The Birth of Shanghai's First Conglomerate

End of March.

Snack Express has finally completed its IPO in Hong Kong.

The reason it was so fast was mainly because he made some concessions.

The valuation of Snack Run has been lowered to 120 billion.

With over 1800 directly operated stores and more than 8,000 franchised stores, the total investment exceeds 2 billion yuan.

They have received a total of 15 billion yuan in funding.

A valuation of 120 billion is equivalent to a 3.5-fold increase in investment returns.

Chen Pingsheng also owns 42% of the shares in Ling Shi Kuai Pao, which dilutes his stake by 60%.

That's roughly 25%.

Based on a valuation of 120 billion, the direct return would be 30 billion.

Remove all initial investments.

"Ding! Congratulations, host! You have earned 12 billion today. Would you like to activate random bonuses?"

"Turn on."

This is probably the main reason why he insists on taking his companies public.

Without going public, how can we extract the golden touch from the old man?

The familiar golden die reappeared, swaying incessantly before finally settling on a five.

This time, we were really lucky.

One minute, two minutes, until five minutes had passed.

Six billion yuan had just been deposited into his bank account, while the principal of 30 billion yuan had gone to his wife.

That adds up to nine billion dollars, plus the four hundred million US dollars he already had.

Another wave of over 10 billion yuan in funds that can be mobilized at any time.

Chen Pingsheng went to the Shanghai municipal government to discuss the purchase of commercial land.

Since it's a group headquarters, there will be various preferential policies from the local government.

The main purpose is to attract these large companies to their area to better develop the city and to provide tax revenue and create jobs.

Among the four super-first-tier cities, Shenzhen undoubtedly has the smallest land area.

Because of its small land area, it has clear standards for industrial land use in that area.

Land output efficiency (annual industrial output value of the project / total land area) must be no less than RMB 109375 million per hectare per year.

In other words, an annual industrial output value of no less than 70 billion yuan is required to purchase and use industrial land there.

This regulation aims to ensure the effective use of industrial land and the efficiency of land output.

By setting specific annual output value standards, we can promote the efficient use of industrial land and industrial development.

Among the four super-first-tier cities, Shanghai has the largest land area.

Relatively speaking, the land output efficiency is set at a slightly lower level.

After all, Shenzhen combined is only about one-third the size of Shanghai.

His Tengying Group has six listed companies, which certainly meets the land use requirements.

If a group like this wants to build its headquarters industrial park in Shanghai, it can obviously enjoy a lot of preferential policies.

Shanghai has a total of 16 districts. His Tengfei New Energy project is located in Qingpu, and his charity hotel is located in Jinshan.

Considering that the Tengying Group's ecological park is to be built on a particularly large scale, covering an area of ​​at least 300 acres.

Leaving the extremely expensive city center became inevitable.

The district heads have been visiting him in recent days, all hoping to recruit him to develop their territories.

In order to better achieve political achievements.

After much hesitation, Chen Pingsheng was persuaded by Tong Zhelan, who suggested, "Don't think about it anymore. It would be better for you to build the headquarters of the eco-park in Jinshan. It's not as fashionable as Xuhui or as glamorous as Huangpu, but it has the advantage of lower housing prices and a quieter environment. There are so many ordinary employees in your group, not many of them can afford the high housing prices of 15 yuan per square meter."

This is true.

Jinshan is a remote suburb; the most famous place there is Donglin City Temple.

Fengjing Ancient Town, the city's Bund, and Huakaihai Ecological Park, among others.

Jinshan is also the most comfortable place to live in Shanghai. It has a good natural environment, a slow pace of life, and a nice cultural atmosphere.

If he moves to Jinshan, he will have many more advantages to leverage.

Chen Pingsheng immediately invited the leaders from Kingsoft to the headquarters to discuss what preferential policies they could offer.

He doesn't just buy commercial land; he also wants to buy a hundred acres of residential land.

It's definitely impossible for him to get that much land in the city center, but it's different in Jinshan.

That area is in the suburbs, and once he gets there, he'll belong to one of the top corporations in that district.

This way, we can negotiate for more preferential policies.

After seven days of discussion, the leaders of Kingsoft finally approved a 560-acre commercial land plot for him.

The price is 9.8 million.

In addition, a 180-mu residential land plot was allocated to him next to it.

Used to build luxury apartments for employees.

The biggest benefit of attracting large enterprises to a region is that it can bring a series of positive results, such as employment, consumption, and tax revenue.

It's obvious that with the size of Tengying Group, it can easily drive up the housing prices within a five-kilometer radius.

It can also boost consumption and employment in that region.

These advantages are the main reason why they are all eager to recruit him to their respective districts.

A hundred acres of commercial land can probably support about fifteen apartment buildings.

If all of them were built to the standards of top-tier apartments, they could house at least tens of thousands of people.

The investment agreement also clearly stipulates that the houses built on these lands are mainly for employee dormitories.

As a result, the price of this hundred-acre residential land was 30% lower than the market price.

12 billion is enough.

If land leveling, landscaping, and construction are added, the estimated development funds of over 2 billion yuan would be more than enough.

The real money to be spent is on the more than 500 acres of commercial land at the headquarters.

He needs to develop his own headquarters building and a series of supporting facilities on that site.

The specific design was too complicated for him, a complete novice in architecture, to handle.

It would be better to hire a top domestic architectural design firm to design it for him.

Chen Pingsheng offered a sky-high design fee of 1.8 million yuan to attract the top domestic architectural design firms to submit their bids.

For a plot of land that large, it would take at least three months to produce a satisfactory comprehensive design plan for the headquarters.

Construction can only officially begin after the design drawings are finalized.

He also named the project his own Tengying Town.

This is to show the outside world that this is his place.

Whether a project is big or small depends entirely on the amount of funding available.

The 2 billion yuan spent on land purchase is nothing compared to the difficulty of building this Tengying Town.

According to Chen Pingsheng's personal wishes, he not only wanted to build the place into an office, but also a good place for leisure and sightseeing.

It integrates offices, residences, parks, entertainment, medical care, and education.

Building such a comprehensive headquarters eco-park project would be impossible without an investment of less than 150 billion yuan.

This does not include the money spent on buying the land.

The headquarters plan for "Tengying Town" caused a stir among major architectural design firms as soon as it was announced.

The main reason is that the 1.8 million yuan design fee he offered was too tempting.

If we could secure this deal, it would greatly benefit the design firm's reputation, aside from anything else.

After all, the building area exceeds 600 acres, covering both commercial and residential land.

With an investment of over 150 billion yuan, it's definitely a super project.

(End of this chapter)