I saw everything
Chapter 108: Endless Stream
Chapter 108: Endless Stream (Medium Cup)
At the exhibition.
As various pieces of news spread on the Internet, many local people in Shanmei also learned about this matter, and more and more people came to hear the news.
Fortunately, Jiang Miao had given some instructions in advance, and the company also transferred a number of people from the headquarters to help.
Li Zhou and others who were in charge of preparing this trade fair acted decisively after seeing the rapid increase in customer flow and sent people to quickly regulate the number of people entering to avoid a large number of guests pouring in at once.
A trainee salesperson came running over: "Manager Li, we are running out of tomatoes. We only have about fifty boxes left."
"I'll call the farm and ask them to send another batch over." Li Zhou picked up the phone and called Wang Guangming, who was managing Nanhu Farm in place of Lv Weibin.
beep...
"Hello, is this Director Wang?"
"you are?"
"I'm Li Zhou from the sales department."
"Oh, it's Manager Li. What can I do for you?"
“How many tomatoes are left in stock from the farm? Can you transfer some to the exhibition at Tsz Wan Shan Park?”
"Let me check the backend. Wait a moment..." After a few minutes, the person on the other end of the line said again, "Manager Li, we still have more than 8 tons in stock. Are the ones you want gift boxes?"
"Yes, I want three sizes of gift boxes. I want 100 boxes of each."
"Sure, it will be delivered in about an hour."
"No problem, bye."
"Ok."
While the two were talking on the phone, more than a dozen boxes of tomatoes were sold on the spot.
Although the black pearl tomatoes and red heart tomatoes of Hailufeng Company are a bit expensive, they taste great.
The retail price of black pearl tomatoes is 8 yuan per kilogram, and the retail price of red heart tomatoes is 7 yuan per kilogram.
Since the Amethyst Ginseng Fruit has not yet reached its peak fruiting period, only free tasting is available and it is not for sale at the moment.
An old lady was eating a sample of ginseng fruit and asked, "Don't you have any ginseng fruit for sale?"
"Sorry, these are new products. They won't be available in large quantities until December at the earliest," the sales trainee explained embarrassedly.
"I originally wanted to buy some, but I didn't expect I would have to wait until December." The aunt looked regretful.
The little girl at the side shook the aunt's arm and said in a baby voice: "Grandma, I want to eat strawberries, the kind with good fragrance."
The old lady was a little confused when she saw the price tag of 99 yuan per kilogram for the vanilla strawberries, but she still loved her granddaughter, so she pulled the saleswoman aside and asked, "Pretty girl, can you make these strawberries cheaper?"
"Auntie, today's purchase is 69% off. This vanilla strawberry is only yuan per kilogram."
"Can it be a little cheaper? How about 20 yuan per pound?" the aunt asked with a smile.
"Huh?" The saleswoman had a helpless smile on her face: "Auntie, this is the company's price, we can't change it."
"Like This!"
"Grandma! Buy some!" The little girl stared at the vanilla strawberries on the stand with her big watery eyes and swallowed her saliva involuntarily.
"Okay, okay, you little greedy cat, grandma will buy it for you." The aunt had no choice but to turn her head and look at the female salesperson: "Then give me a pound!"
"Sorry, we only have one kilogram gift boxes."
Just as she was about to say something, the aunt saw her granddaughter staring at her with envy, so she could only compromise and wave her hand: "Forget it, forget it, one kilogram is one kilogram."
It turns out that in this world, the easiest way to make money is from the elderly, children, and women.
Not far from the aunt, another family of tourists, young and old, came.
One of the female tourists looked at the black pearl tomatoes on the stand and asked the salesperson curiously, "What kind of grapes are these? They look big."
As soon as the salesperson heard Cantonese, he quickly called another local female salesperson over to entertain the customer.
"Hello! How can I help you?"
"Are these grapes delicious?" asked the female tourist, pointing to the bunches of black pearl tomatoes on the exhibition stand.
"This is not a grape, this is a tomato."
"Ah? Tomatoes? This is the first time I see these bunches of small black tomatoes. Could they be genetically modified varieties?" The female tourist became a little worried.
The salesperson quickly smiled and explained: "Girl, you don't know that the original tomatoes are small, and they also come in black, purple, white and yellow. Those big tomatoes were cultivated later. Our new varieties are not genetically modified varieties. There are currently no genetically modified tomato varieties approved in China."
"Is it true?" The female tourist was still a little skeptical.
"Sister, you think too much. The mainland has indeed not approved genetically modified tomatoes." Another young man wearing sunglasses took a black pearl tomato for tasting and put it into his mouth: "Huh? This tomato tastes good! It's a bit like the heirloom tomatoes in South America."
"Really? Let me try it." The female tourist also ate one. The perfect sweet-sour ratio and rich tomato flavor made her eyes light up: "Daddy, come here and try this tomato. It's delicious!"
An old man wearing glasses came over with a cloth bag on his back and said, "You only know how to eat. I found something good next door."
"Old Dou, what good stuff do you have?" The young man took off his sunglasses and clipped them on his collar.
The old man said excitedly: "Truffles! Lots of truffles! I plan to buy some for the restaurant."
"Truffles?"
The old man casually picked up a black pearl tomato and put it in his mouth. After chewing it for a few times, a hint of surprise appeared on his face. "Huh? This tomato is really good. I can consider buying a batch and bring it back to the restaurant as pre-meal fruit."
"Daddy, you still remember to do business while traveling! Aren't you tired?" His daughter was speechless.
The old man showed a look of disappointment on his face: "You dead girl, you always tease me, is it that easy to make money? It's not easy to make money in any industry now. If you don't make the dishes good, how can you attract customers? To run a business, you must have something to show off, otherwise you might as well go home and grow sweet potatoes."
"The money you make from your restaurant in a month is not as much as the rent I receive from my houses in Yangcheng and Pengcheng. Why are you making such a fuss?" his daughter muttered.
"Okay, sister, you and Xiaoxin can go for a walk around. I'll accompany Laodou to look at the truffles."
"All right!"
"Jiajun, don't follow your sister's example. Let's go over there." The old man took his son to the next exhibition area.
As soon as we arrived at the agricultural products exhibition area.
A dozen internet celebrities from Shanmei City who heard the news came here to take advantage of the popularity and introduced white truffles to audiences from all over the country in a vivid way through live broadcasts on the Internet.
Chen Jiajun took a portion of white truffle pasta and took a bite impatiently: "It is indeed white truffle, and the fragrance is much better than the white truffles we have in China before. It can basically be compared with the top Italian white truffles."
His family runs a high-end Western restaurant with 7 branches in the Pearl River Delta. Although Chen Jiajun is not the boss, he manages one of the branches.
Although he can't cook, he can taste food.
Previously, the prices of white truffles and black truffles in China could not be increased.
On the one hand, there is deliberate suppression by relevant European and American companies. This is a bit similar to the European and American diamond companies not recognizing diamonds from Lucia. Europe and the United States only recognize Italian white truffles as top-quality truffles, while Yunnan and Guizhou truffles and Rocky Mountain truffles are inferior truffles.
On the other hand, in the past few years, the harvesting of white truffles and black truffles in the Yunnan-Guizhou Plateau has been basically in a state of disorder. For the sake of profit, many people do not care about protecting the environment of the production area or whether the truffles are mature or not, and directly take all the truffles, big or small.
This behavior has caused severe damage to the growth environment of wild truffles, which in turn has led to a year-on-year decline in the amount of wild truffles collected. At the same time, immature wild truffles also lack flavor, which has caused the reputation of domestic wild truffles to deteriorate.
After taking a bite, Chen Jiajun could tell that these white truffles had a very strong flavor, basically comparable to the top-quality Italian white truffles.
"Lao Dou, this white truffle is of very good quality and is indeed suitable for our restaurant."
Chen Wei whispered, "The price is not too high. Their selected white truffles are only 3000 yuan per kilogram. If it is inferior white truffles, it is only 1000 yuan per kilogram."
After finishing the truffle omelette on the small plate, Chen Jiajun suggested: "Lao Dou, why don't I call now and ask Ah Le to bring some people over to arrange the purchase. We can take advantage of the National Day Golden Week to offer more white truffle dishes and give customers discounts to see if we can increase the flow of customers." "Okay. By the way, their tomatoes and strawberries are not bad, too. Let's buy some as well." Chen Wei said as he looked at the white truffles on the counter. He seemed to see the shape of money in his eyes.
"I understand." Chen Jiajun turned around, went to an empty corner, and called Ale, who was in charge of purchasing.
When he returned to the agricultural products exhibition area, Chen Jiajun found that his father was nowhere to be seen again, so he quickly walked out and looked at other exhibition areas.
Finally, I found his father's stubborn Mediterranean hairstyle in the crowd and hurried over.
He took a look at the introduction advertisement of this exhibition area, found that it was the aquatic products exhibition area, and came behind his father.
Looking closely, he found that his father was looking at eels, which were swimming leisurely in the aquarium.
"Lao Dou, what's so good about eels?"
Chen Wei turned around and didn't explain anything. Instead, he handed him a small plate with a piece of steamed fish on it. "Try it and you'll know."
"Oh?" Chen Jiajun took the plate and used a small fork to pick up a small piece of fish. He frowned as the fish entered his mouth. He picked up another small piece and tasted it carefully again: "What kind of fish is this? It doesn't look like an eel at all?"
Suddenly he saw an aquarium nearby and asked doubtfully, "Is this really an eel?"
"Well, I was also surprised just now. These white eels can be steamed without any earthy smell." Chen Wei stared at the eels in the aquarium, as if he wanted to see clearly how Hailufeng Company did it.
For diners in the Lingnan region, the highest compliment one can give to a fish is that it can be steamed.
This kind of fish can be steamed because it has a distinct fresh taste, no earthy smell, and the meat is tender and juicy.
Although eel is a common food ingredient in eastern Guangdong and southern Fujian, the way it is prepared is similar to the Japanese yaki eel, which is that heavy ingredients are used to cover it up, only highlighting the fatness instead of the freshness.
The reason for this situation is that eels have an earthy smell, especially eels raised in open-air earthen ponds. The earthy smell is unavoidable. Only those high-specification flow pond farms can achieve low earthy smell.
"Jiajun, when Ah Le comes, ask him to purchase a batch of white eels and food-grade glass eels."
"no problem."
Both the father and the son felt that this trip to Shanmei was worthwhile.
As the news on the Internet spread across the country and even the world, the white truffles that Hailufeng Company had just launched on the market suddenly became a hot search on the first day of the National Day Golden Week. Although it did not reach the top of the hot search list, it also made it into the top ten.
Whether it is the Yinfo platform, Weibo, A-B platform, or Penguin platform, Hailufeng white truffle is very popular.
In the Pearl River Delta region, some well-informed high-end restaurants have already sent people to the area as fast as they can.
After all, there is still more than a month away from the truffle harvesting season.
During this period, all the truffles in the world are last year's frozen stocks, and the stocks have been almost consumed. In addition, the flavor of frozen truffles cannot compare to that of fresh truffles.
Many high-end restaurants have run out of stock in the past six months and have stopped selling truffle-related dishes.
Now, when hearing about the existence of artificially cultivated white truffles, many high-end restaurants can’t wait to try them out.
On the evening of October 10st.
The first batch of high-end restaurant purchasing managers or owners who drove from the Pearl River Delta region via the national highway arrived at Tsz Wan Shan Park.
Fortunately, this exhibition will last for a total of seven days, starting at nine in the morning and ending at nine in the evening every day.
Therefore, these guests who rushed over in a hurry were not turned away.
Compared to other guests who were still unaware of the specific situation, Chen Wei and his son Chen Jiajun, after meeting up with the company's purchasing manager Ale, quickly found Li Zhou who was still at the scene.
"Hello, Manager Li. I'm Chen Wei, the boss of Gangli Catering Company, who I talked to you about at noon. This is my son Chen Jiajun, and this is Lin Qingle, our company's purchasing manager."
"Hello, Mr. Chen and Manager Lin, let's go to the business tent at the back to discuss in detail. This way, please."
There are several large temporary tents behind the exhibition area. After all, activities will be held here in the next few days. There are also gold and silver jewelry and jade products in the exhibition area, so someone must be on duty 24 hours a day.
In the business tent.
Li Zhou's assistant is boiling water to make tea.
"Boss Chen, do you want to buy white truffles, tomatoes, strawberries, glass eels and white eels?"
Chen Wei nodded: "Yes, I think your company's products are very suitable for our restaurant, but I don't know if the price can be discounted. If the price is suitable, I hope to order it for a long time."
Li Zhou smiled and shook his head: "As for the price, we are unified, and it is difficult for me to change this, but I can give your company an extra 5% of the products in addition to the purchase."
"Free gift? 5% of the products?" Chen Wei looked at his son and A Le again.
This sales strategy is also what Hailufeng Company has always adhered to, which is that it would rather increase gifts than maintain normal market prices.
The reason is to avoid giving customers the impression that the company's products are cheap.
After all, it is easy to lower prices, but it is difficult to raise prices, and it may even cause disgust among consumers.
Chen Wei and the other two discussed in a low voice for a while, and then asked Li Zhou about the gifts, in order to avoid the situation where the gifts were not what they claim to be.
"Please rest assured, our gifts are the same as the products we sell, both in specifications and quality."
As the purchasing manager, Ah Le knew it was time for him to speak up. While on the road, he estimated the demand for the company's seven restaurants: "Considering the freshness of the products, we need 7 kilograms of selected white truffles, 35 kilograms of black pearl tomatoes, 1050 kilograms of red tomatoes, 2100 kilograms of vanilla strawberries, and 500 kilograms of cheese strawberries every three days."
"No problem. Do you want to send a refrigerated truck to transport the goods yourself, or do you want our company to transport them for you?"
Ah Le thought about it for a while, and felt that Hailufeng Company was busy with business. He was afraid of wasting time, so he shook his head and said, "Let's do it ourselves!"
Li Zhou was even happier when he heard that the other party didn't need to deliver the goods to the door. "Sure, our company's address is in Nanhu Village, Magong Town. I'll give you a detailed map later."
Ah Le quickly added: "Also, our company needs to purchase 500 kilograms of white eels and 2 kilograms of food-grade glass eels, but this is not a long-term contract. This is an attempt to develop new dishes."
Another salesperson who followed Li Zhou in quickly took note of the other party's order and calculated the price at the same time.
In fact, the price of this order is not small.
35 kilograms of selected white truffles cost 10.5 yuan.
1050 kg of black pearl tomatoes costs 8400 yuan
2100 kilograms of red tomatoes cost 1.47 yuan.
500 kilograms of vanilla strawberries and 500 kilograms of cheese strawberries are both 99 yuan per kilogram, which is 9.9 yuan.
Plus 500 for 4 kilograms of white eels and 2 for 4.6 kilograms of glass eels.
The total cost is 31.31 yuan. Even with 5% gifts, the price is still very high. Only high-end restaurants can afford this kind of raw material.
But the wool comes from the sheep.
People who go to high-end restaurants often like high-priced products because they have gimmicks and style, making them look superior.
This is also the reason why Jiang Miao started to engage in high-end agricultural products from the very beginning, because although the market for this part of agricultural products is niche, it can achieve small production and high profits.
High profits can reduce a lot of troubles for the company's early development.
As Chen Wei signed the contract on behalf of Hongli Catering Company, the exhibition seemed to have opened up the Ren and Du meridians, and high-end restaurants came to the company one after another to seek cooperation.
On the evening of October 10 alone, orders worth more than four million were signed.
Early the next morning, Li Zhou returned to Magong Town to tell Jiang Miao the good news.
Jiang Miao, who was having breakfast, listened to Li Zhou's report on the exhibition.
At this moment, Li Zixuan came over and whispered a few words in his ear. Jiang Miao raised his eyebrows, and then his eyebrows turned happy:
"Promise the other party that you will be responsible for following up on this matter, Zixuan, and I will talk to Shuya later."
"Yes." Li Zixuan nodded slightly.
(End of this chapter)
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