What's wrong with me being a rich man?
Chapter 490 Misplaced Departure
Chapter 490 Misplaced Departure
The controversies and debates surrounding short selling have little impact on the Lingang area.
Both Silicon Carbon Group and Silicon Carbon Data are relatively low-profile entities in the industry, and they often attract public attention due to their own work requirements.
Even Xu Xin, who has known Yu Xing for a long time, has praised him, saying that compared to his days as Bai Xiaosheng, he has now "completely reformed."
Yu Xing actually went out and about in July, either attending the city's new energy symposium or visiting upstream suppliers. He even talked about the turmoil happening in the industry, but all of it revolved around the car manufacturing business. His main purpose was to downplay the impact of the previous Mus exposure.
Lü Haiying has already accepted the mission, institutional funds are gradually arriving, some Singaporean employees are handing over their work and returning to China, and an offline promotion team is being planned and established. Carbon Silicon Data Company is making every effort to prepare for the launch of Douyin, with the initial launch and traffic redirection time set after the Spring Festival Gala bidding in late August.
If the CCTV Spring Festival Gala bid is unsuccessful, then the alternative strategy will be to target local satellite TV stations.
Given this situation, Yu Xing still hopes to avoid triggering a chain reaction during this period as much as possible, and at least allow Carbon Silicon Data Company to complete all the preparations.
Not only is he making preparations, but the investors in this secret financing are also observing the industry situation.
Ever since Yu Xing admitted that Mus was an overseas business attempt led by Silicon Carbon Data, Xiong Xiaoge had been trying to understand the industry's evaluation and reaction. After two weeks, he called with great optimism.
"It seems everyone is surprised by the success of your overseas attempt. There's no news that anyone will come up with a new short video project. The short video function in WeChat and WeChat Moments is already widely used. Alibaba and Tencent shouldn't have any direct competition."
Yu Xing neither confirmed nor denied such optimism, instead asking another company, "What about Baidu?"
Upon hearing this, Xiong Xiaoge became even more optimistic: "Don't worry about Baidu, it has always been slow to react."
Yu Xing felt that this judgment was quite fair.
He hopes that the industry will indeed remain as calm as Mr. Xiong observed, and that everything else will be fine as long as BAT (Baidu, Alibaba, Tencent) doesn't get involved.
However, the people in Lingang are observing the situation, and Tencent in Shenzhen has also been observing Lingang and constantly discussing the domestic short video market.
As the president of Tencent, Martin Lau valued Yu Xing even more than he had imagined.
MusVid's dominance of the Apple App Store charts in the US for two consecutive months was quite shocking to him. Apart from Yu Xing's own factors, the fact that such an attempt to enter the overseas market and achieve initial success is itself worthy of study.
This research led MusVid to gain immediate praise within Tencent for its differentiated competitive strategy of combining music and short videos with the American youth demographic, prompting a renewed exploration of the future of the domestic short video market.
With the departure of the former head of Weishi and the entire team being merged into Weichat, restarting internal discussions like this will undoubtedly seem awkward, but compared to the company's strategy, it's nothing.
Instead of avoiding the issue, Liu Chiping actively promoted internal discussions and ultimately decided to revive "Weishi".
Large companies can always find a reasonable angle to make decisions.
Weishi was previously acquired because Weichat was more important, and it is now being revived because... Weichat is already in such a state, so it's better to give more resources and patience to other businesses.
Liu Chiping took the initiative to take responsibility, admitting that he misjudged the short video business. He even made a solemn pledge to learn from the experience and relaunch the short video project.
The penguin revival project itself wasn't difficult; the challenge lay in unifying internal opinions and establishing a strategic direction.
You live and die, die and live again, everything is decided by you, President Liu. Does short video really have that much potential?
Liu Chiping spent this period thinking about and solving such problems.
From the perspectives of industry development, communication infrastructure, content evolution, and even carbon and silicon data, this is a direction worth investing in.
He also had several discussions with Pony Ma about this.
"Lingang has always said it's an investment, an experiment, but someone like Yu Xing, who is clearly scheming but is trying so hard to cover it up, is still worried that we will get involved in the competition." "If he didn't have this kind of mentality, he probably wouldn't have tried so hard to provoke Alibaba to create a network of friends."
"The more this is the case, the more we need to pay attention."
Liu Chiping discussed the psychology of competitors.
Pony asked, "Are you very determined?"
"It's huge, extremely huge." Liu Chiping said firmly, "I'm personally leading the way this time. If we don't do a good job, I'll take responsibility!"
Pony Ma didn't discuss how to take responsibility; he simply said, "Okay, let's do it."
Only then did Liu Chiping receive the strongest support, and it was decided that "Weishi" would be relaunched on August 26.
……
As August arrives, CCTV is very busy, as usual, busy counting its money.
CCTV's viewership has been declining in recent years, but its advertising revenue has been rising steadily over the past two years. The main reason is the competition between Alibaba and Tencent in the instant messaging business. Under the influence of these two giants, New Year's red envelopes have become a regular part of the Spring Festival.
However, precisely because users have adapted, the effect of the Spring Festival Gala red envelopes has become weak, and the feedback it can bring to the two giants has gradually become meaningless. On the contrary, LeEco, which has been focusing on ecological transformation this year, has announced that it wants to become the top bidder for the Spring Festival Gala.
Alibaba and Tencent, who have been battling for the past two years, have not reacted much to this.
Based on this situation, it's unlikely that this year's amount will reach a new high.
The media outlets were quite familiar with the situation and, as usual, prepared their reports.
It could be Alibaba; it's about to go public, so it's normal for them to make a splash.
It could be a penguin; no matter how much it tries to assert its dominance in instant messaging, it's understandable.
It could also be LeEco, which has been making a lot of noise in the media this year.
It's shaking now... wait!
What on earth is TikTok?
On August 25, the bidding for advertising slots for the CCTV Spring Festival Gala concluded, with Douyin (TikTok) winning a record-breaking bid of 5.26 million yuan, becoming the top bidder for the 2015 Spring Festival Gala.
Subsequently, the origin of Douyin was revealed: its parent company is Shencheng Carbon Silicon Data Company.
While this was somewhat unexpected, it wasn't too strange. It turns out that Lingang Carbon Silicon was going to make a move. However, what kind of business does a company named "Douyin" want to do?
With the emergence of a new champion for the Spring Festival Gala, the internet industry has been subtly guessing the new direction of Carbon Silicon Data's latest move.
As expected, Douyin (TikTok) was launched on major app stores on August 26. Coincidentally, Tencent's Weishi (Tencent's short video platform) also appeared in front of everyone with a brand new look.
Douyin makes its debut, and Weishi is revived.
Silicon carbon and penguins never expected to run into each other on the same day, and they were both quite surprised to see each other's products.
Silicon Carbon: Why is Weishi making short music videos just like Mus?!
Penguin: How come Douyin is a completely different short video platform from Mus?!
(End of this chapter)
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