When I was in Reply 1988

Chapter 150 Great courage

He knew that Li Renyong had unlimited potential, and here he came with another excellent work.

Compared with the cinemas owned by other people in the office, although the cinema he works for is small, it has one advantage over them.

That is, he and Li Renyong and others had cooperated once before, and the cooperation went well.

This time, in order to show his seriousness towards Li Renyong, he even called the theater owner to come with him.

Zhao Junnan is a very outstanding theater employee. He can see that the Korean film market will get better and better in the future.

Whoever can seize the initiative will be able to occupy a larger market.

Then, he introduced the people around him and said, "This is the owner of our CGV Cinema, Song..."

The man smiled and raised his hand to interrupt Zhao Junnan.

"I have heard of Teacher Li's name for a long time. I am Song Yancheng, and I came here this time to cooperate with Teacher Li."

He took out a business card and handed it to Li Renyong respectfully with both hands.

Song Yancheng understands that his cinema is very small, and if he wants to cooperate, he must show a sincere attitude.

He didn't want to come here himself, but he could have food and drink without having to worry about it by living in a cinema.

To put it simply, it means being content with the status quo and being a bit of a lazy person.

He loves and hates Zhao Junnan.

Because he wanted to be a layman too much, and Zhao Junnan wanted to make progress too much, and they always talked about wanting to expand the scale of this cinema.

The two of them always have different ideas and quarrels break out from time to time.

Of course, it was Zhao Junnan who gave in every time.

Not only because Song Yancheng is the boss, but also because he earns a lot of salary every month.

Song Yancheng didn't expect to fire Zhao Junnan. After all, he was indeed capable at work.

With him, I can be a hands-off boss.

However, since I'm here, I naturally won't have any resistance.

Others also took out their business cards and introduced themselves.

Li Renyong was annoyed by their noise and said, "Let's go to the conference room to talk."

Currently, Korean cinemas are not based on the cinema chain system. Because the film market has been sluggish, overseas films have always taken the majority of the market, especially Hollywood blockbusters.

The so-called cinema chain system is a film distribution and screening mechanism, which involves a distribution entity and a number of cinemas.

To put it in understandable terms, it means unified brand, unified scheduling, unified operation and unified management.

This approach can solve many problems.

However, in order to control the development of the film industry, the South Korean government passed an amendment to the Film Act.

Since 73, movies have played a greater role as a tool to maintain political authority.

It was not until the 90s, when democratization was continuously promoted, that the top leaders began to pay more attention to the development of the cultural industry.

There is no company that has a monopoly on the film industry today.

They are all independent cinemas with little reputation.

There are even some cities that don't have any movie theaters at all.

In the conference room.

Lee Chang-dong sat in the first seat, full of momentum.

"I won't say anything extra, let's get straight to the point. Thank you very much for your recognition of this film, but which cinema to cooperate with still depends on our fate."

It’s called fate, but in fact it just depends on which of them offers the best conditions.

Ma Richeng and Li Renyong sat on opposite sides of the table.

As for Zheng Nanzhu, she sat next to Li Renyong.

Choose the best one in terms of film scheduling, ticket prices, publicity and promotion, and cinema size.

"We can probably give out 10% of the screenings. Although this movie is an extremely good movie, it is just a warm movie."

People from the Seoul Theater were the first to express their views.

Influenced by Hollywood blockbusters, Koreans prefer more exciting movies. This kind of warm movie is still a niche genre.

Li Renyong rolled his eyes and was speechless.

Giving only 10% of the screening time is clearly an attempt to pressure others.

Although your Seoul Theater is large in scale and has a great influence, in this case, it would be better to find smaller theaters with a higher screening rate.

Other cinemas have also indicated that they can schedule about 10% of the screenings.

"At the same time, because the film is so risky, we have to deduct a portion of the box office revenue."

“Yes, the money can be used for publicity.”

Li Renyong was no longer speechless now, but was sneering in his heart.

When he was a three-year-old kid?

Generally speaking, publicity is done spontaneously by cinemas. I have never heard of any cinema using box office revenue for publicity.

Li Renyong no longer wanted to talk to them at this time.

These small cinemas, led by the Seoul Theater, first gave the same screening rate and then forced him to randomly choose a cinema to cooperate with.

The film and television industry is just a circle.

It's you who eats the meat this time, it will be my turn next time.

Basically no one breaks this rule.

Lee Chang-dong's eyebrows twitched and his expression looked grim.

He is just a director who knows nothing except making movies, but he also knows that they are working together to bully people.

There was no expression on Ma Richeng and Li Renyong's faces.

"We can do the publicity and pay for it ourselves, and we can give 60% of the film scheduling."

Zhao Junnan's voice echoed throughout the venue.

Song Yancheng whispered: "You are crazy."

Representatives from other cinemas all had unhappy looks on their faces.

The atmosphere in the meeting suddenly became tense.

Most cinemas nowadays still make money from foreign films. If they schedule more screenings for this film, other films will be shown less often.

There is no movie that is 100% guaranteed to make money.

Even a good movie may not be watched by everyone.

This has happened many times in history.

Not only might it make less money, but more importantly, it might be suppressed by other cinemas.

The representative of the Seoul Theater said, "Can you represent your theater?"

He heard clearly just now that the person sitting next to Zhao Junnan was the boss.

Zhao Junnan smiled and said: "Of course, not only that, we can also guarantee that during the cooperation period, we will cover all the expenses incurred by the film. In addition, we will also decide the next screening schedule based on the box office situation."

As soon as the words fell, the entire conference room was filled with the noise of people talking.

Look, this is sincerity.

Li Renyong stood up and said, "Everyone, in this case, we choose CGV Cinema to cooperate with us."

What a great spirit. I didn’t expect Zhao Junnan to be so bold.

Li Renyong knew that their cinema was very small.

60% of the screenings mean that movies that have already been released have to be abandoned, and even the screening times of other movies have to be compressed.

In fact, Zhao Junnan also has his own little thoughts.

BCB TV has already promoted "Gift from Room 7" and what they have to do is actually very simple.

Moreover, the movie channel has already broadcast it, and now many people probably want to go to the cinema to watch it.

Today Chapter 2


(End of this chapter)