The battle for traffic in Chinese entertainment

Chapter 29 Strikes hard
"The effect of this advertisement and song is very good. The number of new fan groups has doubled in just one day. I have observed the discussion in the group and found that everyone is very enthusiastic. They are all expressing their love for you, the boss, and accusing the black fans of having very poor quality."

"You have been in the core fan group for so long, haven't you tried to become the group leader?"

“I now manage three fan groups.”

"Check the phone, there's a 9000 yuan bonus."

"Uh uh uh, actually there's no need to give--"

"This is a reward for your work. There are many places to spend money in the entertainment industry, and the bonus is not given to you to save. You can think about how to spend the money most appropriately."

"oh oh……"

"What's going on in your three groups?"

"Everyone is indignant and looking forward to your future. Everyone believes that you will be more popular than Lu Han and Chris Wu in the future."

"Did they scold the two of them in the group?"

"Well, what happened?"

"It's okay. Report the marketing account 'SM Research Institute' that I told you about yesterday to Liu Chengcheng."

"Yes, there are also the marketing accounts 'Ba Lao Ye', 'Ba Po Dou Fu', 'Love Wu Yi Sheng', and 'A Little Reed'."

Chen Yuqi responded seriously.

"That's good."

Xu Xing nodded.

I felt a little pain last night, so I think pursuing a career is more suitable for me.

There is no point in suing a mentally immature elementary school student. If you want to kill someone, just kill the monkey.

The marketing accounts and big fans maintained by those teams are flattered by the most domineering and brainless fans on the entire Internet. They enjoy spewing shit at them and feel so proud of being able to call the shots.

He brought all kinds of messy rumors and didn't even use a nickname. He just used his real name. Fuck, he's so brave.

Especially the SM Research Institute, ever since it was slapped in the face by the Minister of Nanshan Entertainment last time, it has started to imitate others and pretend to be the King of Understanding.

It was she who spread the rumor that Xu Xing was engaging in SM. She even gave Xu Xing a nickname - "Little Ginkgo".

For a moment, the two top fans embraced each other, causing her to gain 20 fans overnight.

Xu Xing really needs to clean up this chaotic Internet situation!
Hit hard!

It is easiest to catch these marketing accounts now.

After WeChat launched official accounts in 2012, with the certification system coming online, after two years of development, the first wave of self-media entrepreneurship and making money was this year.

Because of the interests involved, most of those marketing accounts have authenticated real personal information.

In this environment where celebrities let themselves go on Weibo, personally get involved in disputes and gossip is flying everywhere, few people think that spreading rumors about celebrities will be subject to legal sanctions.

Many marketing accounts believe that spreading rumors is the fastest way to increase traffic.

After all, Han Han withdrew the lawsuit against the ghostwriting farce that shocked the society two years ago.

There are so many people who want to sue, who will sue in the end? Will the court rule in favor of the star?
But unlike others, with the assistance of senior legal professionals like Yu Murong, Xu Xing is really determined and capable of breaking new ground.

……

So it was December 12nd.

Xu Xing was filming on the set in the morning.

At noon, Liu Cheng called Xu Xing again. He told her that the director of "The Beginning" had been decided. He was Yang Lei, the director of the TV series "Red" which had just become popular on the Internet.

This atypical suspenseful anti-Japanese drama has received wide acclaim. The whole drama pays attention to details, the shots are neat, and the suspense setting and the rhythm of the plot advancement are well grasped. All these made Huace believe that he could make "The Beginning" well.

Xu Xing thought about it and felt that Director Yang was indeed a very good candidate.

Although Xu Xing himself felt that "Red" was just so-so, and Director Yang made a bunch of flops after this drama, after all, Director Yang later made a very good science fiction drama "The Three-Body Problem".

The slow pace of "The Three-Body Problem" is also because Director Yang is basically reproducing the original work, while the script of "The Beginning" is already full with 15 episodes.

In addition, dramas like "The Beginning" also need the high-IQ audience group that is currently obsessed with "Red" to promote it when it goes online in the future.

That is to say, to reap the dividends of "Red".

Hung up Liu Cheng’s phone.

Xu Xing then called Park Xichang and asked him if he was interested in being the assistant director of "The Beginning", hoping to introduce him to the domestic circle. As a result, Director Park was very moved and thanked Xu Xing, and then rejected Xu Xing.

He said he was waiting for the opportunity to be an assistant director of a movie.

“Is there really a chance?”

Xu Xing didn't quite believe it.

"Of course, it will be finalized early next year," Park Xichang said confidently, "and it will be a blockbuster movie."

"What a blockbuster."

"I'll let you know when I'm sure."

"Row."

By three o'clock in the afternoon.

Lu Han released the movie promotional song "Our Tomorrow".

His fans formulated a strict battle plan, vowing to suppress "One Meat and One Vegetable", which had topped the new song charts on major music platforms after a day of fermentation!
Unfortunately, the strategic advancement of the Reed sisters was not ideal.

It was not until seven o'clock in the evening that I finally got to third place.

Although it topped the Soaring Songs Chart, due to issues with the statistics method of the New Songs Chart, it is normal that "Our Tomorrow", which was only released at 3 pm, cannot make it to the top for the time being.

But the Megan sisters who were watching still laughed and sent a wave of battle reports every ten minutes to express their ridicule.

It was a huge hit. At the beginning, some Luwei sisters had some private opinions, saying that "It's a pity there are no ifs" was more noble than the cover of "Time Cooks Rain".

Now a dog is stepping on his face.

But soon the elder sister and the younger sister stood together again.

Because around eight o'clock, a marketing account released nine screenshots of chat records in which Xu Xing's fans insulted Lu Han and Chris Wu.

All kinds of words that hurt the sisters' eyes made their anger bars explode in a second.

Xu Xing’s Weibo comment section and the square were overwhelmed again.

At eight o'clock sharp.

Xu Xing's Weibo account, which is currently being saturated with output, forwarded a lawyer's letter issued by a new Weibo account certified as Xu Xing Studio.

The statement announced that it would file a lawsuit against nearly 40 accounts that spread rumors and insulted Xu Xing in order to protect Xu Xing's right to reputation.

The anger bars of the two top fans, which were already stretched to the limit, suddenly turned into a nuclear implosion!

The dog finally couldn't help but bite!
Why can you rub it and we can't scold? !

You slut, what you want is the heat of us scolding you?
Are you pretending???

The fans of the two groups used nuclear bombs to destroy the square where #Xu Xing announced the lawsuit against black fans#, and the output was explosive!
Until ten o'clock at night.

The CCTV News account posted a Weibo post, severely criticizing the chaos in the fan circle and even directly naming two top stars.

Several media followed suit and jointly criticized.

The unexploded nuclear bomb was forcibly swallowed back into the mouth. Because the studio of the Remote Control Fan Club issued instructions immediately to stop.

The other fan clubs who were just watching for fun the whole thing were dumbfounded.

A week later.

Several fans posted photos of the court summons and sought help online in panic.

It’s different from what I said before!
Who said that having only a lawyer's letter but no subpoena is just bluffing?
This subpoena came too quickly!
What should I do?
begging!
Who will help me?
All the classmates knew about it, and my parents were so angry that they cried.

Will it leave a criminal record and affect my graduation and future work?

Can the lawsuit be withdrawn if I apologize to Xu Xing now?
Woohoo, I was wrong...

The SM Research Institute, which has 120 million fans, even cancelled its account and ran away.

Fans of other groups who were already dumbfounded before were dumbfounded again.

　The rhythm of non-fictional writing is always weird...

　　Thanks to Caizhu and Shadow Angel for their monthly tickets! Thanks to everyone for their recommendations and follow-up reading!
　　
　
(End of this chapter)