Reborn, back to a small county town to become a wealthy family

Chapter 683 Guidance and Win-win Cooperation

Luo Yang gave money to the agency, and the agency helped "So Young" get more screenings.

This is resource exchange.

Moreover, this method is legal and compliant, so there is nothing to worry about even if it is put on the table.

All I can say is that each line has its own tricks.

"Okay then. I'll have the person in charge of the company come to the capital next week to discuss this matter with Teacher Ren."

Luo Yang raised his glass and toasted with a smile.

This exchange was a happy one for everyone.

"Boss Luo, I just heard you talk about your plans for next year. It seems like Guobao Pictures is going to make a big investment?"

After finalizing this matter, Ren Yufei became interested in another business.

"At least 200 million."

Luo Yang said, "Part of it will be used to purchase high-quality scripts, or popular novels. Since I plan to invest in filming TV series, I must stockpile some of these basic materials."

"It's OK to directly purchase the script, but if it's a novel, it will involve adaptation."

Ren Yufei smiled and said, "Then we need a more capable screenwriter."

"Maybe I'll have to trouble Teacher Ren to introduce me when the time comes."

Luo Yang said politely and continued, "In addition, there are potential artists. In addition to the more famous Beijing Film Academy, Central Academy of Drama, and Shanghai Theatre Academy, each province has one or two relatively good art colleges. If you dig around, you can still find some good artists."

"The talents of Beijing Dance Academy are also good."

Ren Yufei interjected.

"In fact, looking for a career in drama is a good direction."

Zhang Xi from China Film Group suddenly suggested, "Some veteran actors come from the drama industry. Some young actors are not very famous, but their acting skills have been honed. They just lack an opportunity. If Mr. Luo is really short of people, he can look for them in the drama industry."

His words immediately reminded Luo Yang.

The Happy Twist drama team was founded in 2003, also in the capital.

In 2015, the company launched its first comedy film "Charlotte's Troubles", with an actual production cost of just over 2000 million yuan. Including publicity and promotion, the total cost was less than 5000 million yuan, but it created a box office of 14.48 billion yuan.

This is just the beginning. After the good results of "Charlotte's Troubles", "The Richest Man in Xihong City" was filmed in 2018, which won a box office of 25.48 billion yuan. Then in 2019, "Crazy Alien" was planned to be filmed, and the box office once again exceeded 22.14 billion yuan, reaching billion yuan.

The subsequent films include "Speeding Life" with a box office of 17.29 billion yuan, "The Shameful Iron Fist" with a box office of 22.02 billion yuan, "The Lone Moon" with a box office of 31 billion yuan, and "Catching Dolls" with a box office of 31.65 billion yuan.
The total box office revenue of all the works added up exceeds 160 billion!

This matter needs to be noted. In the second half of next year or next year, we must find a way to let Guobao Film and Television invest in the Happy Twist team.

From now on, every film they create will require investment.

Just by grasping this line, you can get more than 20 billion yuan in profits in the next ten years.

"Director Zhang's words make so much sense!"

Luo Yang was still thinking that he could help connect with the Happy Twist team, so he laid the groundwork and said, "I'll have people come to the capital to inspect some drama teams and see if we can find a suitable one. If there are any difficulties, I hope Director Zhang can help connect us."

"no problem."

It was just a small matter of helping to make a connection. Zhang Xi thought, why not do it to earn a favor?

After all, Luo Yang still has a 200 million yuan cake next year.

Even though more than half of the money will be spent on the expansion of the company itself, as a senior in the industry, he knows this industry too well. If he handles it well, he can completely cut off a business worth tens of millions from Luo Yang.

The two of them clinked their glasses, each with their own thoughts.

"Mr. Luo, a medium-sized film and television art media company needs a lot of configurations. Signing artists alone is far from enough."

Ren Yufei picked up the topic that Luo Yang had just interrupted: "Just setting up a complete company structure requires a lot of energy and thought. You can ask Director Zhang about this. He is the leader of China Film."

Luo Yang naturally looked at Zhang Xi with an obedient attitude.

"Now the business scope of film and television media is getting wider and wider, so more and more corresponding departments are being set up, and every company cannot be generalized."

Zhang Xi smiled and said, "I can only briefly talk about the general framework of a traditional film and television company. If Mr. Luo wants to keep up with the development trend of the times, he needs to add new departments under this framework."

As soon as these words came out, Luo Yang knew that Zhang Xi was definitely an expert.

Because he knew that with the rise of short video platforms, a relatively mature system was formed after seven or eight years. Compared with traditional film and television companies, these film and television media companies have indeed added several new functional departments.

"The first is the Administration Department, which is responsible for formulating and implementing various administrative management systems to make the company's daily management more standardized and reasonable; doing a good job in goods procurement, property management and equipment maintenance; assisting various departments and leaders in uploading and issuing documents; responsible for the collection, transmission and urging of external documents; arranging the company's relevant meeting schedules and keeping relevant records; responsible for logistics support."

Zhang Xi smiled and explained, "As long as it is a formal and large-scale company, it cannot do without an administrative department. I believe Mr. Luo is also aware of this."

Luo Yang already has more than a dozen companies under his name, how could he not know?
But he didn't show off, he just smiled and nodded.

"The next is the marketing department, whose responsibilities are to formulate and complete the annual marketing target plan, establish and improve the customer information collection, processing, communication and confidentiality system, communicate with customers and sign contracts, coordinate work arrangements between departments, formulate and implement market public relations activities, etc."

It was as if Zhang Xi had a text in his mind, and once he started talking, his train of thought was uninterrupted.

"Among the more important departments of a traditional film and television company, the Planning and Creative Department is indispensable. This is the department that is responsible for the research and overall planning of film and television production project materials, the planning and creative work of film and television production project plans, the formation of crews, and the implementation of responsibilities; it is also the department that is responsible for the daily communication and coordination of the film and television drama screenwriters, directors, actors and other cooperative teams."

He said: "The other is the core of the core: the film and television production department. The main function of this department is to shoot films and television according to creative scripts or copywriting, edit and arrange the film and television materials that have been shot, and convey publicity appeals; and successfully complete the packaging design of film and television production and various editing and synthesis productions."

The Finance Department, Human Resources Department, and Legal Department are all functional departments like the Administrative Department, and most formal companies will have them.

Zhang Xi only mentioned these departments briefly.

"In addition to the above departments, more comprehensive film and television media companies will also have a distribution department to cultivate a high-quality distribution team belonging to their own company, responsible for the distribution of film and television programs."

Zhang Xi continued to give instructions: "Some of the less popular ones include the art department, which is responsible for the art design, scene construction and character design of film and television works; the animation department, which is responsible for the animation production and special effects design of animated film and television works; and the audio-visual department, which is responsible for post-production, editing, audio processing and special effects synthesis of film and television works."

After describing it in detail, half of it is known without explanation, and half of it is only known in professional circles.

Of course, this is not all.

After Luo Yang toasted with a glass of wine, the topic continued.

"The copyright department manages, maintains and protects the company's copyright and other related matters, and the public relations department is responsible for media relations, crisis public relations and brand communication strategies. These two also need to be supported by smart and capable leaders or teams."

At this moment, Zhang Xi, who was in the middle of a conversation, became the absolute protagonist at the dinner table.

Afterwards, he talked about some additional institutions that would need to be set up after the company expanded to a large scale. While Luo Yang was taking notes carefully, Chu Jing, who was sitting next to him, took out his cell phone and recorded Zhang Xi's guiding remarks on it.

Western food is not like Chinese food, which can take two to three hours or even longer with white wine. The dinner started at around 6 o'clock and ended before 7:30.

"Come on, this little bit of red wine isn't enough for us, let's go sit on the fourth floor."

When Chu Jing went to pay the bill, Han Dongming took the initiative to invite everyone to sit on the fourth floor of the club and continue drinking.

The resources you want to exchange are already in hand, so it doesn’t matter whether you participate in the second game or not.

But Guo Jichun gave Luo Yang a look at this time.

"Could it be that Han Dongming wants to talk about something?"

While guessing in his mind, Luo Yang followed the others up to the fourth floor.

The structure of the fourth floor is no longer an open hall. The space is divided into several areas, including a private tea room, a quiet coffee bar, and a small bar playing soothing music. There is no distinction between high and low, it all depends on the guests' preferences.

Han Dongming had mentioned before that they wanted to drink a little more, so the place he took everyone to was naturally a small bar.

After everyone found a place to sit down, he ordered several kinds of wine, from whiskey to champagne and red wine, which looked quite expensive.

"Boss Han, you helped to pull the strings this time, so how can I let you treat me?"

When the waiter was standing by with the card reader, Luo Yang of course stopped Han Dongming from paying the bill.

While asking Chu Jing to insert the card, he tested Han Dongming: "Mr. Zhang invited me to the company on Monday to witness the financing moment. Mr. Han should be there this time, right?"

"I just took out a few million to make up the number."

Han Dongming smiled and replied to Luo Yang: "I entered the market too late. I can't compare with Mr. Luo's vision. He invested in this project when Mr. Zhang founded it."

"How can it be considered late?"

In the future, Toutiao’s valuation may be close to hundreds of billions.

If you invest several million now, even if you only own 1% of the shares in the end, it will be a fortune of billions.

So Luo Yang responded sincerely: "I personally am very optimistic about Mr. Zhang's venture. Toutiao will surely achieve great success in the next few years!"

"Hahaha"

Although they didn't say much at the dinner table, Han Dongming immediately revealed his cheerful personality when he arrived at the small bar on the fourth floor.

He smiled and said, "Then I'll take advantage of Mr. Luo's good words. I hope this investment can bring me a sense of success."

It's not about making money, but about enjoying the feeling of success.
There is a lot of information contained in this sentence.

"Speaking of which, Mr. Luo and I have quite the same vision."

After the laughter stopped, Han Dongming looked at Luo Yang and said, "Everyone is optimistic about Toutiao and the shared bicycle project."

So you were waiting for me here?

As soon as the name of the shared bicycle was mentioned, Luo Yang immediately understood.

"Oh, so Mr. Han is also optimistic about the shared bike project?"

"Sequoia Capital, IDG, Tencent, and many other big institutions are optimistic about this project, so of course I believe in their vision."

As Han Dongming spoke, he took out a pack of strange-looking cigarettes from his pocket.

"Old Han, I've been holding it in for more than an hour, just waiting for your internal supply of cigarettes."

Without waiting for Han Dongming to finish his cigarette, Zhang Xi took the initiative to extend his hand. Judging from this action, the relationship between the two is quite close.

He took a cigarette himself and gave one to Luo Yang and Ren Yufei respectively: "Try this cigarette, most people can't get it."

This sentence implicitly points out Han Dongming's identity background.

I really don't know if Han Dongming's taking out of the internal supply of cigarettes and what he said to Zhang Xi were in coordination.

"Snapped!"

Luo Yang lit up for himself and took two puffs before saying, "The list of investors for the A round of financing for shared bikes has basically been finalized, and the valuation bottom line given by our company is also relatively high. President Han also wants to participate in the investment?"

"Sequoia Capital valued the project at 4000 million during the angel round."

Han Dongming also lit a cigarette for himself, and after Luo Yang finished speaking, he continued, "According to the conventional gain algorithm, the A round valuation should be between 2 and 3 million. I just wonder how much equity Mr. Luo plans to release in this round?"

These words obviously did not stop Han Dongming from entering.

“Because 25% of the equity was released in the first round, the A round will not exceed this proportion.”

Luo Yang gave a vague explanation: "After all, I still have to control the development direction in the early stage of the project. The founder still has to retain enough equity. When it comes to rounds B and C, more will be released one after another, but the premise is that the layout of shared bicycles has been completed, and only one main function remains to seize the market."

"Isn't it true that projects like shared bikes require more resources and funds?"

Han Dongming skipped the previous rhythm, stared at Luo Yang and said: "So far, your shared bicycles have not entered the capital market. And as far as I know, other companies are preparing to enter this market. Even if there is no appearance in July, there will definitely be competitors in August and September."

Instead of using force to pressure others, he used conventional means to conduct business negotiations with Luo Yang.

A sudden favorable impression was formed.

"Mr. Han, can you help me with the promotion in the capital market?"

Luo Yang stopped beating around the bush.

I had talked about this with Song Wan before coming to the capital. I had originally planned to give Baidu a chance to enter the market. Now that Han Dongming has emerged, if he has resources of equal strength, he might not be denied the qualification to enter the market.

"To put it more directly, we are currently doing public relations with Peking University and Tsinghua University, hoping to negotiate an agreement for the two universities to allow shared bicycles to enter their campuses during the summer."

After saying this, Luo Yang looked straight at Han Dongming.

Everyone present understood what he meant: If you want to get an admission ticket, then you can, but you need to show your strength and sincerity first. If you cannot help shared bikes enter Peking University and Tsinghua University, then there is no need to talk any further.

"Snapped!"

This time it was the sound of snapping fingers.

Han Dongming smiled and said, "Just Tsinghua and Peking University are not enough to prove my sincerity. There are many 985 and 211 universities in the capital. I dare not guarantee that I will not miss any of them, but I will have no problem taking most of them. What do you think of this strength, Mr. Luo?"

"I will have the person in charge of shared bikes fly to the capital tomorrow."

Luo Yang raised his glass as he spoke: "I hope to achieve a win-win cooperation with President Han!"

(End of this chapter)