Entertainment: I am the peak

Chapter 469 Resource Exchange?

Han Jianu's book is called "The Road of Life".

To put it bluntly, it's extremely pretentious and utterly pointless.

She had just graduated with a master's degree in directing and still carried a strong academic style, writing things without considering the audience's feelings at all.

"What are you looking at?" Liu Yifei asked as she finished her bedtime routine and noticed he was still looking at a stack of papers.

"Han Jianu wrote this; let me take a look."

"Who is Han Jianu? That's a strange name."

"Chairman Han's daughter."

"Oh. What did she write?"

"I wrote a story about a fake drug dealer." But this first draft is completely unreadable now.

Liu Yifei applied a face mask and lay down beside her.

Li Qiutang turned her head and was startled: "What's that on your face? You look like a ghost."

"A lace face mask costs over 2000 yuan a piece. What do you know?"

"This piece of junk costs over 2000?!"

Liu Yifei laughed and said, "I have even more expensive ones."

"Whatever you want." Li Qiutang continued reading the script, then picked up her phone and sent Han Jianu a voice message:
"I've read the script. The story is pretty good, but it needs a refresh. Adding some genre elements and dark humor would be better. Are you interested in doing this project?"

Han Jianu was still awake. Li Qiutang had just flipped through two more pages of the script when her reply arrived: "Writing this script was also a spur-of-the-moment decision. I'll revise it again, and we'll see whether to do it or not later."

"Okay, send it to me anytime you've revised it."

After putting down the script for "The Road of Life," Li Qiutang reached his hand to Liu Yifei's ear and leaned half his body over her. Liu Yifei thought he wanted to be intimate and said, "Wait a minute, I haven't finished putting on my face mask yet."

Li Qiutang took the tablet from under the pillow next to her ear: "You keep applying your mask, I'll watch two episodes of TV."

Liu Yifei was both embarrassed and angry, and punched Li Qiutang.

"Tsk, you! I'm just watching TV and you're hitting me." After saying that, she ignored Liu Yifei and looked down at the TV.

"Outcast" has finally been given a confirmed release date, just one day after "Wolf Warrior." However, the film has been renamed, and the new title is both tedious and long: "The Legend of the White Ghost: Outcast." This year, there's a three-day holiday for Qingming Festival, and many films are also slated for this short release window.

Needless to say, there are also "Wolf Warrior" and "Outcast," as well as the film version of "Let's Get Married" starring Gao Yuanyuan and "Crazy Rain" starring Liu Qingyun and Huang Xiaoming, making the schedule quite crowded.

The number of screenings for "Wolf Warrior" before its release was even lower than that for "Let's Get Married".

In addition, films such as "Cinderella," "Taken 3," "Lost and Love," and "Kingsman" that were released earlier will further erode the market.

The market is really pessimistic about "Wolf Warrior," with many believing that military action films are not box office hits.

The company is still divided into three factions: those who are optimistic, those who are pessimistic, and those who are indifferent. The indifferent faction is in the majority, believing that it is just a movie and that the company will release it according to the established procedures, leaving the success or failure to fate.

However, Li Qiutang personally has high hopes for "Wolf Warrior" and has publicly supported it on multiple occasions, saying that the market needs action films now. He also said, "Now, whether it's television or movies, it's all about men and women falling in love. Our screens lack tough guys."

Li Qiutang's words were interpreted by the media as: "Li Qiutang criticizes effeminate culture and calls for tough guys on screen!"

Of course, Li Qiutang wouldn't correct him; this was exactly the kind of publicity effect he wanted.

Of course, there are also trolls: "Your own company makes the most money from youth films, and now you're looking down on men and women dating."

When did Li Qiutang start looking down on men and women dating?

No wonder Yang Mi is considered a top star; her fighting power as a bee is terrifying. As a direct competitor, "Outcast" still ranks high in online pre-sales during the Qingming Festival period after being withdrawn and then rescheduled.

This film was distributed by LeTV this time, and LeTV went on a crazy spree of subsidizing invoices in order to boost pre-sales!
Other movies make 1000 million, he makes 1500 million. You sell one for 19.9 yuan, he sells two for 29.9 yuan, all to lure audiences into the theater.

"Why was he so daring to gamble?" Many people didn't understand LeEco's actions.

It was understandable to do this when the film was released last year, because it was at its peak of popularity then, but many people don't understand why they're pushing ticket subsidies like this now.

Yang Mi is also in a bad situation. Last year, she was looking forward to the movie's release with great anticipation. She asked all her friends in the industry to help her promote the movie online for free, but then the movie was pulled from the release date.

What can we do now? She's too embarrassed to ask for help.

They had to do it themselves, but the impact of withdrawing the release date was too great, and Yunying invested very little in this round of publicity.

The roadshow didn't have many stops, and only four or five pre- and post-screening interviews were arranged.

She signed a performance-based agreement because she desperately wanted the film to achieve good results so that she could negotiate better opportunities later on.

But the bees can no longer recreate the myths she had in Far Cry.

After "Wolf Warrior" defied the market trend and garnered 3700 million yuan in opening day sales, there were signs that the screening schedule for "Outcast" was loosening.

On the day of its release, "Outcast" only earned a mere 500 million yuan, while "Wolf Warrior" earned 3800 million yuan. This was undoubtedly a bucket of cold water for the audience!
With only 5 million on the first day, breaking 100 million will be difficult. How can we continue like this?!
Yang Mi had originally thought that if the first day's numbers were acceptable, she would try to make a comeback, but the figure of 500 million hit her like a slap in the face, waking her up.

What's the point of struggling?!
Cut it quickly!
After watching the opening weekend and seeing that "Outcast" grossed 2000 million yuan while "Wolf Warrior" took the top spot with 2.08 million yuan, Yang Mi decisively hid in the "The Witness" film crew and never talked about the movie again.

Liu Yifei also went to support her best friend's movie, but after leaving the theater, neither she nor her assistant spoke to each other.

do not know what to say.

The assistant insisted that Liu Yifei treat her to milk tea as compensation, and Liu Yifei obediently paid up.

Wolf Warrior broke even in its opening weekend and is expected to be a large profit.

Li Qiutang was very happy and boasted during the meeting: "What did I tell you? I said this movie would be a hit. It made 200 million in the opening weekend, and making 500 million is no problem at all."

The colleague who had previously been pessimistic about "Wolf Warrior" fell silent and instead asked Li Qiutang, "How do you know it will make money?"

“Although there are no big directors or big stars, and Wu Jing isn’t a top-tier actor, he hasn’t been making action films for nothing over the years. Many viewers recognize him. Wolf Warrior has a smooth story and exciting scenes, which perfectly meets the needs of theatrical audiences. The film’s budget isn’t high either, so betting on it to make money isn’t difficult.” Boss Li started to put on airs.

Those who previously supported "Wolf Warrior" naturally suggested making a sequel.

But Li Qiutang said, "The first one has only been on air for a few days, and you're already thinking about the second one. No rush. Let Wu Jing rest for a while. Even the donkey in the production team isn't being used like this. 'Wolf Warrior 2' is our prize; it's not going to run away."

In fact, Li Qiutang knew that the success of "Wolf Warrior" did not make the market believe in military action films, just as the success of "In Time" did not make the market believe in Chinese science fiction.

However, Li Qiutang still wanted to take advantage of this shift in perception within the company to propose investing in Bernard's "Mekong River Case".

The company actually had a dedicated person in charge of contacting Bernard, and the company had also competed with the ministry for the adaptation rights.

“Bernard’s asking price is too high,” Bernard is not short of money. What Yu Dong wants is a resource exchange with Qiutian. “We asked them if they wanted to make an animated film with us, but they felt we were not sincere.”

There's a lack of funding and partners for animated films this fall, so there's nothing Berna can do if they don't want to make them.

"Yu Dong wants to sign a cooperation agreement with us for 10 films, with all projects open to each other." This is an outrageous demand.

“I don’t want anything from him, so why should I make 10 films with him?” Li Qiutang also felt that Yu Dong’s ambitions were a bit too high.

"Try to talk with a calm mind. It's okay if we can't reach an agreement." There's no shortage of projects in autumn, and losing one film like "Mekong River Case" won't cause any loss.

The meeting ended, and Li Qiutang was about to leave when someone asked him, "Director, are you really not going to the Hong Kong Film Awards this year?"

Li Qiutang thought for a moment and said, "Let's take another look."

(End of this chapter)