Rebirth: I want to conquer a great kingdom

Chapter 27 Blueprint

"The home network in City W is very popular now, especially in our city center. I said 50.00%, half and half, which is considered conservative. If you really want to count it, let's not say 100%, there must be 80.00%... "

The big cake Liang Xin drew for You Yu started from the economic environment of W City. He spoke eloquently, not fast, but every sentence has real meaning, not Wei Xiaotian's kind of imaginary. The "inspiration idea" of the brain.

Although You Yu didn't have much experience in this area, she was quickly attracted by Liang Xin's words and listened very attentively.

"Then let's narrow down the scope and only talk about our users, that is, those families who need tutoring. Simply put, those who can afford tutoring and are willing to find us college students to tutor their children one-on-one, these families, No matter how poor the family income and economic level are, they will not be worse than the average level of City W, so we can almost conclude that such a family cannot live without the Internet. Even further, such families should be the ones who use the Internet main force.

Then based on this, we can determine the focus of our promotion of our products, that is, our services.There is no need to engage in so much offline publicity, or it is okay to use offline publicity as a supplement and supplement, but the main resource, in simple terms, is our money, which should be focused on the Internet.And we don't need to disperse our investment, we only need to invest in a few platforms that are most commonly used by ordinary people in City W, for example, Game Tea Garden. "

"Oh~" You Yu suddenly realized.

The game tea garden that Liang Xin talked about is a well-known online chess and card software in W City. In the past few years when the Internet boom started, the game tea garden has always been one of the most popular game software in W City.

Almost all households in the city who have installed broadband have installed this gadget on their computers at home.

A large number of old men and old ladies play poker, mahjong, and chess on it when they have nothing to do every day. These users spend an average of time on this game platform every day. At the peak, there may be more than eight Hour.

More than working hours.

And the household installation rate of Game Tea Garden in the downtown area of ​​City W can almost be said to be %!
Even more or less!

Because some families have multiple computers, one family can install it two or three times.

As a local aborigine like Liang Xin, You Yu naturally knows this game very well.

Although she doesn't play much, she can't stand the fact that there are people around her who often play, so she is also very familiar with the details of the interface of the game tea garden.

"The advertising placement model of the game tea garden is very suitable for us, because we only need to export our website to the outside world." Liang Xin's words, You Yu can understand instantly, she nodded slightly, expressing agree.

Liang Xin went on to say: "Then the publicity is actually not a problem at all. As long as we have enough resources, we don't have to worry about the problem of market popularity. There are publicity channels and the school's reputation endorsement. When we make this thing, the outside world will know it soon. If it doesn’t work, it’s very convenient to find the local daily and evening papers to report. Next door W University, the teacher of their media school is the editor of those newspapers. Bar?"

"Yes, I can solve this matter." You Yu said, "So the current problem is actually the website."

"Yes." Liang Xin said, "And after the website is built, our website's functions can't be limited to the tutoring service, because it won't attract traffic. Traffic is the number of visits, the data of the website, and only data Only when it grows bigger can the website attract further investment, and we can’t rely entirely on the school’s funds for a project, can we?”

You Yu thought for a while, then nodded slightly.

Liang Xin said: "Teacher, let me put it this way. In fact, the content of the website and the specific services it provides are not important. What is important, the most important thing is that we have a logical closed loop on how to make money. We must Clearly, we can make money from this project at any scale and to what extent. Commercial projects, if they don’t make money, it’s useless to talk about it.”

"Yes, that is indeed the case. Then what do you think?" You Yu, who can get a high score, immediately followed Liang Xin's train of thought, threw the specific content of the website aside, and asked the most critical question.

Liang Xindao: "The idea and reason are very simple, but there may be risks and difficulties in the specific implementation. To put it simply, it is divided into three steps. The first step is to build the most original project framework. This step does not require To make money is to post in it, burn money, to what extent, burn to this website, within the scope of W City, it has a certain reputation. At least one out of a hundred people must have heard of it. Out of a thousand people, There is one used.

In our whole city... the whole district, the permanent population is probably a little less than 200 million, one thousandth, that is two thousand.As long as there are parents of students who have found tutors for their children through our platform, then our first step will be considered a successful completion.

Then the second step is to find a real investor to invest in our project. This person can be a local entrepreneur, or you can go outside, but I prefer the local. Among our local bosses, there are a few They are quite enterprising and innovative. The current overall economic environment in City W is also biased toward transformation, or in other words, it is already eager to transform. From this point of view, maybe we can make the movement bigger and win the market. The policy support here..."

You Yu listened calmly at first.

But the more Liang Xin said, she couldn't help but feel the turmoil in her heart.

She was quite surprised to see this young man with an immature face in front of her. Seeing his calm, smooth, focused and professional appearance, she couldn't believe it. vision.

Seek government policy support...

To be honest, she didn't even dare to think of this step!
Liang Xin talked eloquently, from angel investment to IPO, and finally when he talked about "making the campus network a world-class social network platform", You Yu was almost fooled by this big cake.

"Don't stop, world-class goal is too much..." You Yu didn't know what to say, "Let me digest it first, let me digest it. I will answer you next week..."

Liang Xin looked at You Yu's face full of excitement and self-control, and said with a smile: "Okay, anyway, this is the way of thinking. It depends on our actual operation. The ideal is very fulfilling." , The reality is very skinny, Mr. You, I can't take all the bullshit I boasted."

"I know, I know." You Yu stood up, personally sent Liang Xin to the door of the office, and praised sincerely, "You, I am not exaggerating, you will definitely become a rare talent in our school in the future..."

"Yes." Liang Xin nodded, "I know."

You Yu: "..."

(End of this chapter)