Fooling Huayu for Thirty Years

Chapter 395 The Battle for Supremacy During the Lunar New Year Film Season! Jingwen Accompanies the Premiere of "Warriors of Heaven and Earth"!

Why didn't you say so back then?

"Oh dear, you're still asking other people."

Why can't I ask?

"Back then... didn't you know?"

"Oh, it was around that time."

"Of course! You're really going too far. People have already... never mind, I'm not going to say anything more to you."

"No, I need to say more. How was the quality of this production?"

"That's right. Think about it. Although it wasn't convenient for me to handle things at that time, I would definitely know about large business deals or big orders for the company, right?"

"Of course... My Mrs. Zhong, I absolutely believe you are a responsible and conscientious boss."

Chung Chor-hung absolutely loved hearing Ma Xun say that.

"You sly one~" But she still gently scolded him, almost like flirting. But then came the important part, "So, you should understand that I didn't know about this case at the time. In fact, I only found out about it recently. Actually, it was our employees who saw the trailer for 'The Promise' and realized that the special effects our company did were for this blockbuster."

As soon as he finished speaking, Ma Xun understood immediately.

"Haha..." He couldn't help but laugh.

"Why are you so happy?" Although Mrs. Zhong laughed along with him, she couldn't quite grasp all of Ma Xun's points of laughter.

"Don't ask anymore, you've helped me a lot this time! Don't worry, I'll definitely reward you."

"What reward? I don't want it!"

After saying that, Mrs. Zhong hung up the phone.

Ma Xun had a big smile on his face. He was probably smiling like that because Chung Chor-hung had become increasingly seductive under his tutelage.

However, it's more likely that it's because of this news.

Ma Xun simply couldn't explain all the jokes clearly; after all, some things are just impossible to explain.

In short, the blue-haired red-haired man from the 523 "Fengshen 2" has appeared in the present day.

There's nothing new under the sun.

Outsourcing has been around for a long time, but we just have a natural perception that certain industries are more prestigious.

Just like the computer special effects industry.

Actually, we think this thing is really high-end and there's nothing wrong with it.

On the one hand, Hollywood movies do indeed present us with very beautiful and gorgeous scenes thanks to computer-generated special effects, which would be really difficult to achieve with conventional filming methods.

On the other hand, Hollywood has indeed done a lot of publicity work in this regard.

Industrial Light & Magic is a company that not only makes special effects, but they also like to make documentaries about the special effects they create.

These documentaries are clearly advertising in nature, but when ordinary moviegoers see them, they think, "This stuff is really awesome."

Indeed, many special effects nowadays are not just done on computers, but also require actual set design and all sorts of creative ideas.

Therefore, many ordinary people feel that computer special effects should not be outsourced.

In fact, this thing isn't as amazing as you might imagine.

Many people can actually do it, and many amazing special effects movies overseas are actually outsourced to small companies.

And now, the movie "The Promise"...

Ma Xun confirmed that this film received a lot of hype at the Tokyo Film Festival. The brochure introducing the film clearly stated that the special effects were produced by an internationally renowned special effects company.

Although they weren't shortlisted, they've prepared a lot of promotional materials.

But if we recall this movie again, Ma Xun has seen it after all.

To be honest, the colors in this movie are very vibrant, even reminiscent of Zhang Yimou's style.

However, in terms of special effects, at least the bison in the opening scene looked quite fake.

The scenes of Jang Dong-gun running with the bison and how he led them were simply unwatchable.

It wouldn't be accurate to call it a 50-cent special effect, but it's definitely cheap.

It's worth noting that the bison scene is where the special effects truly shine.

Because it's dynamic, and it also needs to have a strong rhythm.

But it was done terribly.

So, according to the information provided by Mrs. Zhong...

Are these 'terrible' special effects the work of our company?
Ma Xun blushed for some reason; he hadn't done a very good job.

But then I thought about it again, and realized that wasn't right!

It's obvious they subcontracted to too many layers and paid us too little, which is why they did such a poor job.

Let's not think about quality issues anymore.

This is clearly an important weapon!

That's why Ma Xun told Chung Chor-hung that he should reward her properly.

Ma Xun already had great confidence, and now he has gained such a great weapon.

It would be strange if he didn't win this match!

Of course, in terms of current public opinion, what netizens are most interested in is seeing Director Chen vs. Director Chen again.

But in reality, the real mastermind is me, Ma Xun!

Now, Ma Xun can say that everything is ready, even the east wind is there!
He couldn't wait any longer.

To Ma Xun's surprise, the Lunar New Year film battle took another turn.

……

Huayi Advertising Company.

Several big bosses gathered again.

It’s different in the past.

The impact of Zhou Zhengyi's imprisonment is still ongoing.

Many people's demeanor has changed.

In fact, being a business owner is a high-risk profession these days.

It's not an exaggeration.

The Forbes rich list isn't just a ranking that changes every year; many of those at the top might be added the following year.

Moreover, almost no one can escape it.

This rich list can be described in just two words.

Real torture!

Zhou Zhengyi managed to get in by clinging to such a powerful patron, and the news that he's being treated very well inside, even with air conditioning, is quite surprising.

But now, none of the owners here want to go in.

One of the reasons Zhang Xinming invested in film and television was that he wanted to make a profit from coal mining... I think it's called something like "laundering," right?
It doesn't matter what it's called, it's fine as it is.

He knew very well how dirty the things he had done were.

Now that Zhou Zhengyi's matter was right in front of him, Zhang Xinming's face was full of smiles.

Like a smiling Buddha.

"This Lunar New Year film season is all up to you guys!"

He made his stance clear in one sentence: You guys make the arrangements, I, Lao Zhang, will just go along in the car, and I won't say anything more.

His statement was quite good; some people are much bolder.

"Releasing 'The Promise' now is indeed a good move; Director Chen still has the ability!"

Qin Hong, this guy is pretty normal.

After all, he had already gone through it once.

In his view, Zhou Zhengyi's arrest was nothing more than a minor incident.

His own brother has fled to the United States, and now it seems he's going to be placed on Interpol's Red Notice.

Therefore, Qin Hong was actually the very calm person.

He's right.

We definitely need a blockbuster to boost morale right now, and Chen Kaige is no ordinary actor.

Even if "The Promise" wasn't selected for the Tokyo International Film Festival, it can't be too bad a movie.

In terms of investment, Chen Kaige raised approximately 200 million yuan overseas.

These bosses together invested probably less than 100 million yuan.

Originally, it was Zhou Zhengyi who was in charge, after all, he was rich at that time and very arrogant.

Qin Hong felt that this 3 million yuan movie was definitely a blockbuster.

The earlier the better!
Moreover, the film market has now recovered.

Anyway, with the help of experts, a series of measures were implemented to make our mainland film market even better than before.

Qin Hong had no idea that this expert was Ma Xun.

If he knew, then...

Moreover, Qin Hong was unaware that these bosses originally had no opportunity to invest in the film "The Promise".

It's good that we don't know these things. The Wang brothers were pleased with Qin Hong's statement.

"Everyone! The film is finally going to be released, so without a doubt, we need to come up with some creative marketing strategies."

"Regarding the funding..."

The two brothers revealed their true intentions; they still wanted money.

After all, this is an advertising company.

Chen Kaige's "The Promise" was promoted by the Wang brothers.

Even if it's not like adding wings to a tiger, it's still like a sleeping dragon and a young phoenix!

The bosses exchanged glances, and Zhang Xinming laughed heartily.

"Go ahead and do it, my two brothers."

It means there are no problems with funding.

Everyone nodded together.

Alright, that settles the matter.

So, specifically...

The Wang brothers immediately declared, "We'll hold the premiere at the Great Hall of the People!"

This is the location of the last "Jing Ke Assassinating the King of Qin"!

Obviously, you have to get up from where you fell.

Everyone gave a thumbs up.

But before he could even give the thumbs-up, suddenly, an assistant came in.

How can you be so rude?
The Wang brothers were somewhat displeased, but after their assistant whispered a few words in their ears, their expressions immediately changed drastically!

what happened?
This is a very sensitive time, and the bosses can't afford to be disturbed by the slightest disturbance.

"Oh, just say what's on your mind."

Zhang Xinming still has a smile on his face, but his tone has changed.

The same applies to the others.

The Wang brothers felt immense pressure because they had just been planning a major publicity campaign.

Now something's happened, this...

Qin Hong frowned, when suddenly a text message arrived on his end.

"Oh no! The film 'The Promise' has been sued!"

what?
Is it related to a case?
The Wang brothers had no choice but to speak up.

"It was just a small thing that happened during filming, nothing serious."

Is that really the case?

Soon, the bosses all understood the situation.

That is to say, when "The Promise" was filmed, it was shot in Yunnan, and there was a particularly beautiful place there, which was a sea of ​​flowers.

Yes, it's in the movie; those flowers are really beautiful.

but!

It's no wonder it looks so beautiful, because it's a natural wetland flower sea that takes three thousand years to form.

As a result, the filming of "The Promise" damaged this land!

It was a famous local tourist attraction, and now it's gone.

I can't hold back anymore, I'm suing!

Will it affect the film's release?

"It doesn't seem to have any impact."

"But this case..."

What should I do now?
I don't know who came up with the idea.

"This is news! It's a hot topic! Let's take advantage of it!"

Goodness, who's so amazing?
Upon closer inspection, it turned out to be the Thirteenth Young Master.

He hadn't said a word, but this move seemed to be a good idea.

After all, the film "The Promise" is already in production and cannot be delayed!

They're going to make use of this black traffic too!

……

The Lunar New Year film season is getting closer.

The movie hasn't even been released yet, but the war of words has already begun.

"The preview screening of 'The Promise' received rave reviews!"

"The film 'The Promise' destroyed a sea of ​​flowers? Nonsense!"

"The Promise is utterly heinous!"

It's really chaotic; for a moment, I couldn't tell which was praise and which was criticism.

And "Warriors of Heaven and Earth" has also arrived.

"A blockbuster! Another blockbuster has been released!"

"Magnificent! Breathtaking!"

"Warriors of Heaven and Earth will premiere at the Golden Rooster and Hundred Flowers Film Festival!"

Golden Rooster and Hundred Flowers?

That's right, Ma Xun replicated his previous success!

But this time is different.

Because the Golden Rooster and Hundred Flowers Film Festival has become more famous.

Ma Xun took full advantage of his resources and held a premiere at the film festival.

As for the other advertisements...

We have to go this time too!

Ma Xun simply contacted General Manager Li and others, suggesting that they also install more bus stop signs.

I still have to say that in this day and age, bus stop advertising is definitely the best advertising medium for movies.

Don't even mention our domestic films; Hollywood blockbusters are also eyeing this aspect.

In this way, it can be said that the publicity for the blockbuster "Warriors of Heaven and Earth" has been maximized!
Is that all?
We can't let you ruin that sea of ​​flowers!

Ma Xun once again demonstrated his resource strength!
He realized that the Wang brothers intended to exploit this black traffic.

In fact, when it comes to traffic, it doesn't matter whether it's good or bad, real or fake.

That's all called traffic!
In the present moment, and even for the next twenty years or so.

Companies that prioritize traffic don't care about quality or authenticity!
Yes, that's the truth.

As long as it generates traffic, that's fine.

They only care about the volume of traffic!
This is why many viewers later found it strange that some celebrities, despite having all sorts of scandals, could still remain popular, appear on shows, and get acting roles.

Anyway, their logic is different from ours.

But if you want to get to the bottom of it, it's actually quite simple.

Because when it comes to the financial statements of listed companies, all that's needed is the volume of traffic.

that's enough!
Okay, let's not talk about that anymore.

Ma Xun's use of his resource advantages is...

"Tell It Like It Is," Dong Qing, a special interview today!
We made contact with the local town leaders in Yunnan Flower Sea.

That was a ruthless move!
So, what about the weapons Mrs. Zhong provided?

Don't rush, it's not time yet.

Ma Xun is now present at the Golden Rooster and Hundred Flowers Film Festival in Sanya.

Along with a large number of celebrities, both domestic and international, and so on.

Let's all get together and welcome the opening ceremony of the film festival.

Then came the premiere of "Warriors of Heaven and Earth"!

The red carpet was dazzling with stars!

But things have changed around Ma Xun.

"Wow, you've made such a big production."

"Don't rush me."

Jingwen was the only one by his side.

That makes sense. The other beauties are the main creative team, aren't they?

Ma Xun gently patted Jingwen's small hand and led the lovely Zhao Min onto the red carpet.

For a moment, the flashes kept going off non-stop!

(End of this chapter)