Chapter 237 Selling Anxiety, Marketing Health (4k)

Yang Shu seemed to have understood something from Xu Qingshan's words just now.

Starting from the second question, Xu Qingshan found that his way of answering the questions was much more bold and he was not as elegant and cautious as before.

The two of them no longer fixed who was in front of the computer.

Because Yang Shu had benefited a lot from the skills and advice Xu Qingshan had just shown on the spot, and he was full of admiration for him.

It’s just that this kid is introverted, and he convinces people with actions rather than words.

Specifically, he had no doubts about what Xu Qingshan said, but just did it directly.

As soon as Xu Qingshan and Yang Shu thought of the solution to a problem, they would start writing code directly, taking turns. Fortunately, the code progress of each question in the online competition would be saved in real time.

The topic progressed quickly.

After all, this is just an online preliminaries. Although the difficulty has increased compared to the usual training, the increase is limited and has not yet reached the level that can really make Xu Qingshan and Yang Shu pause for too long.

The poplar tree's ability to adapt is actually stronger than Xu Qingshan imagined.

He was just relatively cautious and a little hesitant, but since he started to be bold and open-minded, Xu Qingshan found that his ideas were sometimes quite interesting.

It seemed as if I had inadvertently turned on a small switch in him.

There were two questions that were strongly related to mathematics, which helped Jiang Huanxi to improve his level a little, but the effect was very limited. However, the three of them finished all the questions at a little after two o'clock and uploaded them successfully after checking.

“That’s all the ICPC is?”

Xu Qingshan said with a smile.

“It really doesn’t seem that difficult.”

Yang Shu nodded.

"I checked the data from previous years. If you can answer 8 questions within the time limit in the final, you are basically guaranteed to win the gold medal. If the year is more difficult, you can even get first place directly with 8 questions."

Jiang Huanxi said.

She felt that what she could provide in terms of procedures was very limited, and she could only start from other aspects and help in any way she could.

"Then we have to work towards the goal of 9 questions."

Xu Qingshan said with a smile.

"Let's go. We've been here for almost a day. I'm getting a little uncomfortable sitting here."

He stretched.

After seeing Yang Shu nodded, he began to pack his things.

"Old Yang, let's have dinner together tonight to celebrate?"

Xu Qingshan suggested.

After an afternoon of contact, Xu Qingshan had a better understanding of his character and wanted to spend more time with this talented young man.

Yang Shu, who was packing up, froze when he heard Xu Qingshan's call. He paused and shook his head.

"No, I have to go back to the lab."

"Okay, let's make an appointment next time."

Xu Qingshan didn't force it.

"I'm leaving."

After Yang Shu packed up, he left the box without looking back, leaving only Xu Qingshan and Jiang Huanxi in the box.

"Why do I feel that this poplar tree is a little bit..."

Jiang Huanxi couldn't help it, her face full of confusion, and asked.

"Inhumane, isn't it?"

Xu Qingshan also packed up with Jiang Huanxi.

"Well, he seems cold and doesn't like to talk much."

"It's okay, take your time. At least he's very efficient, isn't he?"

Xu Qingshan didn't care.

"That's true. If you two take turns, I'll be useless."

Jiang Huanxi said somewhat depressed.

"But I don't think I'm really good at it, alas."

"What are you thinking?"

Xu Qingshan rubbed the little ostrich's head.

"I know how to form a team. Right now, Yang Shu and I don't have enough computers. If you are also very good, we three will quarrel on the spot. The division of labor is good now. When the regional competition and the finals come, there may be more difficult and math-related questions. If you can adapt to it, you will have room to perform in the mathematical modeling competition."

While comforting Jiang Huanxi, Xu Qingshan told her his subsequent plans.

"OK."

After they had packed up, they returned to Yandong Garden to rest.

The results of the online preliminaries came out very quickly.

9月20日下午3点结束的比赛,9月21早上8点就公布了亚洲区预选赛(上海赛区)的现场决赛资格名单了。

There are a total of 86 colleges and universities from mainland China, Taiwan, Thailand, Mongolia, etc., with a total of 129 participating teams.

Among them, Peking University and Huaqing University each have three teams, reaching the upper limit of institutions in a single regional competition.

Xu Qingshan and his team's [NO.001] are clearly among them.

However, this list does not show the specific duration and ranking of each team.

The notification from East China University has also been received.

【第34届国际大学生程序设计竞赛亚洲区预选赛(沪都赛区)现场决赛将于2009年10月23日(星期五)到25日(星期日)举办,10月23日下午13点至下午19点注册报道,10月24日早举办开幕式、教练会、抽签仪式,上午10点看到下午15点在华东大学体育馆开始热身赛,10月25日举办正式比赛,并且将在25日下午17点至18点半举办晚宴,当晚举办颁奖典礼,宣布比赛闭幕仪式。请您提前做好准备,如有放弃现场决赛资格的意愿,请提前联系好我方】

"I knew you could do it."

Not long after the game ended, Mei Hong called.

"Simple and easy."

Xu Qingshan used two words to simply describe the difficulty of this online preliminaries. He indeed had not yet fully exerted his strength and still had ample time.

"The School of Computer Science at East China University has already sent a notice. I will personally be your team's instructor and coach. Is that okay?"

"Of course, no problem. However, can you reimburse the travel and accommodation expenses for this trip to Shanghai for the competition?"

"Don't worry, it's all right."

"That's fine."

Xu Qingshan hung up the phone happily.

Although he has money in his pocket now, he is still not as happy as if he had something for free.

Jiang Huanxi was reading a mechanics book on the desk next to her, while Xu Qingshan called Wang Chuan again. Wang Chuan had been away for nearly a week and had not yet replied.

The phone rang three times and was connected. "Boss, is there anything you want to arrange?"

Wang Chuan's voice came from the other end of the computer. He sounded a little tired. It seemed that he had been working hard on research recently.

"Brother Chuan, how is your research going?"

"I have visited all the headquarters of these brands at once. I also found some ways to visit and learn from their headquarters. I personally feel that there are three most important points."

When talking about work, although Wang Chuan looked tired, he seemed to perk up and was very excited.

"Three or four places, Brother Chuan, you finished all of them in just one week?"

Xu Qingshan was stunned for a moment. He glanced at the calendar on the table. No matter how he looked at it, it seemed that he would have to fill up his schedule to be able to do this, right?

"I want to integrate these as soon as possible. I find that the number of milk tea shops and various small brands on the market is increasing. The milk tea industry may soon usher in a new trend, so the sooner the better."

Wang Chuan honestly stated his judgment.

Xu Qingshan was very interested.

After all, Wang Chuan has always been Cai Wensheng's full-time driver. Under the influence of this person, and from the cooperation between Wang Chuan and himself before, Xu Qingshan could see this man's flexibility and active thinking.

In addition, he is ambitious but not too much, has aspirations but is practical, and is indeed a very suitable professional manager, a steward-type role. This kind of steward-type role is very suitable for some marketing implementation industries that are steadily expanding and less speculative.

This is the case with the milk tea industry.

In fact, to put it simply, people like Wang Chuan are quite suitable for working in the catering industry.

But just because he is suitable for the catering industry does not mean he can make money in the catering industry. There is no necessary connection between the two.

Being suitable for the job only means that he will honestly run the company and the industry well without worrying about any large-scale violations, and will also develop along with the development of the industry.

But if you want to make money, and want to make a lot of money, the catering industry will definitely tend to rely more and more on marketing methods in the later stages.

Increase profits and increase customer volume.

The prices of ingredients are just that, and the prices of employee services are just that. If, like the ordinary catering industry, it only maintains a profit margin of a few percent to several dozen percent, then basically this catering company does not have a strong ability to resist risks.

To add added value and increase user traffic, Xu Qingshan’s favorite way is still to monetize capital.

"Okay, tell me which three points are important."

Xu Qingshan gently stroked the table with his fingers, turned his head to watch Jiang Huanxi study, and continued chatting with Wang Chuan.

“First, target market positioning.”

“Second, brand-specific marketing.”

“Third, product matching research and development.”

Wang Chuan said seriously.

"Although you have already mentioned these three points to me before, after my careful research and visit this time, I found that if I want to do well, I have to work hard on these three points."

"continue."

Xu Qingshan nodded and let Wang Chuan continue.

"I have traveled to several major cities and found that the main consumer group of milk tea is still young people. According to the consumption level, we can find that there are not many milk tea brands with relatively expensive prices. The main consumer groups of these brands are mostly women. For example, we saw another milk tea shop called Big Tea Cup in Ludao, which is very representative of the low-price and high-sales route."

"But no matter what kind of milk tea shop it is, basically when I go into the operating counter, I see that everything is made with brewing powder and various flavors and seasonings, and many of them are mixed on the operating counter in front of customers."

Wang Chuan earnestly talked about what he had seen and gained along the way, and Xu Qingshan approved of him and asked him to continue.

"I have asked many users who stopped by but didn't buy why they didn't buy. Many of them thought it was unclean and unhealthy. I have also asked many heavy milk tea consumers how much they would be willing to pay for a healthy milk tea product. The answer was higher than I thought. They are even willing to spend 20 yuan to buy a cup of healthy and delicious milk tea."

"So I was thinking, if we want to start building a brand, can we focus on creating a brand feature around "health"? The target audience is young people who used to like to drink milk tea, and those who are worried that it is not healthy enough. Because I also found that young people who drink milk tea are always told by their elders that milk tea is unhealthy."

"So I think"

In fact, Wang Chuan has been sorting out his thoughts and ideas these two days.

This was the first time for him to lead a team independently, and when he had nothing but this person, Xu Qingshan simply distributed shares to him with a wave of his hand, which made it impossible for him to have the thought of not working hard.

The reason why he worked so diligently was because he felt Xu Qingshan's appreciation and the passion to fight for himself.

If it is just an employment relationship.

Wang Chuan might do a good job for Xu Qingshan because of the money and Xu Qingshan's respect, but normally, if a task is scheduled to take one month, he will complete it on time within one month.

But it's different now.

Now Wang Chuan is very clear that he is fighting for himself. Rather than saying that this new company was funded by Xu Qingshan and he is allowed to manage it, it is better to say that his current positioning is more like an entrepreneur who has been noticed by capital tycoons and he has to work hard to achieve good results in the early stages to attract the tycoons to make truly substantial investments.

Maybe you will fail, maybe you will succeed.

But no matter what, he will try his best to do his best, in other words, burn himself out!
"pretty good."

Xu Qingshan said this with deep admiration in his eyes.

For someone like Wang Chuan, being able to do things well in detail already means he has half the potential to succeed.

His vision and pattern will also improve and change imperceptibly during the years of following the big boss, but they may only be reflected when he himself is not yet in charge of things personally.

Many people think otherwise.

I think true business talents are all geniuses and are born with the talent.

But in fact, many things can be learned and imitated from others.

The ancients said, "He who keeps company with vermilion becomes red, and he who keeps company with ink becomes black."

Is it possible to be corrupted simply by approaching? Or will you be corrupted only if you take the initiative?

In Xu Qingshan's view, people will learn subtly from the best people around them, and the definition of excellence depends on that person's concepts and perspectives.

The little gangster will think that the big brother is the best, so he will go further and further down the path of killing people.

Huangmao would think that Cao Zei is the best, so he would pay more and more attention from young girls to married women.

The same is true for the right path.

Wang Chuan already possesses all kinds of qualities. After Xu Qingshan handed over tasks to him one by one and they were completed properly, half of the work had been proven to Xu Qingshan.

As for the other half who can’t succeed?
This is investment in itself. The most important thing about investment is never just the investment industry. The most core and top-level investment is always the investment talent itself.

Since he dares to invest, he also dares to fail.

Xu Qingshan said to Wang Chuan with a smile.

"Just do what you think and remember these eight words: sell anxiety and market health."

"you can."

"Await your return."

I was so furious today. My mentality was greatly affected and I failed to complete the chapter. I will update again later. The update should still be stable at 8k+ per day. I will try to adjust myself in the next few days and start again.

My family took something that a very important friend gave me and gave it to someone else without informing me in advance. They only told me after the gift was delivered.

When I brought this thing home, I emphasized that I could not give it to others, as it was a very important gift from a friend. Then after giving it to me, he told me that this was called negotiation. I said that this was called notification and taking without permission. I got very angry and he said that I had a bad temper.

It can only be said that the generation gap between the previous generation and this generation is very deep, and the relationships within the family lack the most basic respect and sense of boundaries for each other. No matter what their achievements or income are, children will still be regarded as appendages of their parents.

I originally planned to come back to spend more time with my family while I still have time and I am still young. Now it seems that it’s not that I don’t want to live a good life, but that life doesn’t want me to live it. I have to pack up and get ready to move.



(End of this chapter)

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