Rebirth Era: The Boss Dominates the Business Circle by Farming

Zhao Wenqi blinked in disbelief. Just now Gao Jingwen looked like she had nothing to do with me, and she turned her head and was willing to provide fruit for free.

What's more, Gao Jingwen also provides a VIP version. Although I haven't seen this brand new version yet, when I hear this name, it gives people a high-end atmosphere and high-grade feeling.

He looked at Gao Jingwen with some uncertainty, and asked in a low voice, "President Gao, what you said is true, are you kidding me?"

Gao Jingwen looked at Zhao Wenqi with a serious face, "How can I joke with you about such a serious matter."

Uh(°ー°〃)!

Zhao Wenqi was taken aback for a moment, thinking that this is indeed the case, but why do I suddenly feel that you are a bit unreliable, I always feel that you seem to be holding something bad in your little head!

"Haha, thank you so much Mr. Gao, I wonder if it's convenient for you to prepare now?"

"In such a hurry?"

Zhao Wenqi smiled awkwardly, "To tell you the truth, there are customers making trouble in our two luxury stores on the fifth floor, and they are complaining about the property and the store. Otherwise, I can't come to find them. you."

"Oh!"

Only then did Gao Jingwen understand why Zhao Wenqi was on fire like her butt was on fire.

"Don't worry, it's simple, I'll ask the clerk to pack a few VIP gift boxes with premium gift boxes."

"How can the VIP customers of our shopping mall go to the plaza to compete with the people outside? It's worth a lot of money, don't you think so!"

Zhao Wenqi frowned slightly, thinking in her heart that it was no wonder Gao Jingwen managed such a good business at such a young age, this made her talk to the end.

If the employees of the troubled luxury store talk to VIP customers in this way, even if they are unhappy, they will not go to the point of complaining everywhere.

"Mr. Gao, it's too much trouble for you. In the future, if you have anything to do in the store, you can directly contact me, and I promise to arrange it properly for you."

Gao Jingwen smiled slightly, "Okay, let's not waste time, I'll ask the staff to prepare a big gift bag right away, and you can take the gift bag there by the way!"

"Alright, sorry for the trouble, Mr. Gao!"

"You're welcome!"

Five minutes later, Zhao Wenqi trotted away with 5 packaged [Premium Edition Luxury VIP Fruit Gift Boxes] in her hand.

Seeing Zhao Wenqi walking away, Gao Jingwen hurriedly called Li Lu, the store manager, to her side.

"Before I left out a very important thing. In the future, we will strengthen the fruit shop and add a VIP membership system."

"We can recharge the membership card. The recharge amount is different for the membership card level. The ordinary membership card needs to be recharged 1000 yuan, and you can get a 9% discount on weekends.

The silver membership card needs to be recharged with 1 yuan, and you can get a 9% discount on all fruit purchases. The gold membership card needs to be recharged with 10 yuan, and you can get a 8% discount on all fruit purchases. "

"In addition, prepare a few more limited VIP membership cards and give them to our important partners. This kind of membership card is only for personal use, with a 1% discount."

Li Lu on the side listened very seriously at the beginning, thinking that Gao Jingwen thought of a very good business routine, but when she heard the 1% off membership card at the back, she couldn't hold back, isn't this just giving people fruits to eat?
"Mr. Gao, 8% off or 9% off is fine, but isn't the latter 1% off a bit too much? We'll lose money if we get 1% off!"

Gao Jingwen smiled and shook her head, "Do you think anyone is eligible to obtain this kind of membership card? It must be our important partner, or someone we need to rely on."

"For example, the shareholder behind our Lufthansa shopping mall, even if you give him a card, in his capacity, are you embarrassed to come to us every day to swipe the card?"

"Oh, I see!"

Only then did Li Lu realize that Gao Jingwen was actually playing with words.

Gao Jingwen gave this kind of top-level VIP card to some people with status. These people were concerned about their status, so they were ashamed to come to the fruit shop often to use the membership card.

Even, they won't come at all!
The top membership card that Gao Jingwen sent out was, in a large sense, just a symbol of status and gift.

"Mr. Gao, you are too powerful. This kind of method that can win people's hearts without paying actual goods is really great."

Gao Jingwen patted Li Lu's shoulder lightly, and said earnestly: "You are still young, learn more!"

"Yes, I must learn a lot from you."

"Let the clerks prepare some more [Premium Edition Luxury VIP Gift Packages], and send some to the top luxury stores upstairs soon, and tell them to provide them for free during our activities.

If not enough, feel free to come down and get it! "

"Mr. Gao, didn't we just give Manager Zhao 5 boxes of gift bags, isn't that enough for them to send customers?"

"That's a customer of their luxury store, not our customer, why should we give them a big gift bag for nothing!"

Hearing this, Gao Jingwen shook her head regretfully, Li Lu was still too young, and her social experience was too shallow.

The other party is indeed a VIP customer of the luxury store, but also a potential customer of the strong chain fruit store.

The VIPs of these luxury stores are not short of money. Gao Jingwen gives fruit to passers-by for free, and there is a one in a thousand chance of turning passers-by into her customers.

But those VIP customers are different. Gao Jingwen has a one-tenth, or even higher, chance of converting them into her own customers.

With such a huge difference in conversion rates, why hesitate?
"You, don't just look at the immediate benefits, you have to think about it, if we can convert the VIPs of those luxury stores into our customers, wouldn't they become our VIP customers?"

Hearing this, Li Lu slapped her forehead fiercely, and said embarrassingly, "Oh, Mr. Gao, I'm so stupid, I didn't even think of such a simple thing."

"You are either stupid, or you have never been in contact with these high-consumption groups. I know them better than you. With this experience, you will know how to deal with these customers in the future."

"Mr. Gao, I understand!"

"Yeah, go get busy!"

"Okay, Mr. Gao!"

After communicating with Li Lu, Gao Jingwen returned to her office. She had just thought of the matter of VIP membership.

Her first thought was to call Dong Chao and inform Dong Chao that the Qiangsheng fruit chain store in Jinmen City would also have a VIP membership system.

By the way, I would like to ask how is the progress in Jinmen City and whether it is going well.

She just took out her cell phone and was about to call Dong Chao, when the cell phone vibrated suddenly, she almost threw it out in fright.

"Who is it? I didn't want to play or fight a long time ago, but now I know how to fight. It scares me."

While complaining, she checked the caller ID on her phone.

When she saw the phone note on the phone, her face suddenly changed, and she answered the phone seriously.

"Hey, Bureau Zhao, are you busy today?"

"Ha ha!"

There was a burst of hearty laughter from Zhao Xuemin on the other end of the phone, from which it can be judged that Zhao Xuemin is in a very good mood now.

"I heard about the activities you held in the capital. People told me that your side is crowded with people, which is more lively than New Year's Eve."

"Hehe, it's mainly because the publicity here in the capital is good. I didn't expect that this matter would reach your ears."

"You forgot, I'm from the capital, how can I not know such a big thing, I called you because I was going to tell you something!"