Fooling Huayu for Thirty Years

Chapter 634 "Crazy Racing" - The First Spring Festival Champion! Xiao Ran in Trouble

Regarding what Bai Xiaohang said about his brother.

Ma Xun didn't take it too seriously, after all, it was a matter between the two brothers.

It's true that it's related to me, but there's still at least one layer between us.

Moreover, Ma Xun has quite a few things on his plate right now.

The Spring Festival holiday is generally considered to be completely over by the eighth day of the first lunar month.

Therefore, the Spring Festival film season should also be calculated according to this holiday schedule.

On the eighth day of the first lunar month, the first Spring Festival box office battle in mainland China officially came to an end.

Naturally, problems will arise in many areas during the first Spring Festival film season.

Newbies are all inexperienced.

Most importantly, the vast majority of moviegoers have not yet developed the habit of watching movies during the Spring Festival.

Fortunately, there are many of us.

Although this habit was not formed, the box office results were still satisfactory.

Crazy Racer became the champion of the first Spring Festival film season with a box office of 2.23 million yuan.

The second place is quite far behind.

That's right, that's how the world is, and it's true in many fields. The names may sound nice, but when you see the specific data, it's quite alarming, like the world's steel production rankings.

Starting from second place, even if you add up all the others, they probably still can't beat the first place.

But let's get back to the point.

"All's Well, Ends Well 2009" ultimately only surpassed 30 million in box office revenue.

The fact that the figure didn't even reach 4000 million is truly astonishing.

Despite this, the film's promotional efforts still expressed satisfaction with the results.

Huang Baiming, in particular, always maintained a smile and spoke very appropriately during interviews, even when asked about the box office situation.

He has consistently expressed great satisfaction.

This is very important.

The reporters were all surprised.

However, Huang Baiming's reasons were also quite reasonable.

"After all, it was the first time trying this, and as a pioneer, this result is already quite good."

Listen to that, that's called having a broad perspective.

However, many people in the industry commented that he was "putting on a brave face."

That's a bit blunt, but it's definitely true.

Your movie got beaten up so badly, and you're still pretending?

With a box office of only 30 million, it's only because the mainland film market is much better than before; otherwise, you simply wouldn't have been able to get that much.

Of course, these are just things to say within the industry.

As for what netizens said... those were even harsher and more direct.

"No, are those Hong Kong people here to scam money?"

"They made this piece of junk and expect us to pay to watch it?"

"It has to be said that Hong Kong cinema has declined."

Look, these online comments are already considered mild.

And there were even harsher comments.

But this claim of scamming people... is indeed true.

"All's Well, Ends Well 2009" is simply unbelievable; it's like these big stars are trying to film something.

It's already a bad movie.

So, what's the next step?

"Xiao Ma, you did a great job with this Spring Festival film season. Everyone is very satisfied, even the filmmakers from Hong Kong are very pleased..."

Once work resumed as normal, Ma Xun went to China Film Group immediately.

After all, this Spring Festival film season was a task assigned by higher authorities.

Ma Xun went there as a victor, and he also wanted to hear what Han Sanping had to say.

After all, the higher-ups intend to offer preferential policies to Hong Kong this time.

But now it's our mainland films that have made a fortune.

So what exactly is going on?

Ma Xun was delighted when Han Sanping said that.

Actually, it was quite a coincidence.

Because Zhang Zhao managed to turn a funeral into a celebration, both Le Shi and Huang Baiming were very satisfied.

Isn't this great?
If you've all agreed, what kind of attitude can the higher-ups possibly have?

Of course, I'm very satisfied.

Ma Xun unwittingly gained an advantage.

The opponent's original intention was, of course, to save face and also to plan for the future.

After all, if they were to admit defeat, it would be more than just a matter of losing face.

Will the Lunar New Year film season continue in the future?

Will Leshi be able to secure film distribution and promotion projects in the future?
Right? They have to turn a funeral into a celebration.

Besides, this is a box office of 30 million, which is no small amount.

Calling it a success isn't wrong.

That's enough to fool outsiders, at least.

Unexpectedly, Ma Xun also benefited from this.

If Jia Yueting and the others found out, they would probably be furious.

Now, Ma Xunde has given a response and outlined his next steps.

"Boss, I've already made the arrangements. The latest publicity focus is all on the Spring Festival season."

Sigh, this method...

Han Sanping burst into laughter after hearing this, "Little Ma! You've really shown a great sense of the big picture!"

Praise and compliments... are a must!

We didn't focus on promoting our own films, but we emphasized the Spring Festival season.

This is to establish a habit of watching movies during the Spring Festival in the minds of movie fans.

Yes, sometimes it's that simple. The more you promote it, the more you say about it, the more likely people will remember it.

It may not have the same powerful effect as a thought imprint, but over time it will definitely have an effect.

Han Sanping was naturally very happy that Ma Xun did this, after all, shifting from the Lunar New Year film season to the Spring Festival film season was an important part of China Film Group's future plans.

That's great! Now, let's talk about what's next.

"After the Spring Festival film season, it's time for the summer film season. What are your plans for this year's summer film season?"

When asked this question by his superior, Ma Xun was naturally very direct.

"The Forbidden Kingdom is definitely going to be released, and there's also Dragon Ball, which has been in production for a long time. These two movies should be the highlights of the summer season."

This statement didn't actually need to be made by Ma Xun; he had already reported it beforehand.

The Forbidden Kingdom brings together two super kung fu stars.

China Film Group had its eye on this movie for a long time. Huayi Brothers was very powerful before, but now Huayi is not so strong and has been divided up by forces such as Ma Xun, Jia Yueting, and Yinghuang.

That would be perfect for China Film Group to step in and take charge.

We don't really need to spend money; as long as China Film Group does a good job in scheduling screenings, that's enough.

But Dragon Ball has quite a pedigree.

Han Sanping couldn't help but ask, "I heard that the cast of this 'Dragon Ball' movie is quite good, and with the example of 'Transformers' before, this movie might be very strong."

Ma Xun laughed and said, "Boss, of course, but our 'The Forbidden Kingdom' is no less than theirs. After all, it's a film starring two super kung fu stars."

Well, there's no need to mention Jing Tian or Bing Bing.

Han Sanping pondered for a moment, "You mean, release both films at the same time?"

"Correct."

This was actually a confirmation, and seeing Ma Xun's attitude, Han Sanping no longer hesitated.

"Okay! I'll do as you say!"

After all, given Ma Xun's previous performance, how could Han Sanping not trust him?

China Film Group Corporation (CFGC) serves as the foundation and aircraft carrier of China's domestic film industry.

A huge number of films will follow the path of China Film Group.

Or to put it another way, the economic model in our country is mostly dominated by state-owned enterprises, with private enterprises playing a leading role.

State-owned enterprises provide a safety net, while private enterprises make money... Well, whether they can make money depends on their individual abilities.

The importance of China Film Group is self-evident.

Ma Xun can now be considered the boss of the number one private enterprise, and his cooperation with China Film Group, a giant in the industry, has been so smooth.

perfect.

As for these two films... Ma Xun has already mentioned them before.

The Forbidden Kingdom is indeed a terrible movie.

However, even bad movies can make money.

His first step in the plan has been completed.

So next...

"Actually, I can tell you about the plans and arrangements for the whole year, boss."

"We have a film called 'The Message' coming out during the National Day holiday, in August of course."

"Haha...you little rascal."

That's right, there's a major production this year.

So, the Lunar New Year film season or the Spring Festival film season...

"As you know, boss, I've collaborated with Hollywood on a blockbuster film, Inception."

The male lead in this movie is Leonardo DiCaprio, and the directors also include Martin Scorsese and Satoshi Kon…

"Ah! Okay! I understand."

Alright, most of this year's work has been arranged in just a few words.

As for unforeseen circumstances... well, there might be some in the future, but we'll see when that happens.

Ma Xun and Han Sanping had a meal at the canteen before leaving the Beijing Film Studio.

But as soon as he came out, he received a call from Bai Xiaohang.

"Brother Ma, my brother is here to see me."

"what's the situation?"

"He has a business opportunity and hopes to collaborate with us."

"what business?"

"Going public".

"Holy crap, your brother's got some skills too."

"Hey hey hey..."

Ma Xun was genuinely surprised; he never expected that Bai Daqing was also planning to go public.

However, this isn't exactly an absurd thing.

In terms of when he entered the industry, Bai Daqing is considered a senior in the advertising world. He has worked with so-and-so to take a company public, especially with the IPO market opening up this year.

Very reasonable.

However, Ma Xun was naturally cautious. In fact, when he said "Holy crap," he already felt that this matter was not simple.

No rush, let's play along with them.

So, Ma Xun decided to meet with the Bai brothers, Bai Xiaohang and Bai Daqing, and have a chat.

Unexpectedly, when he returned to Guangming, someone was waiting for him in his office.

"Brother Ma~"

As soon as Ma Xun returned, Li Xiaoran pounced on him.

"what happened?"

Although Ma Xun enjoyed the visual impact of the two large steamed buns, he also found it quite strange.

"Um, um..." Xiaoran seemed to hesitate, as if she wanted to say something but stopped herself.

Ma Xun lifted her chin and said, "If you have something to say, just say it. You are my woman."

These words warmed Xiaoran's heart, and she said shyly, "That Sun Donghai, he harassed me."

What the hell!

That bastard was already entangled with Li Xiaoran in the original timeline, and now this is... Hmph!
Now that Ma Xun has the time, he's made up his mind to simply get rid of Sun Donghai's troubles.

(End of this chapter)