Didn't you say that we would lose money after filming?
Chapter 361: Fighting with the air
What was sent by the netizen was actually a web link.
After clicking on it, it turned out to be the promotional page of "Transformers" on the official website of Heye.
Not only are there several Cybertron robots including Bumblebee, Optimus Prime and Megatron, but the entire promotional webpage is full of "Transformers" elements. The entire page is very sci-fi and very cool.
There are cool fonts below.
The film's estimated initial investment: US$10 billion!
It really is $10 billion! It’s officially announced!
This completely shocked many netizens who had never heard of "Transformers".
What is this like? It's like you think a player has already won.
Then suddenly a big boss you have never heard of pops up and appears, blocking your way like a huge mountain.
"It's really Heye, and it's really Xia Yuan's work, but here comes the question, why don't they promote it? If it weren't for netizens sharing it, who the hell would know that he secretly released a new film."
"You must be surprised by this. I am from Hanxia, and I can tell you responsibly that Xia Yuan is like this. He has always adhered to three principles: never mix in the circle! Never exploit! Never publicize!
The first point is that director Xia Yuan is different from others. He never participates in various activities or occupies various public resources in order to maintain his popularity and fame. Even his social media platforms may not be updated many times a year. There are always two situations when he appears on our Han Xia's hot searches: either his new movie is on the list and people realize it later, or he is scolded by others. He will only appear on the hot searches when there is something going on.
Then the second point, never exploit, is about Heye Film and Television, which was jointly founded by Xia Yuan and Tang Ying. Heye Film and Television has always been a breath of fresh air in the Hanxia business community. This company is extremely well-known on the Hanxia Internet and its reputation is widely spread, not because of its large scale, but because its various rules and regulations are comparable to myths and extremely magical, like a sword of Damocles hanging over the head of the entire industry.
The third point is easier to understand. It can be understood literally. It means that no matter how big Xia Yuan's work is, it will not be promoted. Not a penny will be invested in promotion. "
Soon, when the American netizens were still very confused, a local surfer from Hanxia came over with an answer on the ladder.
"My goodness, this Director Xia Yuan, is he so abstract? But if they never promote it, then how on earth are the audience supposed to know that his new movie is out?"
"Yes, for example, now, if you mention Xia Yuan to me, I know who he is, but if you mention Transformers to me, my first reaction will be to be stunned, and then say: What kind of rotten fish and shrimp is this?"
"But it's definitely worth the wait, with a 10 billion investment! And the comics have been out for several issues, but why haven't I seen them here?"
"Forget it. Only California can see it now. And the first few issues are hard to buy even in California because the print run is so small. If you don't line up early, how can you buy a new issue? Impossible! The price of the first issue of Heye Comics has been hyped up to $600. I'm afraid it will get higher and higher in the future."
"I watched the whole thing, and I have to say, I used to be the ultimate fan of "Motorcycle Man", but since I watched "Transformers", I haven't ordered "DT Comics" for three consecutive issues."
"Is it really that outrageous?"
"This has really aroused my appetite, damn it!"
"A billion dollar investment! This is much higher than even 'Motorcycle Man'. With this kind of cost, the pressure to make a profit at the box office will probably be huge, right? Is this really wise?"
"No matter whether it's wise or not, it's a good thing for us viewers. We can enjoy watching it, and that's enough."
Some people were dumbfounded. "He really invested 10 billion?"
Old Hart didn't pay attention to maintaining his gentlemanly persona at the first moment, and almost blurted out the quintessence of Chinese culture: "shit".
Because it was too embarrassing, he had just confidently speculated not long ago that Xia Yuan and He Ye would not invest too much money in making this movie, so as to avoid a situation where the tail is too big to be saved.
Then, not long after he finished speaking, he got slapped in the face. The other party immediately announced a 10 billion investment.
This made Old Hart narrow his eyes. "You should have predicted my prediction, right? You knew I was sure you wouldn't invest too much money, and then when you thought you had a sure win, you announced the high investment, slightly influenced the market reputation and expectations of our company's "Motorcycle Man", and slightly overshadowed it with the gimmick of $10 billion, and then hit me with an unexpected blow. What a good plan!"
Humph! But do you really think that this is enough?
Do you really think you can win like this?
It's useless!
Because the situation where you are too powerful to be eliminated still exists, if you are determined to invest $10 billion to create momentum and carry out publicity, it can indeed attract some attention.
But the question is, what about your profit problem? Have you ever thought about this?
However, it must be said that this young Han Xia man is indeed a rare opponent.
As the saying goes, fighting with others is endless fun. Old Hart hasn't experienced such a hearty business showdown and competition for a long time.
"In the first move, you won with a slight advantage. Smile, Hanxia people, smile first, smile because you won Old Money. I hope you can defend against my second move!"
However, on the other side, just when Old Hart felt that he and Xia Yuan had already started competing in an arena without the smoke of gunpowder but full of swords and shadows.
What is Xia Yuan doing at this moment? Is he laning against Old Hart in the void?
Of course not, he didn't even know who Old Hart was, let alone notice Old Hart who was battling wits with the air.
He is busy filming at the moment and is even having a lot of fun doing it.
For example, now, he is sitting in a suspended basket, monitoring the whole process. On the set below is a street scene, and several valuable and expensive cars are ready to go.
"Okay, hit!"
With a wave of Xia Yuan's hand, he gave an order.
Buzz! Boom boom boom!
Powerful engine sounds rang out, and several expensive top-of-the-line sports cars rushed out at an extremely fast speed.
Then, they collided with each other.
Several cars collided with each other in such a simple and unpretentious manner. Each car was worth around one million US dollars, and the cheapest one cost six hundred thousand US dollars. They collided with each other in such a smooth and violent manner, showing the ultimate violent aesthetics.
The wreckage of the vehicles was flying everywhere, and two of them even flipped upside down. (End of this chapter)
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