Didn't you say that we would lose money after filming?

Chapter 229: Ghosts are talking to you about rules, I want them all!
"Do you want to listen to what you are saying?" Tang Ying frowned and looked at Xia Yuan with a hint of astonishment in her eyes.

It was as if she couldn't believe how a 37° mouth could say such a cold sentence.

Didn't we all agree on this? We just want to make a crappy movie. We've reached a consensus!
Now Xia Yuan actually told her that this movie isn’t shit?
Is he doing something shameless behind my back again?
She faintly smelled a backstab and her eyes narrowed.

Something's wrong! Something is very wrong!
"Are you doing something with the plane again?" Tang Ying interrogated hurriedly.

It seemed as if she would use her memory recovery technique if Xia Yuanyi couldn't give her a perfect explanation.

Xia Yuan shook his head and said, "No, it's just that the quality of this work itself is not bad. Just like what I said when I was selecting the script before, the biggest problem with this work itself is not its quality that caused the poor performance."

"Hiss" Tang Ying frowned and thought for a long time before he remembered.

It seems to be true. When choosing one of the three happiness options, Xia Yuan did say so. This script is not simply shit, but the performance itself is very poor.

But if it is a high-quality product, why are the results so bad?
She doesn't quite understand.

Xia Yuan said calmly: "The biggest problem is that the audience can't understand it!"

Xia Yuan spoke with certainty.

Just as he said, the success or failure of a product's market performance is sometimes not determined simply by one work; on the contrary, there are many things and details involved.

Many works that are made with great care and even involve countless efforts from the creators often do not end up with good results.

As for some of the popular works, in fact, if you look closely, many details do not stand up to scrutiny. They are only popular because they are more in line with market effects and are more acceptable to the market.

The best example is that in today's era of online short videos, many low-creativity contents actually do not require much technical content.

Maybe you worked hard to edit and spend half a day writing the copy for a video, but it is not as good as someone wearing hi-tech shoes and twisting their body in front of the camera with a sentence "Innate___ Holy Body" written on it.

The market is accidental, not inevitable. Not to mention that if you want to achieve success in many things, you actually need a certain amount of luck. You need some element of luck.

The biggest example is the movie "Master" he once filmed.

Although the original work of this film, which is set in another world, received very high reviews and won numerous awards, it ultimately only grossed 5000 million.

But when it came into Xia Yuan's hands, it sold for hundreds of millions.

Why is this?

Perhaps part of the reason is that Xia Yuan modified the action scenes of the entire movie. He actually invited a master to completely redesign the action scenes, achieving an effect that is truly close to real martial arts.

But more of the reasons actually stem from events outside the movie.

The incident involving Huo Chunliang has become too popular.

Almost the vast majority of the box office revenue is earned by the spectators.

You can't say it wasn't due to luck, can you?
So this is the problem, quality ≠ final business performance, and it also ≠ whether or not to make money.

Instead, the formula is: luck > chance > emotional value > effort > quality.

Quality, in fact, comes last.

Yes, it is so sad, but it is also the bloody fact. Take the short dramas that are popular nowadays for example, can you say that what they shoot is good?
Can't you?
But don’t the creators know that what they shot is very confusing? Do they really not know?

The result is just the opposite. They know too well that what they produce is based on thesis defense, because people who can make such things actually have high academic qualifications and experience. They want this kind of effect. Otherwise, why do they make so much money? Don't underestimate those brain-twisting skits. The market for these things is huge and they can make a lot of money.

The reason is that they can mobilize the audience's emotions!
People who watch it get angry and their teeth itch. Isn't this also a kind of emotion?
Whether it is happiness, hatred, or anger, as long as you can grasp the emotions of the audience, you win. This is how the market determines value, and it is also the reason why so many companies in the industry are doing bad things and copying. Xia Yuan knows it very well.

In addition to controlling your emotions, if you are luckier, you will have to make money.

Quality is shit!
Xia Yuan had watched the original film himself. With his level and vision, he could naturally tell at a glance that this film was not only not bad, but also very awesome!
"This film is actually the same as Let the Bullets Fly. On the surface, it is a very absurd and nonsensical comedy, but the content behind it is very complex. It actually contains some of the more sensitive topics and things that subvert cognition hidden in Journey to the West."

Xia Yuan said: "The reason why it is not successful in the market is that the audience can't understand it. I would like to quote a famous director's words, which I think is true. That is, some works may not be understood by the audience in ten years. Of course, the premise is that you are not really relying on the defense. Another reason is that it may be a magical change of the plot of "Journey to the West". You should know that this topic is very sensitive in the hearts of the people. The image of the Monkey King is very high, but this movie is so stupid that it wants to convey the essential meaning while changing the plot completely. Maybe it is because of this that it was criticized so badly."

Xia Yuan said this very confidently. Although this was just his guess, he was very sure of his guess and there was a high possibility that it was the same as what he said.

"So that's how it is." Tang Ying suddenly realized.

As long as it wasn’t a backstab, it would be fine. She said that she was there during the entire shoot and watched closely, so how could there be any problem?

The problem last time was not with Xia Yuan, but with the other six crews.

Currently, these six crews have not started filming yet. They are in the rest period and have no filming tasks. So theoretically, as long as they keep an eye on Xia Yuan, there will be no problems.

"So who is behind this? Zhang Yinqu? Humph!" Tang Ying narrowed her eyes and a hint of murderous intent flashed across them.

"No, this probably has nothing to do with Zhang Yinqu." Xia Yuan shook his head: "Zhang Yinqu is not that capable of stirring up such a large amount of negative public opinion. This trending search was posted so early, it doesn't seem to be a natural flow. He can't afford this price."

According to the current market prices, even the hot searches after the bottom 10 can reach millions in an hour.

Zhang Yinqu is just an actor, and not one of those highly paid ones, so he certainly doesn't have the financial cost to plan such a big show.

"It's probably the partner behind him." Xia Yuan said, "It's the so-called Hanmei Hepai company, and Zhang Yinqu seems to be a pawn being used."

"Humph!" Tang Ying snorted coldly: "Do you really think we are made of mud? Fight back immediately."

Xia Yuan also smiled: "No need. Not to mention that public opinion has been stirred up. Now is the hottest time. It is difficult to cool down. There is no need to waste energy and time. That's why I said that we can leave it to the audience to judge. And to put it bluntly, we are going to lose money this time. Isn't this situation just right? If everyone is not optimistic about us, then the results will definitely not be good. Another thing is that what we need is actually never fame."

This is Xia Yuan’s way of thinking. In his opinion, he only needs to make good films.

He doesn't care how others judge him.

He can't lose any weight anyway.

Instead of wasting time arguing with others, he would rather do the post-production well and devote his energy to the movie.

And this time they went there to lose money!

"Then should I continue to do post-production?" Xia Yuan asked tentatively at last.

Today's senior schoolmate really doesn't dare to offend bad luck.

"Oh go away!" Tang Ying waved her hands impatiently.

"Okay!" Xia Yuan got released and left quickly.

Tang Ying was the only one left in the office.

"Humph! This matter is not over yet!"

And before long, she made up her mind with an angry look on her face.

Just because Xia Yuan has a good temper doesn’t mean she has a good temper too.

I still say that, I can make losses on my own, but you can never mess with me!

This is the bottom line issue!

And the one they targeted was Xia Yuan!

Do you dare to scold Xia Yuan?
I can't bear to scold this person! How dare you mess with him? Can't you scold the company?

So this matter definitely cannot be let go like this.

Although under normal circumstances, the other party has indeed cleared himself very well, and it is quite smart to use the barrel of a gun to force the issue. According to the rules, there is a perpetrator for every wrong, and it is point to point. It is really difficult to touch others without any evidence, otherwise your reputation in the circle will be ruined. If everyone is afraid of you, who will play with you in the future? Who will make big money with you?

But the question is: are the rules useful to her?
I won't talk to you about rules!
If you have the guts, drive our old subsidiary bankrupt!

No one cares about her. The best thing is to make money together. Does she need to care what others think of her?
As for whether solving the problem will result in no more losses?

The answer is also very simple: No!

"I want them all!" Tang Yingyu clenched her hands, and a gust of wind blew the A4 paper on the desk slightly.

(End of this chapter)