As a mage, I just want to pursue the truth

Chapter 311 Sales Exceed Million

There are many important meanings behind the double reduction, which is an excellent embodiment of the top-level will.

It cannot affect the upper class. The rich and powerful people at the upper class don't need to raise their children.

Whether going abroad or occupying good educational resources through some special means is not a problem.

The people who really need to push their children forward are the so-called middle class, especially those who have settled in big cities through their own efforts. The push-the-pushing parents in Haidian are a typical example.

This is a set of measures, from banning extracurricular tutoring, to reducing the burden on students, to significantly reducing the difficulty of the high school entrance examination.

Reduce the educational gap between the middle and lower classes in their offspring and provide more possibilities for the lower classes.

At the same time, some good students will be diverted to vocational schools such as technical secondary schools and junior colleges. Vocational education will be adjusted from the student source level.

It is difficult to increase companies' recognition of vocational colleges, but it is much easier to adjust the source of students.

However, there are restrictions when it comes to VR online education.

When faced with new things, China is cautious at the official level, but encourages private enterprises to give it a try.

When it comes to VR online education, the official level has strict regulations on subject-based training.

However, for skill-based training, such as programming, mechanics, metallurgy, etc., there are almost no restrictions.

Of course, there are age requirements for the following trainings, and the candidate must be at least fifteen years old.

Even so, the booming prospects of VR training have caught the attention of many investors and entrepreneurs.

Lei Jun’s most famous saying is: “If you stand on the wind, even a pig can fly.”

Choosing an industry on an upward trend is crucial for both business and personal development.

VR is currently recognized by everyone as the hottest development direction.

It can be seen from the fact that IT training used to use Python programming and data analysis as gimmicks, but now it has become VR framework learning.

VR education is considered by many to be one of the most promising sub-sectors in this category.

Education can be said to be one of the industries with the longest history. At the same time, after being packaged by capital in modern times, its profitability is even more terrifying.

Of course, the profitability of the education industry is still not as good as that of the liquor industry.

Take New Oriental as an example. Before the double reductions, its gross profit margin was just over 50%, while the leader in the liquor industry, Moutai, had a gross profit margin of over 90%.

"In addition, the global sales of brain-computer connected VR have exceeded 100 million, and Kechuang Future will hold a celebration banquet in Suzhou in a few days.

We invited representatives of CStone’s shareholders and some major supplier partners.

At the moment, the scale of this dinner will not be smaller than the previous Wuzhen dinner you attended.

Both Pony and Jack will participate.

After Zhang Chaoyang started teaching quantum physics on his own platform, it is said that Ma Yun will also give lectures in VR in the future.

After Ali completes its investment and shareholding in TAL Education, Ma Yun will start giving lectures on TAL Education's VR education platform.

The specific content of the lecture is currently unclear.

Will you attend the celebration party this weekend?"

Zheng Li shook his head and said, "Just you can receive them for me. I'm not interested in this kind of occasion.

I have already attended the Global Internet Conference this year, and for me, the social quota for the past few years has been used up.”

After Zheng Li finished speaking, Li Miaomiao thought to herself, This is just as I expected.

Zheng Li will definitely turn it down.

When communicating with Ke Chuang Future's shareholders about the celebration banquet, Li Miaomiao made it very clear to them privately.

There is a high probability that Zheng Li will not participate.

Because the issue that shareholders are most concerned about is whether Zheng Li will attend.

The specifications of the dispatch will be determined based on whether Zheng Li participates.

But to Li Miaomiao's surprise, even though she had made it clear that Zheng Li would not attend, the two Ma still expressed their willingness to attend the celebration banquet.

Li Miaomiao originally thought that sending people of Ren Yu and Zhang Yong's level would be enough.

This is because Li Miaomiao did not attend the previous dinner in Wuzhen and was not aware of Zheng Lilu's performance at the dinner.

After Zheng Li demonstrated sufficiently amazing extraordinary abilities, his status in their minds rose to a higher level.

If the golden age for scientific research for ordinary people can reach sixty years old, the golden age for mages is likely to be far beyond sixty years old.

"Okay, as long as you're happy.

I'm used to you being a hands-off boss.

In addition, the release of our AR glasses will be delayed because it involves cooperation with Google, so it will be released in April or May next year.

Some optimization needs to be done at the software level.

In addition, we are communicating with home appliance manufacturers, hoping to be able to control electrical appliances and even some smart home devices through embedded brain.

Currently, there are some companies on the market that are developing VR applications that integrate remote control functions into VR apps.

The user then clicks in and controls the appliance by clicking buttons on the remote control on a two-dimensional plane.

This is very inconvenient and feels very low.

After an employee reported this problem, we wanted to embed similar functions directly into the underlying system.

When I use brain-computer connected VR, my brain can directly send commands to turn electrical equipment on and off or adjust the temperature, brightness, etc.

This may require cooperation from manufacturers, so we are still in the intention stage and communicating with some mainstream electrical appliance manufacturers. "

The number of brain-computer connected VR devices has exceeded 100 million, which is an extremely terrifying achievement.

Although smartphone sales basically exceed 100 million every month, the existing market and the incremental market are two different things.

Ke Chuang Future is the pioneer and monopolist in the field of VR.

In more than three years, sales volume exceeded 100 million, despite the high pricing.

You should know that realme, the Chinese smartphone brand that achieved sales of over 100 million units the fastest, also took 37 months to achieve sales of over 100 million units.

The time it takes to connect the brain to VR is about the same as that of realme.

This fully proves the necessity of brain-computer connection VR, it is not just an entertainment product.

The celebration banquet for Ke Chuang Future was grand, and a press conference was held before the banquet. Li Miaomiao hosted the press conference and answered questions from reporters.

"Science Innovation has recently become the only VR brand in the world to achieve 100 million sales. I would like to ask Mr. Li, what do you think is the key to the success of Science Innovation?"

“Thank you for the question from this journalist friend. I think it is technology, the unique brain-computer connection technology, that has brought about the evolution of the VR experience.

Previously, VR was controlled through gestures and buttons, which was far less realistic than brain-computer connected VR.

The most important thing about VR is experience, an experience close to the material world.

Kechuang Future's technology takes the experience to the extreme.

Moreover, brain-computer connection technology is only our unique technology, and we have also reached the top level in the industry in many other aspects.”

"Mr. Li, I want to ask you, what do you think the sales of VR products under Kechuang Future have exceeded 100 million? What do you think it means?" "I think it means a lot.

First of all, it means that we have widened the gap with our competitors. At the same time, due to the breakthrough in sales, we can spread the cost through output and invest more funds in research and development.

Having so many users around the world also helps us collect user needs and optimize products in a targeted manner.

Secondly, it means that brain-computer connection VR has been recognized by users and has withstood the test of the market.

When we successfully connected brain-computer interfaces to mobile phones, we decided to work on brain-computer interfaces for VR. Although we expected it to be successful, we were not completely sure.

Now when Mr. Zheng and I chat privately, we have greater confidence in the AR glasses that will be launched in the future.

Finally, it is also an incentive for application manufacturers on the VR platform.

With such a large market, everyone has great prospects.”

"Mr. Li, I would like to ask about the recent rumors that Kechuang Future's brain-computer connection VR technology will be open to the public. I would like to ask if this is true?"

"I cannot disclose relevant information at this time. If there is any progress, we will announce it on the official website."

Regarding the licensing of brain-computer connection VR technology, Ke Chuang Future was stuck in the negotiation process.

To obtain technical authorization, you must use our system.

This is a hard requirement.

The two manufacturers that have responded the fastest are Sony and Samsung.

Basically, the terms have been negotiated, and the brain-computer connection VR product design teams of Samsung and Sony have already started work.

Apple explicitly refused, saying that even if they did not enter this industry, they would not use other companies' systems.

You have to know that even during the most difficult period in Apple’s history, that was when Jobs was driven out.

None of them chose to abandon OS and install Windows.

The biggest compromise Apple has ever made is the release of a software called "Boot Camp" that allows Windows XP to run on Apple computers.

Not to mention that Apple, which now has hundreds of billions of dollars in cash flow reserves and is at the peak of its development, would never use other companies' systems.

Apple is not willing to compromise in this area.

Google and FB's Quest are still in negotiations.

The Quest is already loose, and all that’s left is the final decision.

After the press conference, a question immediately popped up on Zhihu:
“What do you think of the VR sales of Kechuang Future exceeding 1 million, and Li Miaomiao’s speech at the press conference?”

“When TechChuang Future officially announced that the sales of its brain-computer connected VR products exceeded 1 million units, I was quite surprised.

Because you have to know that compared to smartphones and computers, VR is not a necessity.

Before brain-computer VR came out, VR was more like an entertainment product, similar to the status of Xbox, PS5, and NS.

Moreover, due to many restrictions and average user experience, VR's sales and popularity are far less than the three game consoles mentioned above.

However, after Ke Chuang Future entered the VR field, VR gradually got rid of the status of a pure entertainment product and became closer to an information integration terminal.

It’s an exaggeration to talk about productivity tools. Currently, only PCs can be considered productivity tools, not even smartphones.

The information integration terminal is similar to a smart phone, where all kinds of information are gathered.

Taking the VR videos on Bilibili as an example, the number of views of VR videos has increased from less than one thousandth of ordinary videos to nearly 30% of ordinary videos.

This can indirectly prove this.

Of course, only brain-computer VR can be called an information integration terminal, while other VRs cannot be called such.

When Kechuang Biotech first announced its entry into the VR field, I guessed that they would combine brain-computer connection technology with VR.

But I didn’t expect that they would be able to break through 1 million sales so quickly.

In my estimation, breaking through 20 million in three years would be a good result.

Choosing to acquire Pico and launching mid- and low-end VR products is a mediocre route.

Apple, which started out as a high-end brand, wants to enter the mid-range market with its SE series, while Xiaomi, which started out as a price-performance brand, wants to enter the high-end market with its Mix series.

Differentiating products is the path that all companies in the consumer electronics industry will choose.
Mediocrity does not mean a mistake. For large companies, mediocrity is actually a good thing.

Because of their advantages in scale and endowment, they do not need to rely on surprise attacks to achieve success.

Ke Chuang Future spent two years on building high-end brands for its products and has established a firm foothold by relying on its monopoly on technology.

Launching mid- and low-end products at this time would be a dimensionality reduction attack.

Judging from the sales volume, it also fully proves the high market recognition.

Therefore, sales of 100 million is a milestone for Ke Chuang Future and is the starting point for Ke Chuang Future's next goal.

Talking about virtual reality is too far-fetched. Even with Zheng Li's extraordinary talent, it will require at least ten years of continuous research and development investment.

Just talking about the next five years, Ke Chuang’s future goal is likely to achieve annual sales of 100 million units, and then iterate two to three generations of products during these five years.

Annual sales of 100 million units are the entry ticket to the mainstream mobile phone brands, and manufacturers such as Honor, OV, and Xiaomi can do this.

For the future of science and technology innovation, the most important thing is technological iteration.

It is very difficult to make users aware of the technological iteration of a product.

But it can also, like Apple, use better chips and larger memory every year and say that this is the next generation of products.

This is also a way.

When technological breakthroughs are not so easy, one way is to let users feel the benefits through chip upgrades.

What we are more concerned about at the moment is when Ke Chuang Future’s self-developed VR chip will be launched.

This concerns me more than sales.

I estimate that after the self-developed chip is launched, it will most likely be first used on the mid-range brand, that is, Pico Verse.

If we open another low-end brand, it will be very difficult to launch the high-end product Future series later.

It makes sense to put the first few generations on Pico Verse first, and then move to the high-end when the technology matures.

After Huawei's Kirin chip was put into mass production again through SMIC, Kechuang Future's AI chip is the chip I am most looking forward to.

As the private enterprise with the largest investment in R&D in China, how good can the chips be made?

I hope it's not more hype than reality.

In my opinion, the achievements of Kechuang Future today can be simply attributed to the right time, right place and right people.

Holding monopoly technology is the right time. With the support of brain-computer connection technology, competitors on the market are no match for us.

Being backed by the Chinese market is a geographical advantage. With the Chinese market, Kechuang Future can make full use of the supply chain.

The two cooperative manufacturers we found are Tencent and Dami, two of the best companies in China in the fields of supply chain management and product design.

Of course, the success of a company is not that simple. There are many factors behind it, which cannot be summarized in just two or three sentences.

There is still a long way to go in the future of science and technology innovation, and the journey is still on the way. How to realize virtual reality in the future is the biggest challenge. "

(End of this chapter)