Chapter 425 Online Target
After a short rest in Shanghai, Zhou Hao boarded a plane to Yanjing.

Kong Lin came to pick him up in person and gave him a big hug as soon as they met.

Compared with his haggard and tired look before the Spring Festival, Director Kong now seems to be in high spirits and full of energy.

Internally, he handed in a satisfactory answer, which slapped the faces of many people who were trying to sabotage him and make trouble for him.

On the Internet, the Spring Festival Gala he directed won a lot of applause and was even hailed as the best one in the past ten years!
Of course, he himself knows that this statement is actually biased.

The Spring Festival Gala ten years ago was still very hardcore, but after being fed slop for several years in a row, everyone's anger and expectations have been suppressed to the extreme, so the tolerance for this year's Spring Festival Gala seems to be particularly high.

All kinds of flaws and shortcomings were almost completely ignored, and the entire Internet was just praising the highlights.

If you see too much flattery, you will naturally feel light-hearted and proud.

However, Kong Lin knew clearly who the heroes of this year's Spring Festival Gala were. Even if Zhou Hao could not rank first, he would at least be in the top three.

Just look at the results of audience voting on major platforms. "Jiuzhou Tong" almost always ranked first, and "This Prosperous Age Is As You Wish" also ranked quite high.

Although another program, "Gong Xi Fa Cai", was not very eye-catching during the voting session, it is in fact the most popular and most popular program this year.

Now the streets are full of “Congratulations on your wealth”... This is more convincing than any vote!
What’s even more frightening is that this song is popular among people of all ages and is likely to continue to be popular.

This song will surely be played out every Spring Festival in the future, and as the stage where it was born, the 18 Spring Festival Gala will surely be remembered forever...

From this perspective, Zhou Hao can even be considered his lucky star!

Kong Lin didn't bother to be polite with him. After picking him up, he took him directly back to his home and asked his wife to cook for him.

This made Zhou Hao feel a little embarrassed. He was dragged to the door and had no time to buy a gift, so he came empty-handed.

But Kong Lin's wife didn't care at all. "You helped keep Old Kong's job. Why do you need to bring any gifts?"

"Did you hear that?" Kong Lin said unhappily, "I treat you as my own. If you keep on procrastinating, it will be meaningless."

Zhou Hao could only give in, "Okay then, I'm sorry."

After sitting down and drinking two glasses of wine, Kong Lin started calling him "brother".

"Brother, let me tell you the truth. Your film 'Nine States Together' will definitely win an award, but it probably won't be the first prize. You have to be mentally prepared for this."

Zhou Hao nodded silently. He was prepared for this.

Although a lot of powerful holdouts have been eliminated from this year's Spring Festival Gala, there are still quite a few powerful performers among the remaining ones, each with extraordinary origins.

What's more, there are some genuine programs among them, and the performers have extraordinary backgrounds. Some awards are reserved for them. Who dares to grab them?
Even if it was really given to Zhou Hao, he wouldn't dare to accept it!

Seeing that he didn't say anything, Kong Lin thought that he was just upset, so he patted his arm and comforted him, "Think positively, it's nothing, it's just a false reputation."

"As long as the audience recognizes you, everything else is empty."

Kong Lin took a sip of Maotai and squinted his eyes and said, "Besides... you won't suffer this loss in vain. They will definitely find a way to compensate you later."

This made Zhou Hao a little interested. "How to compensate?"

"There are many ways, it all depends on opportunity." Kong Lin lowered his voice and said, "The most common way is to let you participate in the production of CCTV's main theme works."

For fear that Zhou Hao didn't understand the significance of the film, Kong Lin also warned him: "Don't think it's just a TV series. The meaning is completely different. After all... this is CCTV, the heart of Chinese media propaganda!"

The meaning behind this statement is very intriguing.

Zhou Hao nodded seriously, "I understand."

"I understand." Kong Lin said with a smile: "But I heard that you are planning to switch to the film industry?"

"Yes." Zhou Hao sighed and said, "I have an agreement with Shanhai, so I can't shoot TV series for the time being, so I can only go to the film industry first." "It's good to change places and get some fresh air." Kong Lin smiled and said, "Maybe I can bring some new atmosphere to the film industry."

"If you have any difficulties, call me then." Kong Lin patted his chest and said, "Although I am not in the film industry, I still have some connections in the Beijing circle and can help a little."

Zhou Hao thanked him with a smile, but he didn't take it to heart at all.

Because it is not necessary.

It's already 2018, and it's no longer the era when coal bosses controlled the circle.

The Beijing circle, Shanghai circle, and Northwest circle have all been completely deconstructed by Internet capital.

Who in the entertainment industry today still cares about such regional factions?

Youying itself has its own film force, which is more than enough for Zhou Hao... at least at this stage, it does not need the so-called Beijing circle to lend a hand.

After eating and chatting for nearly two hours, Zhou Hao left Kong Lin's house.

In the next two days, he carried local specialties from Siyuan Village and visited Yang Weihong and Su Man's homes one after another.

The success of the Spring Festival Gala’s firefighting was also due to the help of these two people.

Su Man originally laughed and scolded Zhou Hao for being stingy for giving such local specialties when visiting relatives during the New Year, but when she heard that the gifts came from Siyuan Village, she immediately accepted them.

During the chat, Su Man repeatedly tested him - has the online movie project been finalized?

The anxiety is beyond words.

After visiting his friends in Yanjing and returning to the hotel, Zhou Hao could finally calm down and think carefully about the goals of the online movie.

For the first part, it is definitely not possible to engage in a project with large investment.

Originally, Youying was worried that the high cost would lead to uncontrolled risks, so they let him practice with online movies first. If they want to make big-budget movies, they might as well go to theaters.

What he needs to do now is to use a film to fully prove his ability and gain the investment trust of Youying.

What do these investors value?
box office?

Reputation?

NO.

It's the return on investment!

It is completely different to earn 100 million at the box office with a cost of 1 million and 100 million at the box office with a cost of 50 million!

What capital likes most is to make a small investment for a big return and to earn huge profits.

And now the film debut that Zhou Hao wants to produce must be of this level!

Moreover, online movies are not just about shrinking down theater movies and putting them on streaming media platforms to expect them to sell well. There is actually a big difference between the ecosystems of the two.

From the choice of subject matter to marketing tactics, there are actually differences.

Low-budget movies don’t need big stars to star in them, and they also have to be suitable for online marketing…

After thinking for a long time, Zhou Hao finally slapped his forehead.

Got it!

(End of this chapter)

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