This man knows how to hype

Chapter 463 The Wind Rises (Additional Chapter 27)

#Xu Xiyu returns to school#
#National Style Culture Festival is about to open#
#Xu Xiyu's Alma Mater Art Exhibition#
Each piece of news becomes eye-catching due to the halo of many celebrities.

Compared with art schools such as the Central Academy of Drama and the Beijing Film Academy, as well as schools favored by film crews such as Xiamen University and Jida University.

In an ordinary comprehensive university like Xu Xiyu’s alma mater, it is indeed difficult to see such a “star-studded” scene as it is today.

This made many college students envious and they also started to look forward to it.

Because, in an interview a few days ago, Ke Xinying clearly stated that if nothing unexpected happens, the "National Style Culture Festival" will be held in universities in the future.

Originally, this news was enough for many people to look forward to.

Now, seeing Xu Xiyu bringing so many celebrity artists to visit the campus, I am even more excited.

This emotion has nothing to do with whether or not one is a fan. It is because people instinctively want to see "special things", and stars are among these "special things".

In short, under this stimulation, the discussion of the National Style Culture Festival has become even more heated.

Seeing this state of public opinion, Mao Gaojun couldn't help but sigh: "There were 21 cars, and nearly 60 artists of all sizes went. I have to say that Xu Xiyu is really famous."

"Pfft~~That's nothing. As long as we want, we can easily pull out a hundred artists. Moreover, the overall status of theirs is bigger than his." Wang Yuruo curled her lips.

Hearing this, Mao Gaojun did not answer.

But in his heart he thought: How can this be the same? We have so many forces working together, but Xu Xiyu has only one core.

Thinking of this, he couldn't help but sigh again.

Now, he understood more and more why his boss asked him to win over Xu Xiyu. This guy was really a talent, the kind of golden egg that could not be buried even if you wanted to.

Unfortunately, he was destined not to be used by Lynn Capital.

Xu Xiyu on the other side naturally had no idea what Mao Gaojun was thinking.

At this time, he was in the school auditorium with a group of people, watching the performance rehearsed by his younger classmates.

However, the performance level of these junior students was indeed immature. As a person who has been dealing with top artistic talents for many years, Xu Xiyu could not help but get distracted while watching them.

He was not the only one who was distracted, there was also Ke Xinying who was sitting next to him.

"People from D&I have been contacting me these days." Ke Xinying turned her head and whispered, her eyes fixed on the stage while she spoke, giving people the feeling that she was commenting on the performance.

When Xu Xiyu heard the word D&I, his brows instantly frowned.

D&I is the name of an organization.

D stands for diversity, and I stands for inclusion. On Earth, there is a similar term called DEI, where E stands for equity.

The purpose of this organization is to encourage companies to implement "D&I plans" and become more diverse and inclusive, which simply means increasing the proportion of female and right-person employees.

On the planet, well-known Internet companies such as Sina, JD.com, and Baidu are all implementing this plan.

It’s much the same here on Blue Star.

However, considering that there are not so many correct people in the country, D&I in China mainly focuses on increasing the proportion of female employees.

Companies like Huaqing are naturally one of their targets.

Thinking of this, Xu Xiyu replied: "They actually contacted me."

"What did you say?" Ke Xinying asked curiously.

"I'll have them study Huaqing's management structure before we discuss this."

"Pfft~~" Ke Xinying couldn't hold it anymore when these words came out. Indeed, Huaqing had a lot of female executives. To mention others, the artist director was Jiang Yue, and the head of the film and television investment department was Qiao Shuangshuang.

Even the bosses of Xiaotaisheng and Xuejian, joint ventures between Xu Xiyu and others, are women.

In this case, it would be superfluous to talk to Xu Xiyu about the D&I plan.

Ke Xinying suppressed her laughter and whispered, "What they want is not the ratio of female executives, but the ratio based on the values ​​of diversity and inclusion. The current ratio of men to women in Huaqing is meaningless to them.

Because everyone is not advocating the value of diversity and tolerance, everyone is now executing and maintaining your will, Jiang Yue and Shuangshuang are in power because they are your confidants, as for Qin Yao and Yang Xueqing..."

"That doesn't make sense. Huaqing is my company. If they don't carry out my will, then how can they carry out their will? Those companies that promote D&I plans are really blind." Xu Xiyu's tone was sarcastic.

"Women are used to palace fighting, men are used to rebellion, and the equity of large companies is dispersed, so the bosses are easily sidelined. This is actually a way to increase the control of the company.

Therefore, many male bosses in companies are also happy to promote this matter. After all, these female executives and middle-level managers who are forcibly promoted can only rely on the appreciation of their bosses.

The most important thing is that they are less likely to rebel, it’s their nature.” Ke Xinying explained cheerfully.

Xu Xiyu was stunned by these words. He had never thought about it in this way.

Before he could speak, Ke Xinying continued, "D&I means that if it is not convenient to set up a relevant equal rights department within the company, then let us arrange for female executives to go there to learn and communicate."

“Do I have to pay some consultation fee?”

"maybe."

"What if it's not arranged?"

"It's nothing more than the same old routine. First they find some excuses to say that we are naughty and put pressure on us, and then they talk about this matter." Ke Xinying said with a sigh.

Then he continued, "If it really doesn't work, just arrange for Jiang Yue or Shuangshuang to go over there to go through the motions. These people are born in the Year of the Dog, so don't mess with them."

"I'm worried that after we go there, it won't be as simple as communication and learning. They can do such a big thing, and they might have some dirty tricks to create handles. Sending Jiang Yue and Shuangshuang there would be like walking into a tiger's mouth." Xu Xiyu frowned and shook his head.

"Jiang Yue may be a little dull, but Shuangshuang is smart and should be able to handle it. We have enough opponents now. If we provoke D&I again, I'm afraid..." Ke Xinying didn't continue, but the meaning was very clear. Some things are unavoidable. The process of becoming powerful is bound to be a process of cutting other people's cakes. You can't avoid affecting the interests of others.

Again, Hua Qing and Xu Xiyu have passed the "infancy" stage. The stage of being unhappy with him or scheming against him is over, and now it's all about disputes over core interests.

The "Ended Alliance" hopes to maintain the original structure of the entertainment industry to ensure their right to speak, and the right to speak means interest.

The foreign capital lackeys hope to continue to maintain their voice in public opinion, so they cannot allow someone like Xu Xiyu, who is obviously not on the same page with them, to rise.

As for the right to aesthetics, it concerns the interests of countless brands and practitioners.

Even organizations like D&I involve a huge number of people.

Fortunately, Xu Xiyu is very charming, Huaqing has many female employees, and the CEOs of several other companies are also women.

In other words, organizations like D&I can be stabilized for the time being. After all, on the surface, Xu Xiyu's approach is in line with their ideas.

Ke Xinying understood this principle, and Xu Xiyu naturally understood it too, but he just didn't want to suffer this kind of humiliation.

Moreover, there is one point that Ke Xinying did not mention, which is the issue of Xu Xiyu's works going overseas, which is challenging the interests of Hollywood.

Thinking of this, Xu Xiyu suddenly said, "It's really windy."

"What?" Ke Xinying didn't hear clearly.

"I said, the wind is blowing." As Xu Xiyu finished speaking, the performance arranged by the school also ended.

So, Ke Xinying smiled and clapped while softly comforting him: "Don't be too stressed, take your time, we are still young, we shouldn't be the ones to be anxious."

"That makes sense." Xu Xiyu nodded with a smile, and then suddenly said with great interest, "Hey, how about I give a song to my juniors?"

"Ah?" Ke Xinying didn't understand what he meant. What did he mean by giving her a song?

Before he could ask, the host on the stage said, "Let's applaud and invite our senior Xu Xiyu to come on stage and give a speech."

As soon as he finished speaking, thunderous applause broke out at the scene.

Accompanied by the applause, Xu Xiyu went on stage with the microphone.

Looking at the teachers and students of my alma mater, as well as my lover, companions, artists and partners who accompanied me here, I thought about my current situation.

For a moment, Xu Xiyu actually felt excited.

On Earth, as an ordinary person, there are very few opportunities to participate in any major events. More often than not, you just go with the flow. It is not easy to live your own life in peace and stability.

Now, on Blue Star, God has given me a chance, and it would be a waste if I don’t make good use of it.

Thinking of this, he picked up the microphone and joked, "It was rumored before that I would go back to school to give a lecture on emotions, which made me really think about it and see if I could sort out some good experience."

"Hahahahahahahaha." As soon as these words were spoken, the whole auditorium burst into laughter.

"Unfortunately, as you all know, I am an honest and simple person. After pondering for half a month, I found that I really don't have any useful experience to share with you."

"Oh~~" As soon as the words fell, the whole audience was filled with boos.

Xu Xiyu's next words instantly made everyone present laugh. He said, "Being shameless is one of the lessons."

After everyone finished laughing, he continued, "Since I can't give you any advice on emotions, I'm wondering if I can share some advice on my career.

But, as we all know, everyone's success is the product of a specific situation, including me.

My achievements today are related to my personal efforts, but they do not entirely depend on my personal efforts.

So, I found that I had no way to share my emotional experiences with everyone, nor did I have any way to share my career experiences with everyone.

This discovery made me feel ashamed. I thought to myself: This is bad. As a senior student and an alumnus with some achievements, I can't share anything when I return to school. Isn't this embarrassing? "

As soon as these words were spoken, there was another burst of good-natured laughter from the audience.

“Among the present are freshmen who have just graduated from high school and are about to enter the society. The change of environment is accompanied by inevitable confusion and helplessness.

I have the same feeling, because I am also facing a change in environment. I suddenly realized that whether it is managing emotions or managing a business, there is one thing that is the same, that is, don't forget your original intention.

Many people say these four words, and we may even be a little tired of saying them, but when you are in trouble, you can really think about why you did this thing in the first place.

Perhaps, this way, we can find the answer to solve the dilemma. I remember that the last time I was confused, I went back to school to take a walk, just to find the original state of mind.

After the tour, I wrote a song, which I didn't intend to publish. But today is a special day, so I want to give it to all my juniors.

Of course, I also dedicate this song to my lover, my colleagues, and the friends who came here today. This song is called "The Wind Rises". I hope it can bring some strength and enlightenment to everyone."

As soon as these words were spoken, the students at the scene naturally started to make a fuss.

After all, although Xu Xiyu is a famous musical talent, he rarely sings in public.

It would be a real treat if I could see him sing today.

Ke Xinying widened her eyes. She really didn't expect that Xu Xiyu actually planned to give her a song.
Of course, this thought only flashed through my mind for a moment.

Soon, Ke Xinying, Lv Qinyao, Yang Xueqing, as well as other artists, colleagues and partners present, all focused their attention on the title of the song.

got windy?
The meaning of this word has many meanings in the Chinese context.

In addition, the change in environment that Xu Xiyu just mentioned adds a bit of connotation.

Everyone was thinking, could this first gust of wind be the "national style" of tonight?
　At the beginning of the month, quickly stuff the big monthly ticket into the gap of the book. Don't pity Ah Dan just because he is a delicate flower! Push him in! (dog head)
　　
　
(End of this chapter)