I am farming in the real world.

Chapter 52 Minghua Shipyard

After having lunch with his best friends and inspecting Chenji Store No. 1, Chen Jue drove a newly-delivered Trumpchi M8 to Oushang Building in Louqiao, Ouhai District.

While the iron golems were busy developing the ecological chicken farm in Pingtou Village, Chen Jue took the time to rent an 3-square-meter office in this new Grade A office building at a monthly price of 880 yuan with a deposit of one and six months' payment, to serve as the operating office of "Chen's Catering Co., Ltd."

The reason for choosing this building is that it is close to the vegetable basket and the warehouse of Wanqiang Logistics Park.

This is also because this place is close to Vancouver South Railway Station. It takes only 10 minutes by taxi to catch the high-speed rail and train, which will be convenient for employees recruited in the future to travel to other places to expand the chain business.

"Mr. Chen, good afternoon!"

Seeing the boss Chen Jue coming in with the driver, the two pretty girls at the front desk wearing Chen's work uniforms immediately smiled professionally.

"Where is your supervisor?"

Chen Jue stayed at the front desk for a moment and took a piece of tangerine peel candy from the tray and put it into his mouth.

"Manager Li should be in the conference room at this time, busy training new employees." The girl at the front desk pointed to the back of the office.

Chen Jue nodded, then slipped into the conference room and took a look through the frosted glass.

I saw a young man in his 20s holding a microphone and talking on the podium, brainwashing and training a dozen employees of similar age.

As for the content of his explanation, the projection screen played the in-store surveillance footage of Chen Ji Store No. 1 after it opened in the morning, as well as the sell-out report in the Store No. 1 work group.

Seeing the young people sitting below listening attentively and taking notes seriously from time to time, Chen Jue nodded with satisfaction: "Fortunately, Li Fei was recruited. He is really good at business training."

The business manager who was giving a speech on the stage was Chen Jue's cousin. He was very smart when he was in school. He ran a small store in the boys' dormitory and served as the president of the student union.

After graduating from university, I started my own cosmetics micro-business. After working hard in Vancouver for a few years, I made some money.

It just so happened that Chen Jue had recently been building a lot of buildings in Pingtou Village, and he seemed to be planning to invest heavily in the chicken farming business.

Li Fei's father, Chen Jue's uncle, recommended him here, saying that Li Fei should follow his cousin and seek a long-term way out.

After all, WeChat business was very popular a few years ago, but after the epidemic, it has become a declining red ocean track, and like e-commerce, it is firmly controlled by various capitals. The entire WeChat business industry has been exhausted, and some small sellers like Li Fei have not had an easy time in the past two years.

So Chen Jue had a long talk with his cousin all night and let him taste the amazing taste of MC roast chicken.

After tasting it, Li Fei immediately realized the future development prospects of Chen Ji’s secret roast chicken.

So Li Fei threw away all the micro-business products he had and joined Chenji Catering Company as a business manager, and at the same time brought out the marketing deception skills he had learned from his micro-business.

What is the core of micro-business?

That is to rely on the eloquence to constantly develop downlines and agents in the circle of friends, so as to achieve accurate and low-cost customer acquisition.

I didn’t expect this set to work so well!
These newly recruited university graduates were easily attracted by Li Fei's eloquent speech on the stage, with the grand opening of Chenji Store No. 1 as the background display board.

……

"cousin!"

"Our Chen Ji's roast chicken is almost all the rage among our friends in Vancouver!" After the induction training was over, Li Fei walked into the general manager's office with a thick notebook and an excited look on his face.

Two thousand roast chickens were sold out within half a day of opening, and the single store's daily turnover exceeded more than 300,000. Such an exaggerated revenue capacity still greatly shocked him, a small micro-businessman who had not been doing well in the past.

If this kind of record is put in the WeChat business circle, the headline party success stories such as "A single mother who was taking care of her children at home and couldn't go to work normally invested 5 yuan to join a street food restaurant and bought a Maserati in less than a week", "Xiao Zhang, who worked as a screwdriver in the factory, quit his job and sold roast chicken directly from the factory for half a year to buy a house", "An unemployed young couple at home earns a million yuan a year by setting up a stall to sell roast chicken", etc. will definitely be all over the circle of friends.

Anyway, the more attractive the title is, and if it is coupled with the video of Chen Ji’s grand opening, it will attract countless speculators who dream of getting rich overnight.

Of course, Chen Jue had long anticipated what his cousin Li Fei had said about Chen Ji becoming popular among friends.

The owners living on Riverside Road are some of the wealthiest people in Vancouver.

The rich people’s circle of friends lacks everything, and the last thing they lack is ordinary people who envy them for their wealthy and luxurious lives.

Just like those hosts on TikTok who like to show off their wealth, they can get countless likes and comments on just a daily vlog.

In order to buy Chen Ji's secret roast chicken, these wealthy owners lined up in the scorching sun early in the morning.

After buying the roast chicken, I casually posted it on my Moments. The likes alone would probably fill up the entire screen in minutes, and there were countless people replying and asking about Chen Ji Roast Chicken.

Ordinary people cannot live the same wealthy life as the owners of Binjiang Road, but they can still afford to try the same roast chicken that the rich people eat for 188 yuan each.

With this viral marketing from the top of the pyramid downwards, Chen Jue could even predict that after Chen Ji Store No. 1 was open for a while, the name "Chen Ji" would be all over the TikTok and WeChat groups in Vancouver.

It’s just like when Heytea was about to open its first store in Vancouver, and young people all over Vancouver lined up to try it out. Even if they just scanned the QR code and took a number, they would have to wait for several hours to get a cup of milk tea.

……

"We are still short of staff at Chen's, so we need to recruit reserve talents for the new store as soon as possible."

"Try to contact the school's employment office and see how many junior students there are who haven't found jobs. Try to recruit as many as you can as long as they have the right majors."

After chatting with his cousin about the grand opening, Chen Jue explained the focus of the subsequent operations.

There was a shortage of manpower in the early days of a new company. Except for finance, accounting, and human resources, these positions were filled by experienced veterans hired by Chen Jue through his circle of friends and connections.

As for the remaining work, Chen Jue asked Li Fei to contact various universities and vocational colleges in Vancouver, and recruited dozens of fresh graduates who had just entered the society by offering high-paying jobs in physical stores.

Except for Zhao Xiaoguang and three other part-time employees who graduated from high school, the rest of the employees in Chenji Store No. 1 are all young people who graduated from junior colleges or vocational high schools.

Because young people have a good image and are more efficient, they are more in line with Chen Jue's expectations for the younger brand of "Chen Ji". As for the operation of Chen Ji Company, it is necessary to strengthen the market development of subsequent brand chains.

After seeing the success of No.1 Store, Chen Jue planned to open branches one after another throughout Vancouver, and then move out of Vancouver and expand to Jiangsu and Zhejiang provinces.

"I understand cousin, I'll try to contact him."

"When I visit you, I'll bring some roast chickens with me. I guarantee it'll be easy to get!" Li Fei was eager to try.

Because Chen Jue had promised before that once Chen Ji's chain business was on the right track, he would be promoted to vice president in charge of business and overall coordination.

When Li Fei thought about following his cousin to the pinnacle of his career, his work enthusiasm became as positive as a wound-up spring.

After all, I have worked in micro-business, so how can I succeed without learning how to motivate myself?

……

After inspecting the internal situation of Chenji Company and assigning some tasks, Chen Jue drove non-stop to the Gexiang Binhai Industrial Park in Ruixian.

This place is located at the mouth of the Feiyun River in Rui County. It is a remote industrial park that has not been able to develop significantly even though it was built for nearly 20 years.

The intelligent control equipment town scenic area where Zheng Bocheng's Zhongbo Machinery is located is separated from the coastal industrial park by a river. Standing on the shore and looking across the river, you can see the thriving leading enterprises in Rui County on the other side.

On the other hand, although the Binhai Industrial Park has a large area and many of the newly built factories are well-organized, there are only a few trucks running on the roads in the park, making it look very deserted.

Separated by a river, the development on both sides is so different that Chen Jue, who was sitting in the car and looking at the park environment, couldn't help but sigh.

It was not until the vehicle reached the edge of a park near the tidal flats that Chen Jue put away his scattered thoughts. Looking at the Minghua Shipyard in front of him that he had contacted before, he asked Tie Yi to drive the commercial vehicle directly in.

"boss!"

The dog-headed military strategist Chen Shang emerged from the deserted factory, followed by a middle-aged man with a somewhat depressed look.

"Has the contract been negotiated?" Chen Jue asked as he got out of the car.

Chen Shang nodded. "It's all settled, boss. This is Ji Yijiang, the owner of Minghua Shipyard. President Ji! The total value of the factory and the mechanical processing equipment inside is 535 million. Please pay in two installments within three months."

He has recently absorbed a lot of knowledge from books on real-world business and economics, and has been running around with Chen Jue for a while. This military strategist's business negotiation skills are growing day by day.

So Chen Jue sent it to the Binhai Industrial Park to take over the shipyard that was on the verge of bankruptcy.

When Ji Yijiang saw Chen Jue, the real boss, appear, he also came up to him with a look of emotion: "Boss Chen is really young and promising! I wonder what business your company plans to do after buying my old factory? If you continue to build ships, maybe I can recommend some fishermen customers to your company."

Seeing that the other party was looking at the shipyard that was about to be sold with reluctance, Chen Jue felt a sense of empathy and recalled the scene when he was kicked out by the factory landlord when he failed in his previous factory.

Seeing that he was lingering over a bunch of mechanical tools, Chen Jue knew that this brother was definitely a man of character, so he went up to him and shook his hand politely, saying, "Thank you, Mr. Ji, for giving up your love! I plan to do mechanical processing business here in the future, and shipbuilding will also be within the scope of my future business."

When Ji Yjiang heard that his Minghua Shipyard might be able to revive and continue to flourish in the future, his face was filled with sighs.

He took Chen Jue on a tour of the factory while chatting with him, touched the rusty and mud-covered mechanical equipment, and finally, with the witness of a lawyer hired by the other party, signed the factory transfer agreement with Chen Jue.

It is probably because the Minghua Shipyard is too remote and the equipment in the factory is aging. In the current economic environment, this kind of broken factory is a hot potato that is extremely difficult to find someone to take over.

So, Boss Ji, who was in a hurry to use the money, agreed to the extremely low down payment of 35 yuan after repeated bargaining by the military advisor.

After the money was transferred, the other party handed the factory keys to Chen Jue with tears in his eyes. He added the lawyer on WeChat and left with the lawyer in the car.

"This brother has a story!" Chen Jue muttered in his heart when he saw this.

There are countless factory owners in the Vancouver area who have failed in their operations these days, and even he himself suffered a disaster during the epidemic.

It was God's will that I could make it back to the surface with the help of the MC system.

So after Ji Yjiang and other outsiders left, Chen Jue asked Tie Yi to run and close the factory door, and then slowly walked to the dock in the shipyard that was connected to the mudflats outside the estuary.

Standing on the guardrail of the dock, you can feel the salty and humid sea breeze blowing towards you, and see the blue sky, sunset glow, and the half-clear and half-turbid sea water illuminated by the setting sun, which interweaves into a refreshing picture.

On the embankment far away from the shipyard, there is a row of large white windmills lined up along the coastline, turning slowly in the sea breeze.

"The scenery at the estuary is really quite nice!" Chen Jue couldn't help but sigh when he saw it.

Of course, he didn't buy the bankrupt Minghua Shipyard in installments just to enjoy the sea view every day.

After Tieyi and Chen Shang inspected the shipyard inside and out.

After making sure that there was no sign of power or surveillance, Chen Jue walked to a corner of the shipyard and asked Tie Yi to raise a hammer and smash it hard on the ground.

There was a dull thud, and the echo of a heavy hammer hitting the ground spread underground.

Soon, a familiar "dong dong dong" sound came from underground.

Then Chen Jue saw white cracks suddenly appear at the spot near his feet.

With a bang, a grid of the ground was dug up, revealing a vertical shaft that led straight to the ground and was filled with torches. Tie Laoliu, holding a stone pickaxe and shouting "Loyalty! Honesty!", came out from underneath with a team of idiots.

The first update is here~ It connects the previous and the next chapters, and has a few more words.

I wanted to post three updates last night, but I was too tired and didn’t finish it. I apologize to everyone in advance.

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(End of this chapter)