The Birth of Shanghai's First Conglomerate

The next morning.

After everyone had breakfast at the hotel, they boarded the group bus to a small town in Wangxian County.

Thanks to the abundant water resources in Wangxian County, many fields here have been reclaimed into paddy fields for raising crayfish.

As for those fish ponds, most of them are used to raise turtles, hairy crabs, and other high-priced aquatic products.

The interns came here specifically to help catch crabs.

We will also visit the crayfish farming process.

Unlike ordinary farmers who rely entirely on experience in raising livestock, they all have specialized agricultural and livestock technology experts in charge.

Furthermore, a large marketing department supports the entire sales process.

Tengnong Aquaculture has been developing for several years now, and all aspects are already well-established.

Chen Pingsheng arranged for Erpiya to go with Jiang Yilan and Lin Qiunan to catch crabs in the field, and even prepared an extra-thick glove for her.

To prevent the little one from getting their hand caught and crying loudly.

As for the eldest daughter, Chen An'an, she also went to catch crabs.

The temperature in December is quite low, mostly below ten degrees Celsius.

The two little ones followed along happily, so they had to suffer a little.

He then took Chu Qiuyan, Chang Fu, and Yang Qian with him to listen to the overall report from agricultural professor Yang Weimin.

Even today, Tengnong Aquaculture still bears a certain degree of social responsibility.

According to Chen Pingsheng himself, rural people don't have the necessary education, and no major international companies would move to such a place.

To improve the basic conditions of rural areas, we must start with their most expansive land.

On the first day alone, all the interns were only getting a basic understanding of what Tengnong Aquaculture actually does!
Three days later, when everyone learned that the Tengnong breeding project had benefited millions of rural residents.

Only then did a sense of pride truly arise within me.

On December 19th, Tengying Group booked the entire five-star hotel.

It was used to hold a unique "Tengnong Livestock Breeding Special Development Conference".

The meeting was attended not only by more than a thousand interns, but also by presidents and senior executives from various companies within the Tencent Group.

Lin Qiunan felt that the meeting was a bit too high-profile, with all the presidents of companies like Snack Run, Tenghui Department Store, Fei Yangyang, Xin Teng Live, and Tengyou Media in attendance.

It's obvious that only the low-key Professor Chen can keep so many big names in check.

When the interns officially leave university and report to Tencent Group, each of them will receive a graduation bonus of 50,000 yuan.

This is both an encouragement and a form of support from the group for them as they enter the workforce.

Unfortunately, they have not yet heard a special speech from the big boss of Tencent Pictures.

This is clearly different from the identity of a professor at the University of Finance and Economics. In the past, when graduates joined a company, they would usually be given a speech by a big boss.

But now there are fewer and fewer of them.

So after the day's return-to-farm activities ended, everyone came to participate after dinner.

I just didn't expect so many CEOs to come.

It's clear that this kind of activity isn't just aimed at interns, but also at those CEOs who are already financially independent.

Chen Pingsheng didn't waste any words. The reason he held this return-to-farm event was to make everyone understand the true direction of the group's future.

This is both a responsibility and part of the corporate culture.

"Since the reform and opening up in the 1980s, our country has always put forward the slogan of 'letting some get rich first to help others get rich later'."

"Over the years, our wealthy class, including myself, has become so rich that they are practically rolling in money. It is no exaggeration to say that a large portion of them are so rich that they can't sleep at night, so they try every means to transfer their assets overseas."

"But I think, if the rich all transfer their money overseas, then who can support these farmers at the bottom of society?"

"I'm not saying this to criticize anyone; I'm just expressing my personal feelings."

"Many years ago, all my efforts were for the purpose of buying a small 100-square-meter house in Beijing for my wife and children, a home to shelter them from the wind and rain."

Later, we bought houses, from 100 square meters to 1,000 square meters, and then we had villas in all the top-tier cities in the country. At that time, I asked my daughter, "Is there anything else you want to buy?"

They thought about it for a long time but couldn't come up with an answer.

Then I realized that our family had become so rich that even the children didn't know what to buy. In order to prevent them from getting too arrogant, I took my daughter to open a small restaurant in an urban village, and I worked there as a chef for two months.

As you know, I'm not only the boss of Tencent Pictures, but also the father of my daughters, so I have to put a lot of thought into their education.

There, we met a migrant worker father and his college student son.

The older generation didn't want their sons to suffer too much, so they did everything they could to get them into a good university. They thought that once they got into a good university, they wouldn't have to work like them, toiling in the fields every day.

And then they live a busy, undignified life, even being criticized by those around them for their body odor just for taking a bus.

These are the migrant workers who built our city.

What he thought was just his assumption; the reality is that nowadays, university students rely on their grades while in school, but on their parents after graduation.

Do you really think a college student who can't even afford a decent laptop can find a good job after graduation?
There's no need to guess the actual situation; I'm sure you can all guess it.

The reason I'm bringing up this case separately is because there are far too many migrant workers like this in the world.

Why should I go through the trouble of creating a non-profitable, multi-billion-dollar Tengnong Breeding Group?

That's because I know that people in the city can easily decipher the character "Palamela" (帕拉美拉), while people in the countryside will never have that fate-changing character.

In addition, most retired employees in the city have sufficient pensions.

But this is not the case in rural areas.

As for me, I've become so rich that even my daughter doesn't know what to buy!

At that time, I often thought about how to truly improve this situation.

The answer lies in Tengnong Aquaculture.

We will use the most professional agricultural technology team and the largest marketing department to reclaim idle or extremely low-yield farmland from rural areas.

These lands can be used to generate secondary income for them.

My ultimate plan for Tengnong Livestock is to not take a single penny of local revenue within ten years.

Every penny earned there was used to improve the backward education system and basic medical facilities in rural areas.

They will also upgrade their consumption environment.

Today we have only affected one million rural households. In the next ten years, I believe we can affect tens of millions or even hundreds of millions of rural households.

This is the largest charitable and agricultural support project of our Tengying Group for the next ten years.

And each and every one of you is a participant in it.

We need to fundamentally improve the basic living environment in some rural areas.

"This is the future of Tengying Group and the responsibility it must shoulder!"

After Chen Pingsheng finished speaking, there was a long silence below.

Finally, someone stood up and applauded, tears welling in their eyes, and then everyone spontaneously stood up.

Yes, once a company reaches a certain size, is making money really all it does?
That's absolutely not the case.

It should have even greater social significance, and Tencent Pictures Group is clearly focusing its efforts on this area.

Just like its target students, which are mainly rural college students who cannot find good jobs.

Its responsibilities also extend to the vast rural areas of the country.

If you don't participate, you won't even have these few days of witnessing.

They would never realize that Tengnong Livestock was actually created to improve rural life.

Such a sense of responsibility and a dream can profoundly influence everyone.

This is what Chen Pingsheng meant by creating Tencent's own core values ​​and corporate culture.

With these two things, Tencent Film Group can be guaranteed to stay afloat for twenty years.

This might be a bit of an exaggeration, but he knew that as long as he was still around, things wouldn't change much.

And the time he can truly dedicate to fighting is probably less than twenty years.

By then, it will be time for the next generation to take over.

(End of this chapter)