Hong Kong 1980: The Savage Era
Chapter 118 [Press Conference]
Chapter 118 [Press Conference]
The down payment for the AXA Centre was HK$3 million, and there would still be a gap of HK$1 million in funds to be recovered from the sale of the Lee Fat Building on Bute Street in downtown Kowloon. This problem would naturally be easily solved if private individuals and Siu On Real Estate Company were allowed to enter the market.
However, Luo Qihong did not want to share the profits with individuals and Zhaoan Real Estate Company. At this time, Paramount Company needed more than 2 million yuan. Excluding the funds recovered from Lifa Building and Southeast Tang Building, it still needed 2 million yuan. It was impossible to raise all the profits from a mere AXA Center Building.
Luo Qihong was thinking about how to hype the AXA Center Building. The previous approach was no longer suitable for the AXA Center Building, and he needed to come up with a new plan.
The first plan that came to his mind was the method that Chen Songqing used to hype up the Golden Gate Building. Unfortunately, this method focused on driving up the stock price and market value of the company held, not the property itself.
Of course, this is also beneficial to the Paramount Company, but where can Luo Qihong find a sucker like the Baishunning Group? Even if he can find one, he will need to share the profits with the cooperative company.
The only solution for now is to focus on advertising and borrow the reputation of Cheung Kong Holdings to perhaps enhance the value of the AXA Center.
To Luo Qihong's surprise, Hong Xiaolian brought the news before leaving get off work that afternoon, saying that Cheung Kong Holdings had agreed to sell the AXA Center in Wan Chai to Paramount Group for HK$1 million, but required Paramount Group to raise a down payment of HK$5 million within a week.
Luo Qihong asked Cheung Kong Holdings and Paramount Group to jointly hold a press conference to announce the acquisition.
Hong Xiaolian naturally had no reason to refuse, as this was a major property acquisition case.
Therefore, Luo Qihong took the opportunity to reach an agreement with Hong Xiaolian and will hold a press conference at the Hilton Hotel tomorrow afternoon. Both Luo Qihong and Hong Xiaolian will attend.
Therefore, Luo Qihong went off work happily. His initial goal was achieved. After things develop, he will slowly announce the selling price of the AXA Center Building in order to test the reactions of buyers.
Mid-Levels Central, Wellington Garden
Luo Qihong slumped on the sofa in the living room, closed his eyes, and thought about what good examples could be used as reference plans to make 4 million yuan in just 2 months.
"Ahhong, are you asleep?" Luo Qixing called softly in his ear.
Luo Qihong opened his eyes and said, "No, I'm thinking about other things. Just tell me what you want to say. I'm listening."
Luo Qixing nodded and said, "Yulang International has taken action against another printing company. The boss is very anxious, so I contacted him this afternoon. He is willing to sell the company to Shengyun Printing at the market price."
Hearing this, Luo Qihong sat up and said to Luo Qixing, "Do you have any specific information documents? I need to know about the situation of this company."
Luo Qixing had already prepared the documents and immediately handed them to Luo Qihong.
The company is called "Shenbao Printing". It is not large in scale, with 4 sets of equipment and 28 employees. At its peak, it had a monthly profit of 6.4 yuan. The current market price is 102 million yuan.
"How much does Yulang International want to pay to acquire Shenzhen Bao Printing Company?" Luo Qihong closed the document, looked at Luo Qixing and asked.
Luo Qixing thought for a moment and replied, "I heard that Yulang International gave him two options. One is to sell the company to Yulang International, and they are willing to give the boss some cost expenses, a total of 50 yuan. The other is that Yulang International will invest 30 yuan and get 51% of the shares. Shenzhen Bao Printing will be handed over to Yulang International for operation, and the original boss can enjoy the dividends."
Luo Qihong laughed and said, "The way he eats is still so ugly. I guess the boss will definitely choose the first option."
Luo Qixing was slightly stunned and asked, "Why do you guess like this?"
"Shenbao Printing Company is handed over to Yulang International for operation. Isn't it Yulang International that has the final say on how to distribute the dividends? What if Yulang International doesn't distribute dividends for a few years? The boss probably won't be able to do anything about it. It would be better for him to just sell it out and keep the 50 in his pocket." Luo Qihong analyzed with a laugh.
Since Shenzhen Bao Printing Company does not distribute dividends, Yulang International will not get any profits either. However, Shenzhen Bao Printing Company is run by Yulang International and can use the company's funds to do things, and even embezzle the company's funds for personal profit. As long as the funds can be replenished in time and the accounts are done well, the original boss can do nothing to Yulang International and Huang Yulang himself.
"Hmm!" Luo Qixing nodded thoughtfully and asked, "Then what price should we pay to acquire Shenzhen Bao Printing Company?"
Luo Qihong said, "102 million yuan is impossible. It's not that I want to lower the price, but we need money to deal with Yulang International Company, and the reputation of Shenzhen Bao Printing Company will be damaged. These factors must be taken into consideration. 82 yuan is our highest price. If it exceeds this price, we can basically give up."
"Then I'll bargain for 70 yuan, is that okay?" Luo Qixing asked with a lack of confidence.
"Brother, actually, as long as you bid higher than 50, it will be fine." Luo Qihong laughed and said, "Don't be nervous! This is our test product. It doesn't matter if we fail to acquire it or not."
"But if we compete with Yulang International, won't we suffer losses if we don't gain anything?" Luo Qixing asked.
Luo Qihong suddenly felt that Luo Qixing had come to his senses, and said with a smile, "Who analyzed the matter for you? You actually have such an opinion."
Seeing that Luo Qixing was unwilling to answer, Luo Qihong did not force him and continued, "In fact, there is not much loss. Yulang International Company itself is our enemy."
Luo Qihong added, "You have to be careful recently. Huang Yulang has some connections with those societies. I'm worried that this guy might get carried away and do something bad."
Luo Qixing stared at Luo Qihong blankly, and it took him half a minute to react, "Then let's not provoke him, right?"
Luo Qihong sneered, "What's there to be afraid of? Many people in Hong Kong are related to gangs. Wouldn't that mean the company won't develop? Don't worry about anything. In this world, money makes the world go round. Wong Yuk-lang is not as rich as us. If he angers me, the worst that can happen is that I can spend 1 million to buy his life."
Luo Qihong didn't want to have too much contact with the society, but if someone used the society to cause trouble, he wouldn't be polite, it would just be a matter of spending more money.
Luo Qihong comforted Luo Qixing and went to have dinner.
During the meal, Luo Qihong saw that Lin Ya was very busy, so he suggested hiring a servant.
Unfortunately, the frugal Lin Ya refused, saying that these had always been her jobs and she had been doing them for decades, so there was no need to spend extra money.
Luo Qihong could only stop for the time being and talk about this matter later.
The next morning, Luo Qihong successfully sold the basement of Huahai Plaza at 80 Shanghai Street, Jordan, for RMB 450 million.
Luo Qihong made a personal profit of 162 million yuan, with a return rate of more than 56%. However, since he had to devote a lot of energy to the business of Paramount Company, he had to stop the decoration projects for personal profit.
At 3: p.m., the signing ceremony held at the Hilton Hotel was successfully held, which attracted many newspaper reporters.
In this era, journalists' reports are still very important. According to the rules, every reporter who enters the venue will receive a red envelope.
Luo Qihong wanted to use the reporters' reports to achieve the purpose of hype, so he stuffed a thousand-yuan bill into each red envelope in order to bribe these reporters.
"Ms. Hong, how much profit did Cheung Kong Holdings make from this project? What is the rate of return?" the female reporter wearing full-frame glasses asked Hong Xiaolian.
(End of this chapter)
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