I'm not interested in money or women.

Chapter 130 Total War
The reason why conspiracies and intrigues cannot be brought to the surface is that they cannot achieve a decisive strategic goal.

Throughout history, wars of founding nations were all won through real, comprehensive warfare, with steady and solid progress, step by step.

There are no tricks in total war. It has only one goal, which is to completely defeat the opponent.

That’s what Li Xueling did.

He gave up on taking shortcuts by using underhanded tactics and instead chose to fight this battle in the simplest, most direct and most effective way.

That is to strengthen ourselves, make ourselves better, and use our market share and financial advantages as the leading company in the industry to take back the market that has been taken away from us.

In short, he was burning through money.

The most powerful weapon for Internet companies is to burn money.

This is a real conspiracy and a all-in approach. It's either you die or I die.

As long as you are willing to spend money on subsidies, both the anchor and the audience can buy it.

The richer a company is, the more money it can afford to burn.

This is a pure competition of capital strength, there is no room for tricks.

Li Xueling wants to use this life-threatening style of fighting to tell the market that he is still the leading boss in the live broadcast industry.

As long as this can be guaranteed and YY can be successfully listed, no matter how much money is invested in the early stage, it can be earned back from the market after the listing.

So, after YY announced the start of the annual celebration and the plan to guarantee a minimum salary for signed anchors.

That evening, seven or eight anchors who had jumped over to the Sunshine Live Streaming Platform the day before returned to YY.

Lu Feng was not surprised by this situation.

Those who can be poached will not be loyal to the platform at all.

It is normal for some people to regret it when their opponents offer better conditions.

However, what surprised Lu Feng was that only seven or eight anchors chose to go back. This number was much less than what he had estimated when he first learned the news.

He originally thought that half of the anchors would have to run back!

After all, Sunshine Live’s current data are still far behind YY.

Moreover, most of the audience are concentrated in the live broadcast rooms of top anchors, and there are not many audiences in the live broadcast rooms of most small anchors.

When they broadcast on the YY channel, no matter what the audience feedback is, at least there are a lot of people and the comment section is also very lively.

It is understandable that some people cannot accept this gap.

However, most of the anchors stayed in Sunshine Live and were not attracted back by YY’s conditions.

Lu Feng was very curious about the reason, so he asked Qin Qiang to ask a few anchors.

The hosts’ responses varied. Some liked the relaxed atmosphere here, some liked the platform’s more sophisticated and simple interface, some thought the live broadcast images here were clearer, and some thought there was more room for growth here…

Some of these answers are true, and some are false, but they also reflect the psychology of most anchors.

They do think that Sunshine Live is better than YY and are more optimistic about the future of Sunshine Live.

This surprised Lu Feng a little. It turned out that there were quite a lot of smart people.

Qin Qiang could see it more clearly than Lu Feng: "Do I need to ask this? Our Sunshine Live software is stronger than YY, with richer gameplay and clearer images. Anyone with eyes can see it. Can't it be too obvious?
These anchors are all serious about live streaming. They are the first-line users and know the pros and cons of the platform best. As long as they have some aspirations, they will choose us.

Only those who can't make it here will be attracted back by a little bit of profit."

Qin Qiang felt full of resentment when talking about those anchors who "rebelled" and ran back.

After all, he had recruited those anchors himself, but they left after only one day. Seeing this, Lu Feng could only smile and comfort them: "We can't keep those who want to leave, we just need to do our best, and there are more than 30 new anchors starting to broadcast, right?"

Today, more than 30 new anchors started broadcasting on the platform.

None of them were contacted by Qin Qiang, but they downloaded the live broadcast software from the Internet and started broadcasting themselves. They are the real fresh blood of the platform.

Among these anchors, more than half are game anchors, broadcasting League of Legends.

Many of them watched Liu Bo’s live broadcast and were invited to join the show by Liu Bo.

To be honest, YY is more professional when it comes to live streaming of entertainment shows.

In YY's show channel, from anchors to hosts to MCs, there is a mature system that has been accepted and recognized by the audience.

As for Sunshine Live, its foundation is still relatively shallow and it mainly relies on the personal charm of the anchor to attract audiences.

But when it comes to game live streaming, YY is far behind.

Whether it is the live broadcast picture, smoothness, interactivity, or various gameplays and gift effects, YY is not even a little bit inferior.

It can even be said that once you have watched the game live broadcast on Sunshine Live, you will never go back to YY.

Game viewers have much higher requirements for live broadcast quality than entertainment live broadcasts, and can better appreciate the technological gap.

On the first day of live broadcast yesterday, Liu Bo’s live audience number was only over 3.

But after he started broadcasting today, the number of viewers has gradually reached more than 5 and is still rising steadily.

Game live streaming and entertainment show live streaming are different.

The audience numbers at entertainment shows fluctuate too much because most of the audience are men, and men tend to be more philanthropic.

Plump, pretty, sexy, cute, men have different preferences for different types of beauties, but that doesn't mean they will only prefer one type.

Other types of beauties can also quench your thirst.

Therefore, most male audiences like to watch them in turn and enjoy the feeling of selecting concubines in the harem.

However, it is different for game audiences. Their stickiness is relatively high. If they like the host, the content of the live broadcast room, or even the atmosphere, they will watch it for a long time, and it is easy to form a habit. They have to watch it for a while every day.

Therefore, most of the users attracted by the traffic on the first day were audiences of the entertainment show.

But according to today's live broadcast data, the number of viewers for game live broadcasts is almost catching up with the number of viewers for entertainment shows.

This was in line with Lu Feng's expectations. When he was explaining the live broadcast platform building functions to Liu Jingkang, he put forward many requirements for the game live broadcast section.

He attaches as much importance to game live streaming as to entertainment show live streaming.

Because he knows that game live streaming content is an important ballast for the video live streaming platform and determines the lower limit of the platform's scale.

Therefore, most of the highly sought-after anchors in later generations are game anchors, because they can bring in a stable output of audience traffic.

However, Lu Feng also knew that if he wanted to raise the upper limit, he still had to rely on live broadcasts of entertainment shows.

After all, the audience for games is still relatively small, while the audience for entertainment shows is the general public, which is a completely different scale.

If we want to deal with YY’s all-out offensive, we still have to start from this aspect.

Fortunately, Lu Feng was well prepared.

After arranging matters in the studio, he returned to the hotel.

The lights were on in the hotel room, and there was a figure he expected.

(End of this chapter)