The King of Crossover Entertainment.

Chapter 237 0237, Whatever you don’t want will happen

At Xianqi Company, the efficiency is also very high.

At the same time as "Twinkle Twinkle Little Star" was released online, the picture book of the same name was also published and distributed in many countries.

This new format of picture books, audio books + songs quickly gained popularity with 90% positive reviews.

"This is a picture book with a strong sense of the times. The pictures created by the fusion of impressionist oil painting and realistic cartoons are stunning. The songs are simple and easy to remember. Children can sing along after listening to it twice."

"Just like the cover, no special skills are required. It has never been easier to put a child to sleep. Even the most naughty child can be easily 'put down' with this picture book, allowing the child to fall asleep peacefully. I have to give it a thumbs up!"

“I read it to my five-year-old brother. He was very happy and enjoyed it. It is perfect for reading with the family.”

"A great children's picture book. The grand illustrations are really great, and the lessons are explained in a simple and easy-to-understand way. Highly recommended!"

"It opens the door for children to explore science. The wonderful stories, novel knowledge and simple texts allow children to learn about the universe and the world, and at the same time, they will feel a yearning and awe for the mysterious universe."

……

There are many reasons why it became a hit, but to sum up, there are three main reasons.

1. The price of twelve yuan is not very expensive, and many parents are willing to buy it for their children.

2. The colorful stories naturally incorporate elements of philosophy, aesthetics, history, Chinese and foreign cultures, etc., which can solve the educational problems of children of all ages once and for all.

3. This is a diversified cultural product that combines children's songs and contemporary culture.

Of course……

Among them are Yunfeng’s childless fans who bought the products with the mentality of supporting their idol.

"I saw the ad a few days ago, but since it was aimed at children, I didn't pay much attention to it. I didn't expect it to go viral?"

"I was wondering why he didn't start a new book, and it turns out he was writing children's stories."

"I won't say much. Anything produced by Yunfeng must be of the highest quality. Just buy it."

"Twelve dollars won't buy you any loss or deception. What are you waiting for?"

"This should be the first time that Yunfeng, a singer, a novelist, and a comics author have joined forces."

……

As more and more newsstands and bookstores face sell-outs, and as more and more discussions and exchanges take place on the Internet.

"Twinkle Twinkle Little Star" swept the children's song and reading market like a flood.

The last day of the New Year's Day holiday.

Shanghai Conservatory of Music, male dormitory building, Room 404.

“Twinkle, twinkle little star, the sky is full of little stars…” Xia Dachuan crossed his legs, holding a picture book "Twinkle Twinkle Little Star" in his hands, humming and reading.

"This is much better than reading text books on science, history, humanities, etc. It won't make you sleepy and it's very interesting." Li Junyi was willing to buy a book to support Yunfeng, but as he read it, he became addicted to it. As a result, he finished it in one breath and couldn't stop.

"This melody has a different flavor when played on the piano. Also, the English, Japanese and Korean versions are pretty nice too." Xiao Tianpeng is more concerned about the children's song "Twinkle Twinkle Little Star".

Yunfeng was naturally very happy to see that he could attract several roommates, which meant that the audience was no longer limited to children.

After Xia Dachuan finished reading, he suddenly asked, "By the way, I saw that there are pop-up ads on the homepage of the four major music platforms at home and abroad. They cost a lot of money, right?"

Yunfeng nodded and said, "More than five million."

The three of them were secretly shocked. It was unheard of to spend more than five million on the promotion of a nursery rhyme, and what was more, it was "free".

Li Junyi asked curiously, "The money for this promotion should be paid by Brother Chen's company, right?"

"My relationship with Brother Chen's company is purely a cooperative one. There is no money to be made from free songs like this, so why would they spend money to promote them?" Yunfeng smiled and said, "Because the picture books and audio books are published and distributed by Youxianqi Company, they are responsible for the promotion."

Xiao Tianpeng asked: "Can I get my money back?"

Yunfeng replied: "I can definitely come back."

In fact, he was aiming for the cross-professional [Singer] achievement. That day at the Rome Concert Hall, he used up 10000 achievements using the system to customize a guitar solo, and he had to find a way to get it back.

It has been on sale for a week now. Although I haven't received the sales report from Jung Yong yet, judging from the growth of his achievements as a cross-border professional singer, it should be very good.

Yunfeng thought about it and turned on the system.

【Cross-border system】

[Host: Yunfeng] [Cross-border evaluation: Experienced, at ease]

【Main occupation, writer: 96227】

【Crossover, singer: 37006】

【Cross-border, cartoonist: 21010】

[Cross-border careers to be activated...]

[Tip: When the writer's achievement reaches 100000, the singer's achievement reaches 50000, and the cartoonist's achievement reaches 10000, the next cross-border career will be activated. ]

In just one week, thanks to the launch of "Twinkle Twinkle Little Star", the three professional achievements increased by more than 5000.

This shows that if you consume achievements to use [Special Identity·Exclusive Customizer] to customize resources, you will not lose money as long as you make the best use of them.

but……

For example, if the achievement of the main occupation [Writer] is about to reach 100000, and you can get a reward of at this stage immediately, then for the time being, don't use up the achievement to use [Special Identity·Exclusive Customizer] to customize resources.

But Yunfeng doesn’t need it now.

however……

Plans never keep up with changes.

In the afternoon, Yunfeng received a call from Chen Cheng, saying that he had something to discuss, so he went to the Zhanlan Music Group.

When I arrived at Chen Cheng's office, I saw another person there, it was He Qian.

"Hello." He Qian stood up and greeted him.

"Hello." Yunfeng responded politely.

"Let's chat here." Chen Cheng pointed to the sofa area, and after the two of them sat down, he smiled and said, "Xiao Yun, do you still want some tea?"

Yunfeng replied: "I can do anything."

So formal?

Just now on the phone, Chen Cheng didn't say what he wanted to discuss.

However, when he saw He Qian was there too, he immediately understood that they were probably going to have a singing date.

Chen Cheng was preparing tea and coffee on the side.

The atmosphere is a bit cold.

Yunfeng was the first to break and said, "Congratulations."

He Qian smiled slightly and said, "Thank you."

Although it wasn't stated, she knew Yunfeng was referring to her victory in the final of the first season of I Am a Singer.

Chen Cheng placed the tea and coffee in front of the two people, and then said, "Xiao Yun, I asked you to come here this time because I want to customize a song for you."

It says "customization" instead of "ordered song", which means there are requirements for this song.

Yunfeng said nothing.

Chen Cheng continued, "He Qian received an invitation from the chief director of this year's Spring Festival Gala a month ago, but all the songs she prepared were rejected. There is only one month left until the Spring Festival..."

It turns out that even superstars in Blue Planet China cannot appear on the Spring Festival Gala simply by being invited. It also depends on whether the program is up to standard, in order to ensure the quality of the Gala.

However, many stars are still vying to appear on the Spring Festival Gala, which has extremely high exposure, and He Qian is one of them.

At first, I planned to use a new song to kill two birds with one stone, promoting the new song and getting exposure. However, it was rejected because it did not fit the theme of this year's Spring Festival Gala. Now that there was only a month left and I hadn't received any suitable songs, I thought about trying Yunfeng.

At this moment, He Qian looked at Yunfeng, feeling quite nervous.

Although he has made a strong comeback through "I Am a Singer", it would definitely be better if he could shine on the Spring Festival Gala.

Yunfeng was silent for a while before he asked, "What is the theme of this year's Spring Festival Gala?"

Chen Cheng thought there might be something going on, so he quickly replied, "Years."

(End of this chapter)