Fooling Huayu for Thirty Years

Chapter 270 Summer Movie Season and Pilot Reform of Cinema Chain System? A Chance Encounter with Qin

Chapter 270 Summer Movie Season and Pilot Reform of Cinema Chain System? A Chance Encounter with Qin Lan
According to Ma Xun's plan, he intends to just coast through this summer's film season.

Two movies, "Beijing Bicycle" and the Korean version of "My Sassy Girl".

It's clear that "Seventeen" is unlikely to have a high box office, but it did win a major award abroad and generated a lot of buzz in the news beforehand.

Yuanyuan's fame far surpasses that of the original timeline.

In that case, this movie is something to look forward to.

However, the total box office is estimated to be no more than 20 million; even 10 million would be considered an unexpected result.

As for the Korean version of "My Sassy Girl," Ma Xunlai was in charge of producing this film.

The problem is that we've already made our own film before, and releasing this movie again can certainly help maintain the popularity of the original.

However, it's unlikely to be a box office hit.

The plot is basically the same, only the characters have changed, and the dialogue is all in Korean.

Of course, there are also some different storylines, such as the deserter part.

Ma Xun's version naturally didn't include the deserter scene, because in mainland China, the chances of an ordinary person encountering a deserter are almost zero.

Unlike in South Korea, where stealing from the country to serve in the military is worse than going to prison.

At least the food in prison is better than that of soldiers.

Desertion is a common occurrence there, and the fact that such scenes appear in movies reflects the daily life of a society that has been robbed of its territory.

Even with these differences, it's still incredibly difficult to achieve a box office explosion.

Well, actually, every director's work is different, in terms of the skill of camera movement and the expression of cinematic language.

In reality, there are quite a few differences.

Unfortunately, these are things that require the audience to appreciate carefully, which means it takes time.

From this perspective, it would be quite good if the Korean version of "My Sassy Girl" could earn 30 million.

Ma Xun's plan is to make these two films the main focus of this summer's box office.

Although both films were relatively average, the two movies together grossed approximately 4000 million yuan at the box office.

Even after deducting the film's production costs... Ma Xun would definitely not have made less money.

But now, Han Sanping has given Ma Xun a problem.

Clearly, neither of these two films is a good answer.

"Xiao Ma, in my opinion, both of these movies are excellent works, but as you know, the summer movie season is mainly about box office."

This year, our domestic market is likely to face a major test.

Han Sanping is right; there are quite a few Hollywood blockbusters coming this year.

Ma Xun recalls that the most outstanding performance was in "Pearl Harbor".

This movie, "The Movie," continues his signature style of explosions.

As for the plot, there is indeed some content.

Two brothers, like brothers, and a beautiful woman. In the end, the brother cheated on his friend with her. "I'll take care of your wife."

It turned out that the male lead hadn't died, which was quite awkward.

Okay, the cast is also very strong, including Ben Affleck and Kate Beckinsale.

Especially Kate, her later "Underworld" was really top-notch, and her face is very much in line with our Eastern aesthetic.

Unfortunately, she has never been considered a top-tier celebrity in Europe and America. Moreover, even Ben Affleck, who admires Latina beauties like JLP, is not a big name in Europe and America.

I won't go into the details, but if Ma Xun remembers correctly, this film, Pearl Harbor, grossed 100 million yuan in China.

There are other Hollywood blockbusters, such as The Mummy Returns and Rush Hour 2.

The good news is that the latter two films were released during the summer season in Europe and America, but the original timeline was only introduced to China at the end of the year.

But in this current time and space, who knows what's going on?

Ma Xun thinks Han Sanping means that he hopes Han Sanping can take the lead in the summer movie season in mainland China.

Feng Xiaogang is in the Lunar New Year film season, and sometimes Zhang Yimou also appears in the Lunar New Year film season.

Ma Xun, you performed exceptionally well during last year's summer movie season, so it's your turn again this year.

If you succeed, you'll be the king of the summer movie season from now on.

Feng Xiaogang has become the king of the Lunar New Year film season, hasn't he?

Although Han Sanping didn't say these words, Ma Xun could understand them.

But I'm not some kind of savior.

While he was hesitating, Han Sanping started chatting with Bai Xiaohang.

"Bai, it seems like a lot has happened in the industry lately."

"That's true."

"Then, what about you guys..."

"Third Master, the two of us went to Shanghai once before, that's all."

Bai Xiaohang knew what he could say and what he couldn't say.

But Master Han is good at getting information out of people.

"Oh, I think I heard that some people from Taiwan are there too. Are you with them...?"

"Oh, yes, I did meet with some people."

"You should have said so earlier. It was just a meeting with our colleagues over there. And you didn't have any new films?"

"Of course there's a new movie..."

Bai Xiaohang realized he had said the wrong thing at this point.

Ma Xun naturally heard it, and he never expected that our Third Master Han had such a trick up his sleeve.

Forget it, let's just be straightforward.

"So that Third Master knows, there is a new film, but it's not finished filming yet."

Ma Xun was also sharing his difficulties.

I wasn't lying; we really hadn't finished filming. But Master Han became as excited as if he'd seen a basket of gold. "If we haven't finished filming, we can keep filming! There's still more than a month until the summer movie season, and three months until the end of the summer season. It's impossible that we can't finish filming, right?"

Wow, this guy's pretty good at making arrangements.

Ma Xun looked troubled. "That's what they say, but according to the plan, I only have the remaining scenes to film in the Arctic."

Arctic?

Master Han was completely bewildered. "Why go to such a faraway place? Is your new film some kind of adventure movie?"

At this moment, Bai Xiaohang interjected, "Third Master, we're filming a romance movie."

"You really know how to talk at a time like this..." Ma Xun gave him a look, letting him figure it out for himself.

Master Han laughed, "Why make a romance film so far away?"

Ma Xun had to explain briefly, "It's just that our film is designed to give the audience a surprise."

Master Han frowned. "Can't we change it? Can't we go somewhere else?"

“This…” Ma Xun was even more troubled.

Actually, he was just acting!
At this moment, Bai Xiaohang finally played a positive role, "Third Master, you can't just make things difficult for us, what if we..."

Before he could finish speaking, Han Sanping interrupted him.

"I'm not trying to make things difficult for you, it's just that we have some scheduling issues right now, and if we could fill in the gaps..."

Upon hearing Han Sanping's words, Ma Xun understood immediately.

It's estimated that a release date was originally reserved for Stephen Chow's "Shaolin Soccer" in mainland China.

However, as time went on, Han Sanye became increasingly certain that it would be difficult for this movie to be released in mainland China.

The main problem is that it can't pass the review.

Now we need other movies to fill the gap.

Actually, we on the mainland also dote on Stephen Chow, but some things are just unchangeable.

Ma Xun probably figured it out. Since that's the case, it's not impossible for me to fill this slot.

But don't be stingy, Third Master Han!

Give us something tangible!
Bai Xiaohang was already giving him pointers. Fortunately, this guy had learned business from Ma Xun over the years and had achieved some success.

Han Sanping knew that the two guys he was facing were the type who wouldn't act until they saw something good.

Let's just do it.

"Regarding screenings, we will definitely give you our full support! Also, Xiao Ma, you've always suggested that I try to implement a cinema chain system reform, right? How about we use your new film as a pilot project?"

Oh! That's good!
This is really good!
Anyone who truly understands the problems plaguing China's film market will realize how significant this cinema chain reform can be in the current context.

While it cannot be said that the reform of the cinema chain system has made the Chinese film market thrive, and this cinema chain system also has many problems.

It's better than nothing!
Moreover, it also represents the ability to accomplish something.

Ma Xun smiled easily and said, "Third Master, does that mean my film can be released simultaneously nationwide?"

Yes! This is one of the major advantages of the cinema chain system reform!
One of the biggest practical benefits of releasing the film nationwide at the same time is that it helps prevent piracy!
In this day and age, this is truly meaningful.

Han Sanping nodded. "That's right, it's possible! But, let me be clear from the start, this is just a pilot program, and some problems may arise."

He had to say it.

But Ma Xun felt that was enough.

"Alright! I'll take care of what Third Master asked me to do. Just you wait and see what happens during this year's summer movie season!"

Upon hearing this, Han Sanping burst into laughter.

Then Ma Xun and Bai Xiaohang burst into laughter.

It's done! It's done!
……

After talking with Han Sanping, Ma Xun chatted with Bai Xiaohang for a few more minutes.

Afterwards, as planned, Ma Xun will go to Japan.

After all, the real key this time is actually "Shaolin Soccer".

There are also a few other films that will be shown in Japan.

He has to keep an eye on things first.

So what about "50 First Dates"?

This is the show I talked about with Han Sanping before.

It’s okay, there is a way!
We're not going to the Arctic anymore; we'll be filming in other regions instead.

where?
Let's go to Tianshan!
Since the remaining scenes are all about the 'time travel' feeling in the final stage, we can just change the environment.

There should still be snow on the Tianshan Mountains.

Alternatively, Jade Dragon Snow Mountain might also work.

The plot involves switching from a tropical region like Hainan to a cold environment.

So, a mountain covered in snow is fine!

So Ma Xun simply designed the storyboard and then handed it over to someone else to film.

The plot itself isn't difficult.

The acting skills required are not that high.

How about we let our Sister Hong, the great director Chen, film the final stage?

Shouldn't be a problem.

With that arrangement made, Ma Xun set off for Japan.

Unexpectedly, he encountered a 'strange person' at the airport.

"Mr. Ma?"