Huayu: Hard fight against Zhang Weiping at the beginning

Chapter 544 was exposed
“Online ticket purchasing platform?”

Dong Jianqiang didn’t understand Zhang Chen’s unconventional thinking. What was the relationship between scalper tickets and online ticket purchasing platforms?

But I immediately figured out the key.

How can scalpers survive?

Isn’t it because of collusion between insiders and outsiders that they monopolized a part of the votes?
Once connected to the online ticket purchasing platform, all ticket sources must be transparent. If there are tickets, there are tickets, and if there are no tickets, there are no tickets.

Under such circumstances, scalpers naturally have no room to survive.

Dong Jianqiang thought he understood Zhang Chen's logic, but Zhang Chen waved his hand and said, "There's more~"

The online ticket purchasing platform has long been part of his strategic layout.

"The Guangguang ground network distribution model plays a big role in the current movie promotion. Because tickets are bought in the cinema, Guangguang's ground network model's on-site staff can influence the choices of ticket buyers through various means."

Dong Jianqiang nodded. This was indeed the case. This was also the reason why Wang Changtian wanted to try to enter the upstream production link.

They already have sufficient distribution capabilities.

Zhang Chen’s movie naturally doesn’t need these because its name is already famous enough.

But others, Ning Hao and Lu Yang, actually made a lot of profit from the issuance of the underground network.

Not to mention Hong Kong films and films from other film companies.

"But after the ticket purchasing platform appeared, the ground network was not so useful. Everyone bought tickets online, and the ground sales staff could not reach the users at all, so naturally there was no effect."

Dong Jianqiang followed Zhang Chen's thoughts and nodded again, but he was a little worried and said, "But isn't this equivalent to digging up the roots of light?"

Zhang Chen shook his head and said, "This is a historical necessity. If we don't do it, someone else will. Nothing is set in stone. Moreover, we have helped them gain a foothold in production, which is also a great honor for them..."

Zhang Chen did not explain it completely, but ticket purchasing platforms in later generations almost monopolized the ticket purchasing business. More than 98% of users chose to choose movies and buy tickets on the ticket purchasing platforms. The ticket purchasing platforms not only sold tickets, but also took charge of a large part of the film promotion work.

After the rise of online shopping platforms, offline network issuance gradually declined, until it gradually withdrew from the stage of history after 2013.

However, Wang Changtian is also a ruthless person. Seeing this situation, he decisively went all in and invested in Maoyan, which was a great success.

But that was after the emergence of mobile Internet.

"If you have this idea, why not call Xiaowei over to have a chat. She is a talent in this area and must know more than us..."

Soon, Chen Xiaowei rushed over after receiving the call.

Looking very happy!

The pplvie she recently ran is also very successful. "Pacific Rim" has greatly increased its user base. Some investment institutions have already seen the potential of pplvie and have approached her to invest.

Dong Jianqiang told her Zhang Chen's idea. Chen Xiaowei frowned and said, "I haven't heard of any similar website on the market..."

"There's none?"

Zhang Chen wanted to buy an online ticket purchasing platform, and his first choice was of course "Maoyan Movie".

After all, 'Maoyan' has proven its success.

But after talking with Chen Xiaowei, I found out that there is no similar website at all.

Not to mention Maoyan, even its owner Meituan has not been established yet.

All the major Internet companies have not yet focused their attention on movie tickets.

So is there no one paying attention to the demand for movies?

Yes, Guevara~
Guevara can really be regarded as the pioneer of the online ticket purchasing model, and the entire model can be said to have been invented by him.

Online ticket sales - online seat selection - ticket collection at the terminal ticket machine, a complete business closed loop.

Even the later 12306 was borrowed from other people's model.

But now Guevara is not an adult yet and has not yet started online ticketing business. Founder Liu Yong positioned it as a movie scheduling website.

The screening information for "2012" is hanging right there.

This was an extremely difficult task for Guevara.

Of course it's difficult~
The screening information has to change frequently, and Guevara must be notified of every change. Why should the theaters cooperate with you when you cannot bring them any profit.

Moreover, there are as many as 34 cinema chains in China, and communication alone requires considerable costs.

If it was done by someone in the industry, such as Xingchen Entertainment, which has natural cooperation with theaters, it would of course be twice the result with half the effort, but Guevara is an outsider, so you can imagine how difficult it is.

What's more, it doesn't make money and no investors are interested in it.

In the original time and space, it was not until 2009 when Chen Tianqiao invested 200 million yuan that Liu Yong resigned to run Guevara full-time and began to study the online ticketing business.

It was still very difficult at the beginning, and people simply did not accept the form of buying tickets online.

It wasn't until the release of "Avatar" in 2010 that Guevara found his opportunity.

"Avatar" is coming to China and tickets are hard to come by.

The viewing experience of the IMax version has been praised to the sky.

Seeing this, scalpers set their sights on IMax tickets, offering them at double, triple, quadruple, and even five times the price.

The audience was miserable as they had to queue up in the middle of the night but couldn't buy tickets.

Then Guevara sold it at the original price and became famous in the small circle overnight.

People flocked to Guevara for reservations, which made Guevara famous.

With this successful experience, Guevara took advantage of the opportunity to win the online ticket purchasing business of the 2010 Shanghai Film Festival, which was a huge hit.

Zhang Chen wants an online ticket purchasing platform and now has two options.

1. Acquire Guevara and let him develop according to your own predetermined path.

Second, do it yourself. To put it bluntly, there is no technical difficulty in building an online ticket purchasing platform. The difficulty lies in business expansion, and Xingchen Entertainment has a natural advantage in this regard.

After thinking for a moment, Zhang Chen finally decided to do it himself.

Guevara in the original time and space had the first-mover advantage. At its peak, it occupied more than 75% of the online ticketing market share, but it eventually ended in disgrace, which shows that Liu Yong himself is not a big shot.

In comparison, Zhang Chen thinks Chen Xiaowei is more reliable.

In the Internet industry, talent is the most important.

Those who can survive the test of time are talents.

Instead of buying Guevara, it would be better to let Chen Xiaowei and her team make it themselves.

Chen Xiaowei nodded: "It's just an online ticket purchasing website. We can organize a research and development team of four to five people and create it in a week."

Zhang Chen is very satisfied with her efficiency. As an Internet person, you have to be decisive and resolute.

"So, Boss, what is the name of our website?"

Chen Xiaowei felt that Zhang Chen was most likely just playing around.

This is very common. Many big bosses have a lot of ideas after they become rich. It is very normal to be distracted.

Chen Tianqiao also built Shanda Box. In comparison, his own boss can be said to be less troublesome. Pplive and the online ticket purchasing platform are at least related to movies and can be considered supporting industries.

"No, it's called Cat's Eye Movie."

Zhang Chen decisively took the spot, and he also had another idea.

In 08, group buying became popular. If Maoyan Cinema wanted to develop, it would have to continue to provide subsidies and would inevitably be in a state of long-term losses.

Xingchen Entertainment is planning to go public, which requires profitability, and Maoyan, which requires large subsidies, will become a stumbling block.

As the group was chatting, there was a knock on the door from outside.

"Come in~"

As the words fell, Yang Qing appeared at the door.

Yang Qing was shocked to see the three big bosses of the company were all there.

"Uh, you guys are talking about something, I'll come back later~"

"It's okay, go ahead~"

The three of them stopped talking and looked at Yang Qing.

"Uh~"

Being stared at by the three big guys, Yang Qing swallowed nervously.

"I... am not the lead actor of The Lottery. I want to invite Yang Xiaomi and Han Geng..."

Normally it was hard to see one person, but now he was being stared at by three people, and Yang Qing was really nervous. Yang Qing stuttered as he finished speaking, and Lu Yang behind him couldn't stand it anymore.

How can you report your work like this? You should at least give your reasons and state your demands.

Yang Qing is so good, he is so incoherent. If Zhang Chen said "OK, I got it", what would you say next?
"Let me tell you, Senior Brother. The story is like this. Yang Qing has already agreed on Xu Zheng as the lead actor for The Lottery. He wants to invite Yang Xiaomi and Han Geng for the other two. But if that's the case, the budget is a bit insufficient. I would like to ask you to help me..."

"Lottery" is the same as "Nightclub". Zhang Chen changed the original name because he thought it was too vulgar.

"Han Geng? Super Junior?"

"Yes, he is very popular in the country, and we also want to use his popularity to get off to a good start..."

Zhang Chen thought about it and found it to be a good idea.

But this is obviously a plot against myself.

Given the relationship between Zhang Chen and Yang Xiaomi, Yang Xiaomi must give a friendship price.

As for Han Geng, he must have been attracted by his relationship with South Korea's CJ company.

"Okay, I'll take care of this. Yang Xiaomi is a TV star, so she'll definitely be willing to reduce her pay if she can make a movie, but you guys need to coordinate the schedule. I'll ask Han Geng for you..."

"Thank you, Senior~"

"Thank you Director Zhang~"

It's obvious that this idea came from Lu Yang. This junior brother knows him too well~
But Zhang Chen was also willing to help. Yang Qing was also a poor man. In the original time and space, he went to someone else's crew and tried his best to help with character design and script outline, but after he finished everything, he was kicked out!
The standard of meeting the wrong person~
After sending everyone away, Zhang Chen started calling Zheng Changsheng:

"Zheng-san~"

“I’m Korean~”

"It's a different channel, it's a different channel~"

Zhang Chen explained the situation and asked Xijie to help contact SM.

He doesn't know anyone from SM and has no business dealings with SM, but it doesn't matter, Xijie must know someone.

For the four major entertainment companies in South Korea, it is easy to control SM.

Sure enough, just as he finished speaking, Zheng Changsheng on the other side said with a smile: "It's a small matter. I can answer you now. Is a week enough?"

"Almost. But I need to promote the movie when it's released. Please help check the price~"

“No need for money~”

"What?" Zhang Chen thought he had heard it wrong.

“I said I don’t need any money, I will perform for free.

SM is only decent at creating stars, but their resources in film and television are very poor. If I tell him that the internationally renowned director Zhang Chen wants to find one of his people to make a movie, he will definitely be eager to fly to China to find you.

Of course, you don’t need to do this favor, as long as I can give them some film and television resources, it will be enough for them to be happy..."

In South Korea, the class culture is very serious.

SM is quite famous, but it’s nothing in CJ’s eyes.

What else can Zhang Chen do about Zheng Changsheng's big responsibility? He can only thank you~
CJ Entertainment is actually deliberately showing off its strength and selling itself well.

During this period, the cooperation between the two parties was very pleasant.

"Pacific Rim" and "2012" were both distributed by CJ in South Korea.

"Zhang, when do you want to come to Korea? I'll make all the arrangements. I feel guilty for not letting you have fun last time..."

Zheng Changsheng sent out the invitation because he actually wanted to further cooperate with Zhang Chen.

Of course they want to get involved in Hollywood, but they also know it's impossible.

But you can get along first, and relationships are developed step by step.

But Zhang Chen understood what he said, and translated it as, Zhang, you were still a little Karami when you came last time, so I only arranged for Lin Yuna to receive you.

This time it’s different. After Pacific Rim and 2012, you are a big Hollywood director.

I can help you arrange anyone you choose~
Yeah, Zhang Chen was really a little distracted by what he said.

Be Ip Man?
I'm gonna hit ten.
There are only nine members in Girls' Generation, it's just a drizzle~
Zheng Changsheng heard the hesitation in Zhang Chen's tone and laughed: "Don't worry, take your time to think about it. There are many beautiful girls in the Republic of Korea. You can stay for a few more days this time..."

This is the rhythm of having fun every night, what the hell, do you think I am Yang Guang~
Damn stick, ruining my cultivation~
Zhang Chen quickly hung up the phone because he really wanted to be Yang Guang and his Taoism heart was a little unstable.

There was a bubbling sound coming from the computer speakers. Zhang Chen opened his email inbox and found an unread email.

It was sent by Warner Bros. about the box office results.

Warner sent him such emails every day.

The box office of "2012" was a big hit across the board.

The film was released in 3404 theaters in North America, grossing $2360 million on its first day and $6500 million in its first weekend.

The domestic situation is not bad either. It exceeded 100 million in two days, 200 million in three days, and 300 million in seven days, and is still growing steadily.

suddenly~
The office door was pushed open forcefully, and Dong Jianqiang, who had just left, came back.

"what happened?"

"Look online~"

Zhang Chen opened Sina and immediately found out why Dong Jianqiang was so anxious.

The headline is: "The identity of the billionaire who donated 5 million in May is revealed."

This isn't an entertainment edition, it's a social edition.

Click on it, and the article clearly lists various evidences:

How many movies has Zhang Chen produced and what is the revenue sharing ratio?
Zhang Chen owns the listed Golden Harvest and the mainland's most profitable film and television company, Star Entertainment;
The situation of Star Park under Zhang Chen is very good, and there are currently four parks under construction;
Zhang Chen is also a member of the Forbes China Celebrity List;

Zhang Chen also has a company in Hollywood that specializes in producing B-movies;
All these things only serve to prove one thing - during the national crisis in May, the wealthy man who anonymously donated 5 million yuan was Zhang Chen.

"You revealed it?"

Dong Jianqiang spread his hands and said, "Of course not. How about we issue a statement to clarify it?"

clarify?

How to clarify?

If it is false, of course it can be clarified.

But it's fucking true.

He is the one who donated 200 million.

In the face of national crisis, Zhang Chen certainly could not remain indifferent, so he donated 200 million.

Even the plan to buy an airplane was postponed because of this.

But he didn't want to become famous through this, so he asked to remain anonymous.

Unexpectedly, it was still uncovered...

Then the secretary's voice came from the door: "Director Zhang, many media have sent invitations and want to interview you..."

At this moment, Zhang Chen's forehead was full of black lines. He just wanted to know who the hell sold him out.

……

China Film
The man who sold him was drinking tea in his office.

Han Sanping looked calm and composed, and sitting opposite him was Ren Zhonglun.

Ren Zhonglun: "Isn't it a bit unkind of us to do this?"

Han Sanping sipped the tea in his cup slowly, and said slowly, "How is it unkind? We are helping him. Those who contribute money and effort in times of national crisis should enjoy the glory.

Situ Meitang was able to go to Tiananmen Square to watch the ceremony. Although he is not as good as Situ Meitang, it is remarkable for him to have achieved this at his age. "

"Maybe he has other considerations?"

"What else could he be thinking about? He's just afraid that others will know that he's rich.

At such a young age, it's not like he's trying to keep a low profile.
He is working hard for the country, and as long as he doesn't break the law, the country will not let anything happen to him.

What's more, we do this for the movie~
Chinese films really need a shot in the arm~"

(End of this chapter)