Rebirth 2010: I taught Mr. Lei how to make a mobile phone

Chapter 563 New goal: daily revenue of 17.3 billion!

The other side of the science park.

Chen Mo sat in the office, carefully reading the data statistics report sent by Sun Ziwei, with a satisfied smile on his face.

The report shows that after the broadcast of "China World", various data of related mobile games have been improved in all aspects and have reached a new level.

Especially after the update of the mobile game "The Other Shore of China" trilogy, various data have been rising steadily, and the revenue is even more gratifying.

The skins of characters such as Di Renjie, Li Bai, and Wu Zetian that appeared in the animation were sold out instantly.

Fortunately, these virtual goods are not limited by production capacity like Xiaomi's products, and they are supplied in unlimited quantities.

Daily revenue of 2 million, this is the "report card" submitted by the Beyond China mobile game trilogy.

According to the data department's estimates, the revenue of Bi'an Games will reach a new high this month.

How to continue to maintain this new high and achieve even better results is the next issue to consider.

Ten minutes later, Sun Ziwei was called to Chen Mo's office.

"Don't say anything yet, listen to my report first..." Sun Ziwei stopped Chen Mo from speaking as soon as he entered the door, and started to explain the follow-up plan directly.

“First of all, the subsequent monthly update plan for the Huaxia Trilogy will be customized around the plot of Huaxia World.

For example, "Legend of China" will launch new cards, linked card backs and new battlefields that fit the animation; "China Showdown" will open a new season of "One World"; "Glory of China" will launch new heroes, new skins, and adjust the pass reward content.

What I just said was about the update of game content. Other mobile games will also be linked with the heroes in "China World" and will be launched after the subsequent version update. "

Sun Ziwei paused and continued, "But I think these are just external skills. We have discussed it internally and found that the game still has some imperfections. For example, the balance of the game itself needs to be continuously optimized, the matching mechanism between the two sides is not fair enough, and the game loading page takes too long, etc.

Only by doing both addition and subtraction can we extend our life cycle."

"Oh, yes, there is also e-sports." Sun Ziwei added, "The Huaxia Trilogy event has been put on the right track, and we are training teams in the same way as our BAG team. The venues, competition system, sponsorship, and teams have already taken shape.

With the help of high prize money, a virtuous circle has been formed temporarily, and the response from players and audiences is good. Next, we are referring to the League of Legends events and making continuous improvements. It is expected that this year we will close the gap with the other side.

By the way, our BAG team won the LOL Summer Championship and will lead the EDG and OMG teams to compete in the League of Legends Global Finals (S4 World Championship).

You may not have watched the live broadcast, but when the summer season awards ceremony was held, the guest presenter from Tencent, Fujii Sports, whose surname was Jin, turned green with anger..."

Sun Ziwei came in and spoke for a while. He poured himself a glass of water and drank it. Then he asked, "Okay, I'm done. What did you call me for?"

Chen Mo moved his mouth and cursed with a smile, "You've already said it, what else can I say? You guys have considered it so carefully, it makes me, the boss, look stupid.

Go away, go away, just do as you say! "

"Tsk, after all these years of friendship, I still don't understand you?
This is called anticipating the enemy's moves. You have your Tianji Pavilion and I also have my gaming think tank, and now it seems to be very effective.

This feels great! I’m leaving now, no need to see you off!” Sun Ziwei waved his hand and left the office in style.

On the other side, Chen Mo is like a spring breeze to ordinary employees, like a good friend with whom he can play memes together to netizens, but he is very majestic to the senior executives who come to report.

Every time the executives report on their work, they prepare various details in advance to prevent the boss from asking them random questions, because Chen Mo's vision and understanding of the business are both comprehensive and in-depth, and he can often get to the root of the problem in just a few words.

If an answer is not good, they will be scolded, but every time these people finish talking with the boss, they feel that they have benefited a lot, as if they had taken a free master class.

Even though they were familiar with Chen Mo's style and personality, people like Sun Ziwei, Xu Chaojun, Chen Tong, Zhou Shouzi and others felt that they were also growing and improving as they communicated and exchanged more and more with Chen Mo.

Even if I didn’t understand the task assignment clearly at the time, it was later proved that the boss was always right.

As more and more cases like this occur, the value of this "truth on the other side" continues to rise in the hearts of these senior management teams.

The last time Sun Ziwei saw Chen Mo get angry, even he was a little scared, feeling that the current Chen Mo was no longer the same Chen Mo as before.

Now Chen Mo gives him the feeling that outside the company, in private, everyone is still brothers; on the other side, Chen Mo is the boss who has the final say!

In the office, Chen Mo continued to look at the report.

The company made money, and as a boss, he was never a stingy person. He directly allocated 2000 million in project bonuses to Liudao Wuyu Studio. According to the current team size of more than 30 people, each person's bonus could be around 50.

This is a recognition of their efforts over the past year.

The pursuit of art is one thing, but material support must also keep up. We cannot discourage the soldiers and let them go to war on an empty stomach.

After all, there are still the second and third seasons of "The World of China", "Suicheng Lixin" and the possible "Wushan Wuxing"...

The last time I chatted with Lin Hun, he said that they would move out of here in the future. The reason was that the conditions at the headquarters were too good, which was a serious obstacle for them to find inspiration. He said that he would take the team to the mountains to find inspiration.

Chen Mo logged into the backend system and looked up related projects of his previous investment in the animation industry.

Needless to say, Huaqiang Fangte and Liudao Wuyu, who produced "Boonie Bears" at the beginning of the year.

Tian Xiaopeng's October Digital is still in retreat polishing his "The Return of the Great Sage". According to previous information, it is expected to be released at this time next year.

Light Chaser Animation is still in its infancy, focusing on team building, technology research and development, and project preparation. It has completed the early planning and production preparation for its first animated film, which seems to be called "Little Door Gods."

Wing Wind Animation has just started making an animated short film "The Glorious Past of Little White Rabbit", which tells the story of how a group of rabbits on the blue planet, from being penniless flower growers, fought wits and courage with other creatures through their own efforts, and became bigger and stronger. In fact, it is "Those Stories of That Man and That Rabbit". However, Chen Mo gave a small suggestion to the person in charge Lin Chao. Anyway, Xiaomi's mascot Mi Rabbit is also a rabbit, so let the image design of the animation be somewhat similar, leaving room for the audience to associate. "That Year, That Rabbit" will also be completed around the middle of next year.

As for Ruo Sen Animation, after receiving investment from Bi'an, "The Bad Guys" has been polished for more than a year. Due to the funding, the technology and special effects have been significantly upgraded compared to the original, and the length of the series has been shortened from the original 54 episodes to 32 episodes. It was launched on both platforms of Bi'an last month.

After its premiere, it quickly attracted widespread attention. With its exquisite pictures, solid plot and smooth 3D animation technology, it received high praise from the audience and the media. There were even calls from netizens begging Bi'an to launch a mobile game of the same name.

After a summary, Chen Mo found that the films they invested in were concentrated in the middle of next year, whether it was the previous "Wolf Warrior", or the "The Return of the Great Sage" and "Year Hare" that we just saw...

This time, all related links and peripherals have to be prepared, unlike this time when "China World" was broadcast, which caused a hot response beyond everyone's expectations.

Although Sun Ziwei's game was up to par this time, other preparations were still not sufficient, and netizens had strong demands for peripheral products.

Otherwise, he would not have sent Leng Ning out to set up a separate company, Bianhua Cultural and Creative Co., Ltd., to be fully responsible for the construction of Bianhua Mall and IP-derived peripheral businesses.

Leng Ning was previously assigned by Chen Mo to be responsible for the sales of game peripherals. He was familiar with this experience and after Chen Mo's suggestions and guidance, he referred to the later methods of Pop Mart, such as various game cards, blind boxes, dolls, etc., and allowed them to develop on their own.

The interests involved in this piece of cake are not small, and he feels at ease with Leng Ning watching over it.

Now that the group is growing bigger and bigger, although the internal corruption situation at Bi'an, like the turnover rate, is far lower than the industry average, corruption cannot be completely avoided.

In fact, the group has invested a lot of money and effort in auditing and anti-corruption. Even so, every year, several individual cases of attempted bribery of Qingteng Academy examiners and collusion between procurement and suppliers are uncovered.

Once such a thing happens in the group, Chen Mo will be ruthless and have zero tolerance. If necessary, the person will be fired, no matter how high his rank is, without any mercy. If the amount is huge, the legal method will be used to deal with it, and there will be no leniency.

Perhaps it is because Bi'an treats employees well and treats them equally, and there have been precedents of middle-level managers with annual salaries of millions going in to work on sewing machines, so even if some Bi'an employees have the intention to steal, they don't have the courage to do so. After all, the investment-risk ratio is too high, and it is not worth ruining a bright future for money.

But Chen Mo knew clearly that corruption was unavoidable in large companies, and these measures could only provide as much protection as possible. He also hoped that the company would not end up like its competitors, where the general manager of the gaming division took the lead, with the amount involved from top to bottom reaching hundreds of millions of RMB.

It is true that Sun Ziwei is his brother, but private is private and public is public. No matter how good their relationship is, the gaming business he is in charge of is the most profitable one in the group, and the auditing and supervision are also the strictest.

For now, there is no problem. Under the leadership of Sun Ziwei and Zhang Chao, Bi'an Games has a team of nearly 10,000 people and can implement their own will. Although they are usually low-key, one hit mobile game after another has proved the combat effectiveness of their team.

Despite all the regrets in the media, it may seem like a loss for "China World", a TV series with a 3000 million investment, to be broadcast for free, but making money cannot be calculated that way.

With an additional revenue of 2 million yuan every day, the investment can be recovered several times in less than a day. According to this trend, at least 30 billion yuan can be earned back, which is a -fold return rate.

It’s like when a company launches a new product, due to its quality and previous publicity, it has already set a price in the public’s mind.

But on the day of the press conference, the price was slashed dramatically from the original level. Everyone thought that the product was being sold at a loss, so countless consumers rushed to pay for it. The streets were deserted and people rushed to buy it, causing the supply to fall short of demand.

But even if the company's products are really being sold at a loss, due to the positive impact, the stock price and market value will both take off, and the money earned in the stock market alone can be earned back including the principal and huge profits.

Of course, your product has to be good, otherwise it will just be a lot of empty talk at the press conference, and then when users buy it, they will be like, what the heck is this...

If it causes all kinds of negative public opinions and a stock market crash, that won’t be enough. Of course, you can also use the panacea combination of water army and legal affairs.

After reading the report, Chen Mo determined the next goal of the group in his mind. He checked China Mobile's daily revenue, which was 17.3 billion per day on average. Last year, Bi'an's daily revenue averaged 2 million per day, which rose to 3 million per day at the beginning of this year. Now it is an average of 5 million per day, but there is still a big gap from his goal.

Chen Mo himself does not have a strong desire for money, but the more money he has, the greater the role he feels he can play. Not to mention other things, game engines, artificial intelligence, intelligent driving systems, and chips are all businesses worth tens of billions or even hundreds of billions, and each one is a money-eating beast.

These are just a few examples he randomly cited, there are many more.
Now the "one-child policy" has been relaxed, and it is estimated that the second child policy will be fully relaxed soon, but there are several hungry children on the other side of the river.
It is difficult to keep improving, but we still have to keep growing, because Chen Mo knows that he is far from reaching the limit of the other side, and of course it is not his own limit.
Chen Mo packed up his things and prepared to go to Xiaomi.

Because the second episode of "Win in China 2014" is about to start recording, the disruptor team is gathering again, and this time the gathering point is at Xiaomi headquarters.
August 8, Xiaomi Wucai City, 22th floor.

Liu Qiangdong was still stuck in traffic, so there were only Lei Jun and Chen Mo in the office. They each held a cup of wolfberry tea, sipping it intermittently while chatting and waiting for someone.

Chen Mo was used to the luxurious environment of the Bi'an Technology Park. Looking at the slightly shabby decoration of Lei Jun's office, he couldn't help but joked,
"Don't accuse me of being fickle... Look at this sofa, it's almost covered with patina...

Don't you plan to buy a piece of land and settle down in Beijing? It's not a good idea to wander around like this all the time. You can afford it with your current financial situation."

Lei Jun smiled and waved his hand: "It's not as exaggerated as you say. In fact, I do have this plan in mind, but Xiaomi's IPO is relatively more important. We are preparing IPO-related materials and plan to go public next year or the year after."

"So, we should buy land and build buildings to prove Xiaomi's financial strength and flex our muscles to the market." Chen Mo raised his eyebrows, with a hint of sarcasm in his tone.

"Forget it. It would be safer to wait until the stock market goes public. Right now, the funds must be used where they are needed most."

Lei Jun took a sip of tea and said with a smile, "Anyway, there is still enough space in the buildings you left behind. As a landlord, you won't take the opportunity to raise the rent, right?"

"Are you kidding me? You can stay as long as you want without paying."

Seeing Lei Jun's eyes light up, Chen Mo immediately shook his head, "That won't work. By the way, you told me a while ago that Xiaomi was going to raise funds. If I remember correctly, this should be the E round, right?"

Last year, Xiaomi completed its Series D financing, raising US$10 billion to expand its ecosystem and global market.

The investors in this round include DST, GIC (Singapore Government Investment Corporation), All-Stars Investment and other institutions.

In order to ensure that his equity was not diluted, Chen Mo invested an additional 2 million yuan in his personal name.

Currently, DST holds 9% of Xiaomi's shares, GIC holds 8%, All-Stars Investment holds 6%, Qiming Venture Partners and IDG each hold 4%, and the Employee Stock Ownership Plan (ESOP) holds a total of 13%.
Morningside Venture Capital, an early investor in Xiaomi, ranked third with 12%.

Chen Mo ranked second with 16%.

28%, Lei Jun ranks first!

(End of this chapter)