Poverty alleviation variety show goes to the countryside, my talent can no longer be hidden

Chapter 430 What the hell is the brand image song?

On the third day of the second lunar month, Zhou Hao, on behalf of Jinghong Studio, officially signed a cooperation agreement with Youying.

Although relevant information had been revealed in advance, when the official announcement came, it still caused quite a stir in the circle.

After all, Zhou Hao is so popular now that the report card he handed in last year can no longer be described as excellent, but rather gorgeous and dazzling!

All three TV series were huge hits, breaking all relevant records in the online drama circle time and time again, and almost single-handedly pulled the TV series section of Penguin Video out of the quagmire.

The musical performance was equally impressive; although Cao Xing's three new songs were all free, the actual invisible income he received was enough to make all his peers jealous.

In addition, Xu Lingyue's song "Always Quiet" also took the Internet by storm for a time.

Just these few songs have even changed the chaotic landscape of short video platforms, making Douyin stand out from the crowd!

In addition, the song "Gong Xi Fa Cai" performed on the Spring Festival Gala stage at the end of the year made a perfect ending to the whole year's performance.

This report card is something that many artists would never dream of...

Compared with his simple achievements, his changes in the industry landscape are the key point that makes all capitals love and hate him.

The situation of streaming media platforms and short video platforms has changed significantly because of him. This is a man who can single-handedly change the strength of a platform!

And now, he has started to cooperate with Youying!
The two people who were most nervous on this day were naturally Kiwi and Penguin. The two companies had already firmly trampled Youying under their feet, but now... it's hard to say.

Fortunately, they can breathe a sigh of relief that Zhou Hao's current cooperation project with Youying is limited to movies, and they are online movies at that.

Not to mention that the business in this sector is almost a quagmire with extremely low return on investment, and even if he can really revive this business, at least there will be no direct competitive conflict with the other two companies at present.

As long as it doesn't directly compete with Zhou Hao's TV series, you can still continue to reap the benefits!
The day he breaks the seal and starts making web dramas again, that will be the episode that everyone fears the most.

After the official announcement, Zhou Hao also received congratulations from friends, some of whom were sincere congratulations, and some came to make friends...

It took a lot of effort to deal with them one by one.

Then, on the sixth day of February, the spokesperson for the Hongmeng P series, which had been rumored for several months, was finally officially announced.

The choice of this spokesperson surprised almost everyone.

Zhou Hao + Xu Lingyue?
what the hell!

Didn’t they say they would use a combination of one Chinese and one foreigner as their endorsements? Can you tell me which of these two is the foreigner?

Moreover, isn’t the status of this spokesperson a little lacking?
Zhou Hao is indeed popular, but most of his popularity is accumulated behind the scenes. If you put him in front of the stage as a spokesperson, will it really have any effect?

Choosing Xu Lingyue as the female spokesperson is even more outrageous... She is already a nobody, why choose her?
If we go back five or six years, perhaps this choice could be understood, but isn't it ridiculous to ask her to be the spokesperson at this point in time?

Or was it simply for Zhou Hao that she signed Xu Lingyue on a buy-one-get-one-free bundle?
This series of questions quickly evolved into a public opinion controversy and began to ferment across the entire Internet.

"No, forget about Zhou Hao, but what right does Xu Lingyue have?"

"Didn't they say Hongmeng was going to be sold overseas? What kind of marketing is this spokesperson combination?"

"Maybe sign another pair overseas?"

"You have too much money to spend, right? And didn't you see the official announcement? Global spokesperson!"

"Come on, I announced that Hongmeng's overseas market has been wiped out. Who would recognize these two spokespersons?"

"It's really disgusting. It's fine if he wants to be the spokesperson, but he has to tie it up with one. Isn't this cheating?"

“If they really want to hire a domestic endorsement, they have to find a top-tier celebrity. I don’t understand…” Not only did netizens discuss this, even colleagues in the industry joined in the public opinion storm.

Hongxing Mobile, a brand once endorsed by Xu Lingyue, quietly posted a weird picture on its official blog - the main component of the picture is a trash can with all kinds of food residues being dumped into it.

The caption of the picture is: Please don’t waste food.

If this picture was posted at any other time, people might praise him for caring about charity. However, at this time, it is easy to interpret it with another meaning - mocking Hongmeng mobile phone for eating leftovers.

Because Xu Lingyue was the former spokesperson who was kicked out by Hongxing.

At the beginning, Hongxing's users and fans were still quibbling - this is just a coincidence, you are too sensitive, you didn't mean it that way at all...

As a result, a senior executive of Hongxin Mobile Phone "slipped" and liked a yin-yang Weibo post - spending so much money to hire two flashy spokespersons, only to pass the costs on to consumers in the end.

This slip of the hand directly clarified the official attitude.

It's either a coincidence or it's intentional to disgust people.

A fierce battle in the machine industry has begun...

However, amidst this chaos, Hongmeng's publicity and promotion work is proceeding in an orderly manner.

On the eighth day of February, Hongmeng’s official Weibo suddenly announced the release of the brand image song "My Dream", which confused everyone.

Brand image song?
I've only heard of spokespersons, how come there's also a brand image song?
What the hell?

When I clicked on the song information... Hmm?

Lyrics/Music: Zhou Hao?

Arranger: Zhou Hao?
Singer: Xu Lingyue?

Seeing this, fans on both sides immediately became excited.

Okay, okay, the couple is now open for business, right?

This combination is basically 100% a classic!
Even those who had complaints about this endorsement group couldn't help but click on the song link.

No matter what, the quality of Zhou Hao's works is obvious to all...

As countless people clicked on this song one after another, the inspiring melody began to sound on mobile phones and computers in thousands of households.

After listening to it once... Wow, it sounds good!

After listening to it twice...666, a divine song!
After listening to it three times... Good lyrics! Good music! Good singing!
Then there is an infinite loop.

By late night, #我的梦# had become a popular tag on Weibo, with an astonishing number of forwarded comments.

The very next day, Hongmeng released the English version of the song "Dream it possible", and it was released simultaneously on social media platforms at home and abroad!
The inspiring melody and lyrics quickly began to sweep the entire Internet and even began to hit certain MUSIC charts!

At this point, most of the people who had previously questioned this endorsement duo have shut up.

Just based on the added value brought by this song, they both deserve the position of spokesperson!

When the public opinion on the entire network began to gradually change, Zhou Hao had already started his first work after changing jobs - the MV short film "Dream it possible".

(End of this chapter)