Force me to be reborn, right?

Chapter 413: Lao Deng, come to read the news again!

The collaboration between Youcha and Momo will last for half a month.

On the first day, this joint message ranked eighth on Weibo’s hot search list.

This was because the timing was a bit unfortunate. A celebrity cheated that day and one person dominated several trending searches.

The next day, a large number of media began to report on cherries.

This was also within Cheng Zhu's expectations.

There is no way. In recent years, soaring prices have been a topic of continuous concern to everyone and a hot topic on the Internet.

In fact, the price of fruits has been rising.

How could there be so many extremely expensive fruits in the past?
Not to mention things like cherries.

After Youcha launched its domineering cherries, all its peers were so envious that they wanted to cry.

There is so much heated discussion about it on the Internet.

From the initial question “Are they really using cherries?”, it later evolved into “How many cherries are there in a cup?”
Colleague: No, how can such a large amount of material be so popular?

In fact, Cheng Zhu had two choices when launching the new product this time.

He was a little torn between passion fruit and cherries.

Finally, after careful consideration, he chose to launch cherries first.

On the one hand, it is to continue to strengthen the brand positioning of high-end internet celebrity milk tea, and on the other hand, it is to continue to gain traffic support!

In 15, passion fruit was still a relatively unpopular fruit and was not as popular among female friends as it was later.

Therefore, Cheng Zhu was not in a hurry, nor was he afraid that his peers would waste passion fruit, so he took the lead in launching the passion fruit series.

In addition, a large number of media and marketing accounts began to focus on reporting on Youcha’s Century Store in Shenzhen.

On the one hand, this store is located in the same shopping mall as Yuecha.

On the other hand, of course, it was because the weather in Shenzhen was extremely bad on the opening day.

The entry points and angles of the contents of these articles are also different.

"What kind of magic does a cup of milk tea have that makes so many people queue up to buy it in the pouring rain?"

This is used to guide the topic and get everyone arguing.

"We interviewed a young male college student in the queue. He was there to help the girl he liked queue up to buy milk tea. He would ride his electric bike back to school and deliver the milk tea to the girl's dormitory downstairs."

This kind of description is a dog licker.

But let’s recall, a few years ago when the dog-licking economy was prevalent, what was the scene like when this kind of content appeared on the Internet platform?

The replies below will not be all insults. On the contrary, there will be many people saying that it is so sweet, so touching, and so thoughtful.

And some men don’t think that this person is a bootlicker, and they may even learn from him.

——"A role model for our generation"!
In recent years, there has been quite a bit of inward-looking talk among male compatriots.

Comrades, the enemy is within!

Of course, it is not shameful for men and women to be willing to give their true heart. What makes people sad is that sincerity is always wasted.

Cheng Zhu specifically went to read the comments under the marketing account.

Sure enough, he saw many girls starting to tag their boyfriends or boys they were in a relationship with.

The boys’ basic reply format is: “I’ll buy it for you!”

You know what, the name "Badao Cherry" is also very good.

In recent years, the domineering president style has become popular.

Without further ado – buy it!
"If this is truly a sweet, two-way love, then it's actually nothing." Cheng Zhu thought.

"I'm afraid that's not the case."

"However, for many young boys, their time is really not valuable, so they just queue up."

"In this process, he himself has also gained something."

"He gained a lot from being touched by himself!"

By the third day, the weather in the five cities was all good, with only Beijing being cloudy.

Cheng Zhu was in a good mood.

"Including the first store in Hangzhou, there are now a total of 19 stores."

"Let's look forward to today's total turnover!"

Some data will be made public later.

These data are his answer to Prin Capital, and also a bomb thrown at the capital market!
The internet celebrity milk tea industry was later called a "cash cow", and there is a reason for that.

Cheng Zhu actually had an estimate in his mind, but he didn't know whether it would be exceeded or fall short of his expectations in the end?
By ten o'clock in the evening, most stores had stopped operating.

He started compiling all the data at eleven o'clock.

"The amount of coffee produced is higher than I expected!" Cheng Zhu was extremely satisfied with it.

He estimated that the average number of cups sold per store was 2600-2800, but the actual number was 3053!
When he looked at the data carefully, he understood it in his mind.

"It's probably because it's a new product."

Many milk tea shops like to go the "big hit product" route because this can greatly improve production efficiency.

"The efficiency will definitely be different when a shop assistant is making the same type of milk tea all the time and when he is making a variety of random products. The former will have a higher efficiency in producing cups." Every store of Youcha is now in a state of supply exceeding demand. As the efficiency in producing cups improves, the quantity of cups produced will naturally increase.

"Unfortunately, in my impression, the Overlord Cherries are not a long-lasting product."

"It's not on the same level as Cheeseberry."

“Although the sales are not bad every year, it is definitely not the top-tier in the store.”

"But it doesn't matter. We can just pull up the data in the next few days. Besides, the unit price of Overlord Cherries is higher than that of Cheese Berries."

Cheng Zhu looked at the 19 stores and found that the average price per cup reached a terrifying 33.9.

Currently, most grapefruit tea products are priced between 30 and 32 yuan.

Only the Badao Cherry product, which costs more than 35 yuan, is sold at 36 yuan per cup.

The unit price of the cup is pulled up by it!

"It's so horrible, so horrible." Cheng Zhu showed the smile of an old rich man.

The reason is simple, because the total sales of Youcha stores across the country today reached a staggering 1966437.3 yuan!
Close to 200 million yuan, but relying on only 19 stores. This is an incredible astronomical figure for the traditional milk tea industry!
The next day, the news was released, and Cheng Zhu accepted an interview with a mainstream media that had been contacted long ago.

Once the news was released, it caused quite a stir in both the capital market and the milk tea industry, shocking everyone.

Like Zhou Jianxiong, the owner of Mocha, he began to fall into a trance.

Brother Xiong thinks back to the past, at which stage did his own bubble tea achieve daily sales of over 200 million?

It was when I copied the brown sugar milk tea last year, asshole!
Although Mocha has more than 10 stores across the country, the unit price of milk tea is around yuan.

In other words, each store must serve more than a thousand cups a day to reach this level.

But the problem is, how can we have such a good business?

If every store had such good business, all the franchisees would have become fucking rich long ago!

It was only last year when they pioneered the Roasted Brown Sugar Bobo copycat of Yuzucha that they reached this level.

The peak daily total sales of all stores across the country reached 217 million!
How long has this brand been established by this freshman student?

Is this almost on par with my peak data?

The most exaggerated thing is that he only has 19 stores!

If we could open a hundred stores, wouldn’t that be awesome?
This has caused colleagues in the traditional milk tea industry to scratch their heads and they just can't figure it out.

We have been fighting a price war for a whole year, and in the end, a guy who sells at a high price suddenly emerges?
Does this make sense?

Brother Xiong began to doubt: "Am I too old to keep up with the times and have fallen behind?"

This feeling is terrible and very demoralizing, but I can't help but feel it coming to my mind.

Obviously, at the beginning, no one was optimistic about this kind of high-priced milk tea.

No one thinks that this young man is thoughtful and smart.

Everyone just thinks he doesn’t understand milk tea at all!

Today is an extremely happy day for Shen Minglang.

He is currently in Yunnan looking at a new tea and is not in Hangzhou.

But he still posted two messages on WeChat Moments and shared two links immediately.

The first piece of news was the announcement of various data on pomelo tea.

The second piece of news was that Cheng Zhu was interviewed by People Weekly, and Shen Minglang shared the content of the interview.

Originally, this issue of People Weekly was going to make Cheng Zhu the cover character.

The interview team's eyes lit up when they saw him: Is the boss of Yuzu Tea so handsome?
His appearance alone can double the number of readers!
——This world is so superficial.

It’s like if an athlete wins an Olympic gold medal but is also handsome, the popularity and attention will at least double.

But Cheng Zhu decisively refused.

He has no plans to do so for the time being.

Shen Minglang cried with envy and asked if he could give this opportunity to him in the future.
Cheng Zhu said: Definitely next time!
After seeing the circle of friends posted by Shen Minglang, Shen Qingning felt a little amused.

She remembered it very clearly. Her brother said last time that at worst she could just post it on WeChat Moments next time and let everyone read the news.

But who would have thought that just a few days later, Youcha made a big fuss again.

Shen Qingning also watched Cheng Zhu's interview with People Weekly twice.

After watching it, the tsundere girl was still thinking, "Why did I watch it so many times?"

The only position she can use to care about Cheng Zhu now is her identity as a shareholder of Youcha.
Shen Qingning lowered her head slightly, and whispered the tacit understanding that Cheng Zhu had reached with her before:

"Business talks."

At this moment, the tsundere girl from the Shen family was playing the role of the heroine in a sadistic novel at home, while the tsundere old man from the Shen family had just finished a company meeting.

After returning to his office, he picked up his phone and quickly noticed that his son was sharing news on WeChat Moments again.

Some time ago, he had severely criticized him at home, thinking that they were too inflated, ambitious, and conceited.

"The 6000 million that Brat and Ningning invested in Youcha was given by me."

"Of course I should look at the data of Yuzucha."

The middle-aged arrogant man thought so, and then silently clicked on the first link.

(ps: First update, please give me a monthly ticket, there are still some left today.)
(End of this chapter)