I build a giant in the Premier League

Chapter 259 Genius Arrives! Unlocking the New Premier League Model! Who Says European Football Doesn’t Make Money? [Subscribe]

If one word is used to describe the Bayswater Chinese summer training in 2012, it must be dispersed!

The 2012 European Championship ended on July 7st.

All the players in the team who participated in the European Cup were given holidays by Yang Cheng, including Javi Martinez, Toni Kroos, Pepe, Giroud, Walcott, Kyle Walker, Robert Green and others.

There are also players like Lewandowski, Piszczek, Modric and others who participated in the group stage.

But the situation is different for different players.

The last match of the group stage was two weeks away from the start of the club’s training camp.

Although Yang Cheng still gave Lewandowski, Piszczek and Modric holidays, all three returned to the team on time.

Kyle Walker and Robert Green did not play many games for the England national team, so after England was eliminated from the European Cup, they rested for about 10 days and returned to the team on time.

Other players will get at least two weeks of vacation depending on the number of matches they play in the European Cup.

Afterwards, he went directly to Huacheng in southwest China to join the team.

Therefore, the Bayswater Chinese’s trip to Asia will definitely not be full.

In addition, the men's football competition of the London Olympics will kick off on July 7, with the first match being held at Old Trafford in Manchester.

Previously, there was a lot of controversy about the list of players selected for the British Olympic team.

First of all, the captain.

As an ambassador for the Olympic bid and a symbol of English football, Beckham is naturally the one with high hopes. He himself also feels that his selection is a foregone conclusion.

Unexpectedly, the British Olympic team head coach Pearce turned him away.

According to the rules, the eligible players for the National Olympic Team are those born after January 89, 1.

That's a really wide range.

The English Football Association has previously announced a 100-man squad, which includes players of the right age from all over the UK.

Bayswater Chinese players include Gareth Bale, Theo Walcott, Aaron Ramsey, Harry Kane, Kyle Walker and Ryan Bertrand.

Bertrand belongs to the Blues after moving to Chelsea this summer.

There are also many people shortlisted from Manchester United, such as Smalling, Phil Jones, Welbeck and Cleverley.

Arsenal's Wilshere, Gibbs, Lansbury and Hoyte etc.

Liverpool also have Jordan Henderson and Sturridge, while Tottenham Hotspur also have Caulker and Daniel Rose.

Chelsea signed Bertrand from Bayswater Chinese.

At first glance, the British Olympic team is really strong and powerful.

Apart from anything else, the winger combination of Gareth Bale and Walcott, who scored 40 goals in a single Premier League season, would be a killer in the Olympics.

In addition, the midfield has stars like Aaron Ramsey and Wilshere who have already proven their strength in the Premier League.

If Rooney is selected into the team as an over-age player, who can stop the British Olympic team?
Therefore, the whole of Britain is full of expectations for this Olympic men's football team.

But as time entered June, many things had changed.

For example, Manchester United said early on that Rooney was injured and could not participate in the Olympics.

Smalling, Phil Jones and Welbeck are also injured.

Then, Arsenal also expressed opposition to Wilshere and Gibbs participating in the Olympics.

The Chinese in Bayswater are indeed quite sensitive about this matter.

Firstly, the Olympics are being held in London, and the Chinese in Bayswater must give face to the achievements of London Mayor Ken Livingstone.

After all, when the new stadium was built, we did get a great deal and received a lot of policy benefits.

Secondly, the relationship between the Chinese in Bayswater and the English Football Association has always been very good.

After moving to the SOHO area to work, Adam Crozier often had meals with people from the English Football Association because they were close to each other.

When other Premier League teams were complaining that they were badly framed by referees, the Chinese in Bayswater did not take advantage, but at least they did not suffer any losses.

Even if the team suffers a loss once or twice, the referee will basically make up for it on the spot.

In this context, FA Chairman David Bernstein and CEO Horne came to Bayswater twice to lobby the Chinese.

The London Mayor's Office and even the UK Sports Department have come forward to lobby.

In addition, local internationals including Gareth Bale and Walcott are eager to represent Britain.

How many professional players will never encounter this kind of good thing in their lifetime?
What’s more, this is the local Olympics!

After discussion, Yang Cheng, Xia Qing and Adam Crozier finally decided to give the green light.

The Bayswater Chinese eventually selected four players: Gareth Bale, Theo Walcott, Aaron Ramsey and Kyle Walker.

Since the Chinese in Bayswater decided to support, other teams in London also chose to support.

Arsenal released Wilshere and Gibbs, and Chelsea released Bertrand and Terry.

Liverpool released Sturridge and Henderson, and Manchester City released Rodwell and Sinclair.

Manchester United released Rooney, Smalling, Phil Jones and Welbeck.

Ferguson suffered a heavy loss this time.

According to media reports, the main purpose is to compete with Bayswater Chinese for the title of the top local club.

Whether in terms of revenue, performance, or even global influence, Manchester United has gradually been overwhelmed by the Chinese in Bayswater.

But Ferguson still attaches great importance to local leaders.

Therefore, after seeing Yang Cheng let it go, Manchester United responded immediately.

Rooney is back from injury and the rest of the players are also fit.

Therefore, four players were also selected, on par with the Chinese players from Bayswater.

At least, our Red Devils didn’t lose!

The happiest person is Pearce, the head coach of the British Olympic team.

When in his entire coaching career had he ever been so generous?

Gareth Bale, Walcott and Rooney play as forwards for him, Aaron Ramsey, Wilshere and Rodwell play as midfielders for him, and there are famous players such as Terry, Kyle Walker, Phil Jones and Ryan Bertrand on the back line.

When the final 18-man roster was announced, everyone found that except for two goalkeepers, the other 2 players were all from the top six teams in the Premier League.

And they are basically players who have proven their strength in the Premier League.

I dare not say how strong they are, but at least their ability to play in the Olympics is definitely not a problem.

So the media began to place high hopes on it.

The pressure quickly shifted to Pierce.

He has been given such a strong lineup. If he fails to win the championship, he will probably be beheaded!

But the situation of the major Premier League giants is a bit miserable.

First, it was impacted by the European Cup, and now it is interrupted by the Olympics, which has had a huge impact on the pre-season training of Premier League teams.

The more international players there are and the more players participating in the Olympics, the greater the impact will be.

There were only 18 Chinese people on the Bayswater flight from London to Asia.

……

Although they came to China with a weakened team, the halo of the Treble made the Bayswater Chinese warmly welcomed by the fans in the Flower City.

After arriving at the airport on a Qatar Airways special plane, at least hundreds of fans came to greet them.

Although stars such as Gareth Bale, Walcott, Toni Kroos did not come, and Di Maria also moved to Real Madrid, stars such as Lewandowski, Modric, Hazard, Pepe and Thiago Silva are still in the team.

The Chinese in Bayswater are still star-studded.

The club had already arranged the itinerary.

After arriving in the Flower City, the team went to the training ground in the suburbs. Except for the training open to the fans at a fixed time every day, the rest of the time they practiced hard behind closed doors.

The altitude of Huacheng is about 2000 meters, which is a plateau area.

Summer training in high altitude areas is a very good choice for all teams.

This is why many European teams like to train in Austria every season or before each major competition.

The altitude there is relatively high.

After training in high altitude areas for a period of time, the training effect will be better if you return to low altitude areas.

The Chinese in Bayswater were a bit like in seclusion in the Flower City and did not participate in any commercial activities.

From the coaching staff to the players, everyone is very focused on training and preparation.

Although many domestic media and fans come to interview and report every day, they have not been able to affect the team's training pace.

The days of training are often painful, but also very fulfilling.

A lot of things happened during this period.

The first is Liverpool.

Since being acquired by the Saudi consortium, the Red Army's overall strength has made very obvious progress.

Although Liverpool missed the qualification for the Champions League last season, they still renewed the contract with Mancini.

This makes the Italian's position in Liverpool even more solid.

In terms of signings, Liverpool is actually quite restrained overall.

The Saudi consortium has also repeatedly stressed that they will not invest blindly.

But in other aspects, especially infrastructure, the Saudi consortium is still willing to spend.

Construction of a brand new training base has begun, which will allow Liverpool to say goodbye to the situation where the first team and youth training camp are separated.

Just recently, Liverpool’s top management announced again that the club will formally apply to the city government, hoping to start the new stadium project and plan to build a modern stadium that can accommodate 7 people.

The total investment is expected to reach 8 million pounds.

The project of a new stadium has been discussed in Liverpool for 10 years.

As early as 2002, the Liverpool City Council proposed to build a new commercial district at King's Dock.

The core of the entire business circle is a new stadium that can accommodate 5 people.

At that time, the city government wanted Liverpool to build this stadium, while Everton was going to build a new stadium northwest of Stanley Park.

By then, the two Liverpool teams will bid farewell to the confrontation between one in the northwest of Stanley Park and the other in the southeast of Stanley Park.

But later it could not be implemented due to various reasons.

The most important thing is money.

In 2007, when Liverpool's two American owners came to power, the first decision they made was to launch a new stadium project in Stanley Park and build a new football stadium in the southeast of the park, just north of Anfield.

The estimated capacity is 6 people.

But the project was once again shelved due to funding issues.

In fact, it has always been said in the circle that it is mainly due to some differences between the United States and the United Kingdom.

The reason why the two Americans called for building a new stadium was that in the United States, launching such a project could obtain a large amount of financial support from the government.

But in the UK, this clearly doesn't work.

All in all, things have been delayed again and again until now.

During the six years that the Bayswater Chinese played at Wembley Stadium, they completely overturned some traditional perceptions in English football.

Ticket prices haven’t increased, but match-day revenue has been growing rapidly.

More importantly, new gameplay such as VIP boxes and match-day retail have unlocked a whole new model for other Premier League teams.

The new Prudential Stadium also has a capacity of 9 people, but the minimum price of the box has risen to 10 pounds.

There are a total of 250 private rooms, all of which have been sold out since they were launched.

There are even quite a few individuals and businesses queuing up.

This shocked other Premier League teams!
It also allows everyone to see the huge impact a new stadium will have on the club.

Therefore, the Saudi consortium decided to restart Liverpool's new stadium project.

As for whether to build a commercial district at King's Wharf or southeast of Stanley Park?
We still have to wait for communication between Liverpool and the city government, as well as some opinions from the fans.

According to the Liverpool Echo, there are many teams that hold the same idea as Liverpool.

After Tottenham Hotspur and West Ham United failed in their competition for the right to use the London Stadium, they immediately turned to launching a new stadium project. They hope to build a five-star stadium on the original site of White Hart Lane.

Manchester City plans to expand the Etihad Stadium to further increase the stadium's capacity and commercial facilities.

Where there are successes there are naturally failures.

Chelsea had been planning a new stadium project for several years but suffered repeated setbacks.

Recently, news came out that the reconstruction plan of Stamford Bridge has failed again.

As Stamford Bridge cannot be rebuilt, Chelsea hopes to bid for Battersea Power Station on the south bank of the Thames and transform it into a new football stadium.

But the Daily Telegraph reported that the Blues' plan failed again.

Because the land of Battersea Power Station was purchased by a Malaysian consortium for 4 million pounds, and it is planned to be turned into a commercial complex and real estate project.

Chelsea cannot afford such high land prices.

They spent 4 million pounds to buy the land, preserve the facade of the power station, and then transform it into a stadium. How much did it cost?

The Daily Mail revealed that Chelsea is interested in renting Wembley Stadium after the Chinese in Bayswater opened their new stadium.

But this move was strongly disapproved by Chelsea fans.

They believe that Stamford Bridge is Chelsea's football temple, a belief and a bond.

What's more, moving from central London to Wembley Stadium has invisibly increased the cost of watching games for many fans.

The English Football Association is open to leasing Wembley Stadium, but its rent requirements are higher.

It requires £1500 million per year, and the club must bear the maintenance costs itself.

This also made Chelsea a little unbearable.

Because six years ago, when the Chinese in Bayswater rented this stadium, they only spent 6 million pounds, and the English Football Association covered all the maintenance costs.

House seemingly endless rain.

As Chelsea's plans to build a new stadium suffered a setback, Spain's Daily Sports revealed that Guardiola, who was on vacation, had very clearly rejected Abramovich's invitation.

The Russians really hope to invite a famous coach like Guardiola to coach Chelsea.

But Guardiola had no intention of doing so.

In addition, there is another piece of gossip.

Manchester Evening News revealed that Manchester United is about to launch an Asian tour.

Because of Park Ji-sung and the signing of Shinji Kagawa, Manchester United is the most attractive club in Asia.

"In the upcoming International Champions Cup, 1.2 million Japanese people have chosen to stand on Manchester United's side!"

……

Ten days later, the Chinese players from Bayswater came out of the training camp and had their first warm-up match.

The opponent is a team from the top domestic league.

Although they were missing several core players and had just gone through tough special training, Bayswater Chinese still defeated their opponents 1-0.

After this warm-up match, the team went from Huacheng to Yangcheng for the second warm-up match.

It is still a top league team in the country.

Bayswater Chinese won again 2-0.

It was also in Guangzhou that all the national team players who participated in the European Cup returned to the team.

But Bayswater Chinese still has four players who participated in the Olympics staying in the UK.

From Guangzhou to Shanghai, Bayswater Chinese once again played a warm-up match with the domestic team.

This time it was a 3-1 victory.

Although they won three consecutive warm-up matches, Yang Cheng is not optimistic.

Because many players who participated in the European Cup have just returned to the team and are not in good shape.

Even players like Lewandowski and Modric who returned to the team early are still adjusting their condition.

The simultaneous absence of Gareth Bale and Walcott still has a great impact on the Chinese in Bayswater.

After the warm-up match in Shanghai, Yang Cheng led the team to Tokyo, Japan.

This is the first match of the International Champions Cup Asia region, and the opponent is Manchester United.

The venue is the Nissan Stadium in Yokohama.

When Yang Cheng led the team into the stadium, what he saw was a sea of ​​red in the stands.

This surprised him.

Especially when he saw Ferguson standing at the entrance of the player tunnel with that smug look on his face, Yang Cheng felt a little jealous.

"Although your current results are indeed better, the football market still depends on long-term operations." Ferguson seemed to be giving advice to the younger generation like a senior.

What this means is: Overseas, even in Asia, we are still the strongest club in the Premier League!
But just when Yang Cheng was feeling a little depressed, he suddenly noticed the jerseys of some fans in the stands and laughed on the spot.

"Jazz, take a closer look at the jerseys of these fans, especially the color matching of the collars, cuffs and hems."

Ferguson was stunned for a moment, "What do you mean?"

But he still quickly looked up.

His eyes are a little presbyopic, how can he see such distant details?

But he knew very well that Manchester United's jerseys did not have color matching on the collar, cuffs and hem.

The ones with this kind of color combination are Bayswater Chinese.

In 2012, Puma designed the jersey specifically for the Chinese team at Bayswater, using the 2012 Pantone color, Tango Orange, on the collar, cuffs and hem.

This makes the whole jersey look more lively and dynamic.

And although it is said to be orange, it is actually reddish, so the whole jersey looks very integrated.

After the jersey was launched, it immediately became popular and sold out in London and the UK.

"It is said that 1.2 million Japanese fans support Manchester United. Now it seems that they bought the wrong jerseys." Yang Cheng laughed.

Ferguson was completely speechless.

Interestingly, the home jerseys of Manchester United and Bayswater Chinese are both red.

If you don't pay attention, it's easy to confuse them.

But once the game starts, it is easy to tell the stance of most fans.

Whenever the Chinese from Bayswater got the ball, the cheers from the crowd were noticeably louder.

But when Manchester United took the ball to attack, they were obviously a little worse.

The difference is obvious and there is no need to say more.

However, the training rhythm of the Chinese team in Bayswater was disrupted this summer, and several key players were absent.

In this game, Yang Cheng even had to line up Thiago Silva and Harry Maguire as the central defender combination.

In the end, the two teams tied 2-2 in Japan and shook hands in peace.

After the game, Ferguson had a cheerful expression on his face.

It was as if a draw was already a victory for them.

"What makes me most satisfied is that we scored two goals."

Yang Cheng was speechless when he saw his boastful look.

"Yeah, if you hadn't told me, I would have forgotten the last time we conceded two goals. When was that?"

Now it was Ferguson who was depressed.

Will you die if you don't show off?

……

After the game against Japan, the Chinese players from Bayswater flew to Seoul, South Korea.

The second match of the International Champions Cup was held here, and the opponent was Juventus.

As a result, the two sides once again ended in a 1-1 draw.

Two consecutive draws meant that Bayswater Chinese suffered two consecutive draws.

But the situation at Manchester United is even worse.

In Shanghai, they lost 1-2 to Bayern Munich led by Heynckes. Bayern also defeated Juventus 2-0 in the first round.

So now, Bayern has won two games in a row.

……

The third match of the International Champions Cup was held at the Bird's Nest Stadium in the Chinese capital.

Bayswater Chinese vs Bayern Munich.

The Bundesliga team has won two consecutive games and secured first place in the group in advance.

Therefore, the result of this game will not change the ownership of the first place in the group.

But even so, the Bird's Nest still attracted 8 fans.

In the previous few warm-up matches, Yang Cheng mainly focused on observing the players, so the results were not particularly good.

Especially since Pepe participated in the European Cup, played in the semi-finals, and returned to the team too late.

It was not until the match against Bayern that Yang Cheng let him start again.

The two central defenders Thiago Silva and Pepe teamed up again, plus Piszczek and Marcelo.

The main defense line of Bayswater Chinese started together.

Midfielder Toni Kroos also played in the European Cup semi-finals, and this was his first start this summer.

With the addition of Modric and Matic, the three midfielders are able to combine.

The forward line is Hazard, Lewandowski and De Bruyne.

After summer training and several warm-up matches, Lewandowski's condition has obviously recovered.

In the match against Bayern, he first received a 45-degree cross from De Bruyne on the right and headed the ball into Bayern's goal.

He then received a wonderful pass from Hazard in the penalty area and scored another goal for Bayswater Chinese with his left foot.

Although Bayern scored a goal in the second half, the two young English players who came on as substitutes put on a wonderful performance before the end of the game.

Harry Kane retreated, completed a one-two pass with Sterling, and sent a straight pass.

Sterling ran straight into the penalty area, received the ball and had a one-on-one opportunity, dribbled past goalkeeper Neuer and shot into the empty goal.

3 is better than 1!

After all six games in the Asian division have been played, Bayern has taken first place in the group with 6 points.

Bayswater Chinese are second in the group with 5 points.

Manchester United defeated Juventus 3-2 in the last round and ranked third with 4 points.

Juventus is at the bottom with 1 point.

It is worth mentioning that all six games in this Asian region were full.

……

The North American division is still divided into two major divisions, the East and the West.

After 12 fierce matches, Real Madrid and Barcelona finally won the first place in the East and West divisions respectively.

This also shows the impact of the European Cup and the Olympics on Premier League teams.

Afterwards, the two teams once again came to the Bristol Motor Speedway.

The football field that was built with great effort last year only needs a little turf laying this year and can still be used.

And it’s still very popular this year.

It attracted 15.7 people.

After signing Di Maria at a sky-high price, Real Madrid's overall performance has been greatly improved.

Mourinho's 4231 formation is basically complete.

Although the team still played a defensive counterattack in the final, the score of 2-0 was a very clean win.

Barcelona failed to break through Real Madrid's defense and was instead attacked repeatedly from behind by the Galacticos.

In the end, Real Madrid won the North American championship of the 2012rd International Champions Cup in !
According to the previous agreement, the opening ceremony of the Prudential Stadium in Bayswater Chinese officially invited Real Madrid to London to participate in the competition.

Also before the North American finals, ICC CEO David Pensel revealed in an interview with American reporters that after three years of preparation, the International Champions Cup has basically stabilized.

Whether in the North American or Asian regions, it has successfully built a good reputation.

“We plan to expand in 2013 and invite four strong teams from Europe to join our event.”

David Pensel revealed that the four new teams will be drawn like all the other teams, and will be divided into two major regions, North America and Asia, with two groups in each.

As soon as the news was released, it immediately aroused enthusiastic responses from media and fans around the world.

At the same time, it has also attracted strong attention in European football.

All teams want to be able to participate in the International Champions Cup.

Because in the past three years, all participating teams have made a lot of money.

The annual income is at least nearly 10 million euros.

This is an incredibly generous appearance fee for the participating teams.

As for who the ICC plans to invite, no clear criteria have been given yet.

But it is obvious that all teams are gearing up and ready to rush in!

……

While the International Champions Cup final was being held in North America, the Bayswater Chinese remained in the capital.

Because after the International Champions Cup, there is a friendly match with Nice in Ligue 1.

The venue is scheduled to be the Workers' Stadium in the capital.

Taking advantage of this time, Yang Cheng accompanied Xia Qing back to her "mother's home".

Over the years, Xia Anmin and Xia Xi have helped Yang Cheng a lot.

Otherwise, many of Yang Cheng’s plans, especially those related to domestic affairs, would not progress so smoothly.

When planning to build the new stadium, Xia Anmin's suggestions helped Yang Cheng avoid many detours.

The two families are now as close as one family.

The only thing that makes both parents unhappy is that Yang Cheng and Xia Qing are living too comfortably in their world of two and have no plans to get married and have children yet.

While drinking with Xia Anmin and Xia Xi, Yang Cheng mentioned that he planned to continue buying clubs in Europe.

With the current strength of Bayswater Chinese and Nice, the group can afford the funds.

"In the past two or three years, I have attended many different meetings around the world. Whenever investment is mentioned, the sports industry will be mentioned, especially the European football industry."

Xia Anmin obviously supported Yang Cheng's analysis and judgment.

"Sports events in the United States are called leagues, while football events in Europe are called leagues."

"The two names are both the same and different."

"Both have the word 'lian', which means union, but one is 'meng' and the other is 'sai', which fully reflects the difference between the two."

"American sports events are like closed events played behind closed doors. Everyone is a community of interests, working together to make the pie bigger and stronger, but it is difficult to go beyond the United States in this way."

"But Europe is a competition, an open competition, so its influence is growing, even entering the US market."

"The economy has been bad in the past few years, but the sports industry is one of the few high-quality industries among many investment areas in the world."

"Unlike the financialization of the sports industry in the United States, the sports industry in Europe is still traditional and conservative, so not only American financiers are interested in this piece of fat meat, but other investors around the world are also very interested."

What Xia Anmin meant was that this market was huge and investors were very interested in it.

But its threshold is relatively high.

Running a football club is not an easy task.

American real estate tycoon Steven Rose lost more than 100 million pounds in one year after acquiring the Premier League team. This has spread in the American investment circle.

By the way, there were only three teams in this year's World Football Challenge. Three teams were temporarily pulled from the United States and Mexico, but the result was a lackluster performance.

Under the overwhelming momentum of the International Champions Cup, it was impossible to make any waves.

Now, with the expansion of the International Champions Cup, the World Football Challenge can probably be discontinued.

"Acheng, the success of Bayswater Chinese and Nice proves that you have already mastered the methodology of success in European football, and it is a replicable success."

"So, feel free to give it a try!" Xia Anmin encouraged with a smile.

When he said this, he was also deeply moved.

Back then, he could never have imagined that his future son-in-law would have to invest hundreds of millions, or even billions, of dollars just to give it a try.

Especially when he heard that Nice, which was acquired only two years ago, earned 2 million euros, or 1 million yuan, this summer.

My dear.

Who says European football doesn’t make money?

So, no matter how busy he is, Xia Anmin will always take time to go to the Workers' Stadium to watch the match between the two teams.

……

When Yang Cheng saw Ronald Koeman before the game at the Capital's Workers' Stadium, the first thing he said was an apology.

Two years ago, when Yang Cheng invited Ronald Koeman, he impressed him with Pelle.

But two years later, Pelle was sold to Paris Saint-Germain and became a rival of Ronald Koeman.

The Dutch didn't mind it and were obviously more open-minded.

Moreover, the newly joined Benteke performed well.

Although his tactical role is not as good as Pelle's, his threat in the frontcourt is more terrifying than Pelle's.

Especially considering that Nice's two flanks are still very strong.

The presence of wingers such as Mahrez, Salah, Thauvin and Mane will maximize Benteke's threat.

"I'm really fine. I can understand the club's difficulties." Ronald Koeman smiled and helped Yang Cheng to let go.

Difficulties?

It does!

"After all, our foundation is still too thin. We need to accumulate for at least a few more years!" Yang Cheng sighed.

Now, Nice is on the right track, with the right direction and accurate positioning. The next step is to rely on accumulation.

If nothing unexpected happens, there will probably only be three teams competing in the French Ligue 1 in the future.

One is Paris Saint-Germain, which is backed by wealthy people from the Middle East, and the other is Monaco in the French Ligue 2, which has just been acquired by a Russian tycoon.

Another one is Nice.

These three teams represent exactly two ways in which small teams rise.

Throughout history, especially after the Bosman Act, there has been only one secret for small teams to become giants.

money!
Long-term investment will continuously accumulate the club's competitiveness, achieve stable and excellent results, and then form a stable brand value, which will then be converted into commercial value, thereby increasing the club's overall revenue.

For example, Chelsea and Manchester City rely on Abramovich and the Abu Dhabi consortium behind them to continuously spend money to build a strong lineup and have strong competitiveness.

Chelsea is now a recognized giant, which is the result of their continued investment over the past few years.

Manchester City can be considered barely good enough, but it is not stable enough and needs more investment.

But until now, these two clubs still rely on the big bosses behind them for transfusions.

If we rely on ourselves, we will not be able to maintain the current lineup.

Then we can only sell people!

Arsenal's situation is actually relatively better. Their overall revenue is better and their situation is better.

Dortmund in the Bundesliga is a different case.

Before Klopp took over the team in 2008, the Hornets were ranked 13th in the Bundesliga and their performance had always been in the middle.

But after Klopp took over as coach of the team, the results improved significantly.

In everyone's opinion, Dortmund is a very pragmatic team.

There was not much investment in transfers and basically no major signings.

Even spending 1710 million euros on Reus this summer has already exhausted all of Dortmund's efforts.

To this end, Dortmund also sold players such as Shinji Kagawa and Perisic, making a lot of money in the transfer market.

Many people must find it strange, why is Dortmund so cautious?

Having already won the Bundesliga title for two years in a row, why are they still so cautious?
Because Dortmund's championship and glory in the past two seasons are all built on investment.

This kind of investment does not necessarily mean a transfer.

It could also be the players’ salaries.

In the past three seasons, Dortmund's player salaries were 3800 million euros, 5000 million euros and 6500 million euros respectively.

It is obvious that there is a significant increase every year.

Please note that what we are talking about here is the players' salaries, which does not include coaches, staff, uniform teams, and various investments such as insurance, five social insurances and one housing fund for everyone.

All of the above add up to the club’s salary expenses.

Of course, Dortmund's revenue has also been growing steadily over the past three seasons.

They are 1.035 million euros, 1.385 million euros and 1.891 million euros respectively.

Yang Cheng is not sure about the specific proportion, but it is basically certain that Dortmund's overall salary expenditure should be relatively healthy.

But with two consecutive Bundesliga titles and the signing of Reus, Dortmund's player wages are expected to reach 12 million euros in the 13/9000 season.

So, can Dortmund also achieve such amazing growth in revenue in the 12/13 season?
Another thing is that Dortmund is definitely trying to take a gamble, but the question is, even if they succeed, what happens next?

The answer is very simple, just one: selling people!

Because Dortmund's revenue cannot achieve such amazing growth.

Especially after Bayern reacts, they will lose the league title very quickly.

By that time, the players' salaries will become a huge burden for Dortmund.

It might even overwhelm them!

Selling people can not only relieve salary pressure, but also earn a lot of income.

This kind of thing has been happening repeatedly over the years.

The once popular La Liga teams such as Super Deportivo, Valencia, Celta Vigo, Sevilla, Villarreal...

In all of them, after a surge in performance, they quickly sold players and the performance dropped.

There are also teams like Everton, Tottenham Hotspur, Aston Villa, etc. in the Premier League, and they basically follow the same pattern.

These are sold in time.

What will happen if you don’t sell people in time?

Please refer to Leeds United for details!

Therefore, if a small team wants to become stronger or even join the ranks of top clubs, it must solve this problem.

As your team's performance gets better and better, the salaries offered to players and employees will certainly get higher and higher.

Moreover, in order to remain competitive, we cannot sell anyone.

This requires a large amount of funds to help the team get through this stage.

This is a bit like primitive accumulation, except that the accumulation process takes a longer time.

The so-called strength of a wealthy family lies in the fact that they have already overcome difficulties.

There are usually two ways.

One is what Chelsea, Manchester City and Paris Saint-Germain are using now, relying on their rich bosses to burn money and carry on.

The other is the conventional way, through long-term accumulation.

During this accumulation process, we cannot make major mistakes.

How difficult is this?

The key to Bayswater Chinese's success is that, although they have no money to burn, they have Yang Cheng, who can ensure that the team can maintain its competitiveness even if they sell players every year.

There is no third way.

Nice is also taking the second approach, relying on the resources of Yang Cheng and the Chinese in Bayswater to slowly accumulate.

Therefore, a major change this summer is inevitable.

If you can get through it and accumulate for a few more years, you will become Nice!
Whether it is Bayswater Chinese or Nice, Yang Cheng has always been running the club according to the laws of football.

……

In this match at the Workers' Stadium, both Bayswater Chinese and Nice sent out their main players.

Yang Cheng arranged a 433 formation.

Goalkeeper: Courtois;
Defense: Marcelo, Thiago Silva, Pepe and Piszczek;

Midfield: Matic drops back, with Toni Kroos and Modric in the middle;
Forwards: Hazard, Lewandowski and Sterling.

Nice also responded with a 433 formation.

Goalkeeper: Navas;

Defense: Kurzawa, Van Dijk, Marquinhos and Aurier;
Midfield: Jorginho drops back, Kovacic and Kante in the middle;
Forwards: Mane, Benteke and Mahrez.

Although it was a warm-up match and Nice was not very famous in the country, it still attracted 68000 fans and filled the Workers' Stadium.

Both teams played aggressively and tried their best to launch attacks.

But the gap is still obvious.

The Chinese side of Bayswater were better than Nice in terms of control over the game situation and rhythm.

Nice's players fought hard.

Especially Kante.

Every player hopes to stand out in this warm-up match and enter Yang Cheng's vision.

But the Chinese in Bayswater performed even better and suppressed Nice with their overall strength advantage.

The final score was 4 to 2, and the Chinese from Bayswater narrowly defeated Nice.

This team is still young.

But judging from the field, this team is still very strong.

After the game, Yang Cheng also had special exchanges with several players including Van Dijk and Salah, and praised their performance.

This exciting, fast-paced offensive battle was talked about by all the fans, including those watching on TV.

Although it was just a warm-up match, the game was really fun to watch!
……

When the Chinese in Bayswater finished their last friendly match, the team returned to London from the capital on a special plane.

Xia Qing accompanied both parents and families and took another flight, also to London.

They were here to attend the opening ceremony of the new Bayswater Chinese Stadium.

By the way, I also went to watch the London Olympics.

While Yang Cheng and others were still flying in the sky, far away in Barcelona, ​​Spain, Barcelona president Rosell held a press conference at Camp Nou.

"I am very proud to announce that we have officially signed Brazilian super talent Neymar from Santos!"

"We look forward to Neymar bringing even more pleasing football performances to our fans in the future."

"We also believe that the collision of these two talented stars, Neymar and Messi, will make our Barcelona once again the strongest and most competitive team in world football!"

Barcelona did not disclose Neymar's transfer fee, but according to media reports, the transfer fee reported by Barcelona was 6000 million euros.

This is not expensive for the Brazilian genius who has been popular for many years.

Barcelona is under tremendous pressure after missing out on La Liga and the Champions League, and losing to Real Madrid in the North American final of the International Champions Cup.

Therefore, Rosell's announcement of the signing of Neymar is undoubtedly intended to boost Barcelona's morale and appease the fans' emotions.

Once this news was revealed to the public, it immediately caused a carnival among all media and fans.

Genius has arrived!

The combination of these two geniuses, Messi and Neymar, is undoubtedly something that the whole world is looking forward to.

Real Madrid signed Di Maria and Barcelona signed Neymar.

The arms race between the two giants of La Liga is really about neither of them admitting defeat!

(End of this chapter)