Entertainment: Top players who started out as trainees

Chapter 711: Explosion at the Start! & The Situation is Very Good

"The highest popularity on the Kiwi site on the first day was 9176, breaking the fastest record of Kiwi popularity breaking , and also making it into the top ten of Kiwi's annual new user acquisition list."

"Yunhe's feature film had 2.1 million effective views, breaking the record for the highest single-day view volume this year, and had a market share of 36.1%, the highest in the year."

Listening to the chubby girl proudly listing a series of data to prove the value of these numbers, Reba couldn't help but be secretly amazed.

The popularity value on the first day exceeded 9,000.

It's just like a joke.

Since Kiwi adjusted the playback volume to a popularity value system, the most popular drama on the first day was "Love Apartment 5", with a popularity value of 8400+.

It is also the only drama whose popularity value exceeded 8,000 on the first day.

The second is "The Son-in-Law", with a popularity value of 7900+ on the first day.

The third place is Bai Lu's "One Life, One World", with a popularity value of 7800+ on the first day.

The fourth place is "Wind from Luoyang" starring Brother Neck, with 7500+.

In fact, among all the new dramas released by Taoyuan Studio this year, the number of dramas with a popularity value of over 20 is estimated to be no more than .

Moreover, for most hit dramas, the popularity value only breaks through the 9,000 mark after accumulating enough potential energy in the second week.

For example, the hit drama of this summer season, "Cang Lan Jue", only exceeded 9,000 in popularity on the sixth day.

"Punishment", which was released at the end of the summer season, also took seven days.

"The World" is a TV and Internet joint broadcast and takes longer.

The effective playback volume on the first day was 2.1 million, which is also an outrageous number.

This is also the only drama this year whose daily playback volume exceeded 200 million!

Don’t be fooled by the fact that “The Legend of Mi Yue” announced a battle report with over 3.9 million views in a single day, making it seem like it’s very impressive.

But this is actually the pre-release playback volume, which includes trailers, highlights, etc. The effective playback volume of the main film is less than 200 million.

Moreover, "The Daily Life of a Noble Lady" earned over 200 million on the first day!
You know, this drama will be online at 8 o'clock in the evening and will only last four hours on the first day!

Even if there are fans inflating the data, the number of ordinary viewers must be astronomical!
Even 21 years ago, when the film and television market was not so cold, there were only a few people who could do it.

It's outrageous.

But when it comes to Ning Luo, it doesn't seem so outrageous.

Glancing down at her boyfriend who had a nonchalant expression on his face, Reba pursed her lips, slipped her little hand into his clothes, and scratched her belly button.

"Tsk!"

Ning Luo raised his head and glared at her.

He was not surprised by this number.

Just routine operation.

To paraphrase a line from the yet-to-be-aired show “The Rush”.

After so many years of debut, so much money has been spent, and so many marketing teams have been maintained, aren’t they all saved for use today?
After drinking a glass of beer, the chubby girl let out a long burp, and then, under the disgusted gazes of the three people, she continued to report other data with a normal expression.

Because it was just after midnight, most other data platforms were still in the statistical stage and not much data was released.

Maoyan’s real-time popularity is 9896, ranking No. 1 on the day!

The second place is "Thank You Doctor" by Sister Mi, with a popularity value of 9535;

The third place is "Light Me Up, Warm You", with 9390.

It is also the top 1 of the year!

The second place of the year is "Dream of Hualu" by Fairy Sister, with a popularity value of 9842;

The third is Tian Mei's "Starry Sky", with a popularity value of 9826;

The fourth is "Gate of Rebirth" by Zhang Yi and Wang Junkai, with a popularity value of 9817;

The fifth is "Agarwood Like Crumbs" by Zi Mei, with a popularity value of 9813;

Next is "Cang Lan Jue", with a popularity value of 9794.

There are six dramas, four of which are scheduled for the summer season.

This list also clearly shows why all the major film and television companies are flocking to the summer season. There are really a lot of people chasing dramas.

Secondly, Datawin’s prosperity index is 2.4, making it the only drama this year to have a growth rate of over 2 since its launch!
In terms of artist contribution, Ning Luo accounts for 64%, Tian Mei accounts for 28%, and the rest are others.

Wait, his effective broadcasting market share of the entire network is 32.34%!

Over 300 hot searches on the entire network throughout the day!

On the two main fronts, the main topic #卿卿日常# on Weibo has been read over 34 billion times!
The main topic of Douyin has been played over 36 billion times!
There are too many other topics to count.

It can be said that it exploded right from the start, without any buffer period!

Ning Luo nodded in satisfaction, opened his mouth to take the little green dragon that Sister Baba had peeled, and "accidentally" sucked on her finger, earning a coquettish roll of the eyes.

“Where are the negative reviews concentrated?”

"Let me take a look." The little fat girl fiddled with her phone for a while. "According to the report compiled by the team and the Taoyuan factory, there aren't many negative reviews. They are mainly concentrated on three points."

"First, there is no strong dramatic conflict or twist in the first six episodes. It's all about daily life, and the plot is too bland."

"The second is the acting skills of the actors. The main actors of our drama are almost all from the younger generation. Although the overall performance is above the passing line, there are still some discrepancies when compared with each other. You are primarily responsible for this."

Facing the chubby girl's teasing eyes, Ning Luo shrugged innocently.

In fact, he has been very restrained when acting in TV dramas.

But unfortunately, the foundation is too solid.

"But this is a commonplace issue, so there's no need to take it too seriously. After all, 'The Daily Life of a Lady' is just a light comedy that can be enjoyed with meals, and the audience doesn't really demand much from the acting skills."

"The third is advertising, which is also the most criticized part." The little fat girl pouted helplessly.

"Opening + ending + creative mid-roll ads, a total of 11, basically all of them are from your own brands, and this is just the beginning, there will definitely be more to come later."

"What we can do is to try to get Taobao Studio to add ads at the beginning and end of the film, and reduce the number of creative inserts."

Ning Luo also had a headache.

This situation of excessive advertising had already appeared as early as the time when "Want to See You" was released.

At that time, it was the producer, Xinli Media, who, in order to fulfill the bet, tried desperately to tap the revenue potential of the series.

When it comes to "You Are My Glory", the situation becomes even more exaggerated.

There are an average of 13 advertisements per episode!
In addition to the mobile game "Nongyao" which has a strong presence at the beginning, the props such as clothing, jewelry, mobile phones, computers, fruits, drinks and snacks in the series are basically sponsored by brands.

Fortunately, the producer Xinli was relatively restrained, and the brand was also quite "generous". There were no mandatory requirements, and there were basically no close-up shots of props, which did not affect the audience's experience of following the drama.

"The Daily Life of a Noble Lady" is fine. After all, it is a costume drama, so it is impossible to insert too many advertisements in the film, but the opening and ending credits and creative mid-credits are definitely indispensable.

Although it is helpless, there is nothing we can do about it.

The platform has the final say on how many advertisements to accept. Even though Ning Luo is one of the investors and producers, he does not have much room to interfere.

And as long as it doesn't affect the audience's drama-watching experience too much, he doesn't want to interfere.

After all, he also gets a share of the money earned.

After discussing for a while, the little fat girl stretched herself.

“Overall, the situation is very good.”

"From now on, the promotion work will be mainly carried out by Xiaotian, so that she can get as much bonus as possible from the series. Our main job is to assist her, such as cooperating with her in hosting live broadcasts and holding fan meetings. It's very easy~"

"Okay, you can kneel down now." Ning Luo looked at the time and waved at her as if to shoo away a fly.

The makeup artist drank a little too much and went back to sleep a long time ago.

After glancing at the two of them, the chubby girl curled her lips.

"Don't make the living room too messy. It's hard to clean up."

"I don't understand what you're talking about."

"hehe!"

　Godfathers, I set the alarm for 4:30, and I did wake up, but when I closed my eyes and opened them again, it was inexplicably already past eight o'clock in the evening.

　　I suspect I have traveled through time.

　　
　
(End of this chapter)