New Age Artists

Chapter 126 Record-breaking Copy! (23)

Wang Jing reminded: "July 7 is too late, and Liu Weiqiang and Mai Zhaohui's "Initial D" is selling well. We can't fight among ourselves."

"In August, Shen Santong will take it all, so he can't make it to the protection month. At the beginning of September, there is the Hollywood blockbuster "Secret Aircraft", and on September 9rd, it is Jackie Chan's "The Myth." Huang Baiming calculated.

If we don’t go to July 7st and lose the domestic film protection month, it will be difficult for a film to have a high box office.

"Shen Santong is not on December 12st, so we should switch schedules with him." Xu Ke suggested.

Wang Jing said: "Shen Santong's film was moved up, and Chen Kexin's If Love took over this schedule."

Huang Baiming gritted his teeth and said, "The good schedule is limited, there is no way. Sir Chen's is a romance film, the genre is different, you will understand."

They needed to find a good release date for "Seven Swords" to recoup their investment and survive, so they had to put Chen Kesin in a difficult position.

Although everyone is from the Hong Kong circle, they are not very familiar with each other when it comes to money.

Business is big.

If you want to blame someone, blame Wu Yusen for that failure!
Liu Weiqiang and Mai Zhaohui breathed a sigh of relief when they heard the news.

If "Seven Swords" is forced to move up to July 7, they will be in trouble.

"Initial D" has only been on the air for seven days.

Chen Kexin was not so calm: "Flop! A bunch of flops!"

He originally wanted to release "If Love" on December 12, but Shen Santong's birthday was about to be scheduled for December 1, so he had to change it to next year's Valentine's Day.

Shen Santong moved up his schedule and a time slot became available in early December. He was overjoyed and took that time.

Damn, the seat isn’t even warm enough yet.

Xu Ke is here to rob you with the "Seven Swords" in his hand, what are you doing?

The release date was scheduled, then withdrawn, then scheduled again, and then withdrawn again. Isn't Chen Kexin a joke?
What about unity?
Unity!
You have no sense of loyalty!
Shen Santong ended the screening and started negotiations with the theater chain.

The movie "Happy Birthday" was jointly released by China Film, Santong Entertainment and Polybona.

China Film Group is responsible for the cinema channels, Santong Entertainment is responsible for online and Internet promotion and marketing, and Polybona is responsible for offline distribution.

Unlike a supermarket, we were not eligible for good distribution conditions at the time and could only use good songs to increase our visibility, mainly online.

As Shen Santong's second theatrical movie, "Happy Birthday" will definitely be fully promoted online and offline.

With a strong film in hand, the negotiations went smoothly.

Polybona CEO Yu Dong was very excited and said in a flattering tone: "Director Shen, 600 copies, the number of copies of our movie has broken the record!"

Speaking of which, Yu Dong is Shen Santong’s senior. He graduated from the Management Department of Beijing Film Academy in 1994.

Later, he was assigned to work at the Beijing Film Studio. With his hard work and excellent interpersonal communication skills, he was appreciated and promoted by Han Sanping, the then director of the Beijing Film Studio, and became the youngest section-level cadre in the history of the Beijing Film Studio.

However, Han Sanping has always been very cautious and would not allow him to release some dramas.

This time, he was able to join with Shen Santong's approval and participate in the distribution of "Happy Birthday", which allowed him to reap the benefits and improve his status in the industry.

Han Sanping also laughed so hard that he couldn't close his mouth: "Xiao Shen and I are so awesome!"

Originally he planned to keep 450 copies, including 150 digital copies and 300 film copies.

Film copies are too expensive, with production, printing and distribution costs totaling more than 10,000 yuan, and theaters also have to provide enough screens for screenings.

The most there are is 450 copies, it's not omnipotent.

Many things must be considered in terms of impact.

However, Shen Santong brought in Yu Dong, and the three parties jointly distributed the film, sharing the costs, especially the cost of China Film.

Then, negotiate with the theater chains and get them to make clear commitments on theater locations, screening times, number of screenings, and number of screens.

The film was released normally without Han Sanping having to do any extra work to confirm the number of screens and guaranteed prime time slots.

It is also natural and justified to launch 600 copies.

This is a number of copies that cannot be achieved by force!
Shen Santong's film is strong enough, so the distribution department of China Film, Yu Dong who gets to eat the meat and drink the soup, and the theater chains are all cooperating so well.

Han Sanping was overjoyed. With General Shen Santong now in his hands, he could kill anyone who came his way!

Shen Santong was also delighted: "We have initially achieved unified scheduling and screening across the country."

As cinema chains matured in later generations, "unified brand, unified scheduling, unified operation, and unified management" became the basic requirements for an excellent cinema chain.

However, in 05, most cinemas had not yet achieved digitalization and mainly used film copies.

Most films are released regionally, and only a few blockbuster films can be released nationwide.

The number of 600 copies broke the historical record of Chinese film copies.

Before, it was only 400, but Shen Santong directly brought it to 600.

There is no clear correspondence between the number of copies and screens.

Normally two or three screening rooms only need one copy to maintain the system.

Some small theaters even have a copy that can be used in two theaters.

A conservative estimate is that the film will be shown on about 1200 screens, which is close to half of the existing screens and percent of the screening schedule.

Shen Santong also achieved his goal of 42% of the production share.

At first, the cinema chain was reluctant to agree, but there were too many cinema chains and they were too scattered, so Shen Santong could defeat them one by one.

The theater chain agreed to increase the production share by one percentage point, but there was a requirement that the sequel to Supermarket still had to pay a 42% production share.

The cinema chain was afraid that Shen Santongsheng would raise the price by one point, and the sequel to Supermarket would raise the price by another point.

In addition, Shen Santong had already leaked that Red Cliff wanted to negotiate a special profit sharing, which made the theater chain very nervous.

However, Shen Santong, looking at the huge number of cinema chains today, came up with the idea of ​​trying one out.

You don't need too many cinemas, but there must be a cinema chain.

This will prevent you from being controlled by others and having to rely on others for your favor in the future.

As the preview ended, more release details began to be revealed.

explosion!

big Bang! !

600 copies, a record number of copies, shocked the film industry!

Xu Ke and Huang Baiming were relieved when they heard the news.

Fortunately it was withdrawn from the schedule, otherwise there would not be many theaters that would show the film for them.

Wu Yusen and Wu Kebo got together.

Wu Kebo asked, "Has Han Sanping not seen you yet?"

"He said he's very busy lately and needs us to wait." Wu Yusen said in a muffled voice.

Wu Kebo said regretfully: "After the release of Happy Birthday, the debate about who is more suitable for Red Cliff between you and Shen Santong disappeared. He made a good move."

They prepared a large number of press releases, but Shen Santong took an unconventional approach, which made their punches fall in vain.

Shen Santong used the movie to speak for himself and did not argue with them verbally.

Such tough measures cannot be achieved by press releases alone.

Wu Yusen is still confident: "I am an internationally renowned director, and I am most suitable for large-scale productions. The Promise is definitely not suitable for me, so you will have to look for me when the time comes."

Wu Kebo said: "Han Sanping is obviously waiting for the results of the birth. If it explodes, your plan to bite the big meat will be in vain, and you can only work on the movie project normally."

Wu Yusen smiled and said, "For movie projects, I have plenty of ways to get them to pay. By the way, when will your funds come in?"

Wu Kebo complained: "That woman Wang Jinghua relied on Shen Santong to poach her. She asked for too much. I am negotiating with her now."

Wu Yusen asked: "How much does she want? Why doesn't she invest in Shen Santong?"

Wu Kebo did not give a specific figure: "Shen Santong was unwilling to give her too much money and only gave her a few movie roles."

Wang Jinghua asked for 80 million as a transfer fee, and he wanted to kill her.

But Wang Jinghua’s reasons were also legitimate.

She is a strong supporter of Huayi. Once she joined Chengtian, Chengtian had Wu Yusen's movies and her agency, and immediately became the second Huayi, becoming the leader in the film industry.

Moreover, Shen Santong is also trying to win her over, and the artists under her really want to act in Shen Santong's dramas.

It is impossible to invest without spending some money.

The key point is that we spent so much money just to start a company together.

Wu Kebo doesn't want to give it.

He is not as rich as he looks, he is just a resale station.

He relies on the people behind him. Wang Jinghua gives him a headache.

If he doesn't give it to her, I'm afraid everyone will realize that he is an empty shell.

I gave it and felt like I was at a loss.

Wu Yusen said, "I can also give her a few roles. Just bring the money first."

"Don't worry, don't worry. Don't keep thinking about my money. Try China Film. The film fund is not private money, it's easy to get."

Wu Kebo paid the bill and left. China Film Group did not come in, so he did not really want to spend money.

Shen Santong continued with the post-production of the film, determined to achieve perfection.

Analyze audience feedback and decide what to do in the final scene.

Without the transformation of the mother-daughter perspective, it is an ordinary comedy with some growth implications.

With the mother-daughter perspective, emotions are further released.

Shen Santong wanted to keep it, but he wasn't sure whether the current audience would accept it.

Can't entertain yourself.

Even though the audience did not accept it, he still had to delete it despite the pain.

"hiss!"

Shen Santong took a breath. Something was wrong. The result was beyond his expectations.

(End of this chapter)