I build a giant in the Premier League

Chapter 201: Crossing the river by feeling Arsenal! Crazy Bayswater Chinese! [Subscribe]

After playing the last game of the season, Yang Cheng still had no time to rest.

The whole of Europe, especially the UK, is still immersed in the upcoming two finals.

One was the FA Cup final at Wembley Stadium in London.

Chelsea and Manchester City are both preparing intensively.

The other was the Champions League final at the Santiago Bernabéu Stadium in Madrid.

The old rivals Ferguson and Wenger finally met in the Champions League.

Who is better has attracted the attention of fans all over the world.

On the contrary, Yang Cheng felt a little left out.

While other teams were still playing, the Chinese at Bayswater stopped playing. It was a bit difficult to get used to this for a while.

Over the past few years, they have been watching the Chinese in Bayswater busy competing.

On the night of the championship, the team celebrated all night long and disbanded the next day.

Whether or not they participate in the World Cup, the national team will reach the peak of the competition in the coming period of time.

They are basically friendly matches.

Even the youth teams have to participate in many competitions.

By the way, this year's U17 European Championship was held in Liechtenstein.

Bayswater Chinese have three players participating in the competition, namely Harry Kane, Sterling and Paul Pogba.

Among these three people, the one who surprised Yang Cheng the most was Sterling.

Harry Kane and Paul Pogba are of the right age to participate in this age group competition.

But Sterling, who was born in December 94, was selected, which is already a leapfrog.

But no one really doubts Sterling's strength.

As early as 09, he skipped levels and participated in the England U16 competition. After playing several games, he won unanimous praise from the outside world.

There have even been reports that many top teams, including Arsenal, Liverpool, Manchester United, Manchester City and Chelsea, want to poach Sterling.

This is enough to show Sterling's extraordinary potential.

In Yang Cheng's previous life, during this period of time, Sterling made Arsenal, Liverpool and Manchester United fight for him.

At the time he was playing for Queens Park Rangers.

Today, he has been immersed in the Bayswater Chinese youth training camp for many years, which has made his skills more refined than in his previous life.

And he is very fast.

So much so that after playing for England U09 in 16, Sterling was hailed as the English Messi by the British media.

Because both of them are 1 meters tall.

Many people have even begun to look forward to Sterling's future.

Harry Kane and Sterling are the core combat forces of the current England U17 team.

Paul Pogba represented France U17.

Yang Cheng took a special look at the current England U17 team, and not many players left an impression on him.

For example, Ravel Morrison of Manchester United and Nick Powell who plays for Crewe.

Nick Powell is currently being watched by many Premier League top teams.

In addition to Paul Pogba, the French team also has players like Umtiti, Kondogbia, Yaya Sanogo and others.

Spain has a lot of talented players, such as Morata, Isco, Sarabia, Koke, Juan Bernat and so on.

The U17 European Championship also shows the current trend in youth training in European football.

Spain is not only the number one favorite, but also a major youth training country.

The Chinese in Bayswater also attach great importance to the European Under-19 Championship. The head of the scouting department, Gary Worthington, personally led a team to Liechtenstein to inspect the young players of the European Under-19 Championship.

The time was mid-May, so he missed the club's senior summit after the end of the season.

……

Yang Cheng always feels very novel at every meeting almost every year.

Over the past few years, the Chinese office in Bayswater has had more and more departments and a more complex staff.

Just the management itself is a huge headache.

This year's high-level summit, with the exception of head of scouting Gary Worthington, all other department heads gathered at the new headquarters on the edge of Grosvenor Square in London's SOHO district.

The new headquarters of the Bayswater Chinese has just been opened.

Currently, the club has two offices, and other departments will move in gradually.

It is expected that Bayswater Chinese will officially start working here before the start of the new season.

But this year's annual club senior summit was specially chosen to be held here.

It will still be hosted by the club's CEO Adam Crozier.

Like previous years, Adam Crozier first reported on the achievements made by the Bayswater Chinese in the past season.

Not to mention the competitive level.

League and League Cup double, Community Shield, European Super Cup and Club World Cup champions.

Although they were eliminated from the FA Cup and the Champions League, they played quite well and reached the semi-finals.

Overall, the results are quite gratifying.

After all, no team dares to say that it can win all the championships in every season.

While achieving outstanding results at the competitive level, the club's operations have also made very gratifying progress.

Adam Crozier said proudly, "We achieved an amazing 09% growth in revenue in the 10/30 season!"

With just this one sentence, everyone in the audience was stunned, except Yang Cheng and Xia Qing who already knew the news in advance.

30% growth!
This is simply crazy!
You know, in the 08/09 season, Bayswater Chinese's revenue had already caught up with Manchester United.

In fact, in the rankings of many organizations, Bayswater Chinese are on par with Manchester United.

This proves that the revenue of the two teams is not far apart, or even close.

Before these two teams, there are only Real Madrid and Barcelona.

At this level, one can imagine how difficult it is to make further significant progress.

Manchester United's growth rate each season is not large, only about 6%.

Real Madrid themselves estimate that their revenue growth rate this season is approximately 8-9%.

Barcelona recently announced with great pride that its revenue had grown by 11%.

This is already a remarkable achievement.

Even the Spanish media were singing praises for Barcelona.

But now, Adam Crozier says Bayswater Chinese is seeing a 30 percent increase in revenue.

If this isn't going crazy, then what is?
In the spacious and bright conference room, everyone was whispering and talking.

Obviously, Adam Crozier's data gave them a huge shock.

A growth rate of 30% means that Bayswater Chinese’s revenue this season will definitely exceed that of Manchester United.

It is even possible to surpass Barcelona.

What will the specific data be?
Adam Crozier quickly gave the answer.

£3.5 million!
Based on the current exchange rate of 1.225, it is approximately 4.3 million euros.

The conference room was eerily quiet for a moment, and then there was a burst of warm applause.

This is amazing!
Bayswater Chinese’s revenue not only exceeds Manchester United, but also exceeds Barcelona!

This is incredible!

How is it done?
Adam Crozier quickly listed the detailed data of the three major sources of income.

In the just concluded 09/10 season, Bayswater Chinese's average home attendance was 8.9.

This is just an approximate number, but in reality almost every show is sold out.

Only some motorized seats are left.

Therefore, the highest attendance rate for a Premier League team is 99%.

Adam Crozier announced that Bayswater Chinese are the first team in Premier League history to exceed £1 million in ticket sales alone, and this season.

This was achieved without raising the price of team tickets.

Adam Crozier calculated a set of data for everyone.

There are an average of 8.9 people per game, with an average ticket price of £45. This season, 25 games have been played in the Premier League and Champions League alone.

That adds up to more than 1 million pounds.

In this area alone, the growth momentum of the Chinese population in Bayswater is very strong.

The Wembley Stadium box also brought Bayswater Chinese £3000 million in revenue last season.

The growth rate in this area is 50%.

Last season it was just £2000 million.

There is also match-day retail, which has increased from £2000 million last season to £2500 million.

Match-day retail sales saw the smallest growth.

The main reason is that the hardware of Wembley Stadium limits the upper limit of revenue.

The most complaints received by the fan service department are about the poor service level of various shops, stalls and bars in Wembley Stadium before and after the game, especially the poor reception level.

Many fans wanted to buy things, but they couldn't buy them even after queuing.

This is very outrageous.

But there is no way.

Wembley Stadium was built by the English Football Association, and from the very beginning, there was no professional planning of the commercial space.

But no matter what, the match-day revenue of more than 1.5 million pounds this season is enough to make all teams take notice.

"Even the English Football Association has approached us several times to discuss the management of Wembley Stadium."

Adam Crozier's expression was full of pride.

Under his management, Bayswater Chinese has achieved rapid growth for many consecutive years.

Among these, match day revenue is the top priority.

That year, Yang Cheng chose to rent Wembley Stadium, opening up a new world for Adam Crozer and his team.

With Xia Qing's strong promotion, Bayswater Chinese began to use the [Net Promoter Score] as a reference indicator for fans' home viewing experience, and hired a third-party organization to conduct research.

根据划分，0-6分为贬损者，7-8分为中立者，9-10分为推荐者。

Bayswater Chinese fans' net recommendation value reached 7.6.

This is the highest among all Premier League teams and even European teams.

Adam Crozier also cited this data, believing that home fans are very loyal and satisfied, but there is still a lot of room for improvement.

This will be the direction of his next efforts.

However, the number of users of VIP boxes is as high as 8.8, which is the best among many stadiums in the UK.

This is enough to prove Adam Crozier's success in operating high-end customers.

However, Adam Crozier also mentioned that it is undoubtedly difficult for Wembley Stadium to continue to generate revenue at present.

The stadium capacity is there, and the boxes are basically rented out. The only area that has room for growth is match-day retail, but the commercial space needs to be further optimized.

At present, the growth momentum will not be too great.

Match day income is like that, capped but stable.

As long as the basic foundation is consolidated, there will not be too much fluctuation even due to ups and downs in performance.

It means that you can get a stable harvest regardless of drought or flood.

Adam Crozier had previously discussed the possibility of ticket price increases with Yang Cheng, Xia Qing, Omar Berrada, Chris Hunter, and people from the fan services department.

Don't think that the idea of ​​the Chinese in Bayswater moving the football tickets is outrageous.

Manchester United has increased ticket prices twice in the past few years, and Arsenal's ticket prices have increased significantly since they moved into their new stadium.

Chelsea also had a big rise.

London teams such as Tottenham Hotspur and West Ham United have all increased their prices.

The price of tickets for Chinese players at Bayswater has never increased.

Since 2003, when Yang Cheng took over, the minimum ticket price remains 30 pounds.

It's just that due to the capacity of Wembley Stadium, the average ticket price has risen to £45.

But this is still not high in the current Premier League.

If we only compare it with London, it is also at a medium level.

But the Bayswater Chinese are now a well-known top team in Europe.

In response to this issue, Xia Qing also asked a third-party company to conduct research and analyze the various pros and cons.

The main concern is that Bayswater's Chinese fan base is relatively weak. If the price is raised rashly, the ball market will definitely be adversely affected and it will not be good for the club's image.

In the end, it was Yang Cheng who made the final decision and let Arsenal cross the river by feeling their way.

What do you mean?
In 06, after Arsenal moved from Highbury to the Emirates Stadium, ticket prices increased significantly, causing anger and dissatisfaction among many fans, so that the Gunners had to make some compromises.

For example, Arsenal kept the original price for the worst areas at both ends of the stadium, that is, behind the goal, for Arsenal's die-hard fans, but raised the price for other areas.

But in the past few years, Arsenal has been quietly increasing revenue, cutting meat with a blunt knife, step by step.

In fact, the current minimum ticket price has increased a lot compared to Highbury Stadium.

The Chinese and fans at Bayswater have no such commitments and do not need to worry.

Therefore, Yang Cheng and Xia Qing both felt that instead of raising the price now and causing dissatisfaction among some fans, it would be better to do it in one step when they move into the new stadium.

Especially considering the various advanced facilities that this new stadium is equipped with.

For example, WIFI covering the entire stadium, heating in the fan stands, etc., all of these are charged.

As long as the club does a good job of anticipating and guiding public opinion before raising prices, I believe the situation can be controlled.

Besides, isn't there still two years left?
Bayswater Chinese now want to accumulate more fans. When they move into the new stadium, even if they lose some low-spending fans, other fans will quickly fill their gaps.

The ball market will be able to remain stable.

Therefore, without an increase in ticket prices, it is unlikely that Bayswater Chinese's match-day income at Wembley Stadium will continue to grow at a high rate.

……

In addition to the significant increase in match-day revenue, Bayswater Chinese also achieved gratifying growth in commercial sponsorship in the past season, reaching 8300 million pounds.

This is mainly due to the development of the Middle East market.

Adam Crozier revealed that the business sector will be the most promising growth area for the Chinese in Bayswater in the next few years.

"Our goal is to build a global sports club, and this market still has huge potential that has not yet been tapped."

Adam Crozier lists several important growth points for the future.

For example, in terms of jersey sponsorship, Puma's sponsorship fee is only 1000 million pounds, which is no longer worthy of the Chinese in Bayswater today.

The contract expires in 2011.

Over the past year, the two sides have been negotiating a contract extension, but have never reached an agreement.

Nike and Adidas are both watching closely.

They all know that Bayswater Chinese is a top team with a strong influence in both Asia and North America.

And Prudential Insurance.

"Not long ago, my team and I had further contact with the president of Prudential Insurance to discuss the possibility of deepening cooperation. It is hard to say at the moment."

"As everyone knows, our new stadium will be completed in 2012. This stadium is second to none in the world of football today in terms of location, influence and future value."

Almost everyone agrees that this will become a new landmark in London in the future.

Especially after the Chinese in Bayswater signed heavyweight partners such as Bulgari Hotel, Peninsula Hotel and Apple, the renovation of Queen's Road and Bayswater is no longer what it used to be.

So said London Mayor Ken Livingstone in his speech to Londoners at the beginning of 2010.

“The promotion and radiation of key projects will make Bayswater and Queen’s Road a major attraction for the future development of the entire city of London.”

This so-called key project is the new stadium project of the Chinese in Bayswater.

According to the plan of Adam Crozier and Omar Berrada, the new stadium is looking for a title sponsor.

It's like Arsenal's new stadium being named after Emirates Airlines.

Generally speaking, sponsors who are interested in naming sports facilities are basically companies with direct-to-consumer businesses.

For example, airlines, banks, insurance, etc.

This can be seen from countries such as the United States and Germany, which have many stadium titles.

Due to its location and geographical location, the new stadium named after Bayswater Chinese is equivalent to putting up a huge advertising sign in the core area of ​​London. How much is it worth?
Not to mention the outside world, even the Chinese in Bayswater themselves haven’t figured out what’s going on.

Qatar Airways had previously proposed an annual sponsorship fee of £1500 million.

They want to sign a 10-year contract.

But Yang Cheng, Xia Qing, Adam Crozier and others felt that it was underestimated.

Currently, Bayswater Chinese is looking for someone to study this area to see how much it is worth and what its future growth potential is.

Prudential is also interested in the naming rights.

This largest insurance company in the UK has also been hit by foreign insurance companies in recent years.

Moreover, the responses to our previous collaborations with Bayswater Chinese in Asia have been very positive.

Allianz Insurance is also interested.

But Yang Cheng and Adam Crozier both felt that Allianz Insurance already had a stadium in Munich, Germany. If it sponsored Bayswater Chinese, then when people talked about the Allianz Arena in the future, which one would it be?
AXA Insurance and several other banks are also interested and are currently in contact.

The main reason is that the Chinese in Bayswater have not yet given the price they expect, so it is difficult to negotiate.

But Adam Crozier told everyone at the meeting with great certainty that the business revenue of Bayswater Chinese will continue to grow rapidly in the next few years.

He personally has full confidence in this.

Because many sponsors from Asia have clearly stated that they will continue to renew their cooperation with Bayswater Chinese.

You know, if you renew the contract now, the price will increase a lot.

For example, Hankook, a Korean tire company, directly became the global official tire partner of Bayswater Chinese, with an annual fee of 500 million pounds, and no discount.

These are all future growth areas.

……

As for the broadcasting rights and competition prize money this season, although the team failed to win the Champions League, the growth was actually quite significant.

The Premier League has always been the league with the highest revenue in the Champions League.

Thanks to a new broadcasting contract signed between Sky TV and UEFA from 09 to 12, the fee has increased by 25% compared to the original one, which has led to an increase in the bonus pool of Premier League teams.

This season, although the Bayswater Chinese were eliminated in the semi-finals, their expected Champions League prize money income will exceed 3800 million pounds.

Manchester United and Arsenal, who reach the final, will only be higher.

In other words, Premier League teams will basically monopolize the top three in Champions League revenue.

This also makes other leagues very jealous.

But there is no way, because British fans are more willing to spend money.
Sky TV not only pays high fees for the domestic broadcasting rights of the Premier League, but also pays high fees for the broadcasting rights of the Champions League.

Premier League teams have all benefited from this.

According to the overseas broadcasting rights contract currently signed, each Premier League team can receive about 1 million pounds in revenue each season, plus local copyright revenue.

This season, the Chinese side of Premier League champion Bayswater will receive more than 5000 million pounds in broadcasting rights revenue.

This is just now.

According to the data released by the Premier League, from 2010 to 2013, the Premier League's overseas copyright revenue will increase from the current 3 million pounds to 6.25 billion pounds in the next three years.

In other words, just from overseas copyrights, each club can get around 2400 million pounds per season.

It’s higher than the league broadcasting fee share of most teams in Serie A, La Liga and Bundesliga!
In terms of broadcasting rights revenue, Bayswater Chinese earned more than 9000 million pounds from the Premier League, Champions League, League Cup and FA Cup.

Among the three sources of income for the Chinese at Bayswater today, match day income is the highest, but it is already approaching its upper limit.

There is still room for revenue from broadcasting rights, but since the Premier League is sold in packages and results fluctuate, it is not under much control.

Currently, the income from this area is in the middle.

Although commercial revenue has increased significantly, it still lags behind the previous two areas.

This is also why Adam Crozier said that the potential for commercial income is huge.

……

After Adam Crozier finished speaking, everyone in the conference room was shocked.

Today, the Chinese in Bayswater are like a money-making beast, constantly generating revenue.

Of course, behind the crazy revenue generation, we must also see the club’s investment.

For example, match-day revenues have hit record highs, but costs for various expenses have also been rising.

As the number of fans entering the stadium increases, the investment in services, security, etc. also increases.

If nothing else, the costs of paying the London Police are reaching record highs.

"We are now the club that pays the most protection fees to the police station among all the teams in the Premier League!" Adam Crozier complained. The area around Wembley Stadium has to pay, and so does the area in central London.

Why?

Because on every match day, fans migrate back and forth in large numbers, and the police are needed to maintain order.

In capitalist countries, these are all charged.

The level of youth training for the Chinese in Bayswater is getting higher and higher.

Every year, the youth team wins more and more championships, but the investment is also getting bigger and bigger.

The number of satellite training centers has expanded to 10.

It is said that other teams, including Chelsea and Arsenal, have also responded and are preparing to invest in the construction of satellite training centers.

But now the Chinese in Bayswater have basically completed their layout in the Greater London area, and their youth training covers the entire Greater London and even the surrounding cities.

In addition, as the team's performance improves, the players' salaries also increase.

Adam Crozer revealed that the club has completed contract renewals with Modric, Pepe and Thiago Silva.

Modric and Pepe both received the club's highest weekly salary of £12.

Thiago Silva received a weekly salary of 10 pounds.

Gareth Bale, Di Maria and Walcott have also renewed their contracts, but their weekly salary is only 8 pounds.

Next, Lewandowski and Neuer also began substantive negotiations, and Xia Qing and the finance department set their salaries at around 10 pounds.

The entire salary system still basically continues the past one.

In addition to salary increases, there will also be significant increases in bonuses.

Therefore, the spending of Chinese people in Bayswater will also skyrocket.

Over the past few years, the club has been expanding its staff, whether in offices, training centers or youth training camps, and salary expenditures and bonus benefits have also increased accordingly.

Add to that various investments in software and hardware, and total expenditures reach new highs every year.

But the most terrifying and expensive project is the new stadium project.

No matter how fast the Chinese at Bayswater make money, they can never keep up with the speed at which the new stadium burns money.

The burning sensation made Yang Cheng a little frightened.

No wonder every team that builds a new stadium almost collapses!
……

After the club's high-level summit, Yang Cheng held a closed-door meeting with Xia Qing, Adam Crozier and other core executives to mainly discuss the club's next steps.

Yang Cheng also revealed to Adam Kroos for the first time that he hopes to sign Bayern Munich midfielder Toni Kroos, who is on loan at Leverkusen, this summer.

At the same time, he also expressed his concerns.

"You can't get involved in this matter!" Adam Crozer understood Yang Cheng's situation very well.

Over the past few years, the success of Bayswater Chinese has made Yang Cheng's name extremely famous.

The value of every player he takes a fancy to will skyrocket.

Sometimes, when the transfer market is driving up player prices, Yang Cheng’s name is even used for hype.

In this regard, Yang Cheng is also a helpless victim.

"Your idea is right. We cannot take the initiative to mention it. Once we reveal our idea and Bayern catches it, they will not sell it but will pay more attention to Toni Kroos."

"So, the key is how to get Bayern to take the initiative?"

Yang Cheng shared some of his ideas and discussed with Adam Crozier what to do when the time comes.

But there is no way to say now, we can only act accordingly when the time comes.

Regarding this summer's transfers, Yang Cheng said that there will not be any major changes.

If we can sign Toni Kroos, we'll see how the situation plays out.

Because there are many clubs trying to poach Chinese players from Bayswater, as long as Yang Cheng relaxes a little and wants to sell the redundant players in the team, it will not be a big problem.

If the signing cannot be successful, Yang Cheng will most likely not sell or introduce the player.

Because he couldn't think of any more players he needed.

Since the transfer of Andy Carroll, Bayswater Chinese has entered a new stage.

Real giants won't keep selling players.

Of course, Yang Cheng is also making preparations for both scenarios.

If Toni Kroos could not come to Bayswater Chinese, Yang Cheng would never let Neuer go to Bayern.

If this deal can really go through, Yang Cheng will also be ready to recruit a goalkeeper.

Yang Cheng left the specific details of how to contact and operate to Adam Crozier, Dan Ashworth and Mike Rigg.

After the club meeting, Yang Cheng went to attend the Onefootball meeting.

With the help of Yang Cheng and Bayswater Chinese's influence, this APP developed very quickly.

Now, they have also reached a cooperation with the International Champions Cup, and their future development will only get faster and faster.

Yang Cheng basically just gave some instructions based on the overall situation.

For example, on the basis of consolidating the development of Apple business, we will increase the efforts to develop the Android side.

Onefootball has now obtained the copyrights of the five major leagues and has also set up a fan forum, attracting more and more fan users.

This year, we will also take advantage of the popularity of the South Africa World Cup to further strengthen publicity and promotion.

Yang Cheng believes that in the future Onefootball will not only be news and information, but the fan forum will also become a valuable asset.

In addition, Yang Cheng asked Cranach to release versions in other languages, especially Chinese.

After owning 10% of Onefootball, Cranach is now full of energy.

After all, he had been defeated miserably in the competition with Yang Cheng before.

Now that Yang Cheng has returned shares to him, he is almost overjoyed.

In addition, with the company's current rapid development momentum, Cranach is naturally more convinced of Yang Cheng.

Yang Cheng did not interfere too much in the company's operations. On the one hand, he did not want to be exposed too early. After all, this was the future mouthpiece media.

On the other hand, he believed in Cranach's ability.

In addition to Onefootball, Yang Cheng also met with David Pensel and Richard Masters from the International Champions Cup to discuss the preparations for this summer event.

Europe already has very mature supporting facilities in the football industry.

David Pensel and Richard Masters have devoted their efforts over the past year to event preparation and selection of partners.

They are all full of confidence for the first International Champions Cup this summer.

The organizers of the World Football Challenge in the United States are also watching.

With the current momentum of the International Champions Cup, which brings together 12 of Europe's top teams, if it can become an instant success, there will be no need to continue holding the World Football Challenge.

But if it fails, then this market will be questioned and will need to be re-evaluated.

Although Yang Cheng suffered heavy losses, other investors who wanted to enter this field may not necessarily benefit.

It is worth mentioning that in terms of competition system, the three major competition areas adopt different competition systems.

For example, in the Asian region, four teams play a round-robin tournament to determine the champion and ranking.

The same is true for the group stages of the East and West divisions in the United States, but with an additional final.

That is, the top two teams in each group will participate.

This will undoubtedly be more in line with the cup competition format.

Yang Cheng is a hands-off boss, leaving all matters to David Pensel and Richard Masters.

But in reality, there are really too many things to deal with.

Venue leasing, schedule coordination, venue maintenance, investment attraction, publicity and promotion...

All the things were piling up one after another, and they were getting more and more busy, making the two of them exhausted.

By the way, Xia Qing contacted the sports channel of China Television through Xia Xi's relationship and facilitated the domestic broadcast of the first International Champions Cup.

The broadcasting fees were half-sold and half-given away. For all the games, including the three major regions of North America and Asia, a total of 10 games, only 100 million US dollars was collected.

It’s really super cheap!

But Yang Cheng and Xia Qing had respectively settled accounts with Adam Crozier, David Pensel and others.

The most important thing for the International Champions Cup now is to open up the market and gain a firm foothold, which requires expanding influence.

Television broadcasting is undoubtedly the channel that can quickly expand influence.

Therefore, it is enough to collect the broadcasting fee as a token of appreciation, but as long as it can be broadcasted, commercial sponsorship will be easy to negotiate.

This is actually what Yang Cheng said to Premier League CEO Scudmore.

The domestic broadcasting of the Premier League should not be charged high fees.

With such a large population in the country, why bother to rush to make money?

We should learn from the NBA.

As long as the influence is increased and the number of spectators increases, the money lost from broadcasting rights can be made up through other means such as business and sponsorship.

Yang Cheng has no control over what the Premier League is thinking, but he is planning to do this regarding the International Champions Cup.

……

On the afternoon of May 5, Yang Cheng, accompanied by Brian Kidd and others, appeared at Wembley Stadium to watch the FA Cup final between Chelsea and Manchester City.

Hiddink still adopted the 433 formation, with Drogba taking the lead in the front line.

Judging from the lineup, Chelsea still focuses on defensive counterattacks.

Ancelotti made it clear that he wanted to take the initiative.

But his deployment was a bit strange.

I won’t say much about the defense, the midfield is a three-man defense combination of Gareth Barry, Pirlo and Yaya Toure.

In front of them are Robinho and Kaka.

Tevez played as the lone striker.

This is a new type of Christmas tree that Ancelotti has developed this season.

Rather than being a 4321, it is more of a variation of the 442 diamond midfield.

Robinho and Tevez were more active in the front line and on the wings, while Kaka played in the front 10 position.

This style of play directly affected Adebayor's position in Manchester City.

Manchester City's offensive tactics were indeed very good.

Whether it was organization or offense, they played very well.

They almost scored twice, in the 14th and 22nd minutes of the game.

Yang Cheng found that Cech was not only brave against Bayswater Chinese, but also decisive against Manchester City.

Both times it was the Czech goalkeeper who turned the tide.

In the 27th minute, Leighton Baines made a cross from the left, and Robinho shot and hit the crossbar.

However, Terry then took advantage of a free kick and hit the crossbar with a header.

Both sides are just a little bit short.

In the 39th and 42nd minutes, Drogba hit the post twice.

The Ivorians were so angry that they almost wanted to do the Lu Zhishen trick to uproot Lin Daiyu, er, no, uproot the weeping willow tree, by throwing it at the pillars of Wembley Stadium.

Drogba's two attacks were one direct free kick and one in the penalty area.

"He deliberately avoided Lucio today and focused on Lescott."

Yang Cheng believed that Ancelotti must have also noticed the clues.

But not long after the start of the second half, it was Lescott again who fouled Drogba while defending, giving Chelsea a free kick opportunity about 23 meters away from the goal.

The Ivorian took action again and hit a wonderful direct free kick into the goal of Joe Hart.

Ancelotti made an emergency substitution at this time, replacing Robinho with Adebayor.

Facts have proved that the offensive threat index increases significantly after the center forward comes on.

But it's a bit late.

After Chelsea took a one-goal lead, they began to defend and counterattack.

Manchester City’s own defense is not good either.

In the 63rd minute, Chelsea counterattacked. Sneijder passed the ball and Eto'o broke into the right side of the penalty area and almost scored again.

Both teams then made substitutions, but Manchester City was unable to break through Chelsea's defense.

We have to admit that Hiddink does have his own unique way of coaching defense.

Playing defensive counterattack is really a headache!

In the end, Chelsea defeated Manchester City 1-0 with Drogba's goal and won the FA Cup!

This excited all the Chelsea fans who came to the scene!

After missing out on qualifying for the Champions League, winning the FA Cup is a consolation for Chelsea fans.

It's Manchester City instead.

Ancelotti's team still has many problems.

"Although teams like Barcelona and Roma now like to adopt a strikerless tactic, the center forward is really indispensable in attacking and positional battles."

The striker-less tactic is more of a helpless choice.

For example, Guardiola.

If he really likes strikerless players, why would he choose Ibrahimovic?
Ultimately, there is no center suitable for him.

If he were given a Kluivert, let's see if Guardiola would still put Messi in the middle.

But don’t think that if Messi is not put in the middle, he is not Messi.

wrong.

If Barcelona is given a Kluivert, Messi will only play better!
Thinking about it this way, Yang Cheng really thinks that Manchester City should consider Ibrahimovic.

The Swede would have conflicts over ball possession with Messi, Xavi, Iniesta and others, but in Manchester City, he would not have such a problem with Kaka.

But what’s interesting is that there are many teams interested in Ibrahimovic, but the one that is actually rumored to have made contact is Chelsea.

Spain's Mundo Deportivo revealed that Chelsea has contacted Ibrahimovic's agent Raiola to discuss the possibility of a transfer.

Before that, Mundo Deportivo revealed that Barcelona had secretly recommended Ibrahimovic to several Premier League giants.

This includes Liverpool, which was just acquired by a Saudi consortium.

But it is said that Liverpool, which already has Torres, is not very interested in Ibrahimovic.

Manchester United and Chelsea are both interested.

Ferguson was very dissatisfied with Berbatov's attitude, but the hidden danger was that Ibrahimovic also had a rebellious character.

Can the Manchester United godfather withstand the roar?

Chelsea's reason is that Drogba is getting old and Carroll's performance has been sluggish in the six months since he joined the team.

As for Manchester City, there are no rumors.

……

After watching the FA Cup final, Yang Cheng did not plan to go to Madrid to watch the Champions League final.

But this does not prevent him from paying attention to the Champions League.

On May 5th, Arsenal and Manchester United set off for Madrid one after another.

Yang Cheng sent blessing text messages to Ferguson and Wenger respectively.

Because they all invited Yang Cheng to watch the game in Madrid.

Yang Cheng was surfing the Internet in his office at the Brent Training Center.

He logged into a forum called Bitcoin Talk and registered as a user.

Then I started wandering around aimlessly.

Until he found a new post published yesterday.

“I’ll trade 10,000 bitcoins for two large pizzas.”

Click into the post and there are requirements attached.

“I like onions, peppers, sausage, mushrooms, tomatoes, salami, etc.”

“I like regular cheese pizza, too.”

"Let me know if you're interested and we can work out a deal."

"Thank you, Laszlo."

After seeing this post, Yang Cheng couldn't help but burst out laughing.

Because he saw many people replying below.

Some people teased him, saying that it was simply wishful thinking that no one would be willing to buy pizza for him.

Someone else did the math for him and found that 30 bitcoins are only $40, but two large pizzas cost $.

There were quite a few replies, but apparently no one was willing.

Yang Cheng thought about it and replied, "I live in London and am a die-hard Premier League fan. To celebrate the gathering of two great coaches, Ferguson and Wenger, in the Champions League final, I am willing to meet your request."

"I hope the Champions League final on the 21st will be a wonderful game!"

After replying, Yang Cheng browsed the posts, went out to check the news, and waited for a reply.

It was not until the evening that this guy named Laszlo sent a private message to Yang Cheng, saying that he was a programmer in Florida, USA, who had just finished working overtime and was very hungry, and hoped to make the transaction as soon as possible.

Yang Cheng didn't say much. He just ordered two large pizzas for him online and had them delivered to the address he specified.

During this period, Yang Cheng asked him about Bitcoin with great interest.

Laszlo was also very patient and taught Yang Cheng one by one, including how to trade, how to store and so on.

What surprised Yang Cheng even more was that Laszlo told him that he could now mine thousands of bitcoins every day.

In addition to the 10,000 bitcoins used to buy pizza, he also saved a lot.

Yang Cheng said that he learned a lot from him.

"If you have anything else you want, just tell me and I will be happy to fulfill your wish."

"Really?" Laszlo was surprised.

Yang Cheng feels that the other party is not doing this because they want to get an advantage, but simply because someone is willing to use Bitcoin to trade.

"Of course, my favourite coach is playing in the Champions League final, I wish him good luck!"

Laszlo actually believed it.

He felt that this guy in London really loved football and was just praying for good luck.

The same kind of person as him.

So, he made two more transactions with Yang Cheng on the forum and bought two daily necessities.

A total of 35000 bitcoins were sold in three transactions.

But what Yang Cheng never expected was that Laszlo was quite active in the forum.

After the two successfully completed the transaction, it immediately attracted the attention of netizens on the forum, and even some other programmers responded, asking Yang Cheng whether he wanted to continue the transaction?
It can be seen that they have a lot of bitcoins on hand.

After thinking about it, Yang Cheng made a decision.

"The Champions League final will be held on the 21st. Before that, I will collect as much as I can!"

"Just think of it as praying for Ferguson!"

The forum friends below were all delighted.

No one would think that this is a transaction.

It's more like a game.

Many people even said that because Yang Cheng was willing to trade with them using Bitcoin, they were willing to watch the Champions League final and cheer for Manchester United!

In just two days, Yang Cheng received more than 10 bitcoins.

On May 5, after the Champions League final at the Bernabeu, when Ferguson's Manchester United defeated Wenger's Arsenal 21-2 with goals from Scholes and Vidic and won the Champions League, Yang Cheng once again ran to the forum to post and cheer.

“Thanks everyone!”

"My favourite manager has won the Champions League, it's incredible!"

“I want to thank everyone here!”

“To express my gratitude, from now on, I am willing to trade with everyone. You can use your Bitcoin to trade me for anything you want.”

Yang Cheng's move once again sparked heated discussions on the forum.

Everyone believes that Yang Cheng is really a die-hard fan of Ferguson.

As a result, many people began to contact Yang Cheng to conduct transactions.

Yang Cheng also accepted everyone who came.

He was even mentally prepared.

In case he cannot hide it and is exposed in the future, he has already found a very sufficient reason to prove why he holds so many Bitcoins.

Purely because I like Ferguson!

Whether you believe it or not, I believe it myself!

(End of this chapter)