Chinese Entertainment 2017: Starting from the Top Writers

Chapter 25 Release Preview
The next morning, Chen Chao insisted on taking Lin Li to the company to show his face to the new employees and boost their morale.

Helplessly, he had to accompany him yawning.

Hmm~ It’s another day of skipping classes.

Lin Li had already made a plan after chatting with Mr. Wu of Penguin yesterday, but he didn't expect to receive an unexpected call today.

The person who called him was Zhang Yuxin. Many people may not know her name, but if you mention her father, most people will know him, the famous TV drama director, Zhang Ji Zhong.

Zhang Yuxin, who has worked for Phoenix TV and Viacom Asia-MTV China, is now the vice president and general manager of the copyright management center of Kiwi. Since 2010, she has led the copyright team to be responsible for Kiwi copyright procurement and self-produced drama production.

The other party's intention was very direct. They wanted to buy the exclusive broadcasting rights of "Lovely" and the starting price was 20 million.

Although Lin Li was surprised by the other party's decisiveness and generosity, he still tactfully rejected Zhang Yuxin. Although the other party was reluctant, he still exchanged some polite words with him before hanging up the phone.

Speaking of it, the previous life drama "Lovely" was a collaboration with Kiwi, and although it performed averagely in the early stages, it made a comeback in the later stages with the help of word of mouth and achieved very good results.

But this time there was no choice, he had a better choice.

As expected, the Pants platform also contacted him and offered conditions that were no less favorable than those of Kiwi.

However, he politely rejected it. However, the other party suggested that if Lin Li directed again, they could provide investment, which showed that they were really sincere in cooperating.

After finishing the call with Pants, Lin Li thought he could have some peace and quiet, but unexpectedly the phone rang again.

I picked it up and took a look. OK, it was another familiar face.

Lin Li walked to the sofa in the office helplessly and sat down, putting the phone to his ear: "Teacher Huang, let me guess, you are here for the broadcasting rights of "Lovely" as well."

Huang Lei on the other end of the phone laughed loudly, "From what you said, the other three platforms should have contacted you, right?"

Lin Li sighed deeply into the phone: "Yes, they are all people who are not easy to offend."

Huang Lei understood what Lin Li meant: "It seems that you have already made up your mind. In fact, I can imagine that you will definitely give priority to the three major platforms. The traffic of Mango TV dramas is still a little worse, but you also know my relationship with them, so I still have to ask."

Upon hearing this, Lin Li expressed his understanding to Teacher Huang, and Teacher Huang tactfully did not ask any more questions. After exchanging pleasantries for a while, he hung up the phone.

Lin Li couldn't sit still anymore, so he rushed to Wen Muye's studio and took a look at the progress of the production.

The editing work has now entered the post-production stage. Fortunately, the "cute" episode is not long, otherwise this cycle would be much longer.

In the following week, except for occasionally going to school for classes, Lin Li spent all his time in Wen Muye's studio, mainly to edit the trailer and match it with appropriate music. Fortunately, with the memory of his previous life, he was able to produce it with ease.

Including the theme song and interlude, he asked Chen Chao to contact several original singers for recording. Wen Mu also lamented that he had a good eye for song selection.

He has a shitty eye for song selection. He's a music idiot and his KTV level is barely good enough.

However, the interlude has also been modified on the original basis to better highlight the atmosphere.

Finally, Lin Li showed the one-minute trailer to Wen Muye’s team. After everyone thought there was no problem, he sent a copy to Xiaotian and other leading actors in the group and asked them to send a copy later to cooperate with the promotion.

Then he opened his Weibo, uploaded the video, and added text.

“The world will never disappoint lovely people, and we are so lovely.”

At the same time, I @ed the Weibo accounts of several leading actors and clicked send.

At this time, among the "cute" group of leading actors, those who had watched the video also began to interact lively.

Li Mingde: "Director, you are amazing. I didn't think I could act so well when I was acting!"

You Haoran: "Ditto, same as above. The director is awesome."

Tian Xiwei: "Director Lin is the best!"

Wang Zhixuan: "The director is really amazing O(∩_∩)O"

Lin Li looked at the interaction in the group and didn't say much. He just sent a message asking everyone to repost the video on Weibo to attract some traffic, then switched to the Weibo comment section to see everyone's reactions.

"First in the front row! Honey, here I come!"

“Wow, this is such a great shot, NTU is awesome!”

"This heroine looks so cute, why are her eyes so big?"

"The male lead seems okay, and it's comfortable to watch."

"This scene and the soundtrack are absolutely amazing" "This copywriting reminds me of when I was dreaming about reading the book, I love it"

"Are all of them new actors? Their faces are all unfamiliar, except for Xiaoyu who looks familiar."

After looking around, everyone's reactions were pretty good, and Lin Li felt relieved. It seemed that all his hard work this week was not in vain.

Looking back at the hot search list, well, it has risen again as expected.

Magic City.

Tian Xiwei, who was attending class, was secretly looking at her Weibo in the classroom with a smile on her face, and the corners of her mouth were almost reaching her heels.

Originally, she only had a few hundred followers on Weibo, but after Lin Li posted a Weibo post @ing her, her Weibo followers have now increased to more than 100,000.

After she forwarded Lin Li's Weibo and briefly introduced the role she played to everyone, the comments below her Weibo started to get lively.

"Wow, come and see the yellow oranges"

"Is her name Tian Xiwei? From the introduction, it seems like she is from the Shanghai Theatre Academy."

"Is this the heroine that Nan Da said was more suitable than Dudu in the show? She looks just average."

"Your eyes are so big, they look so sweet"

Tian Xiwei, who had never had so many comments before, was very excited. For the first time, she felt that she was going to become famous.

Then when she saw the comment comparing her to Chen Duling, it was like a bucket of cold water poured down on her, cooling her somewhat fiery heart.

Thinking of Chen Duling who already has a large number of fans, and then thinking of Lin Li who can become a hot search with just a casual Weibo post, a fire of unwillingness to admit defeat ignited in Tian Xiwei's big eyes.

If she is given some more time, she believes that she will definitely surpass Chen Duling and she will definitely become famous!
Pengcheng, Penguin headquarters.

Sun Zhonghuai and Han Zijie, head of the TV series section of Penguin Video, sat on both sides of the conference table.

They all stared intently at the "cute" trailer playing on the huge conference screen in front of them.

By this time, this was already the fifth time they had watched it.

Han Zijie is currently the head of the Copyright Cooperation Department of Penguin Video. He is responsible for Penguin Video's TV series business, Penguin Video's copyright cooperation and overall market and brand management.

Graduated from Northwestern University's Integrated Marketing Communications Institute. Before 2006, he worked for PepsiCo, Johnson & Johnson, Unilever and other Fortune 500 companies.

In May 2012, he joined Penguin Group and began to lead the marketing team of Penguin Online Media Group.

In September 2015, he served as Senior Vice President of Penguin Video. He led the copyright cooperation team of Penguin Video to further expand and build Tencent Video's high-quality content platform and create a content platform with differentiated core competitiveness.

It has achieved large-scale and comprehensive coverage of many popular content on the platform, completed exclusive procurement and cooperation on many high-quality content, promoted strategic cooperation with international first-line content organizations such as HBO and Warner Bros., and facilitated the exclusive presentation of popular American dramas such as "Game of Thrones" on Tencent Video.

He led the team to promote and build a powerful content IP reserve platform, and promoted the film and television development of super IPs such as the "Ghost Blowing Out the Light" series.

It can be said that his resume is so dazzling that he would be sought after in any of the Fortune 500 companies.

After reading it again, Sun Zhonghuai turned his gaze to Han Zijie: "Mr. Han, what do you think? Please give your comments."

Han Zijie hesitated for a moment, turned his head to look at the screen, and then looked back at Sun Zhonghuai: "If this is really a drama shot by Lin Li himself, then he can indeed be called a genius. Judging from the trailer, the quality is very good. The actors' acting skills cannot be seen in the trailer, so I won't comment on them for now. But judging from the picture texture, the characters' expressions and several scenes in the trailer, the atmosphere created is very strong. And the soundtrack is also quite good, I personally like it very much."

Sun Zhonghuai leaned back, clasped his hands together, and glanced at Han Zijie with surprise: "It's rare to hear such high praise from you. It's really rare."

Han Zijie smiled and stared at Sun Zhonghuai: "Don't you think so, Mr. Sun?"

Sun Zhonghuai did not answer him directly, but asked: "What do you think?"

Han Zijie said without hesitation: "We can cooperate."

After a pause, Han Zijie spoke again: "I know that no matter how good the quality of this drama is, in order to maintain the relationship with Lin Li, Mr. Sun will make the decision to buy this drama. But after watching this trailer, I think we can be bolder. In addition to the price, we can also be bolder in the later publicity, investment promotion, and promotion."

Sun Zhonghuai glanced at Han Zijie with appreciation: "In that case, when Lin Li comes, you and Mr. Wu will go to meet him. All the specific matters will be left to you."

Han Zijie nodded: "Okay, Mr. Sun, leave it to me."

"Ah."

I am going back to my hometown to celebrate the New Year. I am sending it in advance. I got up too early, so I will take a nap first.

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(End of this chapter)