

To put it bluntly, I just lack experience.

But since it was something from a book, Meng Changli felt that it must be correct, but she was too unsophisticated and had no vision.

The color of the windbreaker is a darker military green, and Meng Changli tried her best to restore the color in the magazine.

Although she didn't see much point in the color, she still did it anyway.

Meng Shulan thought it was very good after she took it.

The military green color that is popular nowadays is a very authentic color of the times, but in the next wave, it will soon be eliminated by society.

"Sister, it's not bad. It looks pretty."

Meng Shulan turned around in front of the mirror, then untied her braids, combed her hair and draped it over her shoulders.

At first, when Meng Shulan put on her clothes, Meng Changli didn't think it was a big deal, but when her sister let her hair down, Meng Changli's eyes lit up.

"Shulan, you look really good in this with your braids undone. You look like a city college student."

Meng Shulan nodded. "Sister, you're right. So there's nothing wrong with this dress. It's good. It shows my temperament and looks good. The problem is my two braids. They're too rustic."

But it doesn’t matter, as the market opens up, people’s habit of braiding their hair will soon change.”

Young girls’ hair is either tied into a ponytail, let down, or cut into some nice hairstyles, otherwise it looks really tacky.

Meng Changli smiled a little excitedly, "You're right, just like the models in magazines, those women have curly hair that looks a little messy, but with makeup and clothes, they look like rich ladies.

Shulan, I want to make this dress in a few more colors. Can you help me take a look?"

That day, Meng Shulan did not return to the village. Having just finished her exams, she relaxed temporarily. The two sisters discussed their future development, flipped through magazines and talked about clothes, and talked until late at night.

Meng Shulan talked a lot to her sister about the future and the prosperous world outside.

Of course, these were not things she saw with her own eyes, but things she read in books and newspapers.

Meng Changli listened quietly, somewhat absorbed in the subject.

It was getting really late, and they had to rest. Meng Changli tentatively said to her sister, "Seeing is believing. What do you think about me going out and seeing the world? It just so happens that I couldn't contact that textile factory last time I went to the city. I won't call this time. I want to go and see it myself."

(End of this chapter)