Five years of marriage, always separated [1970s]
Chapter 206 Happy National Day
Yang Mengxia also felt that it was time for her son to find a partner, so whenever he was free, Yang Mengxia would call him back for blind dates.
Ye Fan took into consideration that several advertisements signed by Dabao were about to expire, and he would have no chance to show his face when the advertisements expired, and soon no one would pay attention to him. So while Geng Leilei was busy with blind dates, Ye Fan contacted Chang Guangrong's friends in the film and television industry and asked them to shoot two computer commercials for Dabao.
In early July, one of the ads was aired on several local TV stations.
Dabao was puzzled: "Mom, why don't you put the ads after the news broadcast?"
Ye Fan: "Let's see the advertising effect first."
"The audience was distracted when I endorsed instant noodles, and you're still worried when I endorse computers?" Dabao sighed.
Ye Fan said: "You have only produced one work in the past few years, and you don't have many activities on weekdays. Your reputation may not be very good."
"Just wait." Dabao is very confident in himself.
Ye Fan should have confidence in his son, but computers are different from watches. Watches can be worn after purchase, but computers need to be learned. For people these days, learning computers is more troublesome than learning to drive. Nouveau riche who are not short of money are willing to buy cars and watches, but not necessarily computers. So Ye Fan made some preparations.
In addition to the two advertisements, Ye Fan also rented two stores in the most prosperous areas of the capital, assigned two sales staff there, and put up several posters of Dabao inside and outside the stores. Ye Fan also put up several posters on billboards at airports and highway entrances. Fortunately, land is cheap these days, otherwise the rent for these lands alone would be enough to hire another spokesperson.
Most young people in the capital have never heard of "Fanhua", but young people know Dabao, especially office workers. Dabao's advertisement was shot in the R&D department of Fanhua. He stood next to the desk with his arm casually resting on the computer. Office workers saw the advertisement and subconsciously thought that this was his normal work routine.
Ye Fan was not stingy either. The watches, clothes and shoes he used in the commercials were all brands endorsed by Dabao. Coupled with a computer, he was a perfect example of an elite.
The elites who looked down on domestic computers couldn't help but go in to take a look when they saw the poster at the door of "Fanhua Computer" located in a bustling area.
Although Yefan's sales staff have not received formal training, they have learned a little bit after being in contact for a long time. Even if the elites engaged in software development come to the store, they can chat with them for a few minutes. They look more professional than other salesmen - trustworthy!
Most of Ye Fan's accessories are domestically produced, which reduces the tariff. She owns shares in the production and assembly factory, so there are no middlemen making a profit from the price difference. Her computers are cost-effective, so if you only use them for office work and don't need the highest configuration, you can buy from her.
Fanhua computers have more work software and small games than other brands, which also attracts some people. But there is also a special group of people. These people are almost all female students around 20 years old and not short of money.
If a female student wants to buy an expensive watch or handbag, her family may scold her. If she wants to buy a car, her family may not agree. But if she wants to learn computer, nine out of ten parents will support her.
The computer store opened on July 10th, and by the end of the month, sales in just 20 days had equaled the sales of a month. Half of August is dog days, and sales were flat in the first half of the month, but increased in the second half of the month. In the week before school started, an average of five computers were sold a day.
Ye Fan received the sales report in early September and immediately went to the National Television Building to discuss advertising for the coming year. Ye Fan did not request prime time, so the advertising fee was affordable by the company, but she paid quarterly just in case.
The TV station was very happy and said that they could give Ye Fan an extra advertising slot.
There is no such thing as a free lunch. Ye Fan asked the TV station leader what she needed to do. The TV station said it needed a batch of computers and hoped that Ye Fan could give a preferential price. Ye Fan knew the cost of computers very well and said that she could give a 30% discount.
The TV station immediately signed a supplementary contract with her. After she left, the leader called a meeting with the advertising department to ask if there was any time left during prime time, and if so, to give a few seconds to Ye Fan.
The director of the advertising department didn't understand why the leader did this. The leader explained and agreed to give her an extra time slot. Although Ye Fan didn't ask for the afternoon, morning or evening, he couldn't bully others.
The director knew the leader very well, so this was probably enough to fool the TV station's editors and reporters. The advertising director arranged this matter and asked his friends who Ye Fan of "Fanhua" was.
Ordinary citizens didn't know Ye Fan, or even heard of her, but in the upper class, almost everyone knew her. The director easily found out that Ye Fan was the daughter of a general. He asked more but still couldn't find out anything. The fact that he couldn't find out anything meant that her husband's family was very special.
As soon as the director hung up the phone, he cursed his leader as a sly old fox.
Reserve an advertising space for Ye Fan during this prime time. Even if you cannot become friends with Ye Fan because of this, you can still find Ye Fan when you encounter difficulties in the future. Ye Fan will not be embarrassed to turn you away for the sake of this advertising space.
Ye Fan knew nothing about this. She went to the bank right after leaving the TV station and transferred the first quarter advertising fee. The company didn't have much working capital, so Ye Fan went to find Chang Guangrong. He had a share in the company, and if the company needed money, he would naturally contribute.
When Chang Guangrong heard that she wanted money, he knew that Ye Fan was short of money recently, so he asked the accountant to calculate the net profit for the third quarter, give her Ye Fan's share, and transfer another 500,000 to the computer company.
Ye Fan worked from nine to five for a few days, arranged the company's affairs, and prepared to go south with Wei Jianshe.
In the first half of this year, a vicious robbery occurred on an international train heading north. The thieves were almost all from the capital. There were police on the train in the country, so they didn't dare to take action. When the police came down at the border, they robbed all the way.
The news reached the capital, and the police came to Ye Fan to find out about the situation. Ye Fan explained that she had quit last year. The police also asked Ye Fan to contact her business partners and ask them to assist in the investigation.
As a result, none of the people who were close to Ye Fan went this year. The police were incredulous and asked if she had noticed something was wrong before. Ye Fan told the police that she had not been robbed because there were always more people going with her.
Since then, the enthusiasm for selling goods to the north has greatly decreased. However, the business of Xiushui Market is good. In the past two years, there have been many tourists in the capital, including many foreign friends. Xiushui Market has both individual customers and wholesalers in a day. Zhang Xiaoming and his two employees are sometimes too busy to manage the store.
Ye Fan was embarrassed to let him get the goods, so he went with Wei Jianshe. There were also two salesmen and Chang Guangrong's brother-in-law. He went to the small commodity city to get small things that students needed, and also brought some for Yu Yinxing's family. Both of their families were in the business of student stationery.
The two teams went to Hangzhou. Wei Jianshe and Sun Laifu's elder brother went to the small commodity city, while Ye Fan took the sales staff to the Hangzhou office to ask about business. The next day, Ye Fan went to Ningbo to visit her partners.
The factory had not been completed yet and the money invested in the early stage had not been used up, so Ye Fan's help was not needed. Ye Fan stayed in Ningbo for one day and then took a bus back to Hangzhou, and then returned to the capital with the clothes.
After arriving in the capital, Qian Xiaoru, Dong Ying and Yu Yinxing were asked to pick out the clothes first. Only those left by the three of them were sent to the Xiushui Market store for wholesale or retail.
The store was busy on the 11th. Ye Fan and Er Bao went over. Er Bao helped to greet customers. Yu Yinxing finally had a drink of water and sighed to Ye Fan: "Clothes in the south are still fashionable."
Ye Fan smiled and nodded.
Yu Yinxing put down the cup and said, "The colors and styles of southern clothes are similar to ours, but when we wear them, they look more Western. What's going on?"
Ye Fan: "The style is good and the color is nice."
"Mom, are there any more like this?"
Yu Yinxing looked over and Erbao pointed at the clothes he was wearing. Ye Fan said, "You bought your clothes in Gangcheng." The customer was very disappointed, and Yu Yinxing immediately said that there were similar ones. Then she went upstairs and brought down a bag. Several young white-collar workers complained that she didn't take down her nice clothes. Yu Yinxing apologized and explained that there were too many and the store couldn't put them all.
In fact, Yu Yinxing didn't expect Ye Fan to come today. She was worried that she would be too busy with so many people and that whole bags of clothes would be stolen. With two more people in the store, Yu Yinxing didn't have to worry about that and took down all the clothes.
A white-collar worker gets four sets.
In the past, when everyone was not well off, Yu Yinxing would advise them to spend wisely. Now that there are many ways to make money, Yu Yinxing no longer advises them, and the three of them bought most of the bags of clothes.
After the three of them left, Erbao helped to clean up and said, "Autumn in the capital is so short, will we have time to wear it when we get back?"
Yu Ginkgo: "One set a day."
"Then all the good clothes will be ruined."
Yu Ginkgo thought that it might be possible not to wash it and continue wearing it every few days.
Seeing Erbao sweating from exhaustion, she changed her tone and asked her to sit down and rest for a while. Ye Fan took a piece of paper, Erbao wiped it and threw it into the bucket, then asked, "Aunt, are you busy this afternoon?"
Yu Ginkgo: "It's better this afternoon. It's not too busy right now."
"Isn't it still busy?" Erbao looked at the busy streets, "Is it busy when there are crowds of people?"
Yu Yinxing shook his head: "Not really. Many office workers get up at this time. Ten o'clock is the busiest time."
Erbao looked at the clock on the wall. It was just nine o'clock. "Mom, you need to hire another salesperson. My cousin can't handle it alone."
Yu Yinxing: "Normally one person can handle the work. If we need to hire someone, we should hire a temporary worker."
Ye Fan: "Ask around whose kids are planning to work and study. But they have to be sixteen years old. If they are under sixteen, just say your relatives are here to help." Yu Yinxing nodded: "My husband lives close to the school and knows more. I'll ask him later. It's not possible here. Many people envy our business. If we put a minor in the store, the neighbors will find out and someone will do something bad."
Erbao asked: "If they are envious, why don't they go to the south to get the goods?"
"It's not safe on the road if there are few people. It's easy to quarrel when there are too many people. Have you forgotten Wei Jianshe's sister-in-law and elder sister? They have caused him a lot of trouble." Yu Yinxing shook her head, "People here are not as united as the southerners. My wife said that there are small commodity markets next to each other, and there has never been any fighting."
Ye Fan said: "Yes, there are. But the local leaders are responsible and personally watch over the market. After a long time, everyone gets used to doing their own things."
Yu Yinxing understood: "Their market is more standardized."
Ye Fan: "That's right. Even if unfamiliar faces were easy to be ripped off in the past, they wouldn't be ripped off too much."
Erbao wanted to say something, but another group of people came in. Yu Yinxing smiled and greeted them, saying that there were new models, but she had not had time to put them on the shelves.
Those people must be regular customers. They believed it and unpacked the clothes themselves, and then tried them one by one. After trying a few sets of clothes, they set their eyes on Erbao. Erbao said without waiting for others to ask, "I bought them in Hong Kong."
"Have you been to Hong Kong?"
Upon hearing this, several other people who were trying on clothes immediately surrounded her and asked her if Hong Kong City was fun.
Erbao looked at her mother, wondering what to do.
Ye Fan: "Haven't you been there before?"
Erbao remembered and told about his experience when he went to Hong Kong to celebrate the New Year.
You can tell whether she has really been there. Several people can tell that she has been there, and ask her if she has seen any celebrities. Erbao has seen them in a restaurant, but she didn't know them at the time. It was only when she came back from Hong Kong that their works were introduced to the mainland.
Erbao said that she had seen it and it was not a lie. Several people chatted happily with her, and each bought three sets of clothes and left. As soon as they left, several more people came in, also white-collar workers.
Erbao was wearing jeans and a denim jacket today, with a thin green sweater underneath, looking youthful, beautiful and fashionable. Several people's eyes lit up when they saw her, and they picked out denim clothes based on the clothes she was wearing.
Naturally, I didn’t pick the same style as the celebrity, so I asked Erbao where he bought the clothes.
Ye Fan brought them to Hong Kong. They couldn't afford to go to Hong Kong, and subconsciously thought that clothes in Hong Kong were expensive, so they no longer disliked the clothes in the store. Ye Fan came forward to pick out suit jackets and jeans for them. Several people were shocked and looked at what they were wearing.
Ye Fan asked them to try it.
The weather is good today, and several people are wearing thin inner wear, and the suit jackets are loose and chic. One of the white-collar workers is tall, and Ye Fan asked her to try skinny jeans. She has never worn it like this, but seeing that Ye Fan is very elegant and seems to know how to dress, she believes her.
There were shoes in the store, but not many, all of them were fashionable styles that matched the clothes. Ye Fan picked out a pair of wedge-heeled shoes and asked her to put them on. The clothes and shoes looked simple, and she looked like a white-collar worker in a Hong Kong TV series.
Seeing this, the other people asked Ye Fan to help them put on their clothes.
Ye Fan matched three sets of clothes for them according to their figures and temperaments. Two of them took three sets, and each took a pair of shoes and a coat, and the other two took two sets.
Several people gave money and left. Yu Yinxing couldn't help but say, "Sister-in-law, you really know how to dress."
Ye Fan: "I picked all these styles."
Yu Yinxing couldn't help but ask: "Did you think of matching like this when you were choosing?"
Ye Fan shook his head: "No. When I was choosing, I looked at the pattern and fabric. Both the pattern and fabric are acceptable, so it won't look bad when worn."
Yu Yinxing also wanted to buy two sets for her daughter, so she asked Ye Fan to help her choose. Ye Fan hadn't seen her child for half a year, so he asked Yu Yinxing how tall her daughter was.
Yu Gingxing checked the time: "It's time to finish their homework. I told them to come over after they finish their homework."
At half past ten, Yu Yinxing's husband came over with their two children.
Today is a school holiday. Yu Yinxing's store is near the school. The school is empty and there is no one in the store. Her husband took the opportunity to take a day off. Ye Fan picked out a set of clothes for Yu Yinxing's daughter and a set of casual clothes for her son, saying that he gave them to her as gifts.
With three more people in the store, Erbao and Ye Fan no longer needed to work, so the mother and daughter drove home.
Ye Fan's house was bustling with people. Chen Xiaohui came with her daughter and Ye Jingjing. When Ye Jingjing saw Erbao, she stood up and shouted, "Sister Baoer."
Erbao grabbed her ponytail and said, "Speak properly."
"Don't learn everything from Dabao." Dabao used to love pulling Erbao's ponytail, and Ye Jingjing often took the opportunity to gloat over it, so much so that she would think of this whenever her hair was pulled.
Erbao let go and waved to the child who could already walk: "Big sister, give me a hug."
The child threw himself into Erbao's arms.
Erbao has a car and often drives to his grandmother's house. When Ye Jingjing wants to go for a ride, Erbao takes the children with him, so Chen Xiaohui's daughter likes Erbao and his car.
Coincidentally, Sun Lai Fu was on vacation today. He still didn't know that on his wedding day, Geng Zhiqin was made to cry by Geng Huihui. Since then, Geng Zhiqin didn't want to go back to her parents' home, so he asked her to bring the children back to visit.
Sun Laifu's daughter also wanted to take the bus. Erbao asked Ye Jingjing to take them to the bus.
Dabao had not returned from sending Geng Leilei to a blind date yet. Ye Fan winked at Geng Sensen, and Geng Sensen sat in the passenger seat just in case.
As soon as the car left the alley, Geng Huihui and Yan Weining arrived. Geng Huihui walked in and called out "Auntie", then saw her aunt, glanced at her aunt with a half-smile and walked towards her aunt.
At the beginning of the year, Geng Huihui and Yan Weining got engaged and nothing unexpected happened. The Yan family bought a large flat between Geng Huihui's school and Yan Weining's workplace as their new home. After the marriage, the two lived there. It was only after the marriage that Yan Weining knew that Geng Huihui had a courtyard house.
The two rooms that Ye Fan reserved for Geng Huihui were very spacious. Geng Huihui moved the things she had bought in her early years to the back room of Ye Fan's house. She also rented out her empty house to four families, and the monthly rent was enough for the daily expenses of the two of them.
Yan Weining told her parents about this, and both of them praised her for being sensible and good at managing the household. Yan Weining's mother once heard Geng Huihui say that her grandmother often took the nanny Xiao Wang to make dumplings for Erbao. She retired and learned from Yu Wentao to make dumplings and send them to Geng Huihui's new home refrigerator. Occasionally, she would call her back for dinner. She didn't ask when they were going to have a child.
Geng Huihui was having a good time and was pleased to see Chen Xiaohui coming uninvited, so she asked her not to leave at noon.
Chen Xiaohui originally planned to go home after playing for an hour or two. Unexpectedly, Ye Fan was not at home, and Ye Jingjing had not seen Erbao. If she went back now, Ye Jingjing would probably make a scene, so Chen Xiaohui said she would call home.
Ye Fan went into the house and called her mother.
Geng Huihui followed him in and asked quietly, "Why is my aunt here?"
"Your uncle is on vacation." Ye Fan asked as he dialed the number, "Why isn't he at your mother-in-law's house?"
Geng Huihui: "Let's take a walk and go back soon."
"Driving here?"
Geng Huihui nodded: "It's my father-in-law's car. He needs it this afternoon, so we can't stay for lunch." She looked into the yard and saw quite a few people. "It's really lively today."
Ye Fan smiled and replied to her mother, then hung up the phone and said, "It's National Day, it should be lively and exciting."
(End of this chapter)
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