New Age Artists

Chapter 215 Chen Hong was deeply shocked (13)

Shen Santong had been waiting for "The Promise" for a long time, wanting to plan something.

The idea first came about when the supermarket was in its hot theaters.

Planning to take advantage of the opportunity and improve Chen Kai's status when his reputation is collapsing.

Add Chen Kai and the three major commercial directors will become the “four major directors”.

He, Zhang Yimou, Feng Xiaogang and Chen Kaige formed the four major directors, removing the "commercial" prefix.

Zhang Yimou has both the awards he wants and the box office success he wants.

To be honest, Zhang Yimou's work is of high quality, much higher than Chen Kaige and Feng Xiaogang.

But because he came from the Northwest, he was not liked by either the Beijing or Shanghai circles.

Feng Xiaogang has box office success but no awards.

He has low artistic achievements and a lot of dark history.

Shen Santong himself, born in the 80s and the first director of the new generation, has never won any awards.

When it was first planned, it was only a supermarket debut.

It is indeed a stretch to call them one of the "three great commercial directors" in marketing, as they don't fit in together with Zhang Yimou and Feng Xiaogang.

Even if the adjective is "commercial", a movie is not very persuasive.

Therefore, Shen Santong wanted to bring Chen Kaige in.

In their previous lives, the three of them were known as the three major directors, and they took advantage of Chen Kai's downfall to solidify their status.

After "The Promise", Chen Kai won awards and had box office success, but his reputation was terrible.

Except for Zhang Yimou, the other four have their own problems.

Chen Kai’s reputation has been ruined, Feng Xiaogang only has box office success, and Shen Santong is young.

Chen Kai defeated Zhang Yimou and Feng Xiaogang respectively.

Zhang Yimou worked as a photographer under him back then, so he had a psychological advantage over Zhang Yimou.

Not to mention Feng Xiaogang, Chen Kaige doesn't even look down on him.

If he just gives Chen Kaige a little help and makes Brother Kaizi recognize his status as one of the four major commercial directors, his status will rise.

But changes always happen faster than planned.

As the movie became a big hit, the idea was shelved.

Shen Santong's personal image has roughly three stages.

The first stage is the "cross-border king".

The second stage was when he was listed as one of the “three great commercial directors” along with Zhang Yimou and Feng Xiaogang.

The third stage is the "King of Commercial Films" after the birth of happiness.

In the first two stages, Shen Santong took charge of the situation himself, adding fuel to the fire and seeming to be a bit overconfident.

He did not make any move in the third stage, it was added by the audience.

When he woke up, he was wearing a yellow robe.

The original plan was not used, and it turned into observing "The Promise", sitting back and watching the fun.

Chen Hong didn't forget the main thing: "What are you going to do?"

Shen Santong said frankly: "The best way to calm the storm is for Director Chen to come out and admit his mistake, not to Hu Ge, but to the audience."

Shen Santong must intervene, there are too many reasons to intervene.

First of all.

He is the leader of the film industry and must be willing to take responsibility.

The root cause of the steamed bun incident is that “The Promise” is a bad movie.

If we dig deeper, we will find that the film industry is rotten and cannot meet the cultural needs of the audience.

Shen Santong must carry the banner and he certainly cannot hide.

Be brave to take responsibility.

Even if it is not your responsibility, you still have to take responsibility sometimes.

It’s not your fault, but it’s not that you can’t take responsibility.

Because responsibility is also power.

Like some people in later generations shouted online, when something bad happened to Chinese people abroad, why didn’t you do anything? !
Little do people know that even the most radical patriots are not that radical in their ideas.

Chinese people are not overseas Chinese. Their nationality is the country where they live. Only overseas Chinese have the nationality of the University of Southeast Asia.

If all Chinese people are under control, then wherever there are Chinese people, it will become old Chinese land.

This is going to make it seem like there is only one University of Tokyo in the world!
Giving up responsibility is equivalent to giving up power.

The United States plundered the world, even in the 1990s, which many people considered to be the golden age of the United States. Chicago, one or two blocks away.

One neighborhood is a paradise with good public security.

The other neighborhood was hell, where no one cared when people died.

At night, you can't go shopping in the city center.

Even on the University of Chicago campus, it is not safe for girls to walk alone at night.

Giving up governance may seem like less burden, but it also means giving up the greatest power.

It is impossible to have the ability to mobilize anymore.

So responsibility is also power.

Shen Santong wants to intervene and further gain control of the discourse power of domestic films.

Give the audience a positive response.

In the past, starting from Hero in 02, the audiences were fed shit for more than a decade.

Until a new generation of film directors grew up, good domestic films went into hiding, and it was rare to get a good taste of them.

The audience is very simple and kind.

Like Zhou Xingchi, who owed Master Xing a movie ticket, he mobilized a large number of audiences to go to the cinema.

Be nice to your audience and you will be well rewarded, and will benefit from it for at least twenty years, or even a lifetime.

Second.

The controversy surrounding "The Promise" has been constantly deviating from its original topic due to hype from some media outlets.

It was obviously just a movie topic and a cultural topic, but it turned out to be a social issue.

Various media outlets are secretly inserting their own agenda.

Shen Santong must not let these shameless SBs succeed.

If they keep digging at the roots, they will really destroy the foundation. How can these lazy and ignorant people, like Lao Su, have a good ending?
Can you transform yourself into a member of parliament or a politician?
That's impossible. I'm not even qualified to lead the way.

Pure SB.

At last.

The current focus of the film industry is to develop local industries.

Some Hong Kong circles are arrogant inside.

Hollywood is watching from outside.

There are also Japanese investors from Chengtian who have mixed in with their evil ambitions.

No matter what, Chen Kaige is willing to make commercial films and develop the domestic film industry chain, so he is a friendly force.

Build an ancient city, establish a film and television base, and develop the film and television industry.

Chen Kaige is one of the rare directors who can drive the development of the film industry.

It is true that he is a bit arrogant, but in the entertainment industry full of weirdos, it is actually okay.

In short, intervention brings huge benefits.

There are too many reasons to intervene, including personal interests, long-term interests, personal emotions, industry responsibilities, etc.

Shen Santong had a vague idea to use this wave of popularity to build momentum for Shitou.

Some media outlets are hyping things up and trying to grab the steering wheel. They are setting the agenda arbitrarily and trying to profit from it.

Shen Santong can also take what he wants from it.

There are many examples of dog walking in later generations.

Like Chai Jing, she and the people behind her were used to hype up and stir up environmental issues.

The official level responded to the call, but instead of using poisonous medicine, it used good medicine.

It all depends on who has better means.

There are two types of intervention: covert mediation and overt intervention.

It would be most beneficial for Shen Santong to intervene openly, but he is a kind person.

Moreover, Chen Kaige and Chen Hong were narrow-minded and had agreed on some things in advance.

You can't do good things and still be blamed.

Be sure to let them say thank you sincerely.

Therefore, Shen Santong still proposed to admit his mistake.

The best solution is still for Brother Kaizi to admit his mistake to the audience.

Chen Hong said unhappily: "I don't want to admit my mistake."

Shen Santong couldn't understand. Is it so difficult to admit a mistake?
(End of this chapter)