NBA: Starting with $20 billion, buying the Knicks
Chapter 121 The Basketball Pioneer Report Tiger Attack content integration, online and offline duo m
Chapter 121 The Basketball Pioneer Report Tiger Attack content integration, online and offline duo meeting!
Chapter 120: Basketball Pioneer News, Hupu content integration, online and offline duo meeting!
As he has always wanted to do before, the New York media is too unfriendly to him and the New Knicks, he must have his own mouthpiece.
After all, the "International Fiction News" is too weak, and he has to use the talents of the motherland.
"Your first task is to acquire Hupu."
"it is good!"
Jiang Shuying tied her hair into a bun, cleared her throat, adjusted her clothes, and walked briskly into Hupu's 100-square-meter office.
"Oh?" With such a decisive attitude, Jiang Chao couldn't imagine that she would be an actress in later generations, she looked very capable, and his "self-love" unexpectedly chose the right person.
As for the beauty, the process is smoother than Jiang Chao's own export.
Hupu now only has a web forum and no app, and because of Mopu, many people think they are pirated.
Their boss, Dr. Cheng, has let go of it. Mr. Yang fully hopes that Jiang Chao will buy it. It is very cheap, and he bought all the servers, programmers and editors for 50 US dollars.
"From now on, Hupu is under Chaoshen Sports."
The two parties signed the contract, and after the signing, Jiang Chao directly set goals for Mr. Yang and the others.
1: Make APP.
2: It is not difficult to build an international version of Hupu APP, but it is very expensive to promote it, but Jiang Chao is not afraid.
Then the international version of the app was renamed Chaoshen Forum. After all, almost everyone doesn’t know the meaning of the word Hupu, and it has nothing to do with basketball, but he is indeed the current domestic basketball fan gathering besides Maopu. most forums.
Of course, there are the most post bars, so I won’t talk about this. It is too difficult to unify the user population there, so you can pull users from there.
3. Mr. Yang came to work in New York. He needed to use Hupu to compete with the Reddit forum in the United States. It was best to talk about everything, not just basketball. .
Reddit is a social news site with the slogan: voice ahead of news, voice from the Internet.
Take advantage of their strengths, such as the fact that the site has a discussion area for users to discuss submissions and vote up or down on others' comments.
When a comment gets a sufficient number of downvotes, it will not be displayed by default.
This, combined with Hupu's moderator review, can purify the fan environment very well.
Mr. Yang listened to the truth. He was very interested in further studies in the United States. Later, he created the Sleep Talk Club, the League of Legends Zone, the Love Zone, and the Pedestrian Street, which sometimes had more traffic than the NBA Zone. , Make the sports industry chain to the extreme.
"Just make software for nerds and straight men."
Jiang Shuying raised her hand: "Boss, I'm sorry, please interrupt, what do you mean by straight man..."
Mr. Yang lost his mind in an instant, and Jiang Chao also took a sloppy look:
"He is a straightforward man who does things very directly."
Jiang Shuying squinted her eyes as if realizing something: "Really..."
Looking at the way the two of them were chatting, it's obvious that's not what they meant, okay?
"So, we will also engage in partitioning, taking the best and discarding the dross?"
"Well, I will teach you a lot then, and I will let the players play first." Jiang Chao has no creative bottlenecks, and he knows what Hupu Jrs like to watch most.
UC news headlines, ntr love headlines, LOL debate news...even boxing ones...attract users first.
The development history of early user APP is like this, Xianbo traffic attracts most groups.At the beginning, it attracted local media, Knicks fans and Chinese fans, and then slowly spread.
The first battle of Hupu's fame is to fight against the toothpick brother, and the heat is over.
However, in the end, we still need to go back to the content.
The reason why Hupu has always had loyal users is because each team has a powerful moderator and deputy moderator who analyzes the team from time to time to analyze the game and answer hard-core knowledge for fans.
This is something that you can't find anywhere in the post bar.
"It's all about content, and that's what we've been doing."
"That's right, content is everything." From Mr. Zhang to Bibuzhong, even Su Qun and Yang Yi occasionally wrote a few articles and posted them on Zaohupu to communicate with fans, and the environment of this APP suddenly rose.
Mr. Yang: "It's just that we don't have enough editors here. Basically, netizens write articles spontaneously. We need to pay them for the articles we drain. Therefore, the 'gap between rich and poor' among the 30 teams has always been too serious."
"Well, so come with me to find a platform that integrates content."
What Mr. Yang said was actually that Hupu couldn't solve it in the end, which is why he was shunted by platforms such as Live Bar and Painxun later, and even later he could only rely on the LOL zone to carry Weibo news to gain users.
And because they failed to raise funds, they had no money to retain these talented moderators. As the authors who wrote good articles were poached by Baidu and Tongxun, the only thing left for their moderators was titles.
"Boss, are you going?"
"What do you think of the editorial level of the Basketball Pioneer?"
"No. in the industry!"
"I'm going to discuss with them about content integration and copyright unification."
"If it can be done, boss, you have made an outstanding contribution to the fans!"
……
"Basketball Pioneer" editorial department.
For the first time since their establishment, they welcomed the biggest distinguished guests in the circle.
The owner of the New York Knicks paid a personal visit! ! !
He was also accompanied by a beautiful girl who carried Jiang Chao’s bag and documents, and an old friend in the circle: I live on Tiger Attack Day~
Hupu and Basketball Pioneer News have long admired each other, but buying each other's articles is too expensive, and no matter what, it is not cost-effective, because the user groups of the two sides overlap too much.
Those who watch Hupu must buy the Basketball Pioneer newspaper. It is no problem to spend a few dollars a week to buy a copy.
For Jiang Chao, it is a different kind of memory. How wonderful it was when he was in high school and the crowdfunding at the same table bought a copy every week. Watching the changes in the nba from the newspaper, the main thing is to give away a poster every week. He treasured the poster and pasted it in his room. This is a boy's basketball dream!
But their content is the leader in the basketball circle.
Su Qun, Meng Xiaoqi and other editor-in-chiefs came over excitedly to welcome this great god who was badly written by their news last month.
Relying on Jiang Chao, their sales volume surpassed that of the "Sports Weekly" last month. There is no way, compared to the well-behaved Sports Weekly, their novel-style writing with oil and vinegar is easier for readers to substitute.
It seems that readers are also in Jiang Chao's environment, feel sad for him and happy for him!
The three of Jiang Chao didn't go straight to the topic at first, but got to know it.
The Basketball Pioneer has 25 printing outlets across the country, with a daily circulation of around 108 million copies.
This is a newspaper for domestic basketball fans that really belongs to them. The others are all about sports. Su Qun said that they only do basketball and it will not change in the future.
And relying on the relationship of the editor-in-chief Su Qun, the top domestic basketball news reports are gathered here, including senior editorial experts such as Su Qun and Meng Xiaoqi.
With Xu Jicheng, Yu Jia and other senior consultants, Dayao and Yi Jianlian will provide some interesting stories about the NBA for these editors to write, and they are called the "dream team" of basketball news.
Su Qun is such a person with a business vision. When he introduced it to Jiang Chao, he said that if the Knicks and the "Basketball Pioneer" cooperate, their news will be more exciting, because it is the most authentic internal news. , faster than other media, can you not attract fans?
And because it's all Knicks news, just like Boss Dolan crazily boasting about every player on TV before, the Knicks' domestic fans can definitely not lose to the current traffic king Rockets & Lakers under their guidance.
But what they didn't expect was that Jiang Chao was more enjoyable than they thought.
To be honest, who would not want this upstart to invest? Now that we-media has begun to emerge, newspapers are gradually being eliminated. It is a trend of the times, and transformation requires funds. Basketball is only a sport after all. They rely solely on the profits from the sale to support them Other things.
So when I saw Jiang Chao coming, it was true that all the editors in the editorial department were hoping for some "cake" from Jiang Chao.
Jiang Chao didn't give it to his mother directly, nor did he take a share.
Instead, they invested in allowing them to create an international version of "Basketball Pioneer News". The editorial department of the international version is directly stationed in New York, and the content is shared with Hupu, which he has already acquired, and the domestic Basketball Pioneer News.
The translation was handed over to the group of "International Fiction News", which he invested in before.
This investment is not directly giving them money, because he knows that after giving the money, Su Qun will be a bad boy. He is actually a writing genius, but he doesn't want to spend his time researching when he has money.
So his approach is to create an international version of the Basketball Pioneer, so that basketball fans around the world can see the reports of Chinese basketball editors on the NBA.
Then the profit generated by this is divided into:
"50% of the income in the United States goes to him, 25% goes to editors and translators, and 25% goes to staff and daily salary bonuses."
This is tantamount to saying that Su Qun and the others are all shareholders, and Jiang Chao is just taking the most critical first step.
Jiang Chao: "My goal is to fight against the "New York Times", which likes to be controlled by capital and likes to report blindly. Later, my international edition will focus on sports entertainment, music, film and television, etc., which young people are interested in. I will change the name to "International Vanguard". Newspaper, I know, you guys know more than basketball, do you want to be with me?"
"agree!"
"No problem, internationalization of basketball, I support it!"
"I also support it. I haven't found a wife yet, so I can apply to go to New York first."
"Me too, I just graduated, I can go to New York to help create the international version of the Basketball Pioneer!"
"I have a family now, but the English translation I learned before, I can translate here and pass it on."
Everyone's enthusiasm exceeded Jiang Chao's imagination.
After all, the only people who can do this are those who have NBA resources. The three Chinese players who play in the NBA must have no time to do business. Huang Jianhua doesn't see money and doesn't invest.
And Jiang Chao took the initiative to find them, and wanted to do something big, so naturally he would accompany them!
Jiang Shuying signed the contract with them. In fact, in her opinion, Jiang Chao's acquisition of Hupu was much more powerful.
This is a white wolf with empty hands. In fact, he paid the money to build the editorial department of the international edition, but he didn't pay any intellectual copyright fees. He only waited for the profit to be shared. In fact, the risk has been minimized.
"Did you teach this to the boss?" Boss Hupuyang was also stunned. He somehow got the right to publish all the reports of "Basketball Pioneer" because of Jiang Chao, but it was an hour late. But this is completely enough, and the "Basketball Pioneer" will share the money they earn. Their Hupu will definitely increase their traffic.
You must know that Su Qun has never been a bird and sheep boss because he was afraid that tiger pounce would affect physical sales.
But Jiang Chaoqing's postponing the release by 1 hour solved many problems. At least for now, many fans still maintain the habit of reading news in newspapers.
Jiang Jiang's expression is: Do you think I understand this?
And Hupu's high-quality content can be posted on the "Basketball Pioneer" at will for dissemination, and the author will be paid for the manuscript, so that the author can stay in Hupu and fall in love with Hupu.
Smart phones have not yet become popular, and students can only read newspapers, which will not cause much change in sales.
Since then.
The two most powerful online and offline basketball media in China have been successfully integrated by Jiang Chao, and are preparing to create "Super God Forum APP" and "International Pioneer News" to hit the international mouthpiece market.
The International Edition of the Basketball Pioneer News was published, Hupu?No, Super God Forum!
Regarding the Knicks, these two are the most authoritative!
In fact, Jiang Chao also has a social platform plan to complete the super integration, but this is related to the development of smart phones, and it is not yet the time, so we can only wait for the employee in Shenzhen to wait for a while.
When that project is completed, it will be the complete body of his "mouthpiece" industrial chain!
……
"Boss, I've bought the ticket. Tonight's flight." Jiang Shuying came over with a white suitcase, and Jiang Chao helped her carry it into the car with a smile.
"Okay, Jiang Jiang, you call them all to meet at the Shanghai International Airport, depart, and return to New York."
"it is good!"
"Roger that!"
"Ready at all the time!"
"Work for Boss Jiang Chao, everyone work harder in the United States!"
"Always remember that you represent China, don't let the Americans look down on you!" Those who stayed in China cordially asked their children or employees who were about to go to the Big Apple...
The geniuses in the Chinese basketball circle who are preparing to go to New York here are gearing up. It's time for the NBA to see China and Jiang Chao's energy.
Behind the Chinese boss, there must be a Chinese helping hand, the most awesome!
The fiercest fire support, here we come! ! !
(PS: Seeking automatic subscription support, Xiaodi would like to thank you all!)
(End of this chapter)
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