Huayu: Starting from the top talent show

Chapter 103: Taking Advantage of the Situation to Tie Up
At 6pm, on the way to the event venue.

"Did they say what language to use?"

"The global Pokémon Day promotional song must be in English. We can't ask you to sing a Chinese song that is exclusive to China or a Japanese song that is exclusive to the island countries."

The topic was still about the Pokémon promotional song.

As the first overseas work invitation received after the global broadcast of Victoria's Secret, Shen Juan took it very seriously.

Because this directly determines whether he can get access to more or even more advanced and high-end tie music resources in the future.

(Tie songs are also called OSTs for TV dramas, brand advertisements, and theme songs for various activities.)
Although he knew that singers who only released albums, EPs and singles were more prestigious, real big-name singers cared a lot about their own reputation and word of mouth, and rarely took on such advertising songs.

For example, after all these years of success, Jay Chou only released a song called "Hero" for his favorite game. However, he was defeated by Shen Juan's "Ticking Away" on the final stage and was humiliated by netizens, who called him a man of few talents.

There is no benefit for them to accept this kind of tie-in.

Just like the actors nowadays taking on IP-adapted dramas, if what they perform (write) does not match the content of the original work, they will offend the fans of the original work and be questioned and insulted by them.

But who can blame Shen Juan for being a newcomer starting from scratch in Europe and the United States, with no fame at all?
Therefore, in order to take advantage of the popularity of world-class IPs such as League of Legends and Pokémon to feed back to themselves, it is not a bad choice to engage in mutually beneficial business cooperation with those corporate brands and film and television projects.

"Then there is one more thing. The League of Legends All-Star Exhibition Game will be held in Los Angeles, the United States next month, and Riot plans to use your song "Ticking Away" as the theme song for this event." Yangjin Zhuoma continued.

The advantage of being a promotional song is now highlighted. As the official theme song of S7, "Legends Never Die" can only be used in specific occasions, but promotional songs can be used everywhere and can be moved wherever needed.

So to some extent, the exposure frequency and traffic-generating effect of promotional songs are even higher than those of theme songs.

Of course, the premise of all this is high quality.

The song itself is terrible, and it's useless to play it over and over again.

"The All-Star Game, have they prepared an opening ceremony? Do they need me to sing there?" Shen Juan was eager to get more stages to perform.

If you have talent, you have to show it on stage. Otherwise, you won’t be able to create much of a gap between yourself and those studio singers who have maxed out their audio-editing skills, and you’ll be easily confused with them.

Yangjin Zhuoma shook her head and said, "The budget is limited, so the opening ceremony will be kept simple. We won't invite singers to perform on site. After all, your appearance fee is quite expensive now."

"Okay, then when does the competition start?" Shen Juan felt a little regretful, but still didn't give up. Even if he couldn't go to the live performance, he would still have other opportunities to show up.

"Beijing time, 8th."

"Since we don't have to go to the scene and they don't need to make a MV for the song, is it possible to take this opportunity to release a new song?" Shen Juan expressed his plan.

“Are you serious? There’s only a little over a week from today to the 8th of next month, and you’re planning to write a song at the last minute?” Yangjin Zhuoma was a little scared.

"The last time you wrote the song 'Don't Ask, It's Scary' at the last minute for your participation in 'Tomorrow's Son', the production team that the company threw to you was exhausted. Why are you coming again now?"

"You'll just have to work hard for six or seven days at most, and you'll be paid enough for overtime and bonuses." Shen Juan felt a little embarrassed.

But who was Riot to blame for not telling him earlier?

If you had said it earlier, wouldn’t there be so much trouble?

"Then I have to explain to you clearly. Even if you really do produce this song at the last minute, Riot may not use it. And they may not be willing to spend money on a promotional song that came to them. Their budget is not enough, so they will probably get it for free."

Hearing this, Shen Juan shrugged indifferently, as if he had already expected this situation.

"It's fine if it's for free. Anyway, I can write four kilograms of worthless game theme songs and promotional songs in a day. All I need is the right exposure opportunity."

This is the way the world is. Many songs are actually of good quality, but they are buried due to lack of exposure opportunities.

As the saying goes, there are many good horses, but there are few good horse trainers.

He has too many good and bad horses.

The only thing missing is a mentor.

His own traffic and popularity may not be enough to make every song he releases popular, so he has to take advantage of the trend.

League of Legends, the e-sports game with the largest number of active players in the world, was his first target.

After the bundling is successful, as long as the League of Legends does not fall, Shen Juan can continue to leverage the momentum of this game to gain fresh traffic exposure and online popularity.

Although the traffic boost that online games can bring to entertainment stars is ultimately limited, it is better than nothing. Artists who are on the rise need to seize every opportunity to climb up.

"It's okay if you know it in your mind. Anyway, I don't quite understand the train of thought of you geniuses. How can you write songs for others for free?" Although she said so, Yangjin Zhuoma had actually been accustomed to it for a long time.

After all, if he were a normal person, he would never have given up the debut position in Produce 101 and resolutely returned to the uncertain future of domestic entertainment development.

Shen Juan smiled and then asked, "So besides these two things, are there any other work to discuss?"

"The Kiwi Scream Night will be held in Beijing on the 2nd of next month. They asked if you are interested in performing your new song on stage during the party. They can give you the closing position."

"Actually, I don't really want to sing it." Shen Juan could now barely understand why those singers felt nauseous and wanted to vomit when they mentioned their most popular songs.

Whenever there is an event, the organizer will ask you to sing this song to attract traffic to the event. It’s okay at the beginning because it’s just a promotional period, but after a long time, no one can stand it.

And to put it bluntly, no matter how many times this song is sung in the country, it will not affect its performance in Europe and the United States.

So instead of playing the same song over and over again in the ears of the audience, it is better to sing a new song to bring everyone a sense of freshness. After all, the most taboo thing for those in the entertainment industry, whether they are actors or singers, is to be stereotyped by the audience.

"Do you have any other songs to sing?"

Yangjin Zhuoma knew that Shen Juan definitely couldn’t rap, so...was he going to sing the song “Don’t Ask, It’s Scary” again?
“No, but I can sing other people’s songs!”

"Whose song?"

"It seems to be a theme song for a movie that was just released this month. By the way, Sister Zhuoma, I may need to trouble you to explain this to Kiwifruit and see if they can help find a high-level female singer who can sing English songs. Someone like Zhang Liangying, Yuan Yawei, and Shang Wenjie would be very suitable."

Shen Juan didn’t think that Kiwi would refuse his request. After all, in Kiwi’s eyes, he was one of their own.

Copyright and other issues should be easily handled.

"What's the song title?"

“Rewrite The Stars, a song from the soundtrack of the movie The Greatest Showman. You can listen to it if you have time. All the songs in this movie are great.”

M Space at Beijing MasterCard Center. After once again shining brightly on the red carpet and stealing the show, Shen Juan followed the staff into the ceremony venue.

His seat today was arranged in the first row, and sitting around him were all well-known big names in the circle.

For example, Wu Xiubo, who sent his mistress to prison.

For example, Wang Shaohui, deputy editor-in-chief of Fashion Men.

After another round of Vanity Fair socializing, which he didn't like very much but was very necessary, the party officially began.

The first chapter is titled Interpreter of the Dream Era.

Tong Dawei, Liu Yifei, Tang Yan, Huang Zitao and Wu Lei went on stage to receive the trophy and expressed their interpretation and personal thoughts on this chapter, the dream-chasing era.

Miss Zixuan, who is as white as tofu, is still as beautiful as ever.

Feifei just turned 30 this year, and she is still maintaining her figure during this period. At least she looks much slimmer than when she later played in The Story of Wind and Rose.

When it was the turn of the rich second-generation Huang Zitao to speak, Zhang Dada first said that he had a high fever today and gave him a layer of spray-proof BUFF, and then handed him the microphone.

"I don't know what to say. Anyway, all the dreams I had since I was a child have come true in a confused way." Our Taotao with panda eyes looked weak and Versailles as soon as he opened his mouth.

"Let me give you a very simple example. When you are working, you feel very tired and want to have a meal. You may get your meal after working for ten or five hours. This is what you think. But how do you know that your dream of doing something ten years later will not come true?"

“So if you want to eat a meal, you can eat it. Then why do you think you can’t achieve the goal you want to set for yourself ten years later? As long as you pursue your dream with such faith, I think you will be able to achieve it, just like I am now. Thank you.”

To be honest, Shen Juan didn't quite understand what he was saying and just thought he had a fever and hadn't memorized his speech.

Can eating and pursuing dreams be put together?

If it is possible, can we replace eating with going to the toilet? As long as you want to go to the toilet, you can go, so by the same token, as long as you want to pursue your dreams, you can realize your dreams?
Can we give another example of substitution like this?
Of course, I can complain in my heart.

Anyway, Shen Juan still looked like he was listening to Tao's chicken soup with a smile on his face and clapping.

When the fans and viewers in the live broadcast room saw this scene, they all started discussing it and felt that the relationship between Shen Juan and other traffic stars was not as bad as rumored online.

In fact, it does.

He still likes our Taotao very much.

However, it’s not that I like his funny personality that he lives in his own world and is often funny without realizing it, but that I like the fact that he is obscure enough and poses no threat to me. In a sense, the saying that even top stars like obscure people is really true.

What should we do with the newly emerging traffic?
There is no need to rush, because the group of second-best goalkeepers hovering on the edge of the top will be the first to take action to rectify the situation.

He likes this kind of free thug gatekeeper.

Then, five guests left the stage.

Enter the second chapter: Interpreter of the Fearless Age.

Shen Juan, Guli Nazha, Wu Xiubo, Jing Tian and Xu Weizhou took the stage to answer questions from the host in turn.

First is Shen Juan on the far left.

“What’s the most fearless thing you’ve ever done?”

"There are so many, it's really hard to choose which one is the most fearless. Anyway, whether it was suddenly telling my parents that I wanted to be a trainee, or later terminating the contract and filing a lawsuit with my former company, joining my current company, participating in "Produce 101" in South Korea and then withdrawing from the competition, and returning to China to participate in "China's Hip Hop". I have been so fearless in the past two years."

Anyway, he would make Yi Hai feel disgusted from time to time.

"Where's Naza?"

Shen Juan smiled and handed the microphone in his hand to Nazha beside him, in return he received a sweet and soft thank you.

Nazha thought for a moment and said, "I think it was because of the entrance exam. It was a fearless thing for me to go from my hometown to Beijing to take the entrance exam for the Film Academy."

Her outfit today is quite nice, a pink flower embroidered strapless dress, which makes her look very fairy-like.

But Shen Juan didn't dare to look any longer.

Because some people on the Internet said that he was the third party who interfered with Nazha Tangzhu's relationship and cuckolded her.

In order to avoid being misunderstood by the outside world, and also to avoid being attacked by opponents using the rhythm of public opinion to smear him.

In front of the camera, you need to keep your distance and avoid suspicion.

After giving his personal speech, he received the trophy.

Go down the stage and continue sitting, waiting for the party to end.

It was around ten o'clock in the evening and it was finally time to finish work and leave. However, on the way back to the lounge, Shen Juan was stopped by an unexpected colleague.

"Shen Juan, I really love your new song! Um... can we add each other on WeChat?"

Guli Nazha, who had just behaved quite reserved and polite on the stage, finally revealed her true face.

Shen Juan hesitated for a moment, but finally agreed.

It is really hard for him to refuse such behavior when someone first reveals his identity as a fan and then asks for his WeChat ID in person.

But just to be on the safe side, he still asked without any emotional intelligence: "Have you and the pond owner really broken up?"

"He and I broke up last month, but we didn't make it official." Nazha was speechless. Isn't this just exposing someone's scars?
"I can rest assured that."

"What are you worried about?"

"nothing."

After scanning the QR code and adding WeChat, Shen Juan left without any hesitation or nostalgia.

Looking at his departing back, Nazha felt a little unhappy, because her looks and charm, which she was most proud of, were completely useless with Shen Juan, but she just liked this kind of man who ignored her.

After being pursued by the men around her for a long time, she felt bored and uninteresting, so she occasionally wanted to experience the feeling of pursuing others, thinking it would be very interesting.

　Thank you all for your recommendation tickets and monthly ticket subscription support!
　　
　
(End of this chapter)