The Birth of Shanghai's First Conglomerate

Even in the early stages of development.

Chen Pingsheng then set out his family's century-long plan.

A more specific implementation plan mainly involves shifting the majority of funds to low-risk, sustainable, and stable commercial real estate.

This is exactly the same investment strategy as most Hong Kong tycoons.

Running a business involves risks, but collecting rent is the most stable option.

Therefore, as of now, Tengchao Commercial Management, in which he owns 100% of the shares, has already invested 55 billion yuan in cash.

The company's total assets have risen to around 68 billion yuan after the increase in housing prices over the past two years.

He has already invested a total of 20 billion in permanent commercial real estate in Hong Kong.

This is the true source of his confidence in joining a wealthy family.

It is also the safest asset he can leave to Chen An'an and the others in the future.

In addition, he has also made a full-scale foray into traditional hypermarkets, entertainment, catering, live-streaming e-commerce, coffee, and internet investment.

The group's development is quite complex, but its key asset is undoubtedly Tengfei New Energy.

If he can succeed in making Tengfei New Energy a success, with his full commitment, he will definitely have a place in the technology industry.

It's no exaggeration to say that they might even own a company worth hundreds of billions of US dollars.

He has another twenty years to help Tengfei New Energy grow.

There's no rush at all in this regard.

As for the family's other businesses, although they seem numerous and complex, the core is still about controlling traffic resources.

Whether it's Tencent Entertainment, Xinteng Live, or the newly established Tencent Media.

Their core strategy revolves around capturing traffic resources, which means deeply engaging with users' time.

As long as Tencent Video can maintain and effectively manage its traffic, Tencent Video Group will never fade away.

Look at all those business tycoons now begging him for cooperation; the key is that he controls core traffic resources.

If we can do this well, our future business will be good.

Chen Pingsheng still has plenty of time to wait for An'an and the others to grow up, but he also needs to plan his retirement path in advance.

This means that the second-generation plan has been put on the agenda, which is crucial.

When he passes away, the future of Tengying Group will be handed over to his successor.

This is his responsibility as a father, and also his responsibility as the head of the family.

In late October, the wind in Shanghai was already getting a bit chilly.

Fortunately, it's quite comfortable to wear a light jacket at home since Chen An'an returned from Hong Kong.

Every morning when I leave the house, I feel like I'm on steroids. I stand in front of the mirror and shout three times, "I want to work hard! I want to strive!"

Then that little foot will stomp a few times.

Chen Pingsheng suspected that she was already a mild case of success-oriented syndrome.

Not only did she want to do it herself, but she also dragged her younger sister to do it too.

He had no idea what that big kid was trying to achieve by shouting about working hard every day!

The output remained stable after the test papers were handed out, ranking 24th in the class.

Compared to first graders in Beijing, their progress is already very obvious.

With so many fewer students in the class, how could they not improve?

Chen Pingsheng was downstairs when he heard the sound of stomping feet coming from upstairs again. Before, it was only three stomps.

Now they just keep stomping.

The symptoms are obvious; this is due to excessive chicken blood injection.

I guess they watched a short video and heard a brainless success story that said "If you understand, please applaud; if someone leaves, I'll give them a million dollars."

It's unbelievable that a self-help guru can even fool a nine-year-old girl.

Chen Pingsheng was too lazy to care.

A wealthy family is not just about the four of them; it also requires nurturing the entire clan.

He's already preparing to focus his efforts in this direction.

Chen An'an came downstairs, her eyes resolute:

"Dad, I shouted 'try hard' ten times today, didn't I try hard enough?"

Chen Pingsheng followed her, stomping one foot on the ground, "Work hard, work hard, I must work hard!"

When a man suddenly starts going to bed early and waking up early, and stops playing video games and watching TV dramas.

That's basically from drinking too much chicken soup at night; it should subside in about three days. "An'an, isn't Dad trying very hard?"

Um… Chen An'an scratched her head, “Dad, why are you shouting too?”

"I learned this from you!"

Chen An'an's eyes hardened again. "Dad, I saw a master course online. The registration fee is only 980 yuan. I want to learn it."

"How high a rank is he?"

"It's very, very big."

Chen An'an drew a big circle with his hand, "That kind of person is even more powerful than Dad, he could move the earth with just a bamboo pole!"

Chen Pingsheng patted her on the shoulder. "You're only nine years old. You clearly have a misunderstanding about your father's abilities."

"Okay, buy one for your friend Yang Xiaole too, and have her come with you."

"okay!"

Chen An'an was very happy. She would study hard and make progress every day.

I hope to inherit the family fortune as soon as possible.

Chen Pingsheng found it quite amusing; this brat was something else, actually comparing him to those self-help gurus.

At their level, why would they need to go out and give lectures?

Only Teacher Ma seems to have that interest, but his courses are only open to the top second-generation elites or first-generation entrepreneurs.

It's not something you can get in with money at all.

Song Yanxi also came downstairs. She was also quite puzzled as to why the little brat would become obsessed with those online self-help gurus who were just spouting nonsense.

"Honey, is An'an here to get your motivation again?"

"Her grades aren't great, but she's got a lot of motivation."

Chen Pingsheng said, "It's good to let her go and learn for a few days. That silly girl, Da Piwa, actually compared me to those people. It's utterly shameful."

"By the way, I'm planning to set up a family fund so that relatives within three degrees of kinship with the Chen family and your Song family can receive a certain amount of start-up capital."

Why did you suddenly decide to do this?

Song Yanxi sat opposite him and poured herself a cup of Wuyishan Da Hong Pao tea.

A sip in the morning quenches thirst and nourishes the skin.

"It's because we want to cultivate more relatives to join us. When An'an grows up, it can't be that she's the only one in the family who's rich while the other relatives from the Chen and Song families are still poor. That wouldn't be in the long-term interest of a large family."

Song Yanxi thought it made sense, but it wasn't so easy to actually do it.

How much start-up capital are you willing to provide?

"Eight million per person, four chances, but only two million can be received within a year."

Starting a business is not something that can be achieved on the first try, and Chen Pingsheng understood this very well, which is why he set aside four opportunities.

If you fail four times, you're basically destined to be a wage earner.

He won't give you a single resource if you want to start your own business again.

In fact, the Chen and Song families have quite a few relatives.

This type of family fund is mainly aimed at people under thirty years old.

Once you're over thirty, there's not much point in training you anymore.

After all, Chen Pingsheng didn't want to make money from this; he wanted to plan for An'an and the others' future.

How much money are you planning to put out?

“Let’s say three hundred million. Let’s see which of our two families, the Chen family, is more talented, or your Song family is more likely to stand out.”

Song Yanxi smiled and found it quite amusing; three hundred million was nothing to them.

This is still very meaningful for the peers or younger generations of the Chen and Song families.

Simply put, it's about providing a fair and absolutely effective way for them to get the money and go out and make their own way in the world.

Whoever wins will be able to serve as An'an and the others' right-hand man in the future.

That's roughly it.

There's nothing to argue about; everything depends on the results.

Chen Pingsheng also mentioned to Song Yanxi that Da Piwa wanted to sign up for a success master course in a few days.

Song Yanxi was surprised. Was that something that families like theirs would learn?
Isn't it just fooling some ordinary people?
What are you doing getting involved, you little punk? Did you hear someone say, "Do you want to drive a Mercedes and live in a three-bedroom apartment in Shanghai?"

That's really strange.

(End of this chapter)