Chapter 670 The Red Knife Appears
Guangxian Media.

Laughter also erupted in the large office, mixed with emotions such as envy, excitement, and admiration.

I'm envious because of these terrifying numbers.

Nowadays, no matter how many blockbusters are made, they can't achieve a box office of over 30 million in a single day.

Excited.

Also because of this set of numbers.

This miracle.

The distribution staff, who are the ones who bring it to fruition, work together to achieve it.

sigh.

It's still because of these numbers.

No one expected that Luo Ge's low-budget production would actually knock those big-budget films off the ground, becoming the first Lunar New Year film to break through the competition in December.

It's worth noting that Chen Kun and Zhao Wei's "Mulan" has been released for quite some time, and its box office performance is not much higher than his.

And it could be surpassed at any time today.

"Wouldn't that be too high-profile?"

Shenan snapped the chocolate bar in half with a crunch.

"Ah."

Standing at the back, Wang Changtian adjusted his glasses, smiled, and shook his head in response, "Anyone else would, but our CEO Li wouldn't. It would be strange if he didn't respond at all."

"puff."

Those around couldn't help but chuckle quietly.

There's nothing wrong with that.

Mr. Li has done more than one or two high-profile things, so it's normal for him to make sarcastic remarks and tease him on social media.

Especially after "Twilight: New Moon" grossed nearly 5 billion RMB at the box office.

Even if they wanted to keep a low profile, they couldn't.

"Wouldn't it be too..."

Chewing on the fragrant chocolate, Xie Nan hesitated, as if he wanted to say something but then stopped.

"will not."

Wang Changtian guessed what she wanted to say, and shook his head with a smile, saying, "The market is only so big now. Yesterday, Li Luo cut off 35.23 million, so the remaining share is very limited."

"Three Guns will have to compete with movies like The Treasure Hunter, Storm Riders, and Mulan."

"No matter what."

"He won't even make more than 30 million."

"In addition, the vast majority of people do not think that Li Luo went too far."

"When Zhang Weiping told Li Luo to go to the cinema to watch 'A Simple Noodle Story' and see what a real comedy film is, everyone would understand no matter how fiercely Li Luo resisted."

"They've received the Golden Camera."

"They have written, directed, and produced works like 'Raging Fire' and 'My Sunshine,' which have achieved box office success, high viewership ratings, and critical acclaim."

"He's also the big boss of a film and television company."

"If you speak so rudely, you can't blame others for being rude too."

After saying all that...

Everyone present nodded in sudden realization.

Although Li Luo is young, he is not just a simple film director. He also leads a film and television company with considerable influence in the industry and can even be considered a big shot in the field.

You dare to make fun of others as if they were juniors.

Then don't blame Li Luo for grabbing your face and slapping you wildly when he gets going.

Those people behind the scenes.

Neither side would allow Li Luo to make any concessions.

"okay."

"Everyone, get back to your work!"

After glancing at the three consecutive "hahaha" posts on Weibo, Wang Changtian adjusted his glasses, dispersed the gathered colleagues, and hummed a smug tune as he walked briskly toward his office.

at the same time.

The news that the movie "Lost in Thailand" raked in more than 35 million yuan at the box office on Saturday spread across the internet at an astonishing speed.

Major news websites all changed to the same headline.

[Li Luo laughs three times and shoots three times]

This title.

This sight made countless netizens burst into laughter instantly.

Industry peers were all astonished, saying that this guy really was a vengeful person.

Lifting a stone.

It slammed into the well with a loud bang.

Those netizens who considered themselves to be just like ants cheered even more. Although it was too early to talk about victory, at least everyone saw the dawn of overcoming authority.

Actually, many people bought tickets yesterday with the intention of showing their support.

However, upon entering the cinema, I was surprised to find that the movie "Lost in Thailand" was well worth the ticket price, and I still feel a bit unsatisfied.

Then what is there to hesitate about?

I closed the webpage and started making all sorts of calls to friends and family.

"Hey, Haozi."

"Sleeping at home on Sunday? Are you crazy? Come on, let's go see a movie, and then go to Nanjing Road to see some girls tonight."

"Lost in Thailand" directed by Li Luo.

"It looks absolutely amazing. If you don't like it, tonight's meal is on me."

"Old Wang."

"Are you planning to get your claws done today?"

"On Chunxi Road?"

"I'm going to see Zhang Yimou's Three Simple Pieces, damn it! You're going to see Lost in Thailand, remember to buy three extra tickets. I'm taking a taxi right now, and I'll call two girls over."

"Hey."

"Tall guy Quan."

"Yes, yes, come out and watch the movie! Call Big Boobs and the others to come along!"

The phone rang one after another.

Long queues quickly formed at cinemas across the country.

The massive influx of viewers for "Lost in Thailand" completely overwhelmed the fans of "A Simple Noodle Story," sparking a viewing frenzy online and spreading positive word-of-mouth to major markets on Sunday.

If there were no "Lost in Thailand".

Then movie fans have no choice.

All three movies were terrible; they had to choose the best among the worst.

No matter how.

Zhang Yimou + Xiao Shenyang is quite appealing.

But now that a critically acclaimed film has unexpectedly emerged, most viewers will not bother to distinguish whether that piece of shit smells good or bad. Any normal person would choose to stay away from it if they heard it was shit.

After all, nobody's money comes from thin air.

A chain reaction ensued.

The buzz generated by the battle among the four production companies surged wildly towards the film "Lost in Thailand" under these circumstances.

Screening room.

It was packed from the morning onwards.

The laughter of the audience resounded throughout the country.

Such a surge in screenings has prompted major cinema chains to continue adjusting their schedules to meet the overwhelming demand from moviegoers.

Market fluctuations.

Industry insiders had no time to pay attention at the moment.

Instead, they all turned their amused gaze toward the Three Guns publicity team.

Everyone knows it.

Li Luo brandished his gleaming white bayonet.

This movie, which had previously been making headlines everywhere, has now been cornered with no way out. Its market share is only so big now, and no matter how well it does on Saturday, it is impossible for it to surpass "Lost in Thailand".

The results are announced.

I'll definitely be ridiculed.

Not to be announced.

With the opponent already issuing a challenge, you'll only be squeezed out even more miserably.

They want to exaggerate and exaggerate.

Others would love for you to do that.

First of all, we have been criticizing the phenomenon of inflated box office figures recently. If you dare to go against the tide, your competitors will definitely not hesitate to strip you bare.

"boss Zhang."

"Dadi Cinemas is very firm in its stance, stating that the comedic style of Errenzhuan (a traditional Chinese folk art form) presents a cultural distance in the South, and therefore the number of screenings must be reduced. They asked me to apologize to you."

"Pacific Cinema Circuit said they can guarantee the original screening schedule, but could they offer some incentive in terms of box office revenue sharing?"

A series of bad news followed.

Hearing this, Zhang Weiping, who was sitting on the sofa, turned ashen-faced.

The situation took a sharp turn for the worse in just two or three days, catching him completely off guard. Not only today, but yesterday some theaters had already indicated that they would reduce the number of screenings of "Three Guns".

This is a greeting.

Some cinemas didn't even bother to inform the cinemas before reducing the number of screenings.

Then I looked at the latest report in my hand.

2200 million.

His eyes twitched violently at the sight of those numbers.

It seems like good news, with box office revenue even increasing by three million compared to Friday's single day. However, yesterday, Saturday, was the prime time for moviegoers, which should have been a time of box office boom.

This slight increase.

This represents an extremely dangerous signal.

Zhang Weiping looked at the laptop in front of him again, at the extremely eye-catching 35 million+ and the three consecutive "hahahaha" Weibo posts.

The veins on his forehead were throbbing.

If it weren't for the publicity staff still being there.

he just
"Bang!!!"

Under Zhang Yimou's expressionless gaze, the expensive laptop predictably flew into the air, tumbled and crashed into the wall, and then the battery rolled to the corner of the room.

There's no way to blame anyone.

He knew very well that Zhang Weiping's actions were all for publicity to boost box office numbers.

I just didn't expect it to backfire.

And
As the film's director, he bears undeniable responsibility for the widespread negative reviews the film has received since its release, and at this time, he is even less able to voice any criticism.

"open"

The tightly closed door was pushed open by someone outside.

"Fuck away!"

A roar interrupted it.

"Uh"

The staff member swallowed hard and lowered his eyelids: "Mr. Zhang, Director Zhang, the press conference is ready!"

After just a few minutes.

Zhang Weiping, Zhang Yimou, and a group of key members of the creative team appeared at the press conference. As they walked toward the stage, a burst of flashing lights and excited words crashed over them like a tidal wave.

"How much did Three Guns gross yesterday?"

"Mr. Zhang, what are your thoughts on Li Luo's 'Three Smiles and Three Guns'?"

"Yesterday, 'Lost in Thailand' grossed 35 million yuan. Mr. Zhang, do you still believe that Li Luo has gained genuine audience acclaim, just as you did before?"

"Given the polarized reviews of the two films, Mr. Zhang, what are your thoughts?"

Are you confident in handling the challenges of a disastrous journey?

"Netizens commented that the films *The Treasure Hunter* and *A Simple Noodle Story* could compete for the title of worst film of the year. What is Director Zhang's response to this?"

Arrive at the front of the stage.

Xiao Shenyang turned around and sat down with a faint smile.

He never imagined that his first film would encounter such a storm. The glory of starring in a famous director's work was still fresh in his mind, but now he has become a target of everyone's condemnation.

The changes are happening so fast.

I almost strained my back.

Although I felt extremely helpless, all I could do was keep quiet.

There is only one reason.

That was when Master suddenly ended his accompanying propaganda tour.

Without any prompting, Xiao Shenyang instantly realized that the producer had used his master as a pawn, and that his master was extremely unhappy about being put on stage.

So even if he hoped his first movie would do well at the box office, he wouldn't utter a sound even if they beat him to a pulp.

Sun Honglei, Yan Ni, and others.

They all took their seats.

Everyone wore faint smiles. The waters run deep.

The kind that can drown people.

It's just about earning a paycheck; there's no need to sacrifice yourself for a movie.

Only Zhang Weiping appeared angry and asserted that his film had encountered unfair, targeted, and defamatory competition, which had seriously affected the healthy development of the film market.

At the meeting, he urged movie fans not to believe those slanderous remarks.

The bombardment continued.

The chaos continued.

However, the box office figures have never been released.

Even if Zhang Weiping avoids talking about it, people with connections can still obtain relevant information from the Film Special Fund Office, and the box office of 22 million yuan has caused an uproar in the industry.

The amount is not low.

However, some people's achievements are even more outstanding.

A film with a marketing budget of over 100 million yuan couldn't even beat a low-budget production with a budget of 5 million yuan at the box office.

A comparison of the box office figures for both sides.

It can even evoke a sense of devastation.

Li Luo did not make any public response to Zhang Weiping's remarks at the press conference. Instead, he authorized Wang Changtian to allocate another one million yuan for publicity and promotion to increase the amount of articles he bought.

Too lazy to talk nonsense.

Just kill them as quickly as possible!
Seeing that it worked, Ci Ling and Feng Yun rushed forward with their knives.

Fengyun did want to take action against Jiongtu, but even a fool would know that given Wudun's relationship with Li Luo, he would definitely not make any move. It would be better to focus fire and kill Sanqiang first.

With the cooperation of the three parties

On the second day of the weekend, the internet, newspapers, and other media were filled with negative reviews of Three Guns.

Yu Dong was dumbfounded by this situation.

These guys.

They were absolutely bloodthirsty.

Such fierce public opinion made Feng Xiaogang and Chen Kaige swallow hard. The idea of ​​joining the fray had long since died down, and now they wished they could stay as far away from these lunatics as possible.

To avoid getting stabbed myself.

Driven mad by the fear of impending massive losses, the two factions, Thorn and Storm, are determined to kill Three Guns in order to profit from the box office revenue leaked from him.

It was released to the public after several days.

Celebrities from all walks of life have offered their reviews of the films that have been released.

The tomb of the tyrant.

All of them were complaints.

The winds and clouds.

It has received mixed reviews.

A journey full of mishaps.

It received overwhelming praise, with everyone surprised that Li Luo could direct such a down-to-earth film. They had initially thought it would be another visually stunning, cool, and stylish work.

It's truly refreshing.

As for the three shots.

Hong Huang, a well-known media personality and ex-wife of a famous director, angrily criticized: "Using Spring Festival Gala lines to make a movie is despicable and an insult to the audience's intelligence!"

Han Han, a well-known novelist and relatively unknown race car driver, quipped on his blog: "Is this a movie made for Errenzhuan (a traditional Chinese folk art form) enthusiasts, or is it a grand comedy piece made up of sketches?"

The Jinshi Daily also joined in, offering a blunt commentary: "Three Guns is like an underdeveloped child; its frivolous performance and disjointed narrative style cannot conceal its terrible plot."

Netizens also chimed in with their complaints: "A sitcom with a wasteland, a few hills, a noodle shop, six main actors, and not even streets or neighbors."

"Yet it was promoted as a blockbuster film."

"I really can't see where this investment of tens of millions or hundreds of millions of yuan has been spent, and it's even selling tickets for hundreds of yuan in some cinemas."

"Three Guns could practically be renamed the Lunar New Year Money-Grabbing Plan."

The overwhelming number of negative reviews.

The marketing team for Three Guns was simply unable to cope.

They could only watch helplessly as their competitors stabbed them again and again, then grinned as they plucked the bloody box office revenue.

Reputation and film scheduling.

Take a seat of honor.

Several key indicators have fallen sharply.

Sunday, which threw the Three Guns publicity team into disarray, came to an end amidst fierce competition from all sides.

Next.

That is, a workday.

It seems that all parties have been given a temporary respite.

But everyone, gripping their bloodstained bayonets tightly, focused their attention on Xinlang's Weibo account, specifically on the account named actor Li Luo. Only the vanguard, responsible for conquering territory, achieved impressive results.

These people.

Only then can we continue to press our advantage.

As a result of this chain reaction, the number of users on Sina Weibo also surged rapidly.

The battle lasted four days.

They managed to gain four million users.

This made Cao Guowei happy to direct his reporters to produce all sorts of counter-reports, making this Lunar New Year film season even more brutal.

The cold wind howled.

Monday, the start of the work week.

The first thing countless netizens did upon arriving at their computers was to secretly open Sina Weibo and focus their attention on the homepage of a blogger named actor Li Luo, eagerly awaiting the latest developments.

"coming!!!"

With her eyes lighting up, Yang Mi immediately looked at the updated blog post.

"Xu~"

Boos erupted.

"Good morning everyone, I am actor Li Luo. I am now announcing the fourth batch of winners of the first Xinlang Weibo Funny Things Contest. If you are tagged, please send me a private message in the background. The autographed T-shirts will be sent out as soon as possible."

@OPde小窝, @凛冬, @无期, @七月的风, @春风

The person who was tagged grinned.

Other netizens flooded the screen with comments, urging the box office figures to be released immediately.

"It seems that a certain movie didn't release its box office figures yesterday, which made me wait for ages. Where did all that bragging about getting me to go to the cinema go?"

"I'm sorry, but I'm actually a well-known gentleman."

"I just can't stand people stepping on my feet for no reason. I have to step on them back. If you remember, a reporter asked me for my opinion on Three Guns during the publicity period."

"What did I say?"

"I'm really looking forward to it, and I hope Director Zhang's movie will be a huge success."

"The results of it?"

"I'm too lazy to announce the box office figures for the fourth day, but I'm announcing something else: the celebration banquet for the movie 'Lost in Thailand' surpassing 100 million yuan will be held at Spark Cube, tomorrow afternoon."

"Sensible movie fans already know what to say in the comments section!"

"Thank you to all the friends who supported the journey."

"Love you all!!!"

The so-called gentleman.

It made netizens burst into laughter.

The way they chased after him was exactly what everyone expected, and the question "And the result?" made Li Luo firmly stand in the position of the victim.

I've already praised you!
You actually dared to insult me ​​and belittle me.

They're really asking for it.

So now whatever reaction is made is perfectly reasonable, exuding a sense of self-righteousness.

Too lazy to announce.

While everyone was staring wide-eyed...

The phrase "celebration banquet for breaking 100 million" sent a collective gasp of surprise among netizens.

Nothing was said.

But I said everything!

Immediately afterwards, the number of comments in the comment section of the last Weibo post skyrocketed, from hundreds, thousands, tens of thousands, and then rocketed to hundreds of thousands.

At first it was chaotic, but it quickly became a unified brand.

Luo Ge is so handsome, and Lost in Journey is great!
These eight words.

It almost caused Xinlang Weibo to lag.

The production cost was five million.

It only took four days.

It achieved a box office of over 100 million.

Although everyone was mentally prepared and knew very well that the performance of Jiongtu on Sunday would not be bad, the news of breaking 100 million still almost made the industry peers go crazy.

How come you, Li Luo, make box office revenue as easy as cutting melons and vegetables?

After the shock.

Major film and television companies.

An emergency seminar was held to discuss the "Lost in Journey" project.

We must figure out exactly how Li Luo performs this magic trick. Even if we can't replicate it, we should still learn from his successful experience.

Bernard.

Senior executives gathered in the conference room.

"I'd like to say a few words."

The marketing manager, who had previously worked with Li Luo on "Sha Po Lang," raised his hand, looked around at the group of executives, and said, "Brother Luo's subject matter is a perfect fit for the Lunar New Year season and can resonate with the audience to the greatest extent."

"In my opinion, this is the most crucial point that sparked the movie-going frenzy."

"It has nothing to do with the amount of the production budget."

"emotion."

"Emotional resonance is the key."

"Although the airplanes, trains, minibuses, and even tractors, as well as everything that the two main characters experience in the film, seem somewhat contrived, they can reach the audience to the greatest extent possible."

"Every single one of them!"

"You can find a bit of yourself in the movie."

"Their own memories of the Spring Festival travel rush."

"They're all in there."

"Moreover, Luo Ge also made this film so realistic that there is a movie review online that it is full of human warmth. In my opinion, it is very apt. Luo Ge really captured the human warmth in the film."

"What you see, hear, and feel in this movie comes from the lives of every ordinary person."

"There wasn't much preaching."

"A very simple, interesting, and humane movie."

These words.

Yu Dong and the other executives nodded in agreement.

The pen tip continuously records key points.

Huayi Brothers.

The meeting room was also packed with people.

"Guofu?"

After listening to the previous person's comments, Wang Zhongjun looked at the film project's executive producer, who seemed to be deep in thought.

The voice sounded.

Everyone turned to look at Chen Guofu.

This filmmaker from Taiwan manages and oversees almost every major production in the company, so everyone is naturally very interested in his opinions.

"actually."

After a moment's hesitation, Chen Guofu slowly shook his head: "In my opinion, this movie is not profound, nor is it particularly impressive. It is even less exciting than Li Luo's previous film, 'Raging Fire'."

"But the market fit is excellent."

"Treasure hunting adventure, special effects and martial arts, the problem with Three Guns lies in its suspense, thriller and comedy."

"None of them are as pure as Lost in Journey."

"In addition, I think Li Luo has to thank one person for the movie's success. Without that person's help, the movie 'Lost in Thailand' would never have achieved its current success."

"We want it to sell like hotcakes."

"Favorable timing, advantageous location, and harmonious relationships are all indispensable."

"The person I'm talking about is actually the actor who played Renhe in Li Luo's movie!"

"Who?"

Wang Zhongjun put down his pen.

The rest of the people held their breath and concentrated.

"Zhang Weiping!"

Chen Guofu took off his black-rimmed glasses and tapped the solid wood tabletop with a sigh, the crisp sound echoing quietly in the conference room.

(End of this chapter)

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