America gains both fame and fortune

Chapter 413 Hate is Higher than the Sky
Breitling, a Swiss watch manufacturer with a history of more than 100 years, has attracted a lot of attention in North America in recent years. Their global image spokesperson, Pitt, has made many entertainment news that have spread all over the world.

Whether Pitt divorces Jennifer Aniston or pursues Angelina Jolie, Breitling is happy to see it happen, and the crazy news has also brought Breitling considerable exposure.

But when the “nanny gate” incident broke out last year, Breitling was shocked and quickly terminated its contract with Pitt to distance itself from him.

"Due to the slow action, the company did not conduct crisis public relations as quickly as Cadillac did, and did not immediately sign a spokesperson with wide influence such as Martin Davis at a high price to make up for it. The brand image has been severely damaged worldwide!"

At Breitling's North American branch headquarters in Los Angeles, Fox, who took office as the branch president at the end of last year, stood at the head of the conference table with a serious face and said: "This quarter, the company's main task in North America is to restore the brand image, regain previous market share, and further open up the North American high-end market."

A dozen subordinates sat on both sides of the long conference table. The deputy on the left asked, "Sign a new spokesperson?"

The person on the other side said, "I think Tom Cruise is good."

Another person shook his head: "Not good. Tom Cruise has been in a lot of scandals recently, and his relationship with Scientology is too complicated. He might become obscure one day. The risk is too great."

Paul, who was sitting in the middle, said, "I have a half-baked idea."

Fox glanced at him and said, "Go ahead."

"I have received accurate information that Cadillac has restarted the breach of contract lawsuit and will sue former global brand ambassador Brad Pitt for the brand losses caused by his breach of contract." Paul's idea came from some people's discussions in his ears on the one hand, and was also based on his own work thinking on the other.

His job is to promote Breitling in the market: “I think we can join in, even hold a press conference and sue Peter for breach of contract with the greatest fanfare.”

The deputy understood what he meant: "To attract public attention?"

Paul said: "Launching a massive breach of contract lawsuit will not only draw public attention to Breitling, but also prove to them that Breitling is a responsible company and brand."

Another person expressed doubt: "It's been a year since Pete's nanny scandal."

“It’s not too late, the timing is just right.” Paul dared to speak up at this meeting, having already made a mature consideration: “Breitling spent a year collecting evidence and examining Pete’s personal performance. Currently, one-third of the victims have not yet reached a settlement with Pete, which shows that Pete has no intention of repenting. Breitling gave Pete a chance, but he…”

There is no need to say more about the rest.

Fox understood everything and said directly, "Paul, come up with a detailed plan as soon as possible. The marketing, legal and public relations departments should fully cooperate."

Paul then said, “Boss, the nanny scandal has damaged Breitling’s global brand image. We must demand a high amount of compensation for breach of contract.”

The deputy couldn't help but laugh: "You're right. Within a relatively reasonable compensation range, the bigger the number, the more attention it will attract."

On the afternoon of the day the meeting ended, Paul came up with a specific plan. The lawyers from the legal department and the agency law firm were all full of fighting spirit, especially the latter, who wanted to knock off all of Brad Pitt's wealth.

The more money Pitt loses, the higher their legal fees will be.

Subsequently, Breitling released the news that it was going to hold a press conference to sue Brad Pitt for breach of contract as its global spokesperson.

Almost at the same time, Cadillac also officially announced that it had initiated necessary legal procedures to hold former spokesperson Pitt accountable for various brand image losses caused by his breach of contract.

Public opinion was in an uproar, and the attention paid to the two brands was almost comparable to that of the Oscars to be held next month.

Cadillac also took the opportunity to launch this year's new cars.

Prosecuting for breach of contract is not the goal, but only a means for these companies.

…………

At the Ritz-Carlton Hotel, a very ordinary Ford sedan drove into the underground parking lot.

Aniston, who was driving, hadn't gotten out of the car yet when her cell phone started buzzing in her bag. She took it out and answered the call, saying in a bad tone, "Holy Mother, why are you running back here if you don't want to help the suffering war refugees?"

Julie's voice rang out from the receiver: "Have you arrived at the hotel? We agreed that we would go up together and no one could eat alone. Wait for me, don't go up by yourself, I'll be there soon."

Aniston was so angry that her teeth ached: "I was so dizzy that I agreed to you."

"You were not crazy that time, you wanted to take revenge on me." Julie exposed her thoughts: "You pushed Martin with all your might, didn't you just want to make me live a life worse than death? Today, I will take back everything you owe me."

For some reason, Aniston's tone softened: "I'll wait for you."

She had observed carefully before and found that Julie seemed to enjoy herself every time she was in front of Martin.

Aniston wanted to try it, too.

Ten minutes later, a half-old Chevrolet drove into the underground parking lot.

Jolie waved to Aniston, and the two met at the elevator door. The moment their eyes met, it was as if electric currents collided, making crackling sounds.

"What a stuffy person." "Fake saint."

After they exchanged secret codes, they took the special elevator upstairs and knocked on the door of a business suite.

The door opened and Martin opened his arms to welcome them: "Dear, you are finally here. I really missed you so much."

Julie slumped down on the couch and asked, "When are you going to pull your new lover over here so we can see him?"

Aniston revealed her true colors: "Why, you want to bring her in?" She was not as unscrupulous as Jolie, and said directly: "Three people are already crowded, I don't like to add another person."

"Wait!" Martin said dissatisfiedly, "Whether to add people or not is another matter. Why don't you ask for my opinion?"

Aniston didn't want to continue the topic, so she pointed at Jolie and said, "Next time, you stay in the back."

Julie was unhappy: "You've tasted the benefits, but you still want to occupy the space?"

"This place originally belonged to me. I gave you some space because I felt sorry for you." As one of the female opinion leaders in Hollywood and the leader of METOO, Aniston is no longer the woman who would give in when things didn't go her way.

Facing the tough Julie, she was equally tough: "Fake saint, don't think you are the only one who will rob."

Julie snorted, "Martin, I told you a long time ago that Jane is a stuffy person."

Martin called them over, not to listen to the quarrel, but said, "Let's talk about serious matters."

Julie said: "In the history of mankind, is there anything more serious than this?"

"That's right." Aniston turned into a fence-sitter and stood on Jolie's side again: "We are talking about serious matters."

Martin was angry, started the tanks and started the war again.

As the shells rained down, the war situation was finally under his complete control.

"Recently, the victims who did not receive reasonable compensation have united again and launched an offensive against Pete." Martin can talk about business with peace of mind: "In addition, manufacturers and brands led by Breitling and Cadillac have also launched a lawsuit against Pete for breach of contract."

Aniston nodded: "I noticed that."

Julie was more sensitive than her in this regard: "Did Pete piss you off again?"

Martin waved his hand: "It has nothing to do with me. The main thing is that Cadillac asked me for my opinion. I can't see the victims living in misery."

Jolie actually doesn't care about Pitt anymore.

But Aniston is different. Not only was she abandoned, but she was also splashed with dirty water by Pitt.

The thought of revenge never ceased: "Martin, what do you want to do?"

Martin said: "As the initiator of MeToo and an opinion leader among Hollywood women, why don't you guide the relevant public opinion? Let your huge organization continue to focus on Brad Pitt's nanny scandal. After all, the nanny scandal is the origin of MeToo. MeToo does things from beginning to end, which makes it easier to win praise."

Julie pointed at Martin and laughed: "You are worthy of being my teacher."

Aniston nodded and said righteously: "This is the responsibility and mission of women's rights organizations. Of course, we can't shirk it."

Julie responded, "Count me in."

"Public opinion can influence the judiciary." Martin knows this very well: "Don't you think that we can have more fun if Pete can't make a comeback and even get out of Los Angeles?"

What Pete said in the supermarket made him feel that he should not give Pete any chance to turn things around.

Julie said, "I don't mind. If you feel happy, I will play with you."

Aniston was thinking hard for a while before she said, "The nanny scandal can ruin Pitt's reputation and future, but he still has a lot of assets."

Although the two people's property was separated before, her ex-wife still understood something: "What you have done alone is far from enough to exhaust Peter's property and energy."

Martin doesn't understand Pitt as well as Aniston: "What do you mean?"

"It's simple. Help Pitt find a few illegitimate children, ask for extremely high compensation, and drag out the lawsuit. The lawyer fees are terrible." Perhaps no one in the world hates Pitt more than Aniston, especially after Martin added fuel to the fire.

Aniston said coldly: "I can use indirect means to vaguely express that Pitt does have several illegitimate children."

After hearing these words, Jolie suddenly felt that it would be better not to provoke Aniston too much in the future.

(End of this chapter)