Rebirth: My dad is too obedient

Chapter 352 This project is indeed a bit complicated
Saturday morning.

Before daybreak, Xu Chen set off dragging a small suitcase.

This time I'm going to western Sichuan and the snowy area, so I need to bring more clothes.

The suitcase was made of black hard-bottomed canvas with a small national flag on it, which was the one Xie Bingran gave him.

This is the national team's suitcase, and it's not something you can buy for a lot of money.

Xu Chen went to get the car, and Sun Amy was already waiting downstairs.

"boss!"

Sun Amy was carrying a small white suitcase and greeted Xu Chen with a smile.

The white car drove out of the Tonghai Creative Design Building, crossed two blocks and arrived at Shanghai Foreign Language School. Wu Feifei was already standing on the roadside waiting.

Xu Chen parked the car and got out to help Miss Wu pack her luggage.

The car quickly got on the highway.

Two little girls sat in the back row, talking and laughing.

Wu Feifei brought a few boxes of yogurt, helped Xu Chen open one, and handed it to him.

"Thank you, Miss Wu!"

……

……

It was almost eleven o'clock when we finally arrived at Pengcheng Bao'an Airport.

There was no time to have a proper lunch at noon, so Xu Chen took the two girls to have a meal at the airport first.

I went to the tea restaurant that Wu Feifei recommended last time, and the food was still a surprise...

Liu Wenqin from BBDO arranged a car to pick up Xu Chen's team as usual.

Liu Wenqin and Bao Junsen’s team arrived yesterday and needed to set up the studio in advance.

……

At around twelve o'clock, the car took Xu Chen and the other two to the studio in Nanshan District.

One of Liu Wenqin's subordinates was already waiting downstairs, she was also a pretty girl.

When I saw Xu Chen, I quickly and politely called him "Teacher Xu Chen".

As soon as we arrived at the studio on the second floor, we saw a large group of people busy at work.

Just like the last time Xie Bingran took a photo, there was a black Land Cruiser and a yellow Wrangler parked in the studio.

What spokesperson Wang Shi shot today were mainly the planes of the black Ford Ranger, as well as some footage imitating driving.

I will also take a few extra photos of the plane with the Wrangler as alternative material.

It was Wu Feifei’s first time to witness a studio shoot, and she looked around with great curiosity.

When Liu Wenqin and director Bao Junsen saw Xu Chen and his friends, they came out to greet them with a smile.

Both sides greeted each other politely.

Sun Amy is very familiar with BBDO and the director team. Wu Feifei also knew them when she came here last time, so there was no need for further introduction.

"The spokesperson will be here at one o'clock. You can take a rest first." Liu Wenqin said.

Amy Sun: "I'd better help together. I'm here to work on a business trip!"

Director Bao Junsen smiled and said, "There's not much to do today, so Amy can relax a little bit!"

Xu Chen: "Where's President Andy?"

Jeep's brand director Andy Ho will also come to film today and tomorrow.

Liu Wenqin: "Andy is still on the way. He will probably arrive in two or three o'clock."

……

……

One o'clock in the afternoon.

Spokesperson Wang Shi arrived at the studio on time.

He brought four or five secretaries and assistants with him, and he really looked like a "big boss".

Wang Shi walked into the studio, and teams from several parties quickly came to greet him.

Mr. Wang was meeting with the leaders again. He shook hands with the staff on site one by one and politely said "thank you for your hard work".

The shooting schedule was still very tight, so Wang Shi was taken away to do her makeup and hair first.

Wang Shi's secretary Zhou Kai found Xu Chen separately again:

“Mr. Xu, Mr. Wang is still quite concerned about the communication of the Rancho Santa Fe plan.

Let me ask you if we can spare some time to chat today.”

It seems that Wang Shi is really concerned about this project and actually asked about it on his own initiative.

Xu Chen: "I am available at any time. It depends on Mr. Wang's filming schedule to see which time slot is available."

Zhou Kai: "Then I'll communicate with the director first."

Xu Chen thought for a while and said: "Actually, my plan is relatively simple, I can show it to Mr. Wang first!
We can talk about it in detail during the break in filming."

As he spoke, he took out a file bag from the backpack behind him.

Inside was the draft proposal for "Rancho Santa Fe". Sun Amy printed it out yesterday and gave it to Xu Chen in advance.

Zhou Kai took it and said with a smile:

"Then I'll give it to Mr. Wang first, and we can talk to him face to face when he's free."

Xu Chen: "No problem!"

……

……

Shoot the flat material first.

Wang Shi has two sets of shooting costumes.

He was wearing the same set of clothes as Xie Bingran did before, a custom-made Jeep jacket that highlighted his "off-road" style.

The other is a very mature business black suit, matched with the black Grand Cherokee, highlighting the aura of a business tycoon.

Sun Amy and Wu Feifei are busy working with the director team.

Xu Chen and Liu Wenqin sat in front of the monitor with some cut fruits on the table.

Liu Wenqin suddenly said:
"Teacher Xu Chen, last time Mr. Wang asked you to work on the marketing case for Rancho Santa Fe, right?"

Xu Chen: "Yes, I have to find time to talk to Mr. Wang today."

Liu Wenqin: “I am also looking forward to watching it.”

Xu Chen: "Mr. Vincent, you are too polite. I have just given the manuscript to Zhou Kai. After Mr. Wang has read it, you can also review it."

Liu Wenqin smiled and said:

“I don’t dare to check, I really need to learn!
Mr. Wang really cares about the Rancho Santa Fe case.

To be honest, BBDO has come up with two proposals, but both were rejected by Mr. Wang.”

Xu Chen showed a hint of doubt:
“I actually don’t quite understand…

'Rancho Santa Fe' is indeed a major villa project, but it shouldn't be something that Mr. Wang is so concerned about, right?

As the founder and chairman, how could he be concerned about a specific project? "

Liu Wenqin paused for a moment and said, "Zhou Kai...didn't tell you?"

Xu Chen: "What?"

Liu Wenqin looked around and said in a low voice:
“This project is indeed a bit complicated…

Mr. Wang paid special attention to this, and he had some specific purpose. "

Xu Chen's expression became more serious:
"Mr. Vincent, can you enlighten me?"

Liu Wenqin: "Of course, even if I don't tell you, you should understand it roughly after you communicate with the project team later..."

Xu Chen was surprised. He didn't expect that there were other tricks hidden in the "Rancho Santa Fe" project?
Liu Wenqin was about to lower his voice and speak when a voice came from behind him:
"Boss Vincent! Boss Xiao Xu!"

The two looked back and saw that the person coming was He Dachang, Jeep's customer brand director.

They all stood up and quickly let He Dachang sit down.

He Dachang is the boss of the client, and Xu Chen and Liu Wenqin are both considered the second party, so of course they still have to be served and treated well.

He Dachang didn't have time to eat lunch, so he picked up the cut fruits on the table and started eating them.

While eating, he watched the camera footage on the monitor.

Liu Wenqin came over and synchronized the shooting progress with He Dachang.

He turned his head and glanced at Xu Chen, his eyes meant: I'll tell you later...

……

……

Powder room.

Wang Shi had already finished shooting the “Off-Road” series and had just changed into a black business suit.

He was sitting at the dressing table and the makeup artist was helping him with his makeup and hair.

On the sofa next to them, Secretary Zhou Kai and two other assistants were holding a conference call.

"Let's start the meeting!

President Wang is next to us, he will listen to our discussion..."

The conference call was not about Vanke, but about some of Wang Shi’s industrial investments in other fields.

While listening to the conference call, Wang Shi picked up a stack of documents on the table in front of him.

This is exactly the advertising proposal for the “Rancho Santa Fe” project made by Xu Chen.

When Secretary Zhou Kai saw Wang Shi open the document given by Xu Chen, he quickly stood up and stood silently beside Wang Shi in case the boss had any feedback that needed to be recorded on the spot.

While Wang Shi was having her hair and makeup done, she casually flipped through the pages. Under the simple and stylish architectural scenes were some extremely eye-catching advertising headlines.

[Without a certain height, it is not suitable to be so low-key. 】

[If you are used to walking on red carpets, you will dream of cobblestone roads. 】

【Lifelong leadership is not easy to follow. 】

……

……

Zhou Kai stood aside, looking at his silent boss, feeling a little scared.

The "Rancho Santa Fe" plan is indeed a bit complicated, and the owner Wang Shi has been waiting for a "suitable" plan for a long time.

Wang Shi even used his connections to find several good advertising companies in the industry, including Liu Wenqin from BBDO...

But he never saw a solution that would satisfy him.

Wang Shi presents himself as a kind and polite boss to the outside world, but his secretary Zhou Kai knows that when the boss is dissatisfied and angry, he can still be very scary.

And the seemingly young "Teacher Xu Chen" seemed unable to come up with a suitable solution.

After all, Zhou Kai himself had never heard of "Dongchen Advertising".

He felt timid in his heart, so he stood aside quietly and obediently.

……

Wang Shi remained silent, gently flipping through the manuscripts in his hands.

At a certain moment, he finally spoke:
"Good, very good, very good..."

Zhou Kai was stunned and couldn't help but exclaimed "Ah?"

When the people who were on a conference call nearby heard the boss's words, they all stopped instantly and turned to look over here.

Wang Shi laughed twice, turned around and saw several assistants in the meeting, and said:
"I'm not talking about you!

Yours is not good enough, we need to continue discussing it!"

"..."

Wang Shi suddenly became excited and wanted to get up, but found that the makeup artist was still working on his hair.

He smiled awkwardly and said "sorry". He calmed down a little and turned to Zhou Kai and said:
"There is no problem with this plan, you can use it now!"

Zhou Kai was stunned again, but he reacted immediately and said with a smile:

"Great! This project is finally making progress!"

Wang Shi frowned and pondered again:
"We can't delay any longer. I'll tell Mr. Yu first..."

Mr. Yu refers to Yu Liang, the current general manager of Vanke.

In recent years, the founder Wang Shi has retired from the position of "general manager" and gave the number one position of business management to Yu Liang, whom he trusts the most.

……

……

A few minutes later, Wang Shi came out of the dressing room with a smile on his face.

However, he did not go to the filming area, but came to the surveillance area where Xu Chen, Liu Wenqin and He Dachang were.

Seeing Wang Shi coming over, the three people in the room quickly stood up and politely addressed him as "Mr. Wang".

Wang Shi looked at Xu Chen and pointed at the plan in his hand, with an expression of emotion:

“Thank you so much, Mr. Xu! This plan is great.

This is the solution I’ve been waiting for!”

Hearing the noise, director Bao Junsen also came over.

Sun Amy and Wu Feifei were standing not far away, but they also heard the words.

Wu Feifei turned her head and looked at Sun Amy:
"This is... taken again?"

Sun Amy adjusted her round-frame glasses:

"That set of manuscripts is amazing. It would be a miracle if we can't get it!"

Wu Feifei: "I just took a quick look and it seems like there hasn't been a formal proposal yet!"

……

……

Wang Shi handed the document in his hand to Liu Wenqin and said with a smile:

"Vincent, take a look and tell me if you are convinced or not?"

Liu Wenqin took the document and looked at it carefully.

If you are used to walking on red carpets, you will dream of cobblestone roads...If you are a trendsetter, you will rarely go with the flow...

He flipped through the pages in silence for a while, then couldn't help but sigh:

“I feel ashamed of myself, this set of manuscripts is really good!
Very motivated..."

He Dachang also came over and took the document and looked at it carefully:

"Teacher Xu Chen...

I feel like your copywriting is better than the one for Jeep!"

Xu Chen: “…”

Wang Shi showed a hint of pride and said with a smile:

“Andy can’t always say that.

After all, our villa project has a different customer base from Jeep cars, so it is normal that there are some differences in tone in the advertising copy!

I already like Jeep’s copywriting very much!”

He looked at Xu Chen again:

“I have waited a long time for the Rancho Santa Fe plan, and now it seems that the wait was worth it!”

Xu Chen then spoke:

"It is an honor for me and Dongchen Advertising to be recognized by President Wang."

Wang Shi suddenly looked at He Dachang and said:
"Boss Andy, can I ask you for a favor?"

He Dachang: "Mr. Wang, whatever you say is fine. I will definitely cooperate."

Although He Dachang is the boss of Party A, he really has to be polite and respectful in front of the "big boss".

Wang Shi: "For tomorrow's filming in western Sichuan and the snowy area, I think the director team and Vincent will be enough, right?
It doesn’t necessarily require President Xu to be present…”

He Dachang was stunned, not knowing why Wang Shi said this.

Wang Shi: "I would like to borrow Mr. Xu for a day!

This project of mine is very urgent, so I hope that Mr. Xu can have a meeting with the project team tomorrow to finalize it..."

Xu Chen remained silent, but felt a little speechless in his heart.

Speaking of Mr. Wang, he seems to be very anxious about this project.

Tomorrow is Sunday, a day off, but we are holding a meeting to advance the project.

Wang Shi looked at He Dachang and said:

“As compensation…

We were originally scheduled to finish filming at 6pm tomorrow.

I can add two extra hours at your disposal.

These two hours can be added in the morning or evening...

The condition is to keep Mr. Xu and let him go to Vanke for a meeting."

In this situation, the choice is indeed no longer in Xu Chen's hands.

As the Party B, I also need to cooperate with Party A's work needs.

However, for Xu Chen, he can still relax and enjoy himself as he doesn't have to go to western Sichuan and the snow area tomorrow.

You can be more casual when holding meetings and eating in Pengcheng.

He Dachang did not reply in a hurry, but turned to look at director Bao Junsen.

Bao Junsen came up and said:

“If Mr. Wang can have two more hours of filming time, it will be of great help to us.

The original shooting schedule was too tight and compressed...

Teacher Xu Chen is the producer of our project. If it doesn’t work, we will send the materials online to Teacher Xu Chen for review.

Besides, can Teacher Amy stay here? Our shooting script and some things related to the pictures still need Teacher Amy to check!"

Xu Chen: "That's no problem. This is exactly what Amy came here for."

Bao Junsen smiled and said nothing more.

He Dachang then looked at Wang Shi and said with a smile:

"Of course there is no problem on our side. Then, Mr. Xu, I'll leave it to Mr. Wang to deal with!"

Wang Shi smiled and stretched out his hand to shake hands with He Dachang.

……

in this way.

Somewhat puzzlingly, Xu Chen's schedule for tomorrow, Sunday, has become to contact the "Rancho Santa Fe" project.

For Xu Chen, this is a good thing.

Once the Jeep project has entered execution, it has become pure hard work.

You don't have to go to the plateau and endure a day of altitude sickness, and you can also avoid physical fatigue.

Contacting Rancho Santa Fe means that new contracts and budgets can come in...

Bao Junsen glanced at the time on his wrist and said awkwardly:
"Boss Wang, we have to catch up with the filming schedule."

Wang Shi: “Okay, sorry!”

He turned around and waved, and his secretary Zhou Kai quickly walked over.

"Arrange a meeting between Mr. Xu and Rancho Santa Fe tomorrow.

Please synchronize some related information with Mr. Xu!"

Zhou Kai nodded in response.

Wang Shi looked at Xu Chen again:
“This project still has some troubles, and we still need to bother Mr. Xu.

But as the founder of Vanke, I can still make project commitments.

As for the specific project contract costs, Mr. Xu does not need to worry.

Your manuscript deserves a good budget!"

Having said that, he stretched out his hand and shook hands with Xu Chen, then followed the director back to the shooting area.

……

Xu Chen turned his head and glanced at Liu Wenqin beside him with a puzzled look on his face.

Wang Shi also mentioned "troublesome things" just now, and it seems to be the same thing that Liu Wenqin just mentioned.

Xu Chen couldn't help but be curious about what could have caused Vanke founder Wang Shi to say "trouble"...

The shooting process must continue.

The three "supervisors", Xu Chen, He Dachang and Liu Wenqin, sat back in front of the monitors.

He Dachang was still holding the "Rancho Santa Fe" plan, and couldn't help but exclaim in amazement:

“Without a certain height, it is not suitable to be so low-key…

Teacher Xu Chen, your writing skills are really strong!"

Xu Chen helped He Dachang open a box of sliced fruit and placed it in front of him with a smile.

My phone vibrated and I found a message from Wu Feifei:
[Are you going to Vanke for a meeting tomorrow? Can I follow you? ]

Xu Chen thought for a moment:
[Going to western Sichuan and the snowy areas should be fun, aren't you interested? ]

Feifei Wu:
[I want to go with you to make a proposal, please, Boss Xu, please...]

"..."

[Okay, I'll talk to Boss Wang's secretary later and we can just change all the travel plans.]

【Thank you, boss! 】

……

A few minutes later, Zhou Kai came over:
"Mr. Xu, please come here for a moment. I'll confirm the itinerary with you."

Xu Chen responded and followed Zhou Kai to the rest area nearby.

He waved to the side and Wu Feifei quickly followed.

"Tomorrow, Wu Feifei from the team will be with me." Xu Chen said.

Zhou Kai: "No problem."

Xu Chen gave Zhou Kai the contact information of Jeep Yan Chuan.

The trips tonight and tomorrow were all arranged by Yan Chuan.

Zhou Kai needs to communicate with him and change the travel plan.

Of course, all the airfare and hotel expenses have also been transferred from Jeep to Vanke.

“I have scheduled a meeting for tomorrow morning at 10am at the Vanke Center.

When Mr. Xu arrives tomorrow, he can contact Cindy Chen Xin. "

Chen Xin is also one of Wang Shi’s secretaries, mainly responsible for some meetings and administrative arrangements.

The last time I went to Vanke for a PPM meeting, it was this sister Cindy who received me.

"no problem."

Xu Chen paused and said, "Mr. Wang just said that there is some background information about this project that I need to know?"

Zhou Kai: “Yes.

Mr. Xu, please wait a moment. I will go and arrange my travel arrangements first, and then come to see you!"

(End of this chapter)