The Birth of Shanghai's First Conglomerate

Chapter 198 Market Turmoil
Bobo Milk Tea has only been on the market for a week.

Then came seven thrilling and heart-pounding days.

During this short period of time, it not only faced unprecedented challenges and tests.

It is facing the most severe crisis since its inception.

Initially, numerous franchisees flocked to the company, crowding the entrance and expressing their dissatisfaction and concerns with great emotion.

What followed was a staggering plunge in the stock market – Bobo Milk Tea's stock price actually broke through the issue price line.

The situation took a sudden turn for the worse, catching everyone off guard.

In just one week, the stock price was halved.

As a result, even the president, Yang Qian, was dismissed.

This youngest listed brand carries the hopes of countless young people.

It was once so glorious, but after its IPO, it became incredibly pathetic.

Fortunately, the appearance of Bobo Milk Tea's original investor saved the day.

"Hold on, brothers!"

"Holy crap, Bobo Milk Tea is definitely being targeted."

"of course?"

"Back then, it was so successful. It went public in less than a year after its founding. It was simply a miracle of college student entrepreneurship."

"Yeah, I even received a copywriting bonus of 100,000 yuan from them. I feel that Bobo Milk Tea is really great. The people there are very approachable. The CEO even personally came down to talk to us about copywriting."

"You're not the only one who's received it; quite a few people around here have received it too."

"I also had a few words with their president, Yang Qian."

"I didn't expect her to be dismissed so quickly."

"There's no other way. The shareholders in Hong Kong almost sued Bobo Milk Tea for fraudulent listing. Someone has to take responsibility."

"What's the situation now?"

Online discussions are in full swing, as Bobo Milk Tea is already the youngest internet celebrity brand.

It has a very high influence not only among college students.

It also has a very high influence among young people.

This was the first company to create a viral milk tea trend, and it even has several top celebrities endorsing it.

They even collaborated with the recent hit TV series "The Legend of Hua Qian Gu" on a series of co-branded sales.

They also launched an online campaign to solicit copywriting ideas from millions of people.

From any perspective, Bobo Milk Tea has a very wide influence among young people.

Now that it's on the market, it seems like all its former glory is gone.

They became pariahs in the stock market, hated by everyone.

Fortunately, this downward trend was stopped immediately.

"Any brothers or sisters who know the inside story, please share your thoughts?"

"A middle-aged man on a bicycle has come to Shanghai."

"After he appeared, he immediately dismissed President Yang Qian."

"This will stop the stock price from falling?"

"Of course not. The uncle on the bicycle said that the company's own responsibilities cannot be borne by the franchisees. If any losses are caused to the franchisees due to the company's management errors, the company will provide a full refund."

"Why is it compensation? Shouldn't it be a refund?"

"It's a compensation payment. Although the franchisee only paid a franchise fee of 100,000 yuan, she also invested in a series of funds such as decoration and store transfer. The uncle who rides the bicycle directly covered the entire amount."

He said it was the company's responsibility.

"Great job! I give Bobo Milk Tea 100,000 likes for handling this situation."

"That's right. There are so many franchise brands now, but I haven't seen any of them give a full refund if business is bad. They won't even refund the franchise fee."

"That's why the uncle on the bicycle is so amazing. He directly took 100 million to deal with the franchisee's refunds." "And that's not all. He also lost money on the time costs incurred by those franchisees. For example, if you joined last year and business was not good and you didn't make any money, he will compensate you for a year's salary, calculated at 8,000 per month, including the employees you hired."

"Holy crap, isn't what he's doing directly breaking the rules of the franchise industry?"

"That's right, they don't care at all. For the uncle, the company's reputation and responsibility are the most important. He would rather lose money himself than let people who trust Bobo Milk Tea suffer losses."

"Damn it, just for this refund, I'll only drink Bobo milk tea for the rest of my life."

"Me too. Can't the real estate industry learn from this? Who will take responsibility if a building project is left unfinished?"

"Uncle, you should really get into real estate."

"You're overthinking it. There's no way this uncle would go into real estate. Haven't you seen the Deer Antlers concert that's causing such a stir online, where the Four Heavenly Kings are all on stage together? Many people are guessing that it was this uncle on the bicycle who organized it."

"Damn, fellow Daoists in Beijing, is the concert really free?"

"Completely free, and you'll also receive a custom-designed umbrella from Deer Antlers Coffee, along with Deer Antlers Coffee itself."

"Holy crap, can people from other places participate?"

"Of course you can go. It just depends on whether you can get a real-name ticket online. You can enter with your ID card."

"Wow, impressive! I was wondering which big shot was behind this huge commotion. Turns out it was him again!"

"What's so strange about that? Do you know why the Hong Kong stock market was stabilized so quickly?"

"Isn't it because they were so proactive in issuing refunds?"

"Bullshit, the capital market doesn't care about that. In their eyes, a company is all about making money. If you keep giving back money like this, who would dare to buy your stock?"

"That is how the matter?"

"I didn't see the news announcement. Teng Hui Capital directly provided 400 million yuan for a buyback guarantee. No matter how many people sell, he will buy them all."

"The uncle put 400 million yuan of real money into the stock market, which stabilized the situation."

"It's so rich."

"Isn't that just nonsense? Let me tell you a huge inside story: do you know why so many celebrities endorse Bobo Milk Tea?"

"Isn't it because of the high endorsement fee?"

"What are you thinking? Just the endorsement fees alone could keep Queen Yang in her hands forever?"

"That's because the uncle is the boss of Queen Yang. Tengying Entertainment belongs to him. He just spent 1 billion yuan to buy the headquarters building in Beijing a while ago."

"Hua Qian Gu was also invested in by the uncle, and all the Hua Qian Gu merchandise sold online is his."

"Now that you mention it, it reminds me. Could it be that the Boiling Sheep restaurant I often go to is also his?"

“Boiling Sheep is endorsed by Zhao Liying, and she also collaborates with Hua Qiangu.”

"Congratulations, you got it right, it is indeed the uncle's."

"You'll see when you come to the capital. Uncle's influence is very comprehensive, encompassing everything from food and drink to entertainment."

"Now this Deer Antler Coffee is run by the same uncle. He's already hosting a superstar concert before he even opened a store. The venue is said to be able to hold 40,000 to 50,000 people."

"Just imagine how shocking that scene must have been."

It has to be said that this generation of netizens really does have Sherlock Holmes-like qualities.

However, Chen Pingsheng did not pay attention to the news online.

He was just doing what he thought was right.

Until Tong Zhelan came to him with the investigation report.

The two were discussing matters in the CEO's office, and no one dared to disturb them.

It's worth noting that in its early stages, Bobo Milk Tea enjoyed smooth sailing and immense success.

Employees naturally developed the habit that everything would go smoothly.

Such a sudden blow has a very serious impact on morale.

Fortunately, Chen Pingsheng arrived and managed to turn the tide and stabilize the situation.

This allowed everyone to quickly regain their original confidence.

(End of this chapter)