Chapter 847 Pre-IPO Marketing
"No... she was fine when we left, why did she suddenly develop these symptoms?"

In the hallway outside the classroom, Lu Yuanqiu rested his hand on the wall and asked the person on the other end of the phone, puzzled.

Lin Ankang's mother, who was perfectly healthy, suddenly became unable to walk and experienced difficulty breathing. This morning, after taking her to the emergency center of the hospital in Lucheng, Lu Yuanqiu received this call from Bai Songzhe.

"Okay, okay, tell Aunt Zhang not to panic, I'll wait for your call."

Lu Yuanqiu hung up the phone after speaking.

He heard footsteps behind him, turned around, and saw Bai Qingxia following him out of the classroom.

"What happened?" She walked to the wall and stood there.

Lu Yuanqiu recounted what Bai Songzhe had told him, and added, "Aunt Zhang was so scared she cried. This morning she almost thought Grandma Lin... was gone."

Everyone, including Aunt Zhang, knew how important Grandma Lin's role was in the whole incident. If something happened to her, there would really be no way to get Lin Ankang to talk.

Of course, there is also an unethical method: if Grandma Lin cannot be saved, tell Lin Ankang that the mastermind behind Grandma Lin was responsible, thereby getting Lin Ankang to reveal who the mastermind is.

However, they are unlikely to use this method.

Bai Qingxia: "Let's wait for news."

Lu Yuanqiu nodded.

They were about to return to the classroom when they suddenly bumped into Liang Jingfeng, who was coming out of the classroom. Their eyes met, and Liang Jingfeng immediately looked away, preparing to walk past Lu Yuanqiu.

This guy hasn't spoken to Lu Yuanqiu for almost a month. Lu Yuanqiu really didn't expect that the revelation of his identity would cause such great psychological trauma to Liang Jingfeng. He actually planned to have a good talk with Liang Jingfeng in the next few days, because Mr. Liang had also spoken to him about this privately at the company, saying that Liang Jingfeng had obviously spoken much less in the past month.

But now that Grandma Lin's incident has made Lu Yuanqiu lose his mind.

"Young Master Liang!" Zhang Yang suddenly shouted.

It would be awkward to shout at this moment. Liang Jingfeng stopped, but ended up blocking Lu Yuanqiu and his companion's path. Lu Yuanqiu and his companion paused when they saw him. Liang Jingfeng quickly moved aside, pressing his back against the wall, afraid of blocking Lu Yuanqiu's way.

Zhang Yang glanced at Liang Jingfeng's reaction with some confusion, then looked at Lu Yuanqiu and the other person with a puzzled expression.

What's wrong? Is Lu Yuanqiu suddenly so scary?

Lu Yuanqiu didn't pay any attention, put his hands in his pockets, and returned to his seat with Bai Qingxia.

Zhang Yang put his arm around Liang Jingfeng's neck: "That limited edition badge, the one your company has been promoting really hard lately, why don't you get a few with the top numbers for the brothers? You're our only backer at Lu's."

Lu Yuanqiu and Bai Qingxia paused and turned around. Liang Jingfeng was so embarrassed that he wanted to run away, but Zhang Yang pulled him back.

"Hey! Hey! Young Master Liang, don't go!?"

"I need to go to the bathroom!"

"Hehe, you don't want your bladder to suffer, do you?"

Limited edition badge.

Xia Yiwan Noodles is highly valued by the company. For pre-launch marketing, the PR department recently came up with a gimmick, claiming that the upcoming new instant noodle packaging will include metal badges, similar to the Water Margin cards found in childhood crispy noodles. The company went all out, attaching several grams of pure gold to some badges and packaging them as "limited edition badges." These limited edition badges also feature Arabic numerals, starting with "001," essentially continuing Xia Yiwan Noodles' original "wooden bowl" concept.

Today, Xia Yiwanmian is not what it used to be. The backing has been upgraded from a small shop to two major food companies, Lu's and Baixi. Therefore, the 2.0 version of the benefits they offer completely surpasses the original 1.0 version.

Since the Lu family had contracted out almost all the public canteens at Zhuhai University, the promotional materials were naturally posted in all the canteens. Every food serving window was filled with the message about the badges, almost like brainwashing. It was hard for the students at Zhuhai University not to know, and they even found out about it before people on the internet.

The badges were part of the initial marketing campaign, and there will be a comic strip later on. A little bit of information about the comic has already been released, and it will be a collaboration with a well-known comic book publisher. Any university student who pays attention will be able to find echoes of the original Xia Yiwan Noodles and Big Ben Milk Tea Shop in these gimmicks.

The new instant noodles haven't even hit the market yet, but the two companies have already pushed their marketing to the extreme. Some people are already getting ready to watch the show, saying that with all this hype, if the noodles turn out to be awful after they're released, they'll be laughing all the way to the bank. It's just instant noodles, yet they're using movie promotion tactics.

They even kept consumers in suspense.

So far, Lu's has not released any information about the name of its new instant noodles. No one is curious about the name, because Lu's instant noodles have been called Lu's Instant Noodles for one or two decades. Even if it is a new product, it will probably still be called that, only with an "upgraded" label.

However, Lu's company did not release the specific appearance of the badge; the front of the round badge on the promotional leaflet was a "question mark".

Liang Jingfeng said awkwardly, "The instant noodles aren't even on the market yet, where am I supposed to get you a badge? You...you...you let me go to the toilet!"

Zhang Yang pulled him back again: "You didn't say that before, did you? You used to say that I could come to you if I needed anything, especially things related to the Lu family, which you could handle with ease."

Zhong Jincheng glanced at Lu Yuanqiu from his seat. Lu Yuanqiu leaned against the desk, crossed his arms, and awkwardly rubbed his cheek with his hand.

Liang Jingfeng is about to explode.

Wei Zhiyu complained, "Isn't he just a braggart? Is this the first day I've met him? It's a limited edition with gold in it. Do you think he owns the company and would give away something like this? It's not like it's scrap metal."

Liang Jingfeng lowered his head.

Zhang Yang: "Bullshit! I, Young Master Liang, am generous and helpful. I've solved so many problems for us. Don't tarnish Young Master Liang's image in our hearts."

Wei Zhiyu curled her lip in disapproval.

Lu Yuanqiu's gaze towards Liang Jingfeng suddenly became somewhat complicated.

"I really need to go to the bathroom!" He shook off Zhang Yang's arm and ran out of the classroom.

Lu Yuanqiu and Bai Qingxia exchanged a glance. They knew what the badge looked like. A batch of the badge had indeed been made, and the limited edition pure gold badge with the number 001 was currently placed in Lu Yuanqiu's desk drawer.

001 still belongs to him.

Around noon, a call came from Lucheng, and Lu Yuanqiu answered it inside Xia Yiwan Noodles shop.

The shop was packed with people and noisy. Lu Yuanqiu put down his chopsticks, covered the phone, and ran outside.

Xia Yi Wan Mian is so popular on Zhuhai University campus that when someone passes by and sees the advertisement for Lu's new instant noodles, they can't help but say: "So what if it's a big company's instant noodles? Can it compare to a single strand of Xia Yi Wan Mian?"

"Thankfully, he's out of danger. It was refeeding syndrome, but it wasn't too severe."

"Wh...what illness?" Lu Yuanqiu felt he hadn't heard clearly.

(End of this chapter)

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